Market Assessments/Strategic Decisions Support/KOL opinions

Structured market and landscape reviews to support strategic decision making process
Brief Overview
Business Research forms an integral part for any * Examine and identify the unmet needs and new
successful organization to drive its sales force, product opportunities to excel via professionally driven
portfolios and management strategies to match up in the primary research
competitor space. The major focus for the companies
these days is to bring customer delight and design Methodology for Search/Analysis

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products and services that meet the customer needs. Business Research is based on the information from

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various databases available free as well as on
The major business research activities involved for making subscription.

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strategic decisions involve both primary and secondary For Primary research, the contacts are maintained and
research, whereby the analysis provides integrated reviewed via surveys/telephonic.

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For Secondary research, data validation and assumptions
strategic recommendations to address all key elements
are made using authenticated sources.

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required to make structured engagements.

Steps followed

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Hadron helps leading organizations to make insight-based
business decisions, by well focusing on data authenticity
and robust business models. The services include: •Documents recieved from the client

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1 •Review of documents and background search on Internet
* Competitive Industry research
- Market/Company/Product Assessments •Identifying the primary or secondary research to be conducted
•Table of Contents formed and followed after review from client

- SWOT/value-chain analysis
- Market Sectoring reports
* Competitive Business Intelligence
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- Product KPI’s identification and strategizing
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- Trend Analysis, Competitive landscaping
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•Conducting primary research if required via survey/questionnaire/telephone
•Analyzing data sets and building market report using databases
•Strategizing analysis using market understanding and dynamic forces
•Using thought leaders review s and cross-verifying from sources
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- Pricing strategies •Finishing analysis

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- Innovation, IP and R&D focus 5 •Linking and supporting relevant tags in reports

* Survey Designing & Management

•Creative graphs/charts/tables preparation
- Proposal Research & Compilation 6 •Executive Summary followed by Strategic recommendation/Analyst Commentary

- Study and Questionnaire design support

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•Data sanity checks followed by sense -checks

- Telephone & Web Surveys 7 •Final delivery of the report
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- Identification and mapping of KOL’s

Output
Benefits you would derive
ly

Reporting and results will be given on Microsoft

* Assume market scenarios and maintain product Excel/PowerPoint as well as on our interactive platform
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portfolios with a competitive edge where client’s can review the results in an easy to digest
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* Better understand the market segment and focus format.

on the targeted products and customers to expand
* Analyze market dynamics and develop new Delivery format
business initiatives (Market/Product/M&A) All results will be stored on password protected
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* Identify the best business partners for R&D encrypted content management system, however it is
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solutions and imaging self caricature in market possible to deliver report is other formats according to
* Track products, portfolios, markets, competitors client requirements.
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and targets regularly and more effectively

About us:
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Hadron is a global intellectual property and technology research services company based in India with people from IITs,
IIMs and IISc. We provide services in the form of patent landscape report, patent portfolio management, patent
licensing support, patent searches and market research. Our clients consists of fortune 50 and fortune 500 companies.
We at Hadron combine science with technology to make lives a little easier. Our analysis techniques and visualization
tools helps CEOs, patent attorneys, R&D department, IP department to make effective business decisions and plan the
future. We focus on a niche set of service offerings and have proven experience in working with counsel in technology
and related fields.

www.hadronanalytics.com Email: info@hadronanalytics.com