Professional Documents
Culture Documents
This is to certify that the project report entitled Customer perception Towards
Reverse Mortgage submitted by Ms. Navjot Saini is a bonafide piece of work
conducted under my supervision and guidance. No part of this work has been
submitted for any other degree of any other university. The data sources have been
duly acknowledged. It may be considered for evaluation in partial fulfillment of the
requirement for the award of degree of Master of Business Administration.
Date:
PREFACE
The final project is an integral part of the course curriculum of The Masters of
Business Administration (MBA).It is the one of those very courses that offer an
opportunity to the students to get a feel of the jobs that they would be doing once the
pass out from their institutes. Besides, the students gain practical experience and are
exposed to the corporal world.
The first experience of this practical kind is provided by the summer training ,which
students are required to undergo in an organization but in the final project ,the
students is in position to analyze the internal working of the company with more
matured eyes and can understand the dynamics in a much better manner.
People above 60 years of age cannot work. They are dependent this is a social
problem, banking sector has to come up with a new scheme so need of the study was
to know about new scheme reverse mortgage. These services are new in India so not
much study had conducted. Various banks are providing reverse mortgage services so
the subject of this project was to study the Customer Perception towards Reverse
mortgage and to analyze the awareness level of the people regarding reverse
mortgage.
ACKNOWLEDGEMENT
The accomplishment of this project was not being possible individually without the
encouragement, assistance and valuable support from various sources. Thus our whole
hearted thanks to Almighty. Knowledge and Co-operation are essential for success
in any project field.
No creative work can be done in isolation. We got guidance, motivation at every step
of our progress. We would like to add a few heartfelt words for the people who were
the part of this project in numerous ways.
Our heartfelt gratitude to Dr. Rajesh bagga, Director, Apeejay Institute of
Management Technical Campus, Jalandhar who has given us the opportunity to
emerge as professionals in the field of management.
We owe a great debt of gratitude to Mr. Kanwal Gurleen , Assistant Professor in
Management, our project guide for his support. She guided us to bring the project to
its completion.
In the end we would like to thank our parents who helped us directly or indirectly in
the completion of this project and the respondents who gave their time to fill the
questionnaires to complete the study.
DATE
NAVJOT SAINI
TABLE OF CONTENTS
Certificate
Preface
ii
Acknowledgement
iii
CHAPTER NO.
CHAPTER TITLE
PAGE NO.
Introduction
1-20
Review of Literature
21-26
27-28
Research Methodology
29-32
33-48
49-51
52-54
References
55-56
Annexure
57-60
LIST OF TABLES
TABLE NO.
1.1
TABLE TITLE
PAGE NO.
3
Loan Eligibility
5.1
34
5.2
35
5.3(a)
36
5.3(b)
37
5.4
38
5.5
5.6
39
40
5.7
41
5.8
42
5.9
43
5.10
Traditional Loan
Factors Influences
then
44
5.11
Traditional Loans
Element Most Considered by Customer Before Taking
45
5.12
Loan
Reasons People Not Going for Reverse Mortgage Loans
46
5.13
47
5.14
48
Reverse
Mortgage
Loans
Services
5.15
49
LIST OF FIGURES
FIGURE NO.
5.1
FIGURE TITLE
Customer Availing Banking Services
PAGE NO.
35
5.2(a)
36
5.2(b)
37
5.3
38
5.4
39
5.5
40
5.6
41
5.7
42
5.8
43
5.9
Traditional Loan
Factors Influences Reverse Mortgage Loans then
44
5.10
Traditional Loans
Element Most Considered by Customer Before Taking
45
5.11
Loan
Formalities Required After Taking the Loan
46
5.12
47
5.13
Services
Future of the Reverse Mortgage in India
48