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Global Healthcare Virtual Reality & Augmented

Reality Systems Market Assessment &


Forecast: 2016-2020
Segments Assessed:
Software Market by Applications Training & Planning, Rehabilitation,
Robotic & Minimally Invasive Surgery Simulation, Immersion Therapy and Medical
Research & Development

Hardware Market by Components Tracking Sensors, Haptic Controllers


(Hand Devices, Gloves, Body Units, Foot Devices & Treadmills), Display Devices
(Desktop Display Systems, Head Mounted Display Systems), Other Hardware
Components

Geographies Assessed: North America, Europe, Asia-Pacific, Latin America,


Middle-East and Africa.

Published: May, 2016

Global Healthcare Virtual Reality & Augmented Reality Systems Market Assessment & Forecast,
(2016-2020)

About Us
Spearhead Acuity Business Research & Consulting (SA-BRC) Private Limited (OPC) is a premium Life
Science business intelligence and data analytics firm. The SA-BRC team offers a wide range of
business intelligence services to multiple stakeholders such as Medical Device Manufacturers, Service
Providers (Hospitals, Payers, etc.), Suppliers, Group Purchase Organizations, Distributors and all
other individuals in the entire value chain of healthcare industry. Our research and consulting
capabilities extend across several sub-domains within the sphere of Life Sciences such as
Biotechnology, Healthcare IT, Medical Devices, Veterinary Sciences, Wellness Products and
Pharmaceuticals.

Our skills and capabilities help in putting forth the most accurate perspective of the market. We track
all major and minor events that create ripples and affect the life-science market in different ways.
Our data modeling process includes the evaluation of impacting events and analyzing other
invaluable sources (public & proprietary) of information and finally reporting results that will
influence the decision making of the readers.

SA-BRC has helped start-ups and market leaders across the globe achieve their revenue goals
strategically in multiple stages such as adoption, pre-launch research, regional analysis, social media
analytics, competitive mapping, market entry and post marketing surveillance. We frequently build
panels of experts for gathering data and invite participants of the healthcare industry to share their
opinions and views on our reports. Our current network of industry experts span across all major
life-science domains and take pride in keeping ourselves abreast with the latest happenings within
the sphere of Life-Science.

Global Healthcare Virtual Reality & Augmented Reality Systems Market Assessment & Forecast,
(2016-2020)

Table of Content
Chapter 1 Preface
1.1 Research Scope

9
9

1.1.1 Market Segmentation

11

1.1.2 Postulations

12

1.2 Methodology of Research


1.2.1 Companies covered in this report

Chapter 2 Prcis
2.1 Market Inferences

Chapter 3 Market Dynamics


3.1 Market Drivers

13
14

15
15

17
17

3.1.1 Fully immersive VR to drive the growth for immersion therapy areas such as depression
and phobia

17

3.1.2 Growing demand from medical schools for virtual training training

17

3.1.3 High growth in demand for VR in robotic surgeries

18

3.1.4 Global rise in demand for increase in surgical planning

18

3.2 Market Inhibitors

18

3.2.1 Technological limitations continue to restrict growth

18

3.2.2 Virtual and augmented reality systems require intensive technical expertise to maintain

19

3.3 Opportunities

19

3.3.1 High quality tactile feedback systems are anticipated to be in great demand

19

3.3.2 Pharmaceutical opportunities associated with virtual & augmented reality

19

Chapter 4 Healthcare Virtual Reality & Augmented Reality Systems


Global Software Market Size Assessment, by Applications,
Forecast: 2016 - 2020

20

4.1 Introduction

20

4.2 Global Healthcare Virtual Reality & Augmented Reality Software


Market, by Training & Planning, US$ Mn (2014 - 2020)

21

4.3 Global Healthcare Virtual Reality & Augmented Reality Software


Market, by Rehabilitation, US$ Mn (2014 - 2020)

22

4.4 Global Healthcare Virtual Reality & Augmented Reality Software


Market, by Robotic & Minimally Invasive Surgery Simulation, US$ Mn
(2014 - 2020)

23

4.5 Global Healthcare Virtual Reality & Augmented Reality Software


Market, by Immersion Therapy, US$ Mn (2014 - 2020)

24

4.6 Global Healthcare Virtual Reality & Augmented Reality Software


Market, by Medical Research & Development, US$ Mn (2014 - 2020)

25

Global Healthcare Virtual Reality & Augmented Reality Systems Market Assessment & Forecast,
(2016-2020)

Chapter 5 Healthcare Virtual Reality & Augmented Reality Systems


Global Hardware Market Size Assessment, by Components,
Forecast: 2016 - 2020

27

5.1 Introduction

27

5.2 Global Healthcare Virtual Reality & Augmented Reality Systems


Market, by Tracking Sensors, US$ Mn (2014 - 2020)

28

5.3 Global Healthcare Virtual Reality & Augmented Reality Systems


Market, by Haptic Controllers, US$ Mn (2014 - 2020)

29

5.3.1 Global Healthcare Virtual Reality & Augmented Reality Haptic Controllers Market, by
Hand Devices, US$ Mn (2014 - 2020)

30

5.3.2 Global Healthcare Virtual Reality & Augmented Reality Haptic Controllers Market, by
Feedback Gloves, US$ Mn (2014 - 2020)

31

5.3.3 Global Healthcare Virtual Reality & Augmented Reality Haptic Controllers Market, by
Body Units, US$ Mn (2014 - 2020)

32

5.3.4 Global Healthcare Virtual Reality & Augmented Reality Haptic Controllers Market, by
Foot Devices/Treadmills, US$ Mn (2014 - 2020)

32

5.4 Global Healthcare Virtual Reality & Augmented Reality Systems


Market, by Display Devices, US$ Mn (2014 - 2020)

33

5.4.1 Global Healthcare Virtual Reality & Augmented Reality Display Devices Market, by
Desktop Display Systems, US$ Mn (2014 - 2020)

34

5.4.2 Global Healthcare Virtual Reality & Augmented Reality Display Devices Market, by Head
Mounted Display Systems, US$ Mn (2014 - 2020)

35

5.5 Global Healthcare Virtual Reality & Augmented Reality Systems


Market, by Other Hardware Components, US$ Mn (2014 - 2020)

Chapter 6 Healthcare Virtual Reality & Augmented Reality Systems


Global Market Size Assessment, by Geography, Forecast:
2016 2020

36

38

6.1 Introduction

38

6.2 North America Healthcare Virtual Reality & Augmented Reality


Systems Market, US$ Mn (2014 - 2020)

39

6.3 Europe Healthcare Virtual Reality & Augmented Reality Systems


Market, US$ Mn (2014 - 2020)

41

6.4 Asia-Pacific Healthcare Virtual Reality & Augmented Reality Systems


Market, US$ Mn (2014 - 2020)

43

6.5 Latin America Healthcare Virtual Reality & Augmented Reality


Systems Market, US$ Mn (2014 - 2020)

45

6.6 Middle-East Healthcare Virtual Reality & Augmented Reality Systems


Market, US$ Mn (2014 - 2020)

46

6.7 Africa Healthcare Virtual Reality & Augmented Reality Systems


Market, US$ Mn (2014 - 2020)

48

Chapter 7 Key Players Analysis: Global Healthcare Virtual Reality &


Augmented Reality Systems Market, 2015 (%)

51

Global Healthcare Virtual Reality & Augmented Reality Systems Market Assessment & Forecast,
(2016-2020)

7.1 Key Players Market Share: Healthcare Virtual Reality & Augmented
Reality Systems Market, 2015 (%)

51

7.2 Global Healthcare Virtual Reality & Augmented Reality Systems


Market: Recent Developments 2013-2015

52

7.2.1 Mergers and Acquisitions

52

7.2.2 Joint Ventures, Expansion and Collaborations

52

7.2.3 New Product Launches, Approvals and Recalls

53

Chapter 8 Epilogue

55

Global Healthcare Virtual Reality & Augmented Reality Systems Market Assessment & Forecast,
(2016-2020)

List of Figures
FIG. 1

Market Segmentation: Global Virtual Reality & Augmented Reality Systems Market

11

FIG. 2

Research Methodology: Global Healthcare Virtual Reality & Augmented Reality Systems
Market Assessment
13

FIG. 3

Global Healthcare Virtual Reality & Augmented Reality Systems Market, by Segment,
2014 2020 (US$ Million)

16

FIG. 4

Global Healthcare Virtual Reality & Augmented Reality Systems Market, by Geography,
Comparison Analysis, (Value- % Share) 2015 & 2020

16

FIG. 5

Healthcare Virtual Reality & Augmented Reality Software Global Market Share, by
Applications 2015 & 2020 (% Share - US$ Million)

20

FIG. 6

Global Healthcare Virtual Reality & Augmented Reality Software Market, by Training &
Planning, 2014 2020 (US$ Million)

21

FIG. 7

Global Healthcare Virtual Reality & Augmented Reality Software Market, by


Rehabilitation, 2014 2020 (US$ Million)

22

FIG. 8

Global Healthcare Virtual Reality & Augmented Reality Software Market, by Robotic &
Minimally Invasive Surgery Simulation, 2014 2020 (US$ Million)

23

FIG. 9

Global Healthcare Virtual Reality & Augmented Reality Software Market, by Immersion
Therapy, 2014 2020 (US$ Million)
24

FIG. 10

Global Healthcare Virtual Reality & Augmented Reality Software Market, by Medical
Research & Development, 2014 2020 (US$ Million)

26

FIG. 11

Healthcare Virtual Reality & Augmented Reality Systems Global Market Share, by
Hardware Components 2015 & 2020 (% Share - US$ Million)

27

FIG. 12

Global Healthcare Virtual Reality & Augmented Reality Systems Market, by Tracking
Sensors, 2014 2020 (US$ Million)

28

FIG. 13

Global Healthcare Virtual Reality & Augmented Reality Systems Market, by Haptic
Controllers, 2014 2020 (US$ Million)

29

FIG. 14

Global Healthcare Virtual Reality & Augmented Reality Haptic Controllers Market, by
Hand Devices, 2014 2020 (US$ Million)

30

FIG. 15

Global Healthcare Virtual Reality & Augmented Reality Haptic Controllers Market, by
Feedback Gloves, 2014 2020 (US$ Million)

31

FIG. 16

Global Healthcare Virtual Reality & Augmented Reality Haptic Controllers Market, by
Body Units, 2014 2020 (US$ Million)

32

FIG. 17

Global Healthcare Virtual Reality & Augmented Reality Haptic Controllers Market, by
Foot Devices/Treadmills, 2014 2020 (US$ Million)

33

FIG. 18

Global Healthcare Virtual Reality & Augmented Reality Systems Market, by Display
Devices, 2014 2020 (US$ Million)

34

FIG. 19

Global Healthcare Virtual Reality & Augmented Reality Display Devices Market, by
Desktop Display Systems, 2014 2020 (US$ Million)

35

Global Healthcare Virtual Reality & Augmented Reality Systems Market Assessment & Forecast,
(2016-2020)

FIG. 20

Global Healthcare Virtual Reality & Augmented Reality Display Devices Market, by Head
Mounted Display Systems, 2014 2020 (US$ Million)
36

FIG. 21

Global Healthcare Virtual Reality & Augmented Reality Display Devices Market, by Head
Mounted Display Systems, 2014 2020 (US$ Million)
37

FIG. 22

Key Players Market Share: Global Healthcare Virtual Reality & Augmented Reality
Systems Market, 2015 (%)

51

Global Healthcare Virtual Reality & Augmented Reality Systems Market Assessment & Forecast,
(2016-2020)

List of Tables
TABLE 1

List of companies covered in this report

14

TABLE 2

Global Healthcare Virtual Reality & Augmented Reality Software Systems Market, by
Geography, 2014 - 2020 (US$ Mn) (CAGR: 2016 2020)

38

TABLE 3

Global Healthcare Virtual Reality & Augmented Reality Hardware Systems Market, by
Geography, 2014 - 2020 (US$ Mn) (CAGR: 2016 2020)

39

TABLE 4

North America Healthcare Virtual Reality & Augmented Reality Software Market, by
Applications, 2014 - 2020 (US$ Mn) (CAGR: 2016 2020)

40

TABLE 5

North America Healthcare Virtual Reality & Augmented Reality Hardware Market, by
Segment, 2014 - 2020 (US$ Mn) (CAGR: 2016 2020)

41

TABLE 6

Europe Healthcare Virtual Reality & Augmented Reality Software Market, by


Applications, 2014 - 2020 (US$ Mn) (CAGR: 2016 2020)

42

TABLE 7

Europe Healthcare Virtual Reality & Augmented Reality Hardware Market, by Segment,
2014 - 2020 (US$ Mn) (CAGR: 2016 2020)
42

TABLE 8

Asia-Pacific Healthcare Virtual Reality & Augmented Reality Software Market, by


Applications, 2014 - 2020 (US$ Mn) (CAGR: 2016 2020)

43

TABLE 9

Asia-Pacific Healthcare Virtual Reality & Augmented Reality Hardware Market, by


Segment, 2014 - 2020 (US$ Mn) (CAGR: 2016 2020)

44

TABLE 10

Latin America Healthcare Virtual Reality & Augmented Reality Software Market, by
Applications, 2014 - 2020 (US$ Mn) (CAGR: 2016 2020)

45

TABLE 11

Latin America Healthcare Virtual Reality & Augmented Reality Hardware Market, by
Segment, 2014 - 2020 (US$ Mn) (CAGR: 2016 2020)

46

TABLE 12

Middle-East Healthcare Virtual Reality & Augmented Reality Software Market, by


Applications, 2014 - 2020 (US$ Mn) (CAGR: 2016 2020)

47

TABLE 13

Middle-East Healthcare Virtual Reality & Augmented Reality Hardware Market, by


Segment, 2014 - 2020 (US$ Mn) (CAGR: 2016 2020)

48

TABLE 14

Africa Healthcare Virtual Reality & Augmented Reality Software Market, by


Applications, 2014 - 2020 (US$ Mn) (CAGR: 2016 2020)

49

TABLE 15

Africa Healthcare Virtual Reality & Augmented Reality Hardware Market, by Segment,
2014 - 2020 (US$ Mn) (CAGR: 2016 2020)

50

Global Healthcare Virtual Reality & Augmented Reality Systems Market Assessment & Forecast,
(2016-2020)

Chapter 1

Preface

1.1 Research Scope


Chapter Number

Segment

Description
The preface provides a brief overview of the contents of
the

research

report.

The

overview

is

further

supplemented by a graphical representation of the

Research Scope

market segments analyzed in the report. This is followed

Chapter 1:

by the postulations or assumptions considered for

Preface

analysis of different market segments.


Provides the methodology adopted by SA-BRC while
Research Methodology

estimating the current and future market in terms of


value.

Chapter 2:
Prcis

The chapter lists down key (quantitative and qualitative)


Inferences & Summary

the study.

Chapter 3:

Drivers,

Market Dynamics

Opportunities

Chapter 4:

Market

Global Healthcare Virtual


& Augmented Reality
Software Market Size &
Forecast, by Applications

Inhibitors

application

Chapter 6: Global

&

reality
areas

for

years 2014-2020

healthcare

Components

for

software based on five

Healthcare Virtual &

Forecast, by

virtual

augmented

Market

Hardware Market Size &

&

Estimations
virtual

augmented
hardware

for
&

reality
based

on

different components and


6 sub-segments for years
2014-2020

growth

(positively

and

negatively)

of

the

Global

Segments Include: Training & Planning, Rehabilitation,


Robotic

&

Minimally

Immersion

Therapy

Invasive
and

Surgery

Medical

Simulation,

Research

&

Development. Estimates market value with 2014 & 2015


as historical years and forecast of 2016-2020

Segments Include: Tracking Sensors, Haptic Controllers,


Display Devices & Other Hardware Components.
Sub-Segments Include: Within Haptic Controllers (Hand
Devices, Gloves, Body Units, Foot Devices & Treadmills)
and within Display Systems (Desktop Display System
and Head Mounted Display Systems). Estimates market
value with 2014 & 2015 as historical years and forecast
of 2016-2020

of

Provides estimates by value for 6 geographies of North

Global Healthcare Virtual

America, Europe, Asia-Pacific, Latin America, Middle-

Augmented Reality

&

East

Systems Market Size &

Systems

Forecast by Geography

Hardware & Software sub-

Healthcare Virtual &

Regional

Explains the foremost factors that are affecting the


Healthcare Virtual & Augmented Reality Systems Market

Estimations

healthcare

Chapter 5: Global
Augmented Reality

highlights and takeaways of the market as reported in

Analysis

Augmented
Market

Reality
by

and

Africa.

Estimates

healthcare

virtual

&

market

augmented

value

reality

for

all

segments

(hardware and software) with 2014 & 2015 as historical

Global Healthcare Virtual Reality & Augmented Reality Systems Market Assessment & Forecast,
(2016-2020)

segments for years 2014-

years and forecast of 2016-2020

2020

Chapter 7:
Key Players Market
Analysis

Recent

Developments

Competitive
and

&

Provides Market Share by Key Player for 2015. The

Strategies

Section also elaborates recent developments for the

Competitive

years 2014, 2015 & 2016 based on events for past 3

Landscape

Chapter 8:

Postscript

Epilogue

Overview

years.

Qualitative

Provides postscript content to the report and includes an


informal perspective on the market with the best
possible outcome by the end of forecast period.

10

Global Healthcare Virtual Reality & Augmented Reality Systems Market Assessment & Forecast,
(2016-2020)

1.1.1

Market Segmentation

FIG. 1

Market Segmentation: Global Virtual Reality & Augmented Reality Systems Market

Global Healthcare Virtual & Augmented Reality Systems


Market Assessment: Forecast 2016 - 2020
Hardware Market, By
Components

Software Market, By
Applications

Tracking Sensors
Sensors
Tracking

Training & Planning

Haptic Controllers
Controllers
Haptic

Rehabilitation

Hand Devices
Feedback Gloves

Robotic & Minimally


Invasive Surgery

Body Units

Immersion Therapy
Immersion
Therapy

Foot Devices/Treadmills

Medical
Medical Research
Research &&
Development
Development

Demography

North America
Europe
Asia-Pacific
Latin America
Middle-East
Africa

Systems
VRDisplay
Display
Systems
Desktop Display Systems

Head Mounted Display


Systems

Other
Other Hardware
Hardware
Components
Components

Source: SA-BRC Analysis

11

Global Healthcare Virtual Reality & Augmented Reality Systems Market Assessment & Forecast,
(2016-2020)

1.1.2

Postulations

This section covers assumptions and postulations or hypotheses considered during the research of
the market. The assumptions considered for estimating the complete forecast of the Global
Healthcare Virtual & Augmented Reality Systems Market have been detailed below:

The report assumes that no major economic depression or surge occurs during the forecast
period. These extreme variations may take place due to environmental challenges, global
economic cues, wars and other factors.

The global healthcare virtual & augmented reality market is highly fragmented and includes
a large number of privately owned companies that do not disclose financial information.
Market share analysis is provided based on internal data repository, surveys with key
opinion leaders and domain experts. Market share percentage of Others segment may
comprise of companies having larger share than those cited in the analysis

The market for desktop display systems is assumed to include all types of display devices
excluding head-mounted displays. This encompasses display devices attached to complete
VR systems offered by virtual reality equipment manufacturers and display devices used for
imaging in CAVE environments

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Global Healthcare Virtual Reality & Augmented Reality Systems Market Assessment & Forecast,
(2016-2020)

1.2 Methodology of Research


FIG. 2

Research Methodology: Global Healthcare Virtual Reality & Augmented Reality Systems
Market Assessment

Primary Research

Quantitative

Research

Online-web (CATI/CAWI/CAPI)
Telephonic and video conference
Interviewee Location: Multiple respondents
from each of 6 geographies
Interviewee Field Exp.: All Interviewees were clevel, d-level, VP level and senior management
Target Information: validation of secondary
findings; cross-verification of other primary
interviews
Organization Hospitals, Medical Schools,
Device Users, Manufacturers and Distributors

Secondary/Desk Research

Primary Research

Qualitative
Research

Online forums/blogs
Online communities/Patient Advocacy Groups
Online chat with KOLs/experts
Focused Group Discussions
Target Information: Insights on market trends,
market impact factors, marketing and
awareness programs etc.

Proprietary third party databases


In-house data repository
Company sites
Annual Reports/ SEC Filings
Investor presentations
Equity & Stock
(Seeking Alpha, Zacks, The Motley Fool, Forbes
etc.)

Secondary/Desk Research

Tech Republic
Techcrunch
Virtual Reality Times
Gizmag
Engadget
Medical Futurist
HealthcareITNews
International Society for Virtual Rehabilitation
American Psychological Association
Digital Bodies

Spearhead-Acuity Team

Key Findings
Market Forecast

Insight Generation

Data triangulation was done for the information (quantitative/qualitative) collected through
primary and secondary sources. Analysis also included evaluation of all major macro and
microeconomic factors.
Post data triangulation process, the summary of our study was shared with KOLs and industry
experts to suggest further insights to our analysis as well as validate the overall Healthcare Virtual
& Augmented Reality Systems Market.

Source: SA-BRC Analysis. **Websites mentioned in the above representation are few examples from our exhaustive list of references that
cannot be compiled in entirety

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Global Healthcare Virtual Reality & Augmented Reality Systems Market Assessment & Forecast,
(2016-2020)

1.2.1

Companies covered in this report

TABLE 1 List of companies covered in this report


S. No

Company Name

S. No

Company Name

Immersive Touch

Simulated Surgical Systems LLC

CAE Healthcare

Ossim Technologies

3D Systems (Symbionix)

VirtaMed

Psious

Immersion Medical

SimSurgery

10

EchoPixel

11

Mimic Technologies

12

Surgical Science Sweden AB

13

Simulab Corporation

14

Mentice

15

EON Reality Inc

16

Laerdal

17

Swemac

18

Viscira

19

Epona

20

Simulab Corporation

21

Voxel-Man

22

VRMagic

23

GE Healthcare

24

Philips Healthcare

25

Intuitive Surgical

26

Brainlab AG

27

Mindflux

28

Engineering Systems Technologies

29

eoSurgical

30

SimQuest

31

SeeMe

32

MindMaze

33

Dassault Systems

34

Hewlett Packard

35

Barco Electronic Systems Pvt. Ltd.

Source: Proprietary data sources, KOL opinions, Primary Interviews, SA-BRC Analysis

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Global Healthcare Virtual Reality & Augmented Reality Systems Market Assessment & Forecast,
(2016-2020)

Chapter 2

Prcis

2.1 Market Inferences


Key Highlights and Insights to the Global Healthcare Virtual & Augmented Reality Systems Market:

The global healthcare virtual & augmented reality systems market was valued at US$ 724.1
million in 2015 and is forecast to grow to US$ 2,582.1 million by 2020 at a CAGR of 28.6%
from 2016 to 2020

The global healthcare virtual & augmented reality hardware market is anticipated to grow
quicker at a CAGR of XXX% from 2016 to 2020 and accounted for a value share of XXX%. In
2015, the market was valued at US$ XXX million and is forecast to grow to US$ XXX million
by 2020

The global healthcare virtual & augmented reality software market is anticipated to grow
slower with a CAGR of XXX% between 2016 and 2020. In 2015, the market was valued at
US$ XXX million and is forecast to grow to US$ XXX million by 2020

Within the hardware market by sub-segments, Display devices (desktop/HMDs) are


anticipated to be the fastest growing segment with a CAGR of XXX%. In 2015, the market
was valued at US$ XXX million and is forecast to grow to US$ XXX million by 2020

North America continues to lead the combined healthcare virtual reality hardware and
software market with a share of XXX% in 2015. Translated into revenues, the region
generated sales of US$ XXX million in 2015 and is forecast to grow to US$ XXX million by
2020 at a CAGR of XXX% from 2016 to 2020

Asia-Pacific was pegged as the fastest growing region with a CAGR of XXX% from 2016 to
2020. Major countries adopting VR/AR technology in healthcare are Japan, Australia, India
and Korea. In 2015, the market was valued at US$ 106.1 million and is forecast to grow to
US$ XXX million by 2020.

Key players and market leaders in terms of revenue were CAE Healthcare XXX%, Symbionix
XXX%, GE Healthcare XXX%, Philips Healthcare XXX%. The Others segment contributed to
XXX% of the global market share. Since a large number of companies operate privately,
financial information has been undisclosed and market share provided is based on internal
data triangulation and analysis.

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Global Healthcare Virtual Reality & Augmented Reality Systems Market Assessment & Forecast,
(2016-2020)

FIG. 3

Global Healthcare Virtual Reality & Augmented Reality Systems Market, by Segment,
2014 2020 (US$ Million)

Source: Proprietary data sources, KOL opinions, Primary Interviews, SA-BRC Analysis

FIG. 4

Global Healthcare Virtual Reality & Augmented Reality Systems Market, by Geography,
Comparison Analysis, (Value- % Share) 2015 & 2020

4.0% 1.7%

2015

3.9%

North America

6.7%

1.6%

2020

6.6%

North America
Europe

Europe
14.7%

31.3%

41.7%

Asia-Pacific

15.0%

41.7%

Asia-Pacific

Latin America

Latin America

Middle-East

Middle-East

Africa

31.3%

Africa

Source: Proprietary data sources, KOL opinions, Primary Interviews, SA-BRC Analysis

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Global Healthcare Virtual Reality & Augmented Reality Systems Market Assessment & Forecast,
(2016-2020)

Chapter 3

Market Dynamics

3.1 Market Drivers


3.1.1

Fully immersive VR to drive the growth for immersion


therapy areas such as depression and phobia

SA-BRC analysis revealed immersion therapy to be the fastest growing VR/AR segment in the
market. Immersion therapy requires a patient to be fully immersed in virtual reality with the help of
significant equipment in a simulation room. University of Southern Californias Institute for Creative
Technologies or ICT has over 60 sites across the United States that include Veterans Affairs
hospitals, military bases and university centres. The virtual Iraq/Afghanistan exposure therapy has
been observed to provide remarkable reduction in PTS symptoms. ICT provides the software free of
charge for its clinical use and research. There are several other commercial platforms as well
available for almost a quarter of the people in the US population anticipated to have an anxiety
disorder sometime during their lifetime, and available research literature suggests that exposurebased therapies should be considered the first-line treatment for these disorders. An emerging
market is observed for treatment of phobias that imbues augmented reality. Arachnophobia and
acrophobia are some of the most notable areas of therapy today.

3.1.2

Growing demand from medical schools for virtual training


training

A large number of medical schools are employing virtual patients for providing training to students.
Rising regulatory complications in acquiring cadavers has compelled schools to employ these
mannequins within which highly complex feedback electronics are planted. There are also several
digital patients such as i-Human Patients that are a modern generation of computer programs used
by medical schools to train students and other professionals. There are a growing number of
software programs for training in niche and emergency procedures such as cricothyrotomy and
intraosseous catheter placement that require adept, quick movement, practice and experience.
These softwares provide leeway to medical students to commit errors instead of a live patient. This
reduces chances of medical errors occurring during live procedures and real patientcare.

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Global Healthcare Virtual Reality & Augmented Reality Systems Market Assessment & Forecast,
(2016-2020)

Disclaimer:

Spearhead Acuity Business Research & Consulting Private Limited (OPC) is an informative Market
Research Company with the sole intention of sharing market related insights. The information
provided in our research reports or on sa-brc.com though collected through authentic sources,
analyzed and cross validated through Key Opinion Leaders (KOLs) in the industry; neither the
company nor authors provide any kind of warranty about the content both qualitative and
quantitative.

Contact
John Whitmore
10685-B Hazelhurst Dr. #17411
Houston, TX 77043
United States
Contac Number: +1(832)-426-3701
Email: john@sa-brc.com, sales@sa-brc.com
Website: www.sa-brc.com

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