PERCEPTUAL MAPPING OF AVIATION

Garuda Indonesia

NO. Unsafety/Safety Low Price/High Price

1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
24
25
26
27
28
29
30
31
32
33
34
35
36
37
38
39
40

7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
280

7
7
7
7
6
7
6
7
6
7
7
7
6
7
7
7
6
6
6
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
273

jangkauan luas jaringan/rute

7
7
6
7
6
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
6
6
6
6
6
6
6
6
6
6
6
7
7
7
7
7
7
7
7
267

6.825

1092.8

Sriwijaya Air

NO. Unsafety/Safety Low Price/High Price

1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
24
25
26
27
28
29
30
31
32
33
34
35
36
37
38
39
40

6
6
6
6
6
6
6
6
6
6
6
6
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
212

5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
217

jangkauan luas jaringan/rute

5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
219

5.3

5.425

5.475

Lion Air

NO. Unsafety/Safety Low Price/High Price

1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
24
25
26
27
28
29
30
31
32
33
34
35
36
37
38
39
40

4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
160

4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
160

jangkauan luas jaringan/rute

7
7
7
7
7
7
7
7
7
7
5
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
249

6.225

Air Asia

NO. Unsafety/Safety Low Price/High Price

1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
24
25
26
27
28
29
30
31
32
33
34
35
36
37
38
39
40

2
2
2
2
2
2
2
2
2
2
2
2
3
2
2
2
3
3
3
3
3
3
3
3
4
3
3
3
3
3
3
3
3
3
3
3
4
3
3
3
107

1
1
1
1
1
2
2
2
2
2
2
2
2
2
2
2
2
2
1
1
1
1
1
1
2
2
2
2
1
2
2
2
2
2
2
2
2
2
2
2
68

jangkauan luas jaringan/rute

4
4
4
3
3
3
3
3
4
4
4
4
4
4
3
3
3
3
3
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
3
3
3
3
3
3
144

2.675

1.7

3.6

Citilink

NO. Unsafety/Safety Low Price/High Price

1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
24
25
26
27
28
29
30
31
32
33
34
35
36
37
38
39
40

6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
240

4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
144

jangkauan luas jaringan/rute

6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
240

3.6

Wings Air

NO. Unsafety/Safety Low Price/High Price

1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
24
25
26
27
28
29
30
31
32
33
34
35
36
37
38
39
40

3
3
3
3
3
3
3
6
3
3
3
3
3
3
3
3
3
3
3
3
3
3
2
2
2
2
2
3
2
2
2
2
2
2
2
2
2
2
2
2
106

4
4
4
4
4
4
4
4
4
4
4
3
3
3
3
3
3
3
3
4
4
4
4
4
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
136

jangkauan luas jaringan/rute

4
4
4
4
4
4
4
4
4
4
4
4
4
5
5
5
5
5
5
5
5
5
6
5
5
5
5
5
5
6
4
4
6
4
4
4
4
4
4
4
181

2.65

3.4

4.525

Batik Air

NO. Unsafety/Safety Low Price/High Price

1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
24
25
26
27
28
29
30
31
32
33
34
35
36
37
38
39
40

6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5

6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5

jangkauan luas jaringan/rute

5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5

220
5.5

223
5.575

200
5

tangible service quallity

intangible service quality

7
7
7
7
7
7
7
7
7
6
7
6
7
7
7
7
7
7
6
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
6
276

7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
6
6
6
6
6
6
6
6
6
6
6
6
6
267

Slogan & Kinerja

7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
280

Professional/Tidak Professional
tangible service quallity

intangible service quality

5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
200

5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
200

Slogan & Kinerja

6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
7
7
7
7
7
7
7
7
7
7
7
7
7
7
254

6.35

Professional/Tidak Professional
tangible service quallity

intangible service quality

4
4
4
4
4
4
4
4
4
5
5
5
5
5
5
4
5
5
5
4
4
4
4
4
4
4
5
5
5
5
5
5
5
5
5
5
5
5
5
5
183

6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
5
5
5
5
5
5
5
5
5
4
4
4
4
4
4
4
4
4
4
4
4
4
205

Slogan & Kinerja

5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
6
6
6
6
6
6
5
5
5
5
5
5
5
5
5
5
5
5
5
5
206

4.575

5.125

5.15

Professional/Tidak Professional
tangible service quallity

intangible service quality

4
5
5
4
4
4
4
4
4
5
5
5
5
5
5
4
5
5
5
4
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
191

6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
5
5
5
5
5
5
5
5
5
4
7
7
7
7
5
5
5
5
5
5
5
6
226

Slogan & Kinerja

4
4
4
4
4
4
4
4
5
4
4
4
4
4
4
5
4
4
4
4
4
6
3
3
3
3
3
3
3
3
3
3
5
5
5
5
5
5
5
5
162

4.775

5.65

4.05

Professional/Tidak Professional
tangible service quallity

intangible service quality

6
6
6
6
6
6
6
4
6
6
5
5
5
5
5
4
5
5
5
4
5
5
5
6
6
6
6
6
6
6
6
5
6
6
6
6
6
6
5
6
221

6
6
7
7
7
7
7
7
7
7
7
6
6
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
6
6
6
7
6
6
6
6
6
6
6
6
265

Slogan & Kinerja

7
7
7
7
7
7
7
7
7
7
7
7
7
7
6
7
6
6
6
6
6
6
7
7
7
7
3
7
7
7
7
7
7
5
7
7
7
7
7
7
267

5.525

6.625

6.675

Professional/Tidak Professional
tangible service quallity

intangible service quality

4
4
4
4
4
4
4
4
4
4
4
4
3
3
3
3
3
3
3
3
3
3
3
3
3
5
5
5
5
5
6
5
5
5
5
5
5
5
5
5
163

5
5
5
5
5
5
5
5
5
5
7
5
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
5
5
5
5
5
5
224

Slogan & Kinerja

4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
5
5
5
5
5
5
5
5
5
5
5
5
5
5
174

4.075

5.6

4.35

Professional/Tidak Professional
tangible service quallity

intangible service quality

6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
5
5
5
5
5
5
5
5
5
5
5
5
5

5
5
5
5
5
5
5
5
5
5
7
5
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
5
5
5
5
5
5

Slogan & Kinerja

6
6
6
6
6
6
6
6
6
6
6
6
6
6
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5

227
5.675

224
5.6

214
5.35

Professional/Tidak Professio

Brand/Goodwill/Citra/Nama Baol & Kinerja

7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
280

onal

Brand/Goodwill/Citra/Nama Baol & Kinerja

6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
240

onal

Brand/Goodwill/Citra/Nama Baol & Kinerja

5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
6
6
6
6
6
6
6
6
6
6
6
211

5.275

onal

Brand/Goodwill/Citra/Nama Baol & Kinerja

5
4
4
4
4
4
4
4
4
4
4
4
5
4
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
4
4
4
4
4
4
4
4
4
4
4
177

4.425

onal

Brand/Goodwill/Citra/Nama Baol & Kinerja

7
6
7
6
7
6
7
6
7
7
7
7
7
7
7
7
7
7
7
7
6
6
6
6
6
7
6
6
7
7
7
7
7
7
7
7
7
7
7
7
269

6.725

onal

Brand/Goodwill/Citra/Nama Baol & Kinerja

3
3
3
3
3
4
4
4
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
6
4
4
4
4
4
4
4
4
5
5
5
5
5
5
5
5
150

3.75

onal

Brand/Goodwill/Citra/Nama Baol & Kinerja

6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5

224
5.6

essional/Tidak Professional

PERCEPTUAL MAPPING OF AVIATION

Garuda Indonesia

NO Responden Unsafety/Safety

1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
24
25
26
27
28
29
30
31
32
33
34
35
36
37
38
39
40

7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
280

Low Price/High Price

7
7
7
7
6
7
6
7
6
7
7
7
6
7
6
7
6
6
6
7
7
7
7
7
6
7
7
7
6
7
7
7
7
6
7
7
7
6
7
7
268

6.7

Sriwijaya Air

NO Responden Unsafety/Safety

1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
24
25
26
27
28
29
30
31
32
33
34
35
36
37
38
39
40

6
6
6
6
6
6
6
6
6
6
6
6
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
212

Low Price/High Price

5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
217

5.3

5.425

NO.

Unsafety/Safety

Low Price/High Price

1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
24
25
26
27
28
29
30
31
32
33
34
35
36
37
38
39
40

4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
160

4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
160

Lion Air

NO.

Unsafety/Safety

Low Price/High Price

1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
24
25
26
27
28
29
30
31
32
33
34
35
36
37
38
39
40

2
2
2
2
2
2
2
2
2
2
2
2
3
2
2
2
3
3
3
3
3
3
3
3
4
3
3
3
3
3
3
3
3
3
3
3
4
3
3
3
107

1
1
1
1
1
2
2
2
2
2
2
2
2
2
2
2
2
2
1
1
1
1
1
1
2
2
2
2
1
2
2
2
2
2
2
2
2
2
2
2
68

Air Asia

2.675

1.7

NO.

Unsafety/Safety

Low Price/High Price

1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
24
25
26
27
28
29
30
31
32
33
34
35
36
37
38
39
40

6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
240

4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
144

Citilink

3.6

NO.

Unsafety/Safety

Low Price/High Price

1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
24
25
26
27
28
29
30
31
32
33
34
35
36
37
38
39
40

3
3
3
3
3
3
3
6
3
3
3
3
3
3
3
3
3
3
3
3
3
3
2
2
2
2
2
3
2
2
2
2
2
2
2
2
2
2
2
2
106

4
4
4
4
4
4
4
4
4
4
4
3
3
3
3
3
3
3
3
4
4
4
4
4
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
3
136

Wings Air

2.65

3.4

NO.

Unsafety/Safety

Low Price/High Price

1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
24
25
26
27
28
29
30
31
32
33
34
35
36
37
38
39
40

6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5

6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5

Batik Air

220
5.5

223
5.575

G OF AVIATION
Rata-Rata Kuesioner :
Professional/Tidak Professional

7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
7
280

Garuda Indonesia
Sriwijaya Air
Lion Air
Air Asia
Citilink
Batik Air

Professional/Tidak Professional

6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
6
7
7
7
7
7
7
7
7
7
7
7
7
7
7
254

6.35

Professional/Tidak Professional

5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
6
6
6
6
6
6
5
5
5
5
5
5
5
5
5
5
5
5
5
5
206

5.15

Professional/Tidak Professional

4
4
4
4
4
4
4
4
5
4
4
4
4
4
4
5
4
4
4
4
4
6
3
3
3
3
3
3
3
3
3
3
5
5
5
5
5
5
5
5
162

4.05

Professional/Tidak Professional

7
7
7
7
7
7
7
7
7
7
7
7
7
7
6
7
6
6
6
6
6
6
7
7
7
7
3
7
7
7
7
7
7
5
7
7
7
7
7
7
267

6.675

Professional/Tidak Professional

4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
4
5
5
5
5
5
5
5
5
5
5
5
5
5
5
174

4.35

Professional/Tidak Professional

6
6
6
6
6
6
6
6
6
6
6
6
6
6
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5
5

214
5.35

esioner :
Unsafety/Safety Low Price/High PriceProfessional/Tidak Professional

7
5.3
4
2.675
6
5.5

6.7
5.425
4
1.7
3.6
5.575

7
6.35
5.15
4.05
6.675
5.35

Garuda Indonesia
Sriwijaya Air
Lion Air
Air Asia
Citilink
Batik Air

Lion Air
Air Asia
Citilink
Wings Air
Batik Air