Professional Documents
Culture Documents
http:,
U.S. Bureau of Economic
Affairs:
http://www.state.gOv/e/
eb/tpp. Information on U S.
liade programs with links to
NAFTA and WTO Web sites.
Part 1
licensing. A number of factors have facilitated this expansion in international trade including:
http:,
U.S. Department of
Commerce Buieau of
Economic Analysis:
http://www.bea.doc.gov.
Provides statistics pertaining
to economic activm.
This list is far from exhaustive, but it illustrates the fact that we live in an age of dynamic
global economic development and interdependence. It should be noted that the threat of terrorism
worldwide, emphasized by the attack on September 11, 2001, has placed a degree of uncertainty on
international trade and travel that is difficult to measure.
The forces listed here have resulted in significant increases in cross-border trade in
manufactured goods and services, international joint ventures, mergers, acquisitions, strategic
alliances and affiliations, infrastructure projects, privatization, and international direct investment.
The liberalization of trade and investment rules has created a "world of opportunities" for the
international entrepreneur.1 The lure of profits from international business transactions has drawn
many domestic businesses into the global marketplace. The mobility of goods and services has
enabled domestic companies to search the world for new markets to sell their products and to
procure component parts used in the manufacture of their products. The producer of goods and
services, or the innovator of technology, can maximize profits with a global business strategy. This
strategy encompasses not only developing foreign markets for a company's products but also
outsourcing materials, labor, and component parts. Even a company that takes a more isolated
domestic sales strategy is likely to be affected by international developments.
The best measure of globalization has been the tremendous growth in the international trade in
goods. Exhibit 1.1 illustrates the trend in world trade over the past few decades and into the early
part of the current decade.
A second measure of globalization is foreign direct investment (). FDI represents the
capital investments made by companies in other countries. It includes the purchase of real estate,
manufacturing plants, service and distribution centers, or foreign businesses. Between 1981 and
billion. According to the United Nations Conference on Trade and Development, foreign direct
investment inflows increased to $735 billion in 2001. The increase in world FDI has, much like
trade, occurred mostly in the three major regional trade aieas of Europe, the Americas, and East
.Asia. Globalization is likely to expand both at the regional level and at the
Sec, gcru rallv Ward Bouer " the tutiire Slrucuue of the Global Legal Maiketplace." The Metropolitan Corporate Counsel
(1999).
EXHIBIT 1.1
Source The World Bank, (Anbnl Piosptrts 15 (Washington, D 1995) Reprmted with permission. Copyright 1995 bv
the International Bank loi Reconstruction and Development and the World Bank
worldwide level. The causes of this expected growth include the advance of global
telecommunications and the increased transferability of services and intellectual property. Service
and knowledge industries, such as entertainment, education, and health care, will benefit from the
expansion of the General Agreement on Tariffs and Trade (GATT) into areas other than the sale
of goods. The upward trend in services and intellectual property trade will continue in the next
decade and beyond. The average annual growth rate for trade in commercial services between 1980
and 1993 was 7.7 percent, compared with 4.9 percent for trade in goods. The dollar value of trade
in commercial services grew to $1.6 trillion, with an annual growth rate of 6 percent by 2002, while
the annual growth rate of trade in goods was 4 percent.
hup:,
World Bank:
http://www.
worldbank.org. Provides
statistics and information on
international trade and
finance.
hup://
International Court of
Justice: http://www. iejcij.org.
http:
l inks to lex
developments:
http://lexmercatoria.net.
Tins Web sue describes itself
as a monitor tor
developments in international
customan law and Intei net
infrastruc lure
I'art 1
regulations promulgated b\ the World Trade Oiganizanon (WTO) will be studied because of their
direct impact on the export and import of goods, scnices, and intellectual property rights.
There are numerous sources of international business law. Article 38 of the Statute of the
International Court of Justice'- lists the sources of international lav. In order of superiority the\
are (1) international conventions' and treaties, 4 (2) intei-national custom or general practice. (3)
general principles of lav recognized bv civilized nations, and (4) judicial decisions and scholarh
writings. These arc the same sources of law often used bv pri\ate paities in international litigation
or arbitration proceedings.
The primary source of law in international business transactions is, however, the private
contract entered into bv the business parties. The contract is the first source of law referred to by a
court or arbitiation panel in resolving a contract dispute. At times, howe\ci, the contract raav fail to
provide a solution, either because it does not deal with the issue in dispute or because the parties
inteiprct the contiact different!}. It was once said that "no written contract is ever complete; even
the most carefully drafted document rests on volumes of assumptions that cannot be explicitly
expressed."1 This quote illustrates that a substantial core of an\ international business transaction is
non-legal in nature. Businesspcople prefer the language of business and are often unconcerned with
the legal language of the formal contract document.
Despite this informal attitude, the language of business does tend to be "codified" into legally
recognizable customs and trade usage. This transformation is a well-worn tradition that dates back
to the medieval lex mercatoria.b The lex mer-catoria, or law of merchants, premdes the mechanism
in which day-to-day uses and practices are recognized by businesspeople. as well as bv courts and
arbitral tribunals, as international customan law. It has also been said that "the transforma tion of
international business law signifies more than just an incremental normative change; it signifies a
quite radical revision in the ven prism through which we view transnational deals and disputes."''
This statement indicates that the latter half of the twentieth century saw a broad transformation in
international trade and business. This transformation has resulted in a broad expansion of
international business law.
The reality of trade liberalization and the rapid expansion of exporting in services and
licensing, combined with the technological enhancement of business relationships, have increased
the number of international conventions and supranational responses to globalization. Business
students should incorporate these conventions and standards in their perspective of international
business transactions because they aie often the vehicle for overcoming cultural, language, and
legal differences in cross-border transactions.
2.
Ihe Ink mammal Couu <>i Ju^uce (KJ) 01 Woild C o i n t is kxatecl lhe Unfile in ihe Netherlands Its statute.
a pait ot lhe L nued Nations ( h.ii ler. du tales t la ]< lion ,md pnucis oi lhe conn a. The lerni (omentum is used in
connection w i t h inullilateKil agKcilients as opposed to bilateral ai langcmerif-. 1. The Vienna t.omt utum on the I av\
of'Ticaties dc fines a 1>((H) as " international agieeminl between States
and \1 bv unci national latw" I nder I S law. a t i ea l\ becomes f'edc law and is landing on ledeial. stare
and loial go\cinineiiLs j \ithui Rosen ) Relict lions on the ISC' 45 Ohio Sinir Lira' /. 2S7 (4) (j. Sc
e, gent ralh. R. (joodi 'C'sa^c and Its Rt (eption in Tiansnational omiucici.il law " 4b hit 1 - omp. I .Q. 1 (1111171:
I otd Mustill "The New l.c\ Mercalotht: Tin Hist lwenn 1 i\c Vt .as. 4 bbilxitton Intctnatiunid So (lltSS) 7 Kenneth
Randall & ]ohn E Nouls. ' V New tor Tint i national Business Tiansactionv" 71 Wtrthlilgoit
I lllifiw/l / nw (hiatteih 5 624 ( l'-).
Chaptci 1
The acceptance of generally recognized contract principles, the trend toward economic trade
unions, the adoption of international conventions, and the growth of international customarv law
have all led to common approaches among national legal systems in the area of international
contract law. In the long term, international unification and harmonization arc likely to reduce
transaction costs relating to international contract formation.
http://
Department of State
Private International
Law Datable:
http://www.state.gov/
s/l/c3452.htm. Provides
information on
international transactional law compiled
bv the Office of Legal
\dvisci.
INTERN ATIONA L
8.
The Hague Rules i odified t mled Slates as the ( aniage of Gouds Sea Act (COGSA) m J936. ^hith applies to
an international \pon oi niipoit shipment lmolwng a bill of lading foi itanspou from 01 to a US
poll. 9 -Ygieement on Tiade-Related \spc CES of Intellec tual PmperO Rights (TRIPS). ] Agiet nienl on faiiffs and
loidi (GAI 1) April 1". 1994. 10. I"hi I'C I'iiasf iist published in 1933 and subsequent^ ie\iied in 1951. 1962. 1074 1983.
and 1993 L'CP 00 t ame into <. I(e< t on jamtai \ 1 19<-4
United Nations Convention "it Contrails for the Intel national Sale ot Coods \piil II. 1480, t N. Doc.
A'CONF<J7'lK. Annex I, iepnnteri in 19 I.L M. 66K. 12. CISC at Article 11 13 Hugh Beale & Tom Dtl^dale, "Conn
acts Betwern Businessmen. Planning and the L'se ot Contractual Remedies
2 Hnttsh \\ of Law if So(irt\ lb, 4 (1975).
Chaptei 1
http:/
International Trade
Administration.
http://www.trade.gov.
Provide;, export ;ISSLStancc and information
on doing business with
foreign countries.
http://
V S. government links:
http://firstgov.gov.
Provides links to all
relevant government
Web bites.
agents seek to obtain the desired items at the lowest possible price and are paid a
commission by their foreign clients. In some cases, the agents may be foreign
government agencies or quasi-governmental firms empowered to locale and purchase
desired goods.
An indirect exportci ma) also hire an export management company (EMC). An
EMC, in essence, acts as the export department for one or several produceis of goods or
services. It solicits and transacts business in the names of the producers it represents or in
its own name for a commission, salary or retainer plus commission. Some EMCs offer
immediate pa\ merit for products, either by arranging financing or bv directlv pint basing
products tor resale. EMCs usuallv specialize by product line or bv foreign market. The
best EMCs know their products and markets very well and usually ha\e well-established
networks of foreign distributors already in place. This immediate access to foreign
markets is one of the principal reasons lot-using an EMC. One disadvantage to using an
EMC is that a manufacturer ma) lose control o\cr foreign sales. Control is an important
issue for a manufacturer concerned with maintaining its product and compam image in
foreign markets.
A manufacturer that wants to minimize its involvement may sell its goods to an
export trading company (ETC). An ETC takes title to the product and exports for its
own account, and for the manufacturer the transaction is essentially a domestic sale.
Some special ETCs are organized and operated b\ producers. These tvpes of ETCs can be
organized along multiple- or single-industry lines and can represent producers of
competing products. The U.S. Congress has encouraged the growth of ETCs through the
enactment of the Export Trading Company Act of 1982, which allows banks to make
equity imestments in commercial ventures that qualify as ETCs. In addition, the ExportImport Bank (Eximbank) of the United States is allowed to make working capital
guarantees to U.S. exporters. The Office of Export Trading Company Affairs (OETCA),
within the U.S. Department of Commerce, promotes the formation and use of U.S. export
intermediaries and issues export trade certificates that provide limited immunity from
U.S. antitrust laws.
An
indirect
exporting method
similar to using an
ETC is selling
goods to an export
agent or remarketer. Export agents or remarkeiers purchase products directly from the
manufacturer and then pack and mark the products according to their own specifications.
They sell overseas through their contacts in their own names and assume all account
risks. The U.S. manufacturer relinquishes control over the marketing and promotion of
its product, which could have an adverse effect on future sales efforts abroad.
Direct Exporting
A compam new to direct exporting generally treats export sales no differently from
domestic sales, using existing personnel and organizational structures. However, there are
advantages to separating international from domestic business, including centralization of
specialized international market skills and focusing of marketing efforts. Regardless of
how a company organizes.for exporting, it should ensure that the structure facilitates the
marketer's job. Experience shows that a company's success in foreign markets depends
less on the attributes of its products than on its marketing methods.
Once a company has been organized to handle exporting, it must select the proper
channel of distribution in each market. These channels include sales
Chapter 1
MOM ot the in.m ]i.il Tin- s< ( non on dirra cvporting was taken fiom ihe National Trade Data Bank, a jnodutt ot SIAI I
S\ I .S. Orpaimicnl of ( .
10
Focus on Transactions
Export America.
This monthlv publication of the L;.S.
Department of Commerce contains recent
news stories, market analyses, technical
advice on exporting, uade leads, and
success stories of export marketing.
FedBizOpps. FedBizOpps is the selfdescribed "single government point-ofentry for Federal government pioLurement
opportunities over S25,000."' FedBizOpps
provides government buyers with the
ability to publicize opportunities through
the direct posting of information on the
Internet. In addition, commercial vendors
seeking federal markets for their goods and
services can utilize the FedBizOpps Web
site to "search, monitor and retrieve
opportunities solicited by the entire Federal
contracting community." Trade
Information Center. A comprehensive
source for U.S. companies seeking
information on federal programs and
activities that support U.S. exports,
including information on overseas markets
and industry trends, the center maintains a
computerized calendar of U.S. governmentsponsored domestic and overseas trade
events. Export.Gov. The official export
portal for the U.S. government, Export.Gov
provides basic information about exporting,
partner and trade leads, trade events, export
finance, shipping documentation and
requirements, and pricing. Of particular
importance is the market research provided
by the portal. This market research consists
of country and industry market reports,
trade
Secondary market research is conducted .in three basic ways. The first is by keeping abreast of
world events that influence the international marketplace, watching for announcements of specific
projects, or simply visiting likely markets. The second is by analyzing trade and economic
statistics. Trade statistics are generally compiled by product category and by country. These
statistics provide the U.S. firm with information about shipments of products over specified periods
of time.
Chapter 1
11
Demographic and general economic statistics such as population size and makeup, per capita
income, and production levels by industry can be important indicators of the market potential for a
company's products. The third method of secondary market research is obtaining the ad\ice of
experts, including those at the U.S. Department of Commerce and other government agencies;
attending seminars, workshops, and international trade shows; hiring an international trade and
marketing consultant; talking with successful exporters of similar products; and contacting trade
and industry association staff.
Working with secondan sources is less expenshe and helps the company focus its marketing
efforts. However, the most recent statistics for some countries may be more than two years old.
Also, statistics on sale of services are often unavailable. Yet, even with these limitations, secondary
research is a valuable and relatively easy first step for a company to take (see Doing Business
Internationally: A Step-by-Step Approach to Market Research).
continued
12
Research (continued)
directed to fewer than ten markets if the
rompain is new to exporting; one ot too
countries mav he enough to start with.
The compam 's inter nal lesoui ces should
help determine its level of effort.
I N T E R N AT I O N A L
14
N T E R N AT I O N A L
I N T E R N AT I O N A L
arbitrary government actions, excessive taxation, ineffective legal and dispute res olution systems,
and a high degree of conuption. These countries find it difficult to interest foreign investment.
Therefore, the best and possibly the only way to conduct business in these countries is by
exporting. Some countries have passed laws to assure foreign investors and businesspeople by
legally attempting to reduce the risks of doing business. Mexico passed the Foreign Investment Act
of 1993 in order to attract and protect foreign investment. It opened large portions of the Mexican
market to foreign ownership. However, in certain strategic economic industries, apptoval of the
National Commission of Foreign Investments is needed for foreign ownership of greater than 49
percent, while some industries, such as oil, electricit\, and railroads, remain reserved for Mexican
nationals. The Foreign Investment Act provides expedited procedures to gain governmental
approvals.
Russia has enacted a regulation on hard ctlrrencv control that attempts to placate foreign
investors' fears about the repatriation of hard currencies. The law requires anv purchase or sale of
foreign currencies to be approved by the Central Bank of the Russian Federation. Currency control
is also delegated to the State Customs Committee, the Ministry of Finance, and Inspector of
Currency Control. However, Article 8 of the Hard Cunencv Law recognizes the right of
nonresidents
Chapter 1
15
"to freely transfer, export, and transmit hard currency if that hard currency was previously
transferred or imported to the Russian Federation." The law mandates strict bookkeeping
requirements for all hard currency transactions. Residents and nonresidents must maintain records
of their hard currency operations for a period of five years.
In 2004, the National People's Congress, the legislative assembly of the People's Republic of
China, voted to amend the national constitution to provide formal governmental guarantee of
private property rights. The amendment specifically provided that "legally obtained private property
of the citizens shall not be violated." The amendment <; onstitutes a formal renunciation of the
Maoist doctrine that condemned private ownership of property and serves to place such ownership
on an equal legal footing with state-owned property. Such standing benefits not only the indigenous
Chinese business community but also the growing number of foreign entrepreneurs maintaining
investments in the country since the initiation of economic reforms in the late 1970s.
16
Pair 1
Tuikev Cleath, tinder the facts of (his case where, as here, there are
two contradictoi v foi um clauses and wheie die issue of which
foium clause should tontiol is vigoiouslv contested, the Englishlanguage clause cannot be said to constitute a waivei of soveieign
immuiiitv.
"I he Court next teviews Falcoal's aigumeiit that TKFs actions
place it within the exceptions to sovereign nnmu-nitv set forth in
section 1605(a)(2) Cleailv tins action is not one ''based upon
commeicial activitv canicd on [bv IKI] in the United States " I he
FSL\ defines such commercial activitv as activitv "having substantial
ontact with the United Stales." The meie provision for ment in
the United States, howevei, is not a "substantial contact' meeting the
tesl foi commeicial activitv undei the FSIA. It lemains foi this Court
to determine whcthei TKTs conduct falls within the thiid clause of
section 1605(a)(2) as to whethei the conduct alleged against TKI
constitutes "an act outside the teintorv of the United States in
connection with a commeicial activitv of the foreign state elsewhere"
which "causes a direct effect in the United States." At issue is the
definition of "direct effect."
asserts, and Falcoal has not shown olheiwise. that it has had
no contacts with the Texas forum, nor in fact with the United States,
other than us involvement in the contiact which is the subject of this
suit That contract was solicited, negotiated, drafted, and executed in
furkev and in the Turkish language. The contract itself does not
establish minimum contacts with the Texas forum. Not does TKI's
agreement to pav through a lettet of ciedit in New Yoik create
peisonal jurisdiction. Ihus, in the instant case the constitutional
requirements foi exercise of in [jeisonam jurisdiction are lacking.
In an effort to lesolve the tension between 28 U.S. S 1605(a)
(2) and 28 U S.C 1330(b). courts have taken two approaches.
Some have held that an effect cannot reach the level of "direct"
effects described in the statute and thus soveieign immunitv cannot
be overcome, unless the effect fulfills the "minimum contacts"
requirement. Other courts have given "direct effect" its lileial
meaning and found such an effect when an American corpoiation has
suffered a direct financial injuiv due to a foieign sovereign's conduct
This Couitfinds the lattei appioach to be most leasonable. The Couit
holds that the conduct of TKI in drawing on Falcoal's peiformance
bond was an action which caused a direct effect in the United States,
ancl thus TKI cannot claim soveieign immunitv fiom this suit.
Subject mattei jurisdiction, therefore, exists ;
Personal Jurisdiction
Consliuitionallv, this Court cannot exercise peisonal jinisdiction
ovei TKI unless TKI has taken some action
Chapter 1
17
Case Highlights
Importance of the forum selection clause in
international contracts
Use of letters of credit and performance bonds to secure
payments and performances
Defense of sovereign immunity, along with the waiver
and "commercial activity" exceptions
Determining if a court has personal jurisdiction over the
defendant through the "minimum contacts" or "direct
effects" standards
Importance of determining the appropriate law to be
applied
Importance of selecting the language that controls when
more than one language contract is executed
pivotal issues of where the parties mav sue under the contract's forum selection clause and whether
the I .S. court had personal jurisdiction over the foreign defendant.
&
N T E R N AT I O N A L
18
http:.
Depailmcnt of Stale:
http://www.state.gov.
The U.S State
Department publishes
commeicial guides for
numerous foreign.
countries This is A good
plate to itart to learn
about differences in
culture and business
customs.
I N T E R N ATI O N A L
I'ait I
position in the market, prevent it accomplishing its objecthes, and ultimately lead to
failure. Some of the cultural distinctions that U.S. firms face most often include
differences in business stvles, attitudes toward development of business relationships,
attitudes toward punctuality, negotiating styles, gift-giving customs, greetings,
significance of gestures, meanings of colors and numbers, and customs regarding titles.
U.S. firms must pay close attention to different styles of doing business and the degree of
importance placed on developing business relationships. In some countries,
businesspeople have a vcrv direct style; in others, they have a subtler style and value a
personal relationship more than most U.S. businesspeople. For example, in the Middle
East, engaging in small talk before engaging in business is standard practice.
The U.S. businessperson must also consider foreign customs. For example, attitudes
toward punctuality vary grcatlv from one culture to another and, if misunderstood, can
cause confusion. Romanians, Japanese, and Germans are very punctual, whereas people
in many of the Latin countries have a more relaxed attitude toward time. The Japanese
considei it iude to be late for a business meeting but acceptable, even fashionable, to be
late for a social occasion. In Guatemala, on the other hand, one might arrive from ten
minutes early to forty-fi\c minutes late for a luncheon appointment.
Proper use of names and titles is often a source of confusion in international business
relations. In many countries (including the United Kingdom, France, and Denmark), it is
appropriate to use titles until use of first names is suggested. First names are seldom used
for doing business in Germany. Visiting business-people should use the surname
preceded by the title. Titles such as "Herr Dircktor" are sometimes used to indicate
prestige, status, and rank. In Thailand, people address one another by first names and
reserve last names lor very formal occasions and written communications. In Belgium, it
is important to address French-speaking business contacts as "Monsieur" or "Madame,"
while Dutch-speaking contacts should be addressed as "Mi." or "Mrs." To confuse the
two is a great insult.
Customs concerning gift giving are extremely important to understand. In some
cultures, gifts are expected, and failure to present them is considered an insult, whereas in
other countries offering a gift is considered offensive. Business executives also need to
know when to present gifts, where to present gifts, what type of gift to present, what
color the gift should be, and how manv to present. Gift giving is an important part of
doing business in Japan, where gifts are usually exchanged at the first meeting. In sharp
contrast, gifts are rarely exchanged in Germany and are usually considered inappropriate.
Gift ghing is not a normal custom in Belgium or the United Kingdom either, although in
both countries flowers are a suitable gift when invited to someone's home.
Customs concerning the exchange of business cards vary, too. Although this point
seems of minor importance, observing a country's t aid-giving customs is a key part of
business protocol. In Japan, for example, the Western practice of accepting a business
card and pocketing it immediately is considered rude. The proper approach is to carefully
look at the card after accepting it, observe the title and organization, acknowledge with a
nod that the information has been digested, and perhaps make a relevant comment or ask
a polite question. In addition, it is essential to understand the impoitance of rank in the
other country, know who the decision makers are, be familiar with the business st\le of
the
foreign company, and understand the negotiating etiquette and nature of agreements in the
country.13
Another facet of international business concerns selling practices. Because cultures vary, there
is no single code b\ whk h to conduct business. Certain business practices, however, transcend
culture barriers: (1) answer requests promptly and clearly; (2) keep promisesa first order is
particularl) important because it shapes a customer's image of a firm as a dependable or
undependable supplier; (3) be polite, courteous, and friendly; and (4) personally .sign all letters.
The importance of religious practices should not be underestimated; religious and cultural
differences not only directly affect a foreign entrepreneur in the negotiation of a contract but also
subsequently affect employees and agents in the performance of the contract. The Kern v.
Dynalectron Corporation case that follows illustrates the challenges faced b\ an organization in
conducting its business in a foreign country.
Belew, District Judge. Wade Kern filed this religiousdiscrimination suit puisuant to Title MI of the Rights
Act of 1964, 42 U.S.C. 2000e-2000e-17 (1976) against
Dynalectron Corpoiation. On August 17, 1978, Wade Kern
entered into a written contract of employment with the
Defendant, Dynalectron Corporation, to perform duties as a
helicoptei pilot. The work to be performed in Saudi Aiabia
consisted of firing helicopters over crowds of Moslems
making their pilgrimage along Muhammad's path to Mecca.
Those pilots who were stationed atjeddah would be required
to fh into the holy area, Mecca. Saudi Arabian law, based
upon the tenets of the Islamic religion, prohibits the entry of
non-Moslems into the hol> area, Mecca, under penalty of
death. Thus, Dynalectron, in accordance with its contract
with Kawasaki, requires all pilots stationed atjeddah to he (or
become) Moslem. Had Wade Kern continued to work for
Dynalectron, he would have been based in Jeddah and,
therefore, his conversion from Baptist to Moslem would have
been required. Defendant later offered Kern a job as a
member of the aircrew, a position not requiring his conversion. However, Kern declined to take that job. Kern filed a
sworn complaint with the Equal Kmplcnmcnt Opportunity
Commission alleging that he was denied an emplo\ment
opportunity with Defendant due to its discrimination against
him because of his religious beliefs.
15. The in this section ^v.is Liken hum the National Bank pioduct of STAT-t'SA, U Dcp.n
tTiicnl of f ommei ce
20
Pait 1
Case Update
The district couit's decision was upheld the U S Court of
Appeals lor the Fifth Circuit in Kern v. Dynaleclwii Cot
. 746 F.2d 810 (5th . 1984).
Case Highlights
The use of a written employment conti act to limit
the emplovei's liabilities
Extraterritorial application of U.S. employment
discrimination laws
The Bona Fide Occupational Qualification defense
(B.F.O.Q.) to an employment discrimination claim
Religion as a B.F.O Q. irr some international business
situations
Currency Risks
Currency risks ate a concern in almost all business ttansactions that cross national bordets. There
are three sepaiate risks that relate to currency and international business transactions convertibility,
repatriation, and currency rate fluctuation. A buver and a seller in different countries rarely use
the same currency. Payment is usualh made in either the buyer's or the seller's cunency or in a
mutually agreed-on currency that is foreign to both parties. Convertibility is the issue of whether
one currency is convertible into another currency. Easily convertible curtencies aie generally
referred to as hard currencies. The world's hard currencies include the U.S. dollar, British pound,
Luropcan euro, Swiss franc, and Japanese \en.
Unlike countries with hard curt encies, countr ies with soit currencies do not pos sess sizable
exchange reset ves and surpluses in their balance of payments needed to comcrt their currencies
into hard ones. Russian tables cannot be converted to U.S. dollars, which lea\es the U.S.
businessperson with limited options, specifically, reinvest the rubles in the Russian ecotiomt or find
an alternate means of payment, such as countertrade. An exporter or investor can overcome any
convertibility problem by requiring payment in a hard currency.
The second currency risk, repattiation, mav present itself when a foreign party attempts to
remove hard currency from a host countiv. Some foreign countries ha\e enacted currency laws that
block the movement of hard currencies outside the countrv Less developed countries, for example,
have limited hard currency reset ves and do not allow them to be used for the purchase of private
goods. Once again, countertrade mav be the only option available to overcome the repatriation risk
of doing business in such countries.
The third anci bioadest tvpe of currency risk is the devaluation of the currency of payment.
The relative value between the dollar and the buyer's currency mav change between the time the
deal is made and the time payment is received. If the U.S. expoi tei agrees to payment in a foreign
rencv and is not properly protected,
a devaluation ot the loieign cui lencv could cause the exporter to lose money in the transaction.
One of the simplest \va\s for a U.S. exporter to avoid this type of risk is to quote prices and requite
pavment in U.S. dollars. Then the burden and risk are placed on the buyer to make the currency
exchange. If the buyer asks to make payment in a foieign currency the exporter should consult an
international banker befoie negotiating the sales contract. International banks can help one hedge
against such a risk, if necessary bv agreeing to purchase the foreign currency at a fixed price in
dollars regardless ol the value of the currency when the customer pays. If this mechanism is used,
the fees charged by the bank should be included in the price quotation.
The Iiernuia Distributor v Hernina Snmng Company case illustrates how a party did
not anticipate the risk of a currency rate fluctuation. In this case, a poorly written open price term"'
resulted in significant monetary losses due to an unanticipated curiencv fluctuation.
A loreign importer or exporter can minimize the risk of a negative currency rate change
thiough techniques of hedging. This is accomplished by entering into forward, future, or option
contracts. Some investors specialize in arbitrage, which is the simultaneous buying and selling of
the same foreign exchange in two or more markets to take advantage of price differentials. A
forward contract requires two parties to e\c hange specified amounts of mo currencies at some
future time. The
lb Open teim his to i i pi Lei m thai Lilts m stau tin piKf m he p.ud ai a fixed amount The open puce teim
allows foi tlit id|usluu m ot the amount paid based upon sptti li ed \ai bibles ll as tosts of Ljioduc-tion t han^es m
height and msuiaiu t lales and ( hant s in tai llt I ales
22
Case Update
The Tenth Circuit Court of Appeals denied Importer's request
for a rehearing in Bernina Distributors, Int. v. Bernina Saving
Machine , 689 F.2d 903 (10th Cir. 1981).
http:/
International Finance
Corporation:
http://www.ifc.iirg. This is
the finance arm of the World
Bank.
Case Highlights
Common practice of entering into long-term supply
contracts.
Use of open price or price escalation clauses to
adjust the contract price over the term of the
contract.
A determination that a risk has been allocated to
one of the parties defeats demand for a contract
adjustment.
Contract law allows for an excuse from not fulfilling a contract. In the sale of goods, the Uniform
Commercial Code 2-615 grants an excuse for
commercial impracticability. The law also allows
the parties to write an express excuse or force
majeure clause.
An excuse for commercial impracticability will not
be granted if the risk was foreseeable orthe burden
on a party is not undulv severe.
Since currency fluctuations are foreseeable, courts
are likely to view them as allocated risks and not
grant an excuse.
It is important to write clear and detailed clauses,
especially in long-term contracts. The Court
suggested the use of a "cost-plus" formula in the
open price term.
problem with a forward contract is that if the underlying deal falls through, the party is still
required to purchase (exchange) the other currency. The futures contract is like a bond that can be
sold prior to maturity. Either party can avoid their obligations under the contract by selling it in the
secondary market.17 A well-developed futures market provides a high level of liquidity but, just as
in the bond market, the value of the futures contract fluctuates, depending on the underlying values
of the currencies.
In the Bernina case, the importer could have hedged by entering a futures contract to purchase
Swiss francs for a fixed amount of dollars. This would have protected it against the subsequent
devaluation of the dollar. In fact, the value of the futures contract would have increased in value in
the futures market because the contract gives a right to buy Swiss francs at a lower fixed price.
Another device used to hedge currency risks is the option contract. A currency option gives a party
a right, but not the obligation, to buy or sell a currency at a fixed rate in the future; a purchaser and
a seller of foreign currencies agree on a specific tate of exchange at a future date. The purchaser
may choose to exercise or pass on the option, thus limiting the"effect of unfavorable exchange rate
17.
In 1972. the Chicago Mercantile Exchange established the hitei national \ Matket for trading in futures
conttacts.
Chapter 1
23
fluctuations. The seller is paid a fee for tendering the option. The right to seil a currency
in the future is a put option, while the right to buy is a call option. The option is obtained
b\ paying a substantial premium whether the option is exercised or not.
Legal Risk
One of the primary risks in all international business transactions is the application and
enforcement of foreign laws. Host country laws may include restrictions on currency
conversion and repatriation of profits. If a company is deemed to be doing business in a
foreign country, then it may become subject to the legal jurisdiction of a foreign coutt.
Companies that establish a presence in a foreign country must also be concerned with
local employment laws. Many countries impose severe restrictions on the termination of
employees 01 agents, such as requiring lengthy notice requirements and substantial
severance payments. Other host country laws that should be examined include labeling,
marketing, and advertising laws; income and sales tax laws; environmental laws; product
and consumer liability laws; health and safety laws; and antitrust or competition laws. In
order to decrease the uncertainty due to the risks of foreign laws, the United States has
entered into bilateral investment treaties (BIT) with many foreign countries. These
treaties provide the basic legal framework for a company investing in a foreign country.
They generally address issues of convertibility of currency, repatriation of profits,
compensation for expropriation, protection of intellectual property, and
nondiscriminatory treatment of foreign investors.
Because of differences in language, culture, and legal systems, the intentions of
parties in an international transaction may not be easily discernible from their contract.
Therefore, it is imperative, more so than in a purely domestic undertaking, for the parties
to express carefully intended rights and obligations in a written contract. At the lime of
execution, the parties must, with the assistance of their lawyers, review each contract
clause to make sure all parties understand them.
Of course, such a model approach to contract review is not often practical. For
example, in the typical export transaction, there is no single form that both parties read
and sign. The parties simph exchange their own forms in order to effect an offer and
acceptance. Nonetheless, each parry should take the time to carefully review the terms
and conditions in the other party's form before entering into the contract. This is
especially important if it is the first transaction between the contracting parties. It is also
important, particularly in large transactions with a corporation or partnership, to \erifv the
other party's authority to bind the company to a contract.
Often the quality of a contract is erident not in what it says but in what it fails to say,
and an international contract is often the product of "studied ambiguity." 18 Vagueness or
ambiguity in contractual language is employed to achieve the illusion of agreement.
Parties make use of "a kind of Esperanto" in which "parties often draft a contract in
ambiguous form in order to achie\e agreement." 19 The roots of contract ambiguity come
from two sources, the parties negotiating the contract and those charged with its drafting.
A common scenario is that the principals negotiate
18. Johan Ste\D." \ Kind ol F.spu.mio- ] hr tioulm^ of Liability. \o] 4. V. H. Bnks. Let New ^oik. Oxturd Umveisuv
Pi ess 14
14. Ibid. p. 13
http:
International Law
Dictionary:
http://augustl.com/
pubs/diet/ pro\ides
definitions or words
and phrases used in
private and public
international law.
24
http:,
American Society of
International Lau:
http://www.asil.org.
Provides infoimation on
current developments in
international law, along
with links to international
documents and anahsis.
the general framework for an agreement and then nun over to their attorne\s the task of writing the
language of the agreement. Such brief negotiations increase the risk of ambiguity inherent in
interpersonal communication, especially within a cross-cultural context.
A key issue for international businesspeople is to determine at what stage they should enlist the
services of a lamer. Businesspeople often do not use lawyers in the negotiation stage of contracting:
the) \icw them as obstacles to rather than facilitators of agreement. The bttsinessperson-tobusinessperson, face-to-face exchange is a paradigm of how business is done, while lawyers are
relegated to the task of writing the formal documents, hi international contracting, the
businessperson, espe-cialh one new to international dealings, would be well advised to enlist an
astute international transactional lawyer, along with foreign counsel. The issue of trust aside,
international dealings should be evidenced by clearly written and highly negotiated agreements.
Legal systems can differ in substantive laws, procedures, remedies, and levels of enforcement.
Although the fundamental legal concepts dealing with business transactions are similar in the civil,
common, and socialist legal systems, idiosyncratic differences in the rules can result in unexpected
legal liabilities. For example, in Germany the ciyil law svstem recognizes the notion of naihfnst
notice20 in the area of sate of goods. In U.S. law, a party has the right to strictly enforce the delivery
date stated in the contract and can summarily reject a request for more time. In contrast, the civil
law concept of michfnst notice dictates that such dates should not be strictly enforced. A request for
additional time should be granted unless the non-breaching party can give a commercially viable
reason for not granting the requested extension.
Suppose that a U.S. businessperson enters into a contract with a German supplier for deliver}
of goods on June 1. On May 25, the German supplier sends a letter requesting an extension for
delivery to June 30. Under U.S. law, the buyer may simply reject the request and hold the German
supplier in breach of contract if the goods are not delivered on June 1. In fact, the U.S. buyer in this
instance responds by saying that the contract pi crudes for delivery on June 1 and any delivery
beyond that date will not be accepted. On June 1, the goods are not delivered, and the U.S. buyer
obtains substituted goods from another supplier. On June 30, the goods are received from the
German supplier. The U.S. buver responds by rejecting the "late" delivery. Under nachjnst notice, it
is the U.S. buyer and not the German supplier who has breached the contract. Because the U.S.
buyer failed to give a commercially \iable reason for not granting the additional time, the civil law
automatically awards the time extension. Therefore, the delivery on June SO was timely, and the
German can now sue for full contiact damages under German law.
In other instances, the rules of law mav be similar, but the available procedures and remedies
differ significantly. In some countries, the cultural abhorrence to litigation results in difficult) in
finding
adequate
legal counsel and
restricted discovery
options.21 The U.S. Federal Rules of Civil Procedure provide a liberal set of rules that allow for full
discovery of the odier party. Such sweeping discover) techniques may not be available in other
countries. Also, the remedies available to the plaintiff may be of
'20.
21.
.\(t<h['ist nouce is the lequiKinent tli.n a pain t^iam fm ixlension of lime to peifoini ihe connact upon ihe request
ol the other pain \athju\l notu e mil be examined in Chaptei tight
Disto\en is llu pietnal piocess wheieb\ the liliganls imco\ei evidence b\ questioning the opposing pain eitliei
w i l t i n g (mtei logatones) 01 in pel son {depositions! examining documents piourted b\ ibe opposing pain, and
obtaining the lestnnom of independent null p.itl\ witnesses.
a different order. The U.S. notions of treble (triple) and punitive damages are not found in most
foreign legal systems, and the U.S. and common law views that prefer to give monetarv damages
are not found in civil law countries. In civil law, the plaintiff is allowed the choice of suing foi
monetarv damages or receiving an order of specific performance that forces the other party to
honor the contract.
Finally, similarities in the substantive laws of a countrv may mask differences in the
enforcement of those laws. This can be seen in the areas of intellectual property protection and
corruption. A number of countries have ratified the primary international property rights
conventions, such as the Paris and Berne Conventions, but have been lax in their enforcement. Lax
enforcement has resulted in high levels of counterfeiting and piracy of trademarks, patents, and
copyrights. Another example is the enforcement of anti-briberv or corruption laws. All countries
prohibit bribing government officials, but lack of enforcement in some countries has resulted in a
culture where bribery has become common. Such an environment places limitations on U.S.
businesspeople piohibited from making illegal payments to foreign officials under the Foreign
Corrupt Practices Act.
A number of countries, especialK in the developing world, have enacted laws specifically
targeted to foreign investment and trade. Examples of such specialized host countiy laws include
laws that protect host country agents and distributors of foreign products from termination without
notice or payment. In some countries notably within the European Uniona foreign exporter or
manufacturer may not terminate its host country agent without paying statutorily determined
indemnity compensation or damages in concordance with evergreen statutes. Evergreen statutes
limit the ability of a principal or employer to discharge an employee or agent.
Some countries limit the amount of equitv ownership that a foreign company may hold in a
host country enterprise. These local participation requirements often result in the foreign company
creating a partnership or joint venture with nationals of the host country. Because of the limited
amount of hard currency in some countries, other laws restrict a foreign investor or exporter from
withdrawing or repatriating theii profits or royalties from the country.
Another common area of host country intervention is in the area of technology transfers. In
some countries, private licensing agreements must be registered and approved by the government.
Pro-licensor clauses involving rovalty payments, termination, and training may be rewritten to be
more favorable to the licensee. These types of specialized host country laws need to be analysed to
determine their impact on a potential foreign investment, export transaction, or intellectual prop erty
transfer. Chapter Fourteen will explore these types of laws in more detail.
Political Risk
Political or country risk broadly refers to the negative consequences that stem from a change in
government policies. In the area of import-export, trade barriers represent the most common risk.
The U.S. trade representative classifies trade barriers into seven general categories.
22.
Import policies, including tariffs and other import charges, quantitative restrictions,2- and
import licensing
Standards, labeling, testing, and certification
26
http:/
World Trade
Organi7ation:
http://www.wto.org.
Proudes links to all
WTO Agreements.
http:/
Political Risk
Information:
http://www.politicalrisk.net. Provides data
and information on
political risk.
Part 1
Chapter 1
27
the rates, a denial of a tax credit, or a change in accounting rules can be used to
manipulate corporate income taxes. Other forms of taxes, such as revenue taxes, can also
be manipulated. These taxes are associated with the importation and exportation of goods
and include the value-added tax,24 sales tax, excise tax, and tariffs.
http://
Information on
privatization issues:
http://www.
privatization.org.
Privatization.org is a private
think tank that provides
information on domestic and
foreign privatization issues.
Part 1
assessment. If a project is verv large, however, then management should meet with government
officials of the foreign country to discuss the company's goals. If possible, a formal concession
agreement should outline the duties of the foieign government and the rights of the company It
should specify the level of tariffs to be charged, the light of the companv to repatriate profits, the
host counhVs commitment to intellectual property protection, the applicable le\el of taxation, and
the government's transfer pricing policy-1 It is also prudent to require the use of mediation and
arbi-tiation in case ol a dispute.
li imtfl p i t t i n g is 1' pike lhat an iHihau rl mmpam !l as a subsKtiai \. t ^ anotlx i athhaleri tompam
VI.imputation ol uamtc 1 puefs cm b< list [I Hi mi At p i o f i l s and <_osts h 0111 .1 hi"h-la\ to a km Tax : <>uiUl\ 2")
24 I S(
2fi
27.
28
28
See Vti\ Nmi'hauuHir ( om[>tm\ Jut .r * [}nu>am<> (.0 471 t 2d 1!^> 1 (.Stli ( n 1473)
30
hired to provide the necessary import and customs documents. Generally, the seller or exporter
hires the freight forwarder, while the customs broker is the agent for an importer or purchaser. An
"export" freight forwarder must be certified by the Federal Maritime Commission to handle ocean
freight.
The freight forwarder often arranges all documentation needed to move a shipment from
origin to destination and assembles documents for presentation to the bank in the exporter's name.
The forwarder arranges for cargo insurance, notifies the buyer of the shipment, and ad\ises the
shipper of marking and labeling requirements. In exchange, the forwarder is paid a fee by the
exporter and may receive a percentage of the freight charge fiom the common carrier. The
international banker offers financing assistance, provides guarantees of pa\ment, and facilitates the
movement of documents between the parties.
Countertrade
ii Lt |_/ a
tinted Nations:
http://www.un.org/law.
Provides links to United
Nations initiaU\es in the area
of prhate international
business.
Countertrade is used to overcome turrencv convertibility and repatriation problems or the capital
shortcomings of a foreign parry.30 This section will discuss some of the common forms of
countertrade, including barter, buy-back, and counter-purchase. A barter transaction involves an
exchange of goods or ser\ices, but barter agreements are not always simple, cashless, singledocument arrangements. They sometimes involve two separate documentary sales, often with
separate letters of credit. A form of countertrade known as counterpurchase is an economic
transaction in which one party sells goods to the other party and, in return, the first party agrees to
purchase goods from the second part)- or another party in that country so as to achieve an agreed
ratio between the reciprocal performances. 5" This is often done to fulfill a government's
requirement that hard currencies being repatriated be offset by an incoming hard currency flow. A
variant is the offset agreement. "Offsets constitute an agreement by the foreign seller to include as
part of the sale in the foreign nation the use of parts or services from local suppliers." 32 An offset
satisfies local content requirements where the host country mandates that a certain percentage of a
good be a product of local materials and labor. In buy-back or compensation transactions,
exporters of heavy equipment, technology, or entire manufacturing facilities arc allowed to
purchase a certain percentage of the output of the facility at a below market price. Many variations
of countertrade are described in McVey's "Countertrade: Commercial Practices, Legal Issues, and
Policy Dilemmas." The Department of Commerce can advise and assist U.S. exporters faced with
countertrade requirements. The Finance Services and Countertrade Division of the International
Trade Administration's Office of Finance monitors countertrade trends, disseminates information,
and provides general assistance to enterprises seeking barter and countertrade opportunities.
Another source for information and contiact clauses dealing with countertrade is the United
Nations Commission
on
International
Trade Law (UNCITRAL). It publishes the Legal Guide on International Countertrade TrnnsfK
lions, which provides information on how best to
SO
See. ^. John C. Gtabow and Di.ilrm^ Contiact;, m Intel national Rartrt and ountei hade
Tlan-sactions 0 \'<><th (.aiohmi Journal ofInlmmliuual 1 <u< \sr (_ nmmrutal Regulation 25 ( 9 4 ) . ' See t XCITR-.
Trelimnur\ Siud\ of Legal Ksui s in International Counterti.ide' 98) 32 Ralph H Folsom. \lii hael Wallace- doidon & ]nlm \
Spagnou . Ji.. Intmia/ionnl Buvtms Tit>nsachon\ S7) > at ' ^~
(2ded. 2001).
31
Compensation
The most common form
of
countertrade
is
referred to as "compensation" or "buy-back." In a compensation
transaction, a private firm will sell equipment,
technology, or even an entire plant to a sovereign nation and agree to purchase a portion of
the output produced from the use of the
equipment or technology. For example, in the
celebrated $20 billion Occidental Petroleum
ammonia countertrade transaction with the
Soviet Union, Occidental assisted the Soviets in
constructing and financing ammonia plants and
agreed to purchase quantities of ammonia
produced in these plants over a twenty-year
period.
Compensation transactions frequently
involve significantly longer periods of time
during which the private firm will be permitted
to fulfill its purchase obligation than in
counterpurchase. In addition, compensation
transactions are generally of larger dollar value
than counterpurchase transactions. Unlike
counterpurchase transactions, the products
which the private firm purchases in
compensation are frequently of marketable
quality and in demand in the international
marketplace. Further, Western firms fre-quendy
are able to negotiate a purchase price for the
output that is below the world market price so
that the firm can earn a profit in reselling the
product which it is forced to buy.
Barter
Barter, swap, and other types of noncurrency
transactions are frequently viewed as forms of
countertrade. In many cases, the sovereign
nation will impose a barter requirement in a
coercive fashion for purposes of disposing of
surplus or low quality goods which it otherwise
cannot sell. Barter transactions are frequently
utilized in crude oil transfers as a means of
conveying crude below official OPEC prices.
Similarly, barter is occasionally used as a
means of "liberating" blocked currencies or
otherwise circumventing foreign exchange
controls.
continued
32
P.ut 1
natmal gas to the Soviets in leturn foi guaiantees of quantities of naluial gas ptoducecl
thiough the use of this equipment and
technology
Performance Requirements
V perfoimante requirement is a condition
imposed a soveieign government that
requites foieign parties who wish to undei -take
investment in thai nation to agree to take
certain steps to increase exports from the
nation. Such steps include the agreement bv the
foreign in\ estors to expoi t a cei -tain
percentage of the output from the investment
pioject. to emplos a ceitam level of local
inhabitants in the pioject, to use a predetei
mined level of localh produced components in
the manufactured product, and to tiansfei
certain technolog\ to the host nation.
Perfoimance lcquirements aie distinguishable
from other tvpes of countertrade requirements
in that the foimei imohe a private firm's
investment in the imposing nation lathei than its
sale of goods to the nation Roth practices
involve intervention bv the host nation in the
free market ptocess. however, arid in view of
their similarity are fieqtientlv treated as the
same phenomenon.
Collection-Through-Export Transactions
\ major pioblem foi U S. firms doing business
abroad is the collection of overseas funds which
have been icstiicted from -uiation due to
foreign exchange controls. In such instances, a
pi ivate firm might be owed funds bs a foreign
partv as a result of a trade debt 01 have piofits
denominated m local which arc earned
bv a foieign stib-sidiarv. I he pmate fum will
have possession of the local currencv in the host
counti v. but due to foreign exchange shortages
will be unable to convert fins currencv into
dollars.
In
a
colleclion-tlnough-expoit
transaction, the firm will use the local cuiiencv
to puichase localh pioduced goods, expoit the
goods from the host nation, and sell the goods
oveiseas tor dollars or another convertible
currencv.
Chaplei 1
structuie a countertrade tiansaction. It also discusses the types of clauses generally found in
countertrade contracts. The clauses discussed in the Guide include type, quality, and quantity of
goods; p r i c i n g of goods; participation of third parties; payment; restrictions on resale; liquidated
damages; security for performance; failure to perform; choice of law: and settlement of disputes.
Because of the difficulty in finding marketable goods in a foreign country to fulfill a
countertrade (counterpurchasc) commitment, certain clauses take on added importance. First, an
extended period of time should be allotted to the exporter to obtain host country goods to satisfy its
counter tr acle obligations. Second, a broad list of countertrade goods should be negotiated to
enhance the exporter's chances of finding marketable goods. Third, because of the poor quality of
some foreign goods, the exportei should negotiate broad inspection rights. Also, the costs and
uncertainty of the countertrade arrangemen t may w ai rant the granting of a disagio (discount) of
the amount of goods needed to be purchased to fulfill the countertrade commitment.
Another provision included in countertrade contracts is a penalty clause for non-performance
of the counteitiadc (counterpurchase) commitment. In some cases, paying a penalty instead of
purchasing unmarketable goods may make better economic sense for the exporter. Of course, the
penalty clause should make clear that payment of the penalty releases the exporter from any further
liability.
33 William CM FIUIUI I i s^.il Proit- Vgainst Risks Imuhttl m Doin^ BUSIIK SS HI the Republics of the Formei L SSR.
10 InMntli,iialQttmt<it\V.:, 4".l (144S(
34
Focus on Transactions
Introduction: Why
This Company
Should Export
Distribution Methods
Terms and Conditions
Sales Goals: Profit and Loss Forecasts
Product or Service
Operations
Personnel and Export Organization
Resources of the Firm
Industry Structure. Competition, and
Demand
Follow-up
Periodic Operational and Management
Review (Measuring Results
Against Plan)
The direct exporting approach is more ambitious and difficult, because the exporter personally
handles every aspect of the exporting process from market research and planning to foreign
distribution and collections. Consequently, a significant commitment of management time and
attention is required to achieve good results. However, this approach may also be the best way to
achieve maximum profits and long-term growth. With appropriate help and guidance from thirdparty experts, including freight forwarders and international banks, even small or medium-sized
firms can export directly if they are able to commit enough staff time to the effort. For those who
cannot make that commitment, the services of an EMC, ETC, trade consultant, or other qualified
intermediary is indispensable,
A U.S. company may take a multifaceted approach to exporting. For example, it may elect to
export directly to nearby markets such as Canada or Mexico, while letting an EMC handle more
ambitious sales to Saudi Arabia or China. An exporter may also choose to gradually increase its
le\el of direct exporting, after it has gained experience and sales volume appears to justify added
investment.
IN TERNATION AL
34
Soim-r" Xalional Tiadc .ink. piodua <>[ SIAl-t SA. L .S. Drpariment ot -
Chapter 1
35
Examples of international law societies include the German-American Lawyers' Association and
the German-British Jurists' Association.
Selecting a foreign legal representative requires considering a number of criteria. Language
skills are vital to an effective dialogue; international law directories often list the language
capabilities of foreign lawyers. Also, it is important to understand the type of assistance that will be
required. In complicated international business transactions, numerous national laws are likely to
be applicable. In addition, the timing of commercial transactions is of great importance to the
businessperson. Therefore, U.S. businesspeople must clearly communicate the time frame of the
transaction to their foreign counsel.
http:/
FindLaw's West Legal
Directory: http://
dictioiiary.lp.fi ndlaw.
com.
KEY TERMS
arbitrage
Article 38
barter transaction
basket of risks
bilateral investment treaty (BIT)
buy-back
buying agent
commission agent
concession agreement
convertibility
counterpurchase
countertrade
creeping expropriation
currency option
currency rate fluctuation
customs broker
direct foreign investment
disagio
evergreen provisions
export agent
Export-Import Bank of the United
States (Eximbank) export
management company
(EMC) export trading company
(ETC)
exporting-importing
expropriation
foreign agent
Foreign Credit Insurance
Association (FCIA) foreign
direct investment (FD1) foreign
distributor foreign sales
representative forward contract
franchise freight forwarder
futures contract General
Agreement on Tariffs
and Trade (GATT) home
country host country indirect
exporting International
Center for
Settlement of Investment
Disputes (ICSID)
International Chamber of
Commerce (ICC) International
Court of Justice joint venture lex
licensing
Multilateral Investment Guarantee
Agency (MICA) nationalization
non-tariff barriers offset agreement
Overseas Private Investment
Corporation (OPIC) privatization
remarketer repatriation sale of
services technical barriers trade
barriers trade in goods transfer
pricing United Nations Commission
on
International Trade Law
(UNCITRAL) United Nations
Convention
on Contracts for the
International Sale of
Goods (CISC)
Uruguay round WTO
Agreements
mercatoria
CHAPTER PROBLEMS
1. You are a manager at a U.S. company that manufactures
moderately priced personal computers. The company is
contemplating expanding overseas with an initial emphasis
on exporting to Latin America. You have been assigned the
task of preparing a preliminary market analysis for the
country of Brazil. Using the sources found in the Focus on
Transactions feature on page 10, conduct market research.
Prepare a report that focuses on the opportunities and pitfalls
of exporting to Brazil and offer recommendations.