The Haircolor Beauty Treatment

by the worlds greatest hairstylists

The Haircolor Beauty Treatment

The Haircolor Beauty Treatment

the
treatsthe
thehair
hair
thefirst
firsthaircolor
haircolor that
that treats
from
the
core
to
the
surface
for
long-lasting,
from the core to the surface for long-lasting,
radiant
withbrilliant
brilliantshine.
shine.
radiant color
color with

the first haircolor that treats the hair

from the core to the surface for long-lasting,
radiant color with brilliant shine.

the haircolor
beauty
treatment
the haircolor
beauty
treatment

absolute
color
absolute
absolute

the first haircolor that treats the hair

color
color

Permanent
crme
color
fordeep
rich,
deep results
Permanent crme
color
for rich,
results
Permanent crme
color
for rich,ofdeep
results
Optimum
coverage of
up
toto
100%
white white

O

ptimum
coverage
up
100%
Optimum coverage
of up to
100%
white
9 shade families
unlimited
creativity
99 shade
families
forforunlimited
shade families
for unlimited
creativitycreativity

from the core to the surface for long-lasting,

radiant color with brilliant shine.

e
r

green

green

ts
te
ty

te
or

absolute
absolute
confidence

ts
on
ce

te
ce

sults
ation
ance

e
e

te
re

en
ut
or
ng
then
on
e out

erior
ding
dition

violet

cool

violet

cool

cool
green

copper

gold

warm

gold

copper

red
warm

cool

natural

warm

gold

copper

zone B

zone B

incell complex

red
zone A

zone C - cortex

zone A - surface
zone C - cortex
incell complex
Long-lasting,
Smooth, creamy
texture
for easy mix and application
radiant color
with superior
Fresh fragranceresistance to fading

zone B - cuticle

zone C

warm

G
zone ionne
A

ionne G

zone B - cuticle

Brilliant shine and condition

zone A - surface

zone B

zone A

zone B

incell complex

red

zone A - surface

natural

absolute care
confidence

incell complex

red

copper

warm

cool

blue

Ionne G and Incellcomplex strengthen

cool & reinforce hair from the inside out
Long-lasting, radiant color with superior
G and Incellcomplex
strengthen
resistance
to fading
Ionne
Predictable,
precise
results
& reinforce hair
from the
inside
Brilliant
shine
and out
condition

gold

zone A - surface

violet

absolute
violet
care
absolute

warm

cool

confidence
blue

warm

warm

Predictable, precise results

Smooth, creamy texture for easy mix and application

green

natural

natural

cool

sults
Predictable, precise
results
Fresh
fragrance
Smooth, creamy texture for easy mix and application
white
Fresh fragrance
tivity

e
e

blue

blue

zone C - cortex
zone C - cortex

zone B - cuticle
zone B - cuticle

absolute care
Ionne G and Incell complex strengthen & reinforce hair from the inside out
Long-lasting, radiant color with superior resistance to fading
Brilliant shine and condition

zone A

zone C

ionne G

ionne G

zone C

zone C

LOral Professionnel advises caution

consult with your client and before coloring your clients hair, ask:
Have you ever colored your hair?
Do you have any allergies?
Have you ever had a reaction to haircolor?
Knowing answers to these questions will help you properly determine if your client is sensitive to certain
hair products and will assist you with your product choice.
Does your client have a tattoo? If your client has a tattoo, the risk of an allergic reaction may be increased.

always examine your clients scalp

Examine your clients scalp for abrasions or irritations. If your client has scalp irritation, we advise you
not to color your clients hair that day. Advise your client to consult a physician for treatment.

use gloves when

LOral Professionnel advises all haircolorists to wear gloves when:
Preparing and mixing haircolor
Performing a patch test
Applying haircolor
Rinsing haircolor

test for allergies

Perform a skin allergy test 48 hours before each use, as allergies can develop suddenly, even though your
client has previously used a haircolor product from this brand or another.
Clean an area the size of a quarter in the bend of your clients elbow with soap and water. Pat dry.
Using a plastic utensil, mix a small amount of your final formula developer in a plastic or glass container.
Tightly recap the hair-colorant and developer. Do not use metal utensils.
Apply mixture to the test area with a cotton swab or ball.
Let test spot dry. Instruct client not to wash, cover or disturb for 48 hours.
Instruct client to examine test area periodically over the next 48 hours.
If he/she experiences any reactions - such as redness, burning, itching, swelling, skin abrasions, eruptions
or irritation in or around the test area, DO NOT COLOR YOUR CLIENTS HAIR UNTIL HE OR SHE HAS
CONSULTED A DOCTOR.
If no reaction has occurred, you are ready to color.

instructions
Follow manufacturers guidelines and instructions.
All product packaging includes manufacturers instructions.
A
 lways read and follow recommended guidelines. LOral Professionnels dedication to research and development ensures
that all products have been tested to achieve optimum results when following recommended guidelines.

open and mix product away from client

For the health and safety of you and your client, always mix product in a well ventilated room, such as
a haircolor dispensary.
Wear a protective mask when mixing a reactive productive such as a powder lightener.

now youre good to go!

green
.77

violet

blue
.07

.1

.01

cool

.22/.26

.13/.15

9.22
9VV

9.13
9BG

10.01
10NB

9.1
9B

NEW!

8.07
8NGr

8.01
8NB

7.1
7B

6.07
6NGr

7.13
7BG

6.01
6NB

6.22
6VV

NEW!

5.77
5GrGr

5.07
5NGr

5.1
5B

4.15
4BRv

red

copper
.46

.55

.56

.62

.64

.65

.6

.60

6.65
6RRv

6.6
6R

6.60
6RRR
Lumax

5.6
5R

5.60
5RRR
Lumax

7.64
7RC
Lumax

6.46
6CR

5.55
5RvRv

5.56
5RvR
Rubilane

6.62
6RV

6.64
6RC
Rubilane

5.62
5RV

5.64
5RC

4.65
4RRv

natural

cool
.21/.23

warm

.0

10.21
10VB

.31/.32

.35

.45

.5

10
10N

9
9N

9.31
9GB

8.0*
8NN

8
8N

7.23
7VG

7.0*
7NN

7
7N

7.31
7GB

7.35
7GRv

6.23
6VG

6.0*
6NN

6
6N

6.32
6GV

6.35
6GRv

5.0*
5NN

5
5N

5.32
5GV

4.0*
4NN

4
4N

3
3N

1
1N

6.45
6CRv

5.5
5Rv

4.35
4GRv

4.45
4CRv

gold
.03

.3

copper

.33

.30

.34

.43

8.33
8GG

8.30
8GGG

8.34
8GC

8.43
8CG

.4

.40

10.03
10NG

9.3
9G

8.03
8NG

8.3
8G

7.3
7G

6.03
7NG

6.3
6G

5.3
5G

4.3
4G

7.40
7CCC
Rubilane

7.43
7CG

6.34
6GC

5.4
5C

The Haircolor Beauty Treatment

ultra light blonding and toning in one step for levels 5 - 9

911
BB
Lightest True Ash
Blonde

921
VB
Lightest Pearl
Ash Blonde

901
NB
Lightest Natural
Ash Blonde

900
NN
Lightest Natural
Blonde

900S
NN
Super Light
Blonde

903S
NG
Super Light Natural
Golden Blonde

901S
NB
Super Light Natural
Ash Blonde

601
NB

600S
NN

Lightest
Super
High
Ultra light
blondingNatural
and toning for dark natural
bases
Cool Brown

Lift
Lightening Crme on
Level 2

902
NV
Lightest Natural
Pearl Blonde

ultra lightening and toning for levels 1 - 4

Ultra light blonding and toning for dark natural bases

607
NGr
Lightest Natural
Coolest Brown

913
BG
Lightest Beige
Blonde

600S
NN
Super High Lift
Lightening Crme on
Level 4

Ultra light blonding and toning in one step. Hi.Lift Haircolor

The Haircolor Beauty Treatment

cool mix shades

blue
mix

violet
mix

warm mix shades

green
mix

yellow
mix

copper
mix

copper-red
mix

red
mix

majirel usage guide

maximum fading (2 - 3 levels)

levels of lightening

Apply target shade to re-growth.

Add a 3 inch ribbon of a color match shade
(see color matching guide) to the mixture.
Apply to mid-lengths/ends immediately after
re-growth application.
Process for full development time.
* A color match shade is a Majirel shade that is warmer and
the same level or darker than your target shade.

Up to 2-3 levels

coverage of white
Up to 100%

developer

20- or 30-volume Majicrme

mixing

1 tube + 2.6oz. Majicrme developer

color matching guide

development time

35

min

30

50

min

min

application

virgin application
Apply mixture to the mid-lengths/ends inch
from the scalp.
Develop for 15 minutes.
 Apply mixture to the re-growth and re-apply to
mid-lengths/ends.
 Develop for full development time. 35 minutes

15

min

re-growth application

Apply to dry, unwashed re-growth.

Develop for full development time.
re-growth application on mid-lengths/ends

minimum fading

Process for full development time.

Add a small amount of warm water to mixture.

Emulsify mixture through mid-lengths/ends.

moderate fading (1 level + tone)

Add a small amount of warm water to mixture.

 Apply mixture through mid-lengths/ends for the
last 15 - 20 minutes of development time.*
* For cool and natural shades, perform a 10 minute
strand test to determine processing time
on mid-lengths/ends.

35

min

majirel guidelines for superb

coverage of white
more than 50% white
if the clients desired majirel shade is warm:
tube of the desired shade
+ tube of a corresponding level Gold Shade.
gold shade:
4.3/4G, 5.3/5G, 6.3/6G,
7.3/7G, 8.3/8G, 9.3/9G,
6.03/6NG, 7.03/7NG, 8.03/8NG

warm shades have a

.3/G gold, .4/C copper,
.5/Rv red-violet or .6/R
red tone

if the clients desired majirel shade is cool:

tube of the desired shade
+ tube of the corresponding level Natural Shade
cool shades have a
natural shade:
.1/B blue, .2/V violet,
1/1N, 3/3N, 4/4N, 5/5N,
.5/Rv red-violet or .7/Gr
6/6N, 7/7N, 8/8N, 9/9N, 10/10N green tone

under 50% white

Choose the clients desired Majirel shade and remember

to follow all health & safety best practices.

rinsing

When development time is complete, add a little warm

water to the hair and gently emulsify. Thoroughly rinse
color from the hair and shampoo lightly with LOral
Professionnel Post-Color Shampoo.

majilift usage guide

TM

application

ideal base
Levels 1 4

virgin application

levels of lightening

Apply mixture 1/2 inch away from scalp to

the mid-lengths/ends.
Develop for 15 - 20 minutes.
Apply mixture to the new growth and re-apply
to mid-lengths/ends.
Develop for full development time.

Up to 4

coverage of white

35

Up to 30%

developer

min

20- or 30-volume Majicrme

mixing

re-growth application

1 tube + 3.4oz. Majicrme developer

development time

30

50

min

min

Apply to dry, unwashed new growth.

Develop for full development time.
Pull through 5 - 10 minutes before the end of the
development time, depending on the color of the
mid-lengths/ends.

rinsing

When development time is complete, rinse with warm water

and shampoo lightly with LOral Professionnel Post-Color
Shampoo. For single-process color, add a small amount of
warm water to the hair and emulsify before rinsing.

15

min

35

min

majiblond ultra usage guide

ideal base

Levels 5 9

levels of lightening
Up to 4

35

min

coverage of white
Up to 30%

developer

30- or 40-volume Majicrme

mixing

1 tube + 3.4oz. Majicrme developer

development time

30

50

min

min

application

virgin application

Apply mixture 1/2 inch away from scalp to

the mid-lengths/ends.
Develop for 15 - 20 minutes.
Apply mixture to the new growth and re-apply
to mid-lengths/ends.
Develop for full development time.

re-growth application

Apply to dry, unwashed new growth.

Develop for full development time.
Pull through 5 - 10 minutes before the end of the
development time, depending on the color of the
mid-lengths/ends.

rinsing

When development time is complete, rinse with warm water

and shampoo lightly with LOral Professionnel Post-Color
Shampoo. For single-process color, add a small amount of
warm water to the hair and emulsify before rinsing.

15

min

35

min

majirel mix usage guide

pure tone shades to intensify, neutralize or create special effects

rinsing

mixing

tube of Majirel Mix shade + 1 tube

of Majirel or Majirouge shade + 2.6 oz
Majicrme 20- or 30-volume developer.
For special effect uses, mix 1/2 tube (for less
intensity, use 1/4 tube) of Majirel Mix
shade with 1.3 oz Majicrme 20- or 30volume developer

When development time is complete, add a little warm

water to the hair and gently emulsify. Thoroughly rinse color
from the hair and shampoo lightly with LOral Professionnel
Post-Color Shampoo.

35

min

note

When using Majirel Mix shades for

special effects, pre-lighten a few select
pieces of hair to pale yellow and then
re-color with the target Majirel Mix shade.
This is not recommended for
global application.

30

min

50

.1/B

min

development time
35 minutes

15

min

.2/V
.5/Rv

35

min

level
very lt.
blonde

Opposite colors on the color wheel

are also complementary.

light
blonde

blonde

.1/B

dark
blonde

.7/Gr
Natural

light
brown

.3/G
.4/C

10

natural

blue
.1

violet
.2

gold
.3

Rv

dark
brown

red
.6

Gr

black

6GV
6.32

darkest
brown

example:

copper
.4

very lt.
blonde

natural

red-violet
.5

brownish
black

tone

tone

brown

level

.3/G

dual coding system

10

.6/R

.4/C

Opposite colors on the color wheel

will counteract or neutralize each other.

.5/Rv

Natural

.6/R

law of color

.2/V

.7/Gr

green
.7

level of color
primary tone of color
secondary tone of color

www.lorealprofessionnel-us.com
For more information contact LOral Professionnels Hotline at 1.800.345.5012