Report on CSR activities

of Lupin India Limited

Submitted to
Prof. Biswanath Swain
Submitted by
Amit Kumar Rajbhar
2015PGP005
IIM Sambalpur
Ethics and CSR Work Shop

About the company:

Lupin Limited, India is a transnational Pharmaceutical Company, with a wide global
footprint. The company has an onshore and offshore presence with its products available
in close to 70 countries. The company is consolidating and growing in all its chosen
market on the strength of its technology base and seamless execution. The Company
extends its expertise to transform the lives of people and make difference to the society.
Lupin Limited is a renowned pharmaceutical industry. Its Chairman Shri Desh Bandhu
Guptas believe in. Whatever you are you owe it to your motherland and its people.
Take it upon yourself to repay this debt in all humility and gratitude. Long before the
CSR concept came into vogue, the Company had founded over 25 years ago, its Lupin
Human Welfare and Research Foundation (LHWRF), an entity dedicated to rural
development, with a sense of social obligation. Lupin group of companies established
Lupin Human Welfare & Research Foundation on 2nd October 1988. Its objective was
to provide an alternative model of rural development. This model should be sustainable,
replicable and ever evolving.
Lupin Human Welfare & Research Foundation (LHWRF) is thus an independent entity
of Lupin Limited, implementing Lupin CSR activities all over India. This organization
has been registered under Societies Act/ Trust act and exempted under 35 AC and 80 G.
It is eligible to receive foreign funding through its Foreign Contribution Regulation Act
account. The Lupin Human Welfare & Research Foundation (LHWRF) is committed to
take care of the less privileged section of society and has become a proactive partner for
building the nation. The Lupin foundation has initiated an efficient alternative system of
village development based on prevailing system for empowering village people and
marginalized sections of the society. Lupin Foundation has now succeeded in
revitalizing, revamping and recreating life in more than two thousand six hundred
villages in states like Rajasthan, Madhya Pradesh, Maharashtra and Uttrakhand, which
accentuate the foundation, emerging as one of the largest NGOs in the country. LHWFR
is successful activity since it has made a big difference in the development of povertyridden villages, and especially in the life of the poorest of the poor and empowerment of

a large number of women. In addition to this LHWFR has created a model to alleviate
poor and unemployed youth though self-employment. This model is highly replicative in
the country. Lupin has also adopted villages and formed a group known as Lupin Gram
Vikas Panchyats (LGVP). They are the role model whose example inspires and
motivates the rest of the villagers. They have proved invaluable tools creating social
change.
Engine of Change Fuelled by Desire: The engine of change chugs along, spurts and
often just dies. Unless, it is fuelled by desire. This is what Lupin Foundation seeks to
achieve through community development. Each village group identifies a project, agrees
on an action plan, locate resources and starts working. The ripple effect is amazing.
Village after village took up different projects, found resources and bought the change.
The LGVP consists of one President and Treasurer and has ten members representing all
communities residing in the village.
Special features of Lupin Gram Vikas Panchayat (LGVP)
1. LGVP plans, executes and monitors the development programme.
2. Not a single case of misappropriation of fund was found with LGVPs.
3. Quarterly meeting LGVPs is held for review of action plan.
4. Sense of ownership due to the active involvement gives them a pride.
5. LGVP is a time-tested voluntary organization at village level

Success Stories:
1. Guddi Devi, a resident of old Rajgarh rural has received help
from Mata Shri Gomati Devi Janseva Nidhi Sansthan (MSGDJNS),
a sister organization of Lupin HWRF under a financial assistance
programme of SIDBI. They helped Guddi Devi under its selfemployment

programme,

through

this

programme

the

organization arranged a loan of INR 42000 from the State Bank,

Rajgarh, for the purpose of starting a flour mill. With active
cooperation fro her husband she started the flour mill in her own
house. The financial support from the bank and the couple's
enterprising nature has resulted in a daily earning of INR 150200. Through this earning she is able to pay her bank loan and
meet her household needs.
Analysis using ethical Framework
Philanthro

Ethical

Legal

Economic

pic
No

Yes

Yes

Yes

2. Jitendra from Sewar town was depressed, frustrated due to unemployment. Due to
the financial constraints and lack of technical knowledge, he could not engage in
any productive work. Lupins HWRF staff came in contact with Jitendra and
discussed the whole issue with an open mind. To get him productively and
economically self employed the organization first trained Jitendra in a
beekeeping. Subsequently he was facilitated a loan amount of INR 10000 from
his own beekeeping activity. Jitendra started beekeeping activity with only 10
boxes in the year 2000. Initially he placed his boxes with large beekeepers.
Gradually as his profit from this activity increased, he invested back major part of
the profit towards increasing the number of bee units and the boxes. He now has
70 bee boxes, by this process he has not only been able to earn from a single
activity i.e honey but also from the sale of bees and bee boxes. He now earns 2

lakhs per annum. Jitendra has inspired many of friends to come in this business
and become self-sufficient.
Analysis using ethical Framework
Philanthro

Ethical

Legal

Economic

pic
Yes

Yes

Yes

Yes

3. SwroopChandSainiformIndrolivillagewasleadinglifeunderpoverty.Heused
toworkforaGAJAKmakingunitasadailywagelabourer.Hisincomewas
insufficienttotakecareofhisfamily,andwasunabletosendhischildrento
school.Duetolackoffinancialsupporthewasnotabletostarthisbusiness.He
latercontacted Lupins HWRF.Hewashelpedincompletingformalitiesfora
loan of INR 15000 from SIDBI, which was got sanctioned in a week. He
purchasedrawmaterialsandothernecessaryitemstostarthisbusiness.Hesold
Gajakinhisownandnearbyvillages.Hisproducebeingofgoodqualityandof
genuine price started selling well. In a short time his profit increased
substantially.HismonthlyincomeisnowINR6000.
Analysis using ethical Framework
Philanthro

Ethical

Legal

Economic

pic
Yes

Yes

Yes

Yes

4. Chetram, a resident of Beru village, had been doing traditional agriculture

activitiesforthelastseveralyears.Butevenhisbesteffortscouldnotimprovehis
economicstate.Hisfamilywaslivingbelowpovertyline(BPL). Hecamein
contact with Lupin officials and was advised to start flower cultivation and
selling.Hehesitatedinthebeginningbutwhenhewasexplainedcostbenefitsof
floriculture,hegotconvinced.LupinassistedhiminarrangingaloanofINR
10000fromSIDBI.HeearnednetprofitofINR15000intheveryfirstyear,
becausethesoilandwatersuitedtheflowercrop.HisincomerosetoINR60000

yearly,withintwoyears.Heinspiredmanyfarmersinandaroundthevillageto
take up flower cultivation. Initially they were selling the flowers through
middlemen,ontheadvicefromlupinsexpertstheystartedsellingtheflowers
directlyinflowermandis.Thishelpedfarmersingettingbetterpricefortheir
produce.Thisalsogeneratedworkforfemalefolks,whostartedmakinggarlands,
addingvaluetotheproductandearningmoremoneyoutofit.
Analysis using ethical Framework
Philanthro

Ethical

Legal

Economic

pic
No

Yes

Yes

Yes

5. BrijendraSinghRajput,aresidentofvillageEtoli,wasjobless.Hewasliving
withhisparentsinarentedhouseatRajgarhtownofAlwardistrict.Heearned
his livelihood by selling biscuits, salty eatables and other petty items. This
remainedinsufficientforhisfamily.ThroughLHWRRhewasselectedforRural
IndustriesProgramme(RIP).HewassanctionedaloanamountofINR25000
thoughSBI.Hestartedagarbattimakingactivity.Withtheloanamounthebought
rawmaterialsformakingagarbatti.Hesuppliedhisproducttolocalshopkeepers.
Hisagarbattibeingofgoodqualityandfairlypricedsoonbecamepopularin
Rajgarhtown.
Analysis using ethical Framework
Philanthro

Ethical

Legal

Economic

pic
No

Yes

Yes

Yes

Recommendation
Lupin India Limited CSR activity is a sustainable one especially the Mata Shri
Gomati Devi Janseva Nidhi Sansthan (MSGDJNS) and Rural Industries
Programme (RIP). The most of the activities initiated by Lupin is not
philanthropic instead it is close to self help type, thus making it
sustainable. Activities like skill development should be included in the

Lupins CSR activity. Lupin should continue doing such activities and
add to the society.