Professional Documents
Culture Documents
RESEARCH
WITH GOOGLE
TABLE OF CONTENTS
TABLE OF CONTENTS ................................................................................3
CHAPTER ONE: UNDERSTANDING THE INTERNET ....................................8
THE INTERNET..........................................................................................8
WEB BROWSERS .................................................................................. 10
URLs ..................................................................................................... 13
SEARCH ENGINES .................................................................................. 16
THE DEEP WEB ..................................................................................... 17
SEARCH ENGINE FEATURES ............................................................... 18
SEARCH TERMS AND SEARCH QUERIES ............................................... 21
PUNCUATION...................................................................................... 22
FIELD SEARCHING .............................................................................. 27
REFINEMENTS ...................................................................................... 30
USING BOOLEAN LOGIC ....................................................................... 36
GOOGLE TRICKS .................................................................................... 41
Get show times: ................................................................................. 41
Find out when your favorite shows are on: .................................... 41
Find songs by your favorite artist or band: ..................................... 42
Find books by author: ....................................................................... 42
Check flight status: ............................................................................ 43
Calculations ....................................................................................... 44
Get help with conversions: ............................................................... 45
Calculate the tip: .............................................................................. 45
Get detailed weather: ...................................................................... 46
Get the times for sunrise and sunset ............................................... 47
Compare two items .......................................................................... 47
Get translations: ................................................................................. 48
Get definitions .................................................................................... 48
Get company information: Stock.................................................... 49
Search by voice ................................................................................ 50
GOOGLE IMAGES.................................................................................. 50
GOOGLE MAPS ..................................................................................... 51
EASTER EGGS ......................................................................................... 52
GOOGLE ............................................................................................. 52
CHROME TRICKS .................................................................................... 55
IN-BROWSER TEXT EDITOR .................................................................. 55
OFFLINE GAME ................................................................................... 55
Glossary .................................................................................................. 58
APPENDIX A: LIST OF COMMON DOMAIN EXTENSIONS .................... 61
Common country extensions ........................................................... 61
APPENDIX B: COMMON FILE EXTENSIONS ........................................... 62
APPENDIX C: REFINEMENTS & OPERATORS ......................................... 64
Dear Reader,
Thank you for taking the time to read this book. This book is meant
to be a guide and hand reference for using Google to conduct
online research. While the items discussed are Google specific
many will work across various other search engines.
Google can be a powerful tool once you learn how it operates.
Many of the search tips listed in this book I use on a daily basis. You
will find shortcuts, tips, tricks and even some Easter Eggs that will
have you power-searching with Google in no time.
I hope you find this book helpful and that you enjoy learning the
contents as much as I enjoyed putting it together.
All the best,
PART 1
UNDERSTANDING HOW THE INTERNET WORKS
THE INTERNET
When most people think of the Internet they likely picture the
following:
INTERNET
But the Internet is not a cloud! In reality the Internet looks more like
this:
gmail.com
216.58.218.197
INTERNET
Google.com
74.125.227.161
Each server has its own address on the Internet, much like your
home address. In the example above the Google.com servers
address is 74.125.227.161 and the google.com servers address is
216.58.218.197. This address is called the IP address. This address is
used to by other computers to find each other.
As you might imagine it would not be very easy or convenient to
have to remember and type all those addresses every time you
need to visit a Web page! It is this reason we also give them names
like Google.com and gmail.com. These names are called domain
names. Well learn more about addresses later in the URL section of
this book.
So how does the Internet work? Well for starters, your computer is
not a server since it doesnt connect directly to the Internet. The
computer you use is called a client because they are connected
indirectly to the Internet through an Internet Service Provider (ISP).
gmail.com
216.58.218.197
INTERNET
ISP
WEB BROWSERS
When you want to connect to the Internet you will need to use a
piece of software called a Web Browser.
A Web browser is different from Windows or iOS that are systems
that allow you manage files and programs on your computer. A
web browser (commonly referred to as a browser) is a software
application for retrieving, presenting and traversing information
resources on the World Wide Web.
You get to your Web browser by clicking on its icon from your
desktop or start menu. Pictured on the next page are some
common Web browsers.
10
One you have opened your Web browser, you access Web pages
by typing the Web address in the address bar. For example if you
wanted to visit the United States Department of Agriculture site you
would type usda.gov into the address bar like so:
Speed
Ability to split work across multiple tabs
Sync capabilities
Privacy
Ease of use
Bookmarking
12
URLs
A Uniform Resource Locator, or URL, the term for all types of names
and addresses that refers to the global address of documents and
other resources on the World Wide Web. Another name for URL is
Web address. The URL or Web Address is what you type in at the
top of a Web browser as previously mentioned.
Understanding the structure of the URL is important to being able to
perform expert-level Web searches. There are multiple parts to a
URL.
URL: http://aggie-horticulture.tamu.edu/fruit-nut/files/2015/04/pecans_native_2015.pdf
This first part is the protocol. In this example the protocol is http
which stands for Hypertext Transfer Markup language.
http://aggie-horticulture.tamu.edu/fruit-nut/files/2015/04/pecans_native_2015.pdf
You can think of the protocol as the set of rules or language your
browser and computer will communicate in so they can
understand each other.
13
Look for the next / in the URL and youll find the domain name
and extension right before that.
http://www.aggie-horticulture.tamu.edu/fruit-nut/files/2015/04/pecans_native_2015.pdf
In this example the domain name is tamu the website for Texas A&M
and the domain extension is .edu
14
The information between the protocol and the domain is called the
subdomain. It is an entirely separate website with its own content
but there is no new domain name.
http://www.aggie-horticulture.tamu.edu/fruit-nut/files/2015/04/pecans_native_2015.pdf
In this example aggie-horticulture is a subdomain of tamu.edu for Texas
A&Ms Aggie Horticulture site.
The next section after the / are the folders and paths taken to
arrive at the Web page.
http://www.aggie-horticulture.tamu.edu/fruit-nut/files/2015/04/pecans_native_2015.pdf
The next section of this URL between the last / and the last . is
the title of the Web Page. The title of this webpage is
pecans_native_2015
http://www.aggie-horticulture.tamu.edu/fruit-nut/files/2015/04/pecans_native_2015.pdf
This is the extent of knowledge about the structure of the URL you
will need to prepare you for the advanced searching methods
discussed in later chapters.
If you would like to learn more about URLS you can visit the Word
Wide Web Consortium website at:
http://www.w3.org/Addressing/URL/url-spec.html
15
SEARCH ENGINES
When you open your browser and pull up Google or Bing you are
using a search engine. You probably use one every day but do you
know what they are or how they work? Understanding what a
search engine is and how they work is essential to being able to
get good results from your queries.
A search engine does not allow you to search the entire Web.
Instead it allows you to search a database of indexed pages on
the search engine providers server. There are two types of search
engines, standard search engines and meta search engines.
SEARCH ENGINES
Web sites used for retrieval of data,
files, or documents from a database
For the same reason you need a
card catalogue in a library, people
use a search engine when browsing
the Web.
A search engine assists the
researcher in sifting through the
near endless and constantly
changing information on the Web.
16
A standard search engine crawls the Web and indexes Web pages in a
database that the user can query. A meta search engine allows the user to
query multiple search engines.
17
Robots Exclusion
The webpage has a robots.txt files that requests the spider
not index the page.
Unconventional Protocols
Pages that reside outside of conventional protocols like
http:// or https://
Just because a search engine doesnt come back with the right
results or any results at all that doesnt mean it doesnt exist. It only
means it wasnt indexed by the search engine or the wrong query
was used. We will learn more about queries in the next chapter and
performing a deep Web search later in this book.
SEARCH ENGINES
STANDARD SEARCH
ENGINES
META SEARCH
ENGINES
Refinement support
The search engines ability to use Boolean, Phrase, and Field
searching.
Wild Card (Truncation) support
The search engines ability to substitute part of a word or a
whole word with *
Stemming support
The search engines ability to find variants of terms such as,
tense, plural & singular form.
Feel and look
The search engine should be uncluttered and have an easy
to use interface.
Categories
Many search engines allow the user to search specifically for
images, news, videos, blogs and more.
Size of quality of the database
Each search engine has its own special sauce when it
comes to indexing Web pages. There can be significant
differences between databases in both content and size.
You can keep up-to-date on current search engine news at the
Search Engine Showdown website at
https://www.searchengineshodown.com
Attempt&your&query&in&
different&search&engines.&
The&results&may&surprise&
you!
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PART 2
DEVELOPING A SEARCH STRATEGY
20
21
There are many ways to get the most out of your search queries.
Over the next few pages Ill discuss punctuation, field searching,
Boolean phrase searching, symbols and refinements.
PUNCUATION
22
When phrase searching you are asking the search engine to find
the phrase in the exact order and spelling you specify. Because of
this, the query [ abc 123 ] would return results containing abc
123 but not 123 abc or any other variation.
Phrase searching is often used when searching for famous quotes,
proper names, recommendations, and forcing the inclusion of stop
words like or, it, the, etc.
Examples:
Exclude results
Place a minus sign in front of the word or words you want to
exclude from your query.
23
24
As you can see from the above example, this search returned
results from multiple sites.
Search for prices
Some search engines allow the ability search for a specific price.
This is done by placing a [ $ ] in front of the price.
For example, If you wanted to do a search for dollar slots you could
perform the following search:
25
Or perhaps you would like a list of cyber security tips that is 5-20 tips
long. You could perform a search like this one:
26
SYMBOLS
FIELD SEARCHING
The content of Web pages and other electronic records are
organized into separate fields.
Where available, Search Engines can allow the researcher to query
for documents by directing the search engine to search specific
fields through a powerful method called Field Searching.
27
site:
Millions of websites are online and there are many navigational
differences among them. Using the site refinement is a great to
search the site for the information the researcher is looking for
without leaving the search engine.
The site: refinement is used to find web pages from a web site. This
is done by typing [ inurl: ] followed by the site you would like to
restrict your search to. You can also add additional terms to your
search query if desired.
EXAMPLE: You want to retrieve information on Australia from the
National Geographic website. You could do so by performing the
search below.
inurl:
The inurl refinement is used to restrict the search to pages that
contain the query term in the pages web address. This is done by
typing [ inurl: ] followed by the search term.
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SEARCHING INURL:
The$inurl:'re&inement$is$used$to$restrict$the$search$to$pages$that$
contain$the$query$term$in$the$pages$web$address.$
$
THE URL FIELD
$
$$$
$
For example: You want to find the calendar of events for Louisiana
State University in Shreveport. First you would limit your search to the
lsus.edu website and then request all results that contain the word
calendar in the URL. The search could look like this:
intitle:
The intitle: refinement is used to restrict the search to pages that
contain the query term in the title tag. This is done by typing [
intitle: ] followed by the search term or phrase.
29
SEARCHING INTITLE:
The$intitle:'re&inement$is$used$to$restrict$the$search$to$pages$that$
contain$the$query$term$in$the$title$tag.$$
$
$
$$$
$
TITLE
TAGS
REFINEMENTS
In addition to the field searching operators a search engine may
support the ability to add refinement operators to your search.
These labels help you identify results that match a behavior you
specify.
link:
30
The link operator allows you to find pages that link to a certain
page. You can perform a link search by typing [ link: ] followed
by the URL with no spaces.
For Example: You want to find sites that link to the oberserver.com
site.
A search using the link label will not return every result, however, it
will give you a good sampling of sites that link to the site you
specify in your query.
related:
The related operator allows you to find sites that are similar to
another site. This is done by typing [ related: ] followed by the
website URL with no spaces.
For Example: You want to find sites similar to
NationalGeographic.com
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info:
The info operator allows you to search for more information about
a specific site. You can perform this type of search by typing [
info: ] followed by the website URL with no spaces.
You will notice in the example above that Google can provide you
more information on the site you searched for. Clicking on any of
the options (similar, link, from and contain) will provide you with
more options for exploring the site and related sites.
32
cache:
The cache operator allows you to view the search engines cached
copy of the Web page. To perform a cache search you would
type [ cache: ] followed by the webpage URL.
Google and other search engines take snapshots of the webpages
it visits and stores them in thier index. If the webpage you are trying
to view is not responding or cannot be found a cache search can
show you what the webpage looked like the last time the search
engine visited it.
For example the search:
33
filetype:
Using the filetype: refinement you can search for documents on the
web by restricting the results to only the filetype you specify. You
perform a filetype search by typing [ filetype: ] followed by the
extension you specify.
You can explore more file types at: www.FileInfo.com . A list of file
types has been provided for you in the Appendix of this book.
34
You could further refine your search to include only results from
educational sites by combining the site operator with the filetype
operator like the following example:
35
The OR operator will find pages that include EITHER of the search
terms immediately adjacent to it.
For Example: The query [ford OR dodge ] will return pages that
contain either of the terms ford or dodge.
36
The OR operator can also be keyed using the vertical bar symbol
[|]
The query [ford OR dodge ] and the query [ford | dodge ] are
equivalent. This is proven below:
[ford OR dodge ] returns:
As you can see from the searches above whether you choose to
use the OR operator or the vertical bar your search will be
accepted and carried out by the search engine in the same
manner.
37
The AND operator will find pages that include BOTH of the search
terms immediately adjacent to it.
The query [ford AND dodge] will return only pages that contain
both of the terms ford and dodge.
38
The NOT operator will find pages that do not include search term
immediately following it.
The query [ford NOT dodge ] will return only pages that contain
the term ford and not the term dodge.
The NOT operator can be keyed using the minus symbol [-]. The
query [ford NOT dodge ] and the query [ford -dodge ] are
equivalent.
39
PART 3
TRICKS & EASTER EGGS
40
GOOGLE TRICKS
Get show times:
Type [ movies ] the city and state to get local movie show times.
Type the name of your favorite shows and the term [ episodes ]
into the search bar to find out when your favorite shows are on.
41
42
Checking flight status is easy! Type the airline, [ flight ] and the
flight number to get current flight status.
43
Calculations
44
For example, your table gets a bill of $10.00, you would like to tip
15% and the split the amount between two people:
45
You can get the weather forecast by typing the city, state and the
word [ weather ].
46
Type [ sunrise in or sunset in] and the city to get the time.
Compare two items easily using [ vs ] between the words you need
to compare.
47
Get translations:
Get definitions
The define operator allows you to get the definition of any word.
For example: You need to know the definition of the word affect.
48
49
Search by voice
GOOGLE IMAGES
Search by pasting the image URL or uploading a photo from your
computer:
50
GOOGLE MAPS
Geocode of a location
To get the geocode of a location go to http://maps.google.com
and type in the address.
51
EASTER EGGS
GOOGLE
Tilt and Askew
Search for the word [tilt ] or [askew ] and the results will be
slanted.
52
Barrel Roll
Google will be doing flips for you when you type [do a barrel
roll ] into the search bar!
Zerg Rush
You can play the game Zerg Rush in Google by searching for [zerg
rush].
53
Red and Yellow zeros will attack the results. Click them to destroy
them!
Atari Breakout
You can play the game Atari Breakout in Google by searching for
[atari breakout ] and then clicking on images.
Watch as all the images transform into the game and you can
actually play it!
54
CHROME TRICKS
IN-BROWSER TEXT EDITOR
You may find yourself needing to make some notes and dont
have a handy text editor. No problem. Google has an in-browser
text editor. Type the following into your address bar. Save to
favorites to always have a handy text editor at your fingertips.
data:text/html, <html contenteditable>
OFFLINE GAME
55
Instead of closing out the browser tab, tap the space bar on your
keyboard and the T-Rex at the will suddenly fall to a stretch of land
and thenhell start running! Tap the space bar on your keyboard
to help the T-Rex clear the cacti. Run as far as you can, for as long
as you can, until you crash.
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PART 4
GLOSSARY
57
Glossary
browser
A client computer program that can retrieve and display
information from servers on the World Wide Web.
client
A system entity that requests and uses a service provided by
another system entity, called a "server." In some cases, the server
may itself be a client of some other server.
domain name
A domain name locates an organization or other entity on the
Internet.
file format (type)
the kind of data stored in a file. Most modern operating systems use
the filename extension to determine the file type though others
store this information elsewhere in the file system.
filename extension
a suffix (separated from the base filename by a dot or space) to
the name of a computer file applied to indicate the encoding (file
format) of its contents or usage. Examples of filename extensions
are .png , .jpeg , .exe , .dmg and .txt .
Internet
A term to describe connecting multiple separate networks
together.
IP Address
A computer's inter-network address that is assigned for use by the
Internet Protocol and other protocols. An IP version 4 address is
written as a series of four 8-bit numbers separated by periods.
meta search engine
search engines that search other search engines
protocol
A formal specification for communicating; an IP address the
special set of rules that end points in a telecommunication
58
59
PART 5
APPENDIX
60
TYPE
.com
commercial
.org
organizations
.int
internal
organizations
.net
network
.edu
educational
.gov
government
.mil
military
DESCRIPTION
This is an open TLD; any person
or entity is permitted to register.
This is an open TLD; any person
or entity is permitted to register.
The .int TLD is strictly limited to
organizations, offices, and
programs which are endorsed
by a treaty between two or
more nations.
This is an open TLD; any person
or entity is permitted to register.
The .edu TLD is limited to specific
educational institutions such as,
but not limited to, primary
schools, middle schools,
secondary schools, colleges,
and universities.
The .gov TLD is limited to
governmental entities and
agencies in the U.S.
The .mil TLD is limited to use by
the United States military.
COUNTRY
.au
Austraillia
.ca
Canada
.eu
European Union
.us
United States
.uk
United Kingdom
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SPREDSHEET FILES
xlr Works Spreadsheet
xls Excel Spreadsheet
xlsx Microsoft Excel Open XML Spreadsheet
AUDIO FILES
OTHER FILES
63
Description
Parenthesis
-Minus sign
..
* Wildcard
inurl:
intittle:
site:
link:
related:
info:
cache:
filetype:
64
OR
AND
NOT
65
Description
songs by [artist/band]
books by [author]
[calculation]
[measurement] to [unit]
Get conversion
tip calculator
[item1] vs [item2]
[language1] to [language2]
Get translation
define [term]
Get definition
founder [company]
[company] stock
66