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Chapter 1

INTRODUCTION

HISTORY AND BACKGROUND


BUSINESS PHILOSOPHY
VISION AND MISSION STATEMENT
MARKET STANDING

CHAPTER2
MANAGEMENT SYSTEM

Organizational chart
Corporate profile
Management hierarchy
Policy formation process
Managerial policies
Credit rating

Chapter 3
MARKETING MIX

PRODUCT
PRICE
PLACE
PROMOTION

Chapter 4
FINANCIAL STATEMENT ANALYSIS

HORIZONTAL/TREND ANALYSIS
VERTICAL ANALYSIS
FINANCIAL RATIO ANALYSIS

Chapter 5
SWOT ANALYSIS

Strengths
Weaknesses
Opportunities
Threats

CAHPTER 6

TRAINING PROGRAM

Divisional or departmental detail


Activities or intern

Chapter 7
PROBLEM AND RECOMMENDATIONS
Chapter 8
LIST OF ANNEXTURE

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