STRATEGIC HUMAN RESOURCE MANAGEMENT CASE

Questions
1. Trace the business of Easy Reach from its days of inception.
2. What are the different Strategic Business Units (SBU) that were formed?
3. Does the HR organization, capabilities of HR people depend on the kind of business the company
is in? Discuss how an HR for a fax selling organization will be different from the HR of an IT services
(like software design / BPO)?
4. Who are the different characters mentioned in the case study? What are their roles?
5. What sub-functions were handled by Corporate HR at the Group level?
6. What steps were taken by the Prithviraj as the new CEO in order to recover and sustain from the
downfall of the organization?
7. Why do you think the CEO did each of these things?
8. What will be the biggest obstacles you foresee Pawan facing in his job?
9. What steps do you think Pawan should take in order to strengthen the role of HR in supporting
Companys strategies?
10. What major issues does the Corporate HR function face which are inhibiting it from becoming a
strategic partner to business?