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LANDBANK OF THE PHILIPPINES

(CORPORATE SOCIAL RESPONSIBILITY)

Submitted by:
Yvett J. Domens
Phoebe Kandiz D. Garcia
BS Accountancy 4

Submitted to:
Mr. Edwin J. Balgemino
Professor
ABOUT LANDBANK
The Land Bank of the Philippines is a government financial institution that strikes a balance in
fulfilling its social mandate of promoting countryside development while remaining financially
viable.

This dual function makes LANDBANK unique. The profits derived from its commercial banking
operations are used to finance the Bank's developmental programs and initiatives.

Over the years, LANDBANK has successfully managed this tough balancing act as evidenced by
the continued expansion of its loan portfolio in favor of its priority sectors: the farmers and fisher
folk, small and medium enterprises and microenterprises, livelihood loans and agribusiness, agri-
infrastructure and other agri- and environment-related projects, socialized housing, schools and
hospitals.

Today, LANDBANK is by far the largest formal credit institution in the rural areas. Its credit
delivery system is able to penetrate a substantial percentage of the country's total number of
municipalities.

LANDBANK also ranks among the top five commercial banks in the country in terms of deposits,
assets, loans and capital.

From its initial role as the financing arm of the agrarian reform, LANDBANK has evolved into a
full-service commercial bank. But the essence of its existence has not changed at all - and that is
to make the countryside continuously throb with life.

VISION
By 2018, LANDBANK will be the top universal bank that promotes inclusive growth and
improves the quality of life especially in the countryside through the delivery of
innovative financial and other services in all provinces, cities and municipalities.

MISSION
To Our Clients and Public:

We will use the best technology solutions to deliver responsive financial and support
services to our clients, while promoting sustainable development, and environmental
protection.

To Our Employees:

We will develop and nurture talents that will exemplify the highest standards of ethics
and excellence consistent with the best in the world.

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STRATEGIC INTENT
Developing our internal capabilities and offering cutting-edge products and services to
ensure total customer satisfaction via a strong organization, advanced technology and
solid financial resources.

OPERATING VALUES
SOCIAL REPONSIBILITY: service to community, concern for environment, customer
satisfaction, man for others, caring

TRUST: equity, openness, fairness

EXCELLENCE: leadership, quality, initiative, innovative, competence

PROFESSIONALISM: integrity, mutual respect, teamwork, dedication, commitment,


loyalty, fair compensation

CORPORATE SOCIAL RESPONSIBILITY


As a major catalyst in countryside development, their operations are anchored on the five (5)
Sustainability Cornerstones of LANDBANK(1) Enterprise Development, (2) Community
Development, (3) Environmental Protection and Management, (4) Customer Service and (5)
Employee Developmenton which they continue to build and align their sustainability efforts
that uphold the principles of responsible corporate citizenship.

These principles are aligned with the Sustainability Reporting Guidelines and Financial Services
Sector Supplement of the Global Reporting Initiative (GRI).

CORPORATE SOCIAL RESPONSIBILITY STATEMENTS

Engaging Stakeholders in Environmental Responsibility


LANDBANK commits to innovative products and services that allow the Bank and our
clients to fulfil our sustainability and environmental protection goals in business lines,
lower our carbon footprint, and promote ecological enhancement. Our Corporate
Environmental Policy reiterates the incorporation of environmental management
practices in all our operations, services and decisions.

Our Environmental Policy on Credit Delivery ensures that all financed projects are
environmentally sound and compliant with all environmental laws, while our Green
Procurement good practices serve as the Banks supplemental guide in setting standards
in evaluating products and services.

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Improving Lives Across the Nation
In line with our vision of being the dominant financial institution in countryside
development, LANDBANK continues to fuel economic activity in the rural areas by
supporting mandated clients and priority sectors, spurring economic growth in rural and
agricultural areas as the chief provider of financial and technical assistance.

We retain our leadership by sustaining excellent customer service through our efficient
and cost-effective service operations, our maintenance of a substantial portion in our
loan portfolio for priority sectors, and our continuing support to development assistance
programs of the national government.

Banking on a Healthy Environment


Inherently integrated in LANDBANKs mandate and company culture, our sustainability
efforts are embedded in our mission to deliver innovative products and services that are
consonant with ecological enhancement while effectively addressing our clients needs.
Our various environmental programs are geared toward the protection of natural
resources, energy conservation and proper waste management, among others.

The environmental sustainability strategy of LANDBANK is founded on three goals: (1)


To evaluate and manage our environmental footprint in our daily operations; (2) To
deliver products and services that are ecologically sound and compliant with applicable
environmental laws; and (3) To support climate change mitigation and adaptation
undertakings.

Nurturing our Most Important Resource


LANDBANK provides for the professional development and care of our human capital.
We encourage growth by providing capability-building programs and granting every
employee access to fair and equal opportunities for training and d evelopment.

We safeguard occupational health and safety through full compliance with relevant
standards.

Championing Human Rights in the Quest for Prosperity


We champion human rights by performing our duties and responsibilities with full
courtesy and respect, without prejudice to race, religion, regional or ethnic origin, gender
or political affiliation. We prioritize the protection of human life within and outside of our

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organization.

We protect our people through the administration of adequate security coverage for the
Banks personnel and clientele against unlawful acts, harm, damage, loss, and
compromise. We practice non-discrimination in hiring and granting professional
advancement opportunities and uphold the rights of our employees to associate wi th
and participate in a public sector union.

Promoting Social Justice and Sustainable Development


We have established a well-defined governance structure consistent and compliant with
all government policies and applicable laws, with current corporate governance rules and
regulations, and with globally-accepted standards and principles of good governance.

We adhere strictly to civil service rules, and address and mitigate corruption through the
implementation of rules on administrative cases, a strict implementation of the Code of
Conduct for Public Officials and Employees, and adherence to the provisions of anti -
corruption laws. We also expect all our employees to comply strictly with our Code of
Ethics.

Serving Customers with Excellence and Integrity


LANDBANK ensures excellence in customer service through full disclosure of the
features, terms and conditions of our products and services that complies with all laws
and rules of government regulatory bodies. We provide timely financial and technical
support for our mandated clients and make pertinent product and service information
easily available to them.

As a financial institution, we make sure that compliance testing is an established


procedure that ensures the management of pertinent risks and compliance with
applicable laws, rules, and regulations. We enhance customer service and reinforce the
culture of quality, excellence and continued improvement by institutionalizing and
adopting Quality Management Systems (QMS) in our banking processes.

We strictly adhere to the requirements of the Anti-Red Tape Act (ARTA) to improve
efficiency in the delivery of services to the public by reducing bureaucratic red tape and
preventing graft and corruption. All LANDBANK personnel are guided by the principles
of professionalism and integrity, and abide by the Code of Conduct for Employees and
ARTA.

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CORPORATE SOCIAL RESPONSIBILITY PROGRAMS AND ITS
RESULTS AND IMPACT
1. Bangon Mini-Farms Program
Recognizing the need to teach self-sufficiency to the survivors of Typhoon Yolanda in
Leyte, LANDBANK, through the LANDBANK Countryside Development Foundation, Inc.
(LCDFI), developed the Bangon Mini-Farms Program: Sustainable Integrated Organic
and Natural Mini-Farm Program, a holistic livelihood program (from training to
marketing).

The Bangon Program, rolled out in January 2014, is an innovative livelihood program that
seeks to provide both daily sustenance and steady and increased income for a small
farmer family to address the advocacy Ending Hunger and Poverty, One-Farmer Family
at a time.

Each mini-farm features an intensive farming scheme consisting of a natural (odorless)


piggery, free-ranging chicken coop, a fish pond, vegetable production, a
kitchen/medicinal garden, and a small farmers house-all contained in a 1,000 square
meter lot area.

It is a systems approach consisting of a series of Trainings Technology Transfer


Execution workshops, showing how one thousand (1,000) square meter farms with
twenty-four (24) square meter pig houses, using the natural, organic, and microbial
technology, with a support organization, are networked into a supply chain.

Mr. Gil Carandang, recognized as the Father of Organic Farming in the Philippines,
conducted the hands-on training which highly promoted natural organic farming as a
more productive and cost-efficient means of livelihood.

The trainings and seminars for pilot farms conducted were:

a. Farm-tested Composting and Bio-Organic Preparations


b. Protocols for Organic and Natural Vegetable Farming
c. Protocols for Natural Piggery
d. Protocols for Urban Gardening
e. Weather Mitigants

Results and Impact

There were Four (4) Workshop series that were implemented at the following areas:

a. Bangon Alpha-Sector - Capoocan, Leyte, January 2014


b. Bangon Bravo-Sector - Tacloban City, Leyte, February 2014
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c. Bangon Charlie-Sector - Palo, Leyte, March 2014
d. Bangon Delta-Sector - Tabango, Leyte, May 2014

Follow-up sessions on Review of Technology and Field Preparations, Test Production of


Vegetables and Pigs, and Test Marketing and Full Pig-Growing Cycle were also given in
3 to 4 week intervals.

Mini-farms were organized into Sectors and Clusters strategically located so farmers can
plan for production, have a support organization, bring and sell their own organically-
grown produce, and establish a chain of farmers markets for the farmer-partners.

2. Disaster Relief Operations and Donations to Calamities


Because local government units (LGUs) are one of the most important priority sectors of
the Bank, LANDBANK provides donations and conducts relief operations during
disasters and calamities.

Both the Bank and its employees provide assistance when needed. Some of the
highlights of these activities in 2013-2014 are as follows:

1. Typhoon Yolanda

In the aftermath of Typhoon Yolanda, a total of 161 provinces, cit ies and
municipalities in the Visayas and Palawan received varying amounts of financial
assistance from LANDBANK (Php200,000.00 per province; Php100,000.00 per
city/municipality), totaling Php17,600,000.00.
Graduates of the Banks Management Training Program (MTP) and Officers
Development Program (ODP), together with other LANDBANK volunteers
forewent the comforts of an air conditioned office and braved the heat and
exhaustion at the Manila International Container Terminal (MICT) at the Port of
Manila, as they joined the relief operations spearheaded by the DSWD and the
DOF.
LANDBANK was tapped to assist in relief goods repacking and loading activities.
A total of 547,070 family packs of relief goods were prepared at the MICT relief
hub. Of these, 445,270 family packs were loaded in containers and shipped to
Tacloban City for distribution. Almost 300 trainees of the Philippine Army, Navy,
Marines and Air Force also assist in the repacking and loading of the relief goods
per shift. First aid assistance and meals were provided by LANDBANK for all
volunteers.

2. PDRF. Also in relation to Typhoon Yolanda, LANDBANK donated Php1,000,000.00


to the Philippine Disaster Recovery Foundation (PDRF) to fund the rehabilitation of
affected areas under its Help Ph project. President Pico was also named as a board
member of PDRF, which is chaired by Mr. Manuel V. Pangilinan.

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For their part, LANDBANK employees, both from the head office and branches,
voluntarily donated a total of 200 large/balikbayan boxes of relief goods containing
assorted clothes, toiletries and food items. These were forwarded to the Cebu and Iloilo
Command Centers for distribution to families affected by Typhoon Yolanda.

3. Grant-A-Wish Project.

As school children in Leyte faced a bleak and gloomy Christmas 2013 after their homes
and schools were devastated by Typhoon Yolanda, Landbankers brought them a bit of a
smile through LANDBANKs Grant-A-Wish Project.

A total of 351 students from Grades 1 to 6 from Can-Adieng Elementary School in Ormoc
City received assorted food/grocery items, clothes and school supplies last Jan. 10, 2014.
Late 2013, the kids wrote their personal wishes in Christmas cards that were hung on the
Christmas tree at the LBP Plaza lobby. Landbankers then picked the cards and ful filled
the childrens wishes from their own pockets.

4. HABAGAT (August 2013): Because of the onslaught of Habagat in the later part of
2013, LANDBANK donated goods and services (funds and volunteers) to conduct relief
operations in the following affected areas:

NO. OF
DATE VENUE
BENEFICIARIES

August 21 (Wed)
Santuario de San Pedro Bautista Parish
(c/o Couples For 1,000
(San Francisco Del Monte, Quezon City)
Christ)

August 24 (Sat)
San Roque Parish Church (Cabrera St.,
(c/o Fr. Paschal 2,500
Pasay City)
Gorgona)

1. Our Lady of Assumption Parish


1,000
August 31 (Sat) (Asuncion St., Malate, Manila)
600
(c/o Caritas 2. St. Anthony de Padua Shrine
Manila) (Singalong corner San Andres Sts.,
100
Manila)

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(c/o Couples for 3. San Jose de Trozo (1430 800
Christ) Masangkay St., Sta. Cruz, Manila)

4. Couples for Christ-Laguna


(Landayan, San Pedro and Dela Paz,
Bian)

September 13
(Fri)
St. Michael Archangel Parish (Bacoor,
1,500
(c/o Imus Cavite)
Branch)

TOTAL 7,500

5. BOHOL EARTHQUAKE: The Bank donated a total of Php3,750,000.00 in cash to the


Province of Palawan, plus one city and 26 municipalities for the relief and rehabilitation
operations of the affected LGU.

6. Mt. Mayon Eruption. LANDBANK also provided a rice and t-shirt donation worth
One Million Pesos (Php1,000,000.00) to the Provincial Government of Albay in October
2013 during the eruption of Mt. Mayon. It was distributed to 7,960 families in the
Municipalities of Malilipot, Camalig, Daraga and Sto. Domingo.

3. Funding Support for Galing Pook


LANDBANK partners with Galing Pook Foundation, Inc. (GPFI) by providing funds for the
conduct of the Galing Pook Awards, a prestigious annual search and recognition for
innovative practices by LGU on local governance programs.

The Galing Pook Awards is a pioneering program that recognizes innovation and
excellence in local governance that started in October 21, 1993 under the joint initiative
of the Local Government Academy-Department of the Interior and Local Government,
the Ford Foundation, and other individual advocates of good governance from the
academe, civil society and the government.

Part of LANDBANKs role in the partnership is to promote winning programs as models


of good governance for adoption by other LGUs/communities thru publicatio n of
adoption kits/case books and conduct of roadshows to showcase best practices.

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The winning programs are selected based on positive results and impact, promotion of
people's participation and empowerment, innovation, transferability and sustainability,
and efficiency of program service delivery.

During the 2015 Galing Pook Awards held at the SMX Convention Center in Pasay City
on September 1, 2015, the following were the ten (10) outstanding local governance
programs selected from 16 finalists:

1. Philippine Cockatoo Conservation Program (Narra, Palawan)


2. Sirib Express: Involving the Youth in Community Development (Ilocos
Norte)
3. LETS GO: A Model of Barangay Good Governance (Barangay Graceville,
San Jose del Monte City, Bulacan)
4. Ambao Fish Sanctuary and Marine Reserve Area program (Hinundayan,
Southern Leyte)
5. Humanitarian Assistance and Economic Development Program (Albay)
6. Local Garments Industry Institutionalization program (Taytay, Rizal)
7. Education 360 Investment Program (Valenzuela City)
8. Minahang Bayanihan: Small Scale Mining Program (South Cotabato)
9. The Friendly Drugs: A PPP On Health Plus Project (South Cotabato)
10.Pangkabuhayan Centers:A Way Out of Poverty (Siayan, Zamboanga del
Norte)

4. Funding Support for LANDBANK Countryside Development


Foundation, Inc.

LANDBANK provides capability-building services to Bank-assisted cooperatives through


the LANDBANK Countryside Development Foundation, Inc. (LCDFI).

Funded by annual donations from LANDBANK, LCDFI covers cooperatives, farmers


organizations and associations, countryside financial institutions, non-government
organizations (NGOs), and foundations nationwide.

The training modules by LCDFI are focused on various management and operations of
the cooperatives and other CFIs. Further, LCDFI offers entrepreneursh ip seminars for
OFWs and their beneficiaries as well as values/leadership orientation for client members.

LCDFI trains bank-assisted cooperatives towards achieving the objective of promoting


national food security by increasing agricultural productivity, and increasing farmers
income by improving efficiency in the food systems. Furthermore, LCDFI provides
training interventions to LANDBANK-assisted cooperatives to address their weaknesses
as identified in the operations review.

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LCDFI provide capacity building services to strengthen farmers organizations and
cooperatives in areas where it is most needed. They also conduct technical capability
enhancement trainings to sustain product marketing requirements.

The Bank, through LCDFI, also implements a big brother training program for selected
Key Cooperatives (KCs) with a provision of technical training on a one-on-one basis for
coop board, management and personnel.

These selected KCs are committed to map out and target small farmers and fishers for
membership to the coop of defunct coops. They will also participate in poverty
interventions, projects/activities in their assigned coverage of province/s and/or regions.

Results and Impact

In 2014, LCDFI conducted a total of 178 training seminars for 6,619 members of Bank-
assisted Cooperatives with maturity level C & D, which is 111% higher than the target of
160 trainings, and a 14% increase from the 156 trainings conducted in 2013.

Of the 178 trainings, 46 were conducted in Northern and Central Luzon, 66 in So uthern
Luzon and Bicol Region, 19 in the Visayas, and 47 in Mindanao.

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Meanwhile, the BANGON Mini-Farms Program piloted four (4) sites in Leyte Province
that were devastated by Typhoon Yolanda, namely: Capoocan, Tacloban City, Palo and
Tabango. Of the five (5) targeted training workshops on organic and natural farming,
eight (8) were conducted for 1,620 beneficiaries, which is 160% more than the targeted
number of trainings for the year.

Consequently, 21 follow-up workshops were conducted, an increase of 175% from the


targeted 12 trainings for 2014. Likewise, a farmers group was organized the Bangon
Mini-Farms Alpha Sector Association, Inc.

Moreover, the Program was able to forge a partnership with the Department of Social
Welfare and Development (DSWD) under its Cash for Work and Livelihood Assistance
Program that provided farmers with an initial grant to set-up a mini-farm. For its part,
the Department of Agriculture (DA) provided free seedlings and much needed farm
equipment.

LCDFI continued to assist farmers in setting-up local farmers markets to sell their
produce, as well as lead the initial talks for an institutional supply agreement with major
supermarket chains in the Visayas.

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In October 2014, the Likas-Saka Program was piloted in two (2) sites, namely in Hacienda
Luisita, Tarlac and Bondoc Peninsula, Quezon. Training seminars on sustainable
agriculture were conducted, employing local development facilitators to reduce costs.
This resulted to the formation of a farmer cluster in Quezon.

Meanwhile, two (2) special college scholarship programs were launched under the
LANDBANK Gawad Patnubay Scholarship Program beginning 2014. These were the
Couples for Christ Answering the Call of the Poor (CFC-ANCOP) with six (6) scholars, and
the Cong. Rodriguez Educational Assistance Program with eight (8) scholars, all taking
up Bachelor of Science Degrees in Agriculture and related courses.

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5. Gawad e-Dukasyon Program
I. Summary of Information

PROFILE DESCRIPTION

Phase I: 2013-2014
Implementation Period
Phase II: 2015-2016

More than 4,000 public schools connected


Impact Area to Knowledge Channel
General public

Program Partners Knowledge Channel Foundation, Inc. (KCFI)

II. Objectives

1. To develop an educational video series for Technology Livelihood Education


(TLE) for Grade 8 (Phase I) and Grades 9-12 (Phase II) on agriculture and
agripreneurship, complemented by educational games and/or activities for
students, coupled with lesson plans for teachers.
2. To develop inter-active computer-based e-learning modules to complement
the episodes; session guides or lesson plans for teachers; and to test the
impact of the episodes in the attitudes of the students towards agriculture.
3. To help high school students understand the relevant concepts on agriculture,
to learn the skills, with the end view of encouraging them to pursue higher
studies engaged in agriculture or related fields.

III. Results and Impact

The Philippines being an agricultural country, many if not majority of the Filipinos in rural
communities are engaged in agriculture-related work or businesses.

Agriculture does not only provide the daily nutritional sustenance of Filipinos, but it also
contributes immensely to the economy and plays a major role in the improvement of the
countrys economy. It can contribute much more if more young people will consider and
pursue agriculture as a serious area of study and career option.

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However, according to the Commission on Higher Education (CHED), there is a steady
decline in the enrolment in agriculture, forestry, and fisheries courses in colleges and
universities in the country for the past 10 years. From 94,900 enrollees in 2001, it is now
down to 49,823 in 2011 or an almost 50% decrease.

Thus, LANDBANK partnered with Knowledge Channel Foundation, Inc. (KCFI) to


develop a series on agriculture-entrepreneurship (agripreneurship) to create
awareness and educate the learners to take up courses and/or eventually engage in
activities which deal with agriculture and agripreneurship.

LANDBANK signed a Deed of Donation with KCFI on February 20, 2013 for the
LANDBANK Gawad e-Dukasyon Program, initially involving the production of three (3)
videos on sustainable agriculture/farming and fisheries practices and technologies, to be
aired over Knowledge Channel, coupled with e-modules that will be made available on
the internet.

The videos were used as learning materials for the Department of Educations
Alternative Learning System and Informal Education Program as well as for Technology
and Livelihood Education (TLE) and Technical Education and Skills Development
Authority (TESDA).

Phase I was completed in January 2014 and rolled-out in via KCFI by June 2014. It is
currently being aired four (4) times during the scheduled airing week, and to continue for
five (5) school years.

1. Three (3) AgriCOOLture videos (Phase I). The Program produced 3 videos with
the following topics that were aired in K-Channel:

a. Agriculture Science and Livestock


b. Crop Production
c. Aquaculture

2. Beneficiaries. The Program was beneficial to the following:

a. 4,007,943 learners from more than 4,000 public schools connected


to K-Channel through on-air broadcast and video on-demand.
b. More than 10,000 out-of-school youths and mature learners enrolled
in DepEds Alternative Learning System (ALS)
c. More than 100,000 teachers of formal schools and community
learning centers with access to K-Channel.
d. Learners of private and public schools, and their parents and siblings
in the 1,500,000+ households all over the country with access to K-
Channel.
e. The general public with access to K-Channel and its on-line portal.

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6. Gawad Patnubay Scholarship Program

LANDBANK started its Gawad Patnubay Scholarship Program in 2003 with forty (40)
scholars, which was one of the highlights of its 40 th Anniversary. The Bank supported the
scholars from Grade 1 to 4th year High School.

However, according to the Commission on Higher Education (CHED), there is a steady


decline in the enrolment in agriculture, forestry, and fisheries courses in colleges and
universities in the country for the past 10 years. From 94,900 enrollees in 2001, it is now
down to 49,823 in 2011 or an almost 50% decrease.

Thus, LANDBANK closed-off its last remaining high school scholars in 2013 and started
its first batch of college scholars who will take up BS Agriculture and its related
disciplines. Priority was given to children/dependents of farmers and fisherfolk in
agrarian reform communities.

To date, a total of 104 scholarshipsdivided into FORMAL and INFORMAL education


have been awarded, covering 100 percent subsidy for tuition fee, including monthly
stipend, book allowance, and uniform costs.

1. Formal (BS Agriculture and related courses):

LANDBANK signed a Deed of Donation and partnership with IRRI on April 23,
2013 for twenty-eight (28) scholars.
A similar Deed of Donation was signed with CFC-ANCOP on June 9, 2014 for
fifty-two (52) scholars.

2. Informal (TESDA-certified Diploma in Farm Business Management):

The Deed of Donation and partnership was signed between LANDBANK and
PHILFEFFARS on June 21, 2013 for twenty-two (22) scholars.

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IV. Results and Impact

1. FORMAL. The 28 college students under IRRI are broken down as


follows:

NO. OF
STATE UNIVERSITY
SCHOLARS

University of the Philippines Los Baos 5

Central Luzon State University 6

Visayas State University 5

Central Mindanao University 6

University of Southern Mindanao 6

The following are the 52 scholars under CFC-ANCOP:

NAME OF SCHOOL NO. ENROLLED

Bicol University 8

Pampanga State Agricultural University 1

Catanduanes State University 8

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University of Southern Philippines 5

Compostella Valley State College 3

Davao Oriental State College of Science & Technology 2

Ilocos Sur Polytechnic State College 3

Mariano Marcos State University 4

UP Los Baos 1

Western Philippines University 5

Pangasinan State University 1

Quirino State University 2

Surallah National Agricultural School 1

Jose Rizal Memorial State University 1

Mindanao State University 1

Mindoro State College of Arts & Technology 2

Central Mindanao University 2

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Southern Luzon State University 1

Aklan State University 1

TOTAL 52

7. GAWAD SIBOL PROGRAM


In the 1900s, the Philippines had 21 million hectares of old-growth forests covering 70
percent of the land area. Today, we barely have 5 million hectares or only about 20
percent of the countrys original forest cover, making the Philippines the only country in
Southeast Asia with the thinnest forest cover.

To help address this social issue, LANDBANK entered into a Memorandum of Agreement
(MOA) with the Department of Environment and Natural Resources (DENR) in August
2006, for the Adopt-A-Watershed Program covering 14 hectares of denuded
forestlands in six (6) pilot areas nationwide.

The MOA expired in December 2010. A Terminal Report was submitted by the DENR in
November 2011 which noted the success of the project. The same Report recommended
that the project be expanded as part of the National Greening Program (NGP) of the
Aquino administration.

Thus, LANDBANK and DENR renewed its partnership in 2012 for a three-year Adopt-A-
Watershed Program II (2012-2015) that will rehabilitate a total of 40 hectares of
denuded forests in six (6) sites nationwide (2 sites for each of the three major islands in
the country: Luzon, Visayas and Mindanao)

Results and Impact

In 2013, the program continued to progress in its second year. However, in celebration of
LANDBANKs 50th anniversary, a special tree-planting project, dubbed 50k@50th:
50,000 trees for LANDBANKs 50th Anniversary, was conceived.

50k@50th, which complemented the Banks existing Adopt-A-Watershed Program,


mobilized LANDBANK volunteers and their families in planting 50,000 seedlings in
selected watersheds all over the country from January 17 until August 10, 2013.

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The DENR provided seedlings free of charge, together with the preparation of the
planting site.

Like the Adopt-A-Watershed Program (Phases I & II), the tree planting is LANDBANKs
contribution to the NGP of President Aquino, which is a massive forest rehabilitation
program nationwide.

In the second year of the implementation of the program, the following are the results:

NO. HECTARES NO. OF


DATES AREAS
OF SEEDLINGS PLANTED VOLUNTEERS

Nov. 16, San Jose del Monte


5,000 10 250
2012 City, Bulacan

Jan. 17, Polomolok, South


2,500 5 100
2013 Cotabato

Feb. 23,
Davao City 2,500 5 100
2013

May 18, Bugallon,


5,000 10 150
2013 Pangasinan

Aug. 6,
Cebu City 5,000 5 200
2013

Don Salvador
Aug. 10,
Benedicto, Negros 2,500 5 100
2013
Occidental

TOT AL 22,500 40 has. 900

Hereunder is the combined output of the Adopt-A-Watershed Program and the


50k@50th anniversary tree planting project for 2013:
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VOLUNTEERS
NO.
DATES AREAS (to plant 20-25
OF SEEDLINGS
seedlings
each)

Jan. 17 Polomolok, South Cotabato* 2,500 100

Feb. 23 Davao City* 2,500 100

May 18 Bugallon, Pangasinan* 5,000 150

June 29 Cebu City 5,000 208

Maragondon, Cavite 3,000 150


July 6
San Mateo, Rizal 3,000 200

Palayan City, N.E. 5,000 200


July 13
General Santos 3,000 150

Legaspi City 3,000 150

July 20 Kalayaan, Laguna 5,000 200

Davao City 3,000 150

July 27 Malasag, Cagayan de Oro 3,000 150

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100
Aug. 3 Tagaytay, City 75
(culminating
event/ceremonial)

Aug. 6 Cebu City* 5,000 200

Don Salvador Benedicto,


Aug. 10 2,500 100
Negros Occidental*

TOT AL 50,600 2,283

8. Manila Bay SUNSET Partnership Program, Inc. (MBSPPI)


Manila Bay is a natural harbor which serves the Port of Manila. With its picture perfect
sunsets, it is considered to be one of the best natural harbors in Southeast Asia and one
of the finest in the world.

Strategically located in the capital city of Manila, Manila Bay facilitates commerce and
trade between the Philippines and its neighboring countries, becoming the gateway for
socio-economic development, even prior to Spanish occupation.

With its proud historic past, Manila Bay still remains important for commerce and
industry, including fishing, but rapid urban growth and industrialization are contributing
to a decline in water quality and deteriorating marine habitats.

According to the Philippine Environment Monitor 2003, the water quality in Manila Bay
is considered critical and unsatisfactory in rating because of the indiscriminate disposal
of domestic wastewater and other land-based pollution (solid wastes/garbage) that
affects human health.

As such, more than 27.6 million people living in the basin area and the rest of the country
have been affected by this condition (NSO 2007 Population Census).

Against this backdrop, and recognizing the need to protect Manila Bay, LANDBANK
signed the Manila Bay Declaration in 2001--a commitment by the national
PAGE 21
government, LGUs and private institutions to implement the Manila Bay Coastal
Strategy that will provide an environmental management framework for Manila Bay and
its watersheds.

The Operational Plan for the Manila Bay Coastal Strategy (OPMBCS) states that
addressing the causes of pollution through the implementation of appropriate actions
would help in improved health, increase agricultural and fishery productivity, and
thereby achieve a better quality of life.

Thus, beginning 2003, as part of its commitment to the Manila Bay Declaration,
LANDBANK organized annual Clean-Up Activities, dubbed Linis Lakad para sa Manila
Bay Campaign during its anniversary celebrations in August. Each year, more and more
employees volunteer to help clean the Bay together with other volunteers from the
Banks project partners, which continue to grow each year.

The Campaign later on gave birth to the Manila Bay SUNSET (Socially Responsible and
United in Nurturing and Sustaining the EnvironmenT) Partnership Program Inc.
(MBSPPI), the flagship Corporate Social Responsibility (CSR) program of LANDBANK
and is the first public-private, multi-sectoral partnership organized to help implement a
sustainable approach to clean and protect Manila Bay.

In 2009, the MBSPPI, which is chaired by LANDBANK, was formally established with an
initial membership of five (5). Today, it has 21 member-institutions, namely:

1. Land Bank of the Philippines


2. City of Manila
3. Manila Broadcasting Company (MBC)
4. DENR-National Capital Region (NCR)
5. DENR-Manila Bay Coordinating Office (MBCO)
6. Manila Yacht Club (MYC)
7. Manila Ocean Park (MOP)
8. Diamond Hotel Philippines (DHP)
9. Landbankers' Multi-Purpose Cooperative (LANDBANKoop)
10. Metropolitan Manila Development Authority (MMDA)
11. University Of The Philippines-Manila (UP Manila)
12. Pamantasan Ng Lungsod Ng Maynila (PLM)
13. Polytechnic University Of The Philippines (PUP)
14. Cooperative Development Authority (CDA)
15. Polystyrene Packaging Council Of The Philippines (PPCP)
16. Miss Earth Foundation. Inc.
17. LBP Resources and Development Corporation (LBRDC)
18. LBP Leasing Corporation (LLC)
19. LBP Insurance Brokerage, Inc. (LIBI)
20. Masaganang Sakahan Inc. (MSI)

PAGE 22
21. LANDBANK Countryside Development Foundation, Inc. (LCDFI)

Aside from the annual and quarterly clean-up activities, the MBSPPI also embarked on
the following projects:

1. Information, Education and Communication (IEC) Campaign for the


general public
2. Construction and maintenance of three trash traps in catch
basins/esteros (Padre Faura, Remedios and CCP Outfalls)
3. Purchase and donation to the MBSPPI of two (2) garbage boats by
LANDBANK and MBCO
4. Conduct of, and fuel sponsorship for weekly coastal clean-up trips and
maintenance of the garbage boats
5. Conduct of fund-raising activities

Results and Impact

The Program successfully established the following developmental impacts:

1. Activated a public-private/multi-sectoral partnership with a multi-faceted


campaign involving various projects, activities and events.
2. Ingrained the importance of protecting and conserving Manila Bay among its
Partners so that they themselves reach out to others to be part of this
environmental initiative through their respective projects.
3. The increase in membership of the MBSPPI also shows an increase in the level of
awareness and commitment of the establishments and LGUs in the Manila Bay
area.
4. Crystalized the concept of cleaning your own backyard by nurturing the spirit
of volunteerism among the employees of its member-institutions, LGUs and the
general public.
5. Annual and quarterly clean-up activities for Manila Bay yielded the following
results:

PAGE 23
LANDBANK CSR PROGRAMS IMPACT TO THE SOCIAL
CONDITONS OF THE BENEFICIARIES

In its most basic definition, CSR is a business entitys contribution to the development
of a society and according to the International Institute for Sustainable Development,
key areas that CSR addresses are environmental protection and the wellbeing of
employees, the community and civil society in general, both now and in the future.

This definition is congruent with LANDBANKs Corporate Social Responsibility which


embodies its commitment to the institutions social mandate with programs and
activities that contribute to a better, safer and more progressive society, redounding to
an improved quality of life for people of the present and future generations.

Society at large benefits greatly with different LANBANKs CSR efforts by being
ensured of product safety and quality, having access to corporate-sponsored community
education, employment, housing and anti-poverty programs, being beneficiaries of
employee volunteer outreach activities and receiving charitable contributions.

From farmers which are given financial assistance as well as trainings and workshops
that aims to expose them to new innovations in the agricultural sector. This has been a
great help to the farmers since farming is their only source of daily sustenance.

The bank also places the utmost priority on developing responsive products that
anticipate and address the needs of its clients. One such product is the LANDBANK
Calamity Rehabilitation Support (CARES) program, launched right after the devastation
of Typhoon Yolanda in the southern part of the country, that provides financial support
to victims to help them recover from the damages brought about by natural calamities
and disasters. The program is now the banks umbrella program to help those affected
by typhoons, floods, earthquakes and other calamities get back on their feet and rebuild
their lives through credit assistance. The approach to disaster response adopted by
LANDBANK is to ensure that its relief assistance is there to support those affected for
periods beyond the immediate short-term. But LANDBANKs most praiseworthy
contribution to the countrys disaster-relief efforts in recent years was in the aftermath
of Typhoon Yolanda in 2013. Apart from providing financial aid and assisting in the
packing and loading of relief goods, LANDBANK immediately deployed its mobile ATMs
to the affected areas. This enabled the bank to extend much-needed financial services to
the damaged areas, in which all banks had ceased to operate; LANDBANK was the first
bank to restore banking services in the typhoon-damaged areas.

They also offer educational assistance to those students who lack the financial aspect
but is really willing to strive hard to attain their dreams and goals in life. This program
has already produced different graduates all over our nation.

PAGE 24
These are just few of those programs which the LANDBANK has implemented, that
surely has a great impact on the social conditions of each beneficiary. These programs
may have not improved or changed their lives wholly but somehow have served as a way
to help them uplift it from where it was before.

HOW OFTEN DO THEY CHANGE THEIR CSR STATEMENTS?

Corporate social responsibility is a corporation's initiative to assess and take


responsibility for the company's effects on environmental and social wellbeing. This is
translated into statements which they call CSR Statements.

These statements have a goal which is to promote positive social and environmental
change. Since LANDBANKs CSR Statements are already anchored to this goal, it is
unnecessary for them to change their CSR Statements from time to time. Instead, they
implement new CSR Programs that are in line with their statements to address current
social and environmental issues. They also make use of their previous programs and
innovate these to make sure that these programs are still relevant.

Through these, they could keep up and be attuned with the changing time and still be
assured that their Corporate Social Responsibility is being reflected.

PAGE 25
LANDBANK, CONTINUOUSLY UPLIFTING LIVES ACROSS THE NATION

A program aired by Land Bank through Knowledge Channel that aims to introduce youngsters
to agricultural opportunities.

Photo Source: https://www.facebook.com/landbankofficial/photos

(From left) Miss Earth- Air 2014 Dianne Querrer, Miss Philippines Earth 2014 Jaime Herrell, LANDBANK
President and CEO Gilda E. Pico, and Miss Earth Foundation, Inc. Executive Director Princess Lieza
Manzon lead the Manila Bay Clean-Up on August 16. Source: https://www.landbank.com/Manila-Bay-
SUNSET-Partnership-Program

PAGE 26
LANDBANK supports CANVAS book donation drive.

Source: https://landbank.com/CANVAS-Book-Donation-Drive

LANDBANK Gawad Patnubay Scholars.

Corporate Social Responsibility Programs and its Results and Impact

PAGE 27
Above all other Philippine banks,
the Land Bank of the Philippines
(LANDBANK) has stayed deeply
rooted in countryside development
and in helping grow the economy and
the nation at large. Its presence in
the remotest regions of the
archipelago, unmatched by any
other bank, attests to its broad
mission of helping to uplift the lives
of generations of Filipinos.

PAGE 28
SOURCE
Retrieved from https://www.landbank.com/csr-statement.
Accessed on October 20, 2016.

PAGE 29

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