Stories about the future of learning

Lutz and Ulrike Reinhard Berger

Wording by Stephen Downes
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content so it looks like!
2, we have understood! 4, the future has long since 6 everything is different!
10 Trends and more.
12 16 20 24 30 34 40 44 48 52 58 62 66 MashUps Intranet Collaboration Content Ar
ea + Communication Game Based Learning informal learning media platforms Usabili
ty BrainMind Enterprise 2.0
Space. Take advantage of your opportunities.
88
2
we have understood
3
We have understood!
Suggestions - the better we should!
Try a little more listening - not only myself but also to make! Web 2.0 Too much
, too little learning. There were a lot of information about Web 2.0 technologie
s, the link to the eLearning / Learning has been lacking. More Interntationalitä
t. Think about how you could gain more decision-makers from companies for partic
ipants! Would have liked more people become acquainted. Other seating arrangemen
t! Three hours at the beginning are too intense! Topics already online session s
et in advance and present then only the selected topic. The group work in the af
ternoon to prepare better and better organize the groups! Group work make clear,
the groups were geographically too far apart!
And so we want to make it better at:
10/01/2008
More hands-on! "True Learning": Where will already learned a model? More Internt
ationalität. More participants from companies! Introduction of the participants
in advance in the SCOPE blog. Other seating arrangement! More breaks in the morn
ing! Topics set in advance. Canteen is for group work space.
The Future of Learning - on ongoing process. http://blog.thefutureoflearning.de
4
it looks
5
the future is already there, it is only
"The greatest danger in times of turbulence is not the turblence. It is to act w
ith yesterday's logic. "Peter Drucker" Education is not about Merely transferrin
g information. It is about contextu that information in the real life experience
s of the learners, and in relation with the experiences of other learners ... It
is the relationship among people and sharing experiences that create emergent C
ontextualized knowledge that is the basis of education. "Mark Federman" You can
not manage knowledge - nobody can. What you can do is to manage the environment
in which knowledge can be created, discovered, captured, shared, distilled, vali
dated, transferred, adopted, adapted and applied. "
Chris Collison, Geoff Parcell
not evenly distributed!
"If you can, what can all already, and only knows what all know, can only do wha
t all do that."
Prof. Hubert Markl
"Anyone who makes a distinction between games and learning does not know the fir
st thing about either." Marshall McLuhan "The connections that enable us to lear
n more are more important than our current state of knowing ... "Knowing where"
and "knowing who" are more important today than knowing when and how. "George Si
emens" Who is looking for an angel and looking only at the wings, could bring a
goose to go home. "Georg Christoph Lichtenberg" The real significance of the Rec
ent web development, known as Web 2.0 is, not to create Web sites to count visit
ors and to sell things online. It is a global infrastructure, thanks to the coll
aboration costs fall to zero ... The whirls the whole economy. "Don Tapscott" Ma
rkets are places where buyers and sellers come together to sell goods and servic
es and to purchase. However, networks are created out of its structure by elimin
ating the traditional trade and to replace it by connecting sellers and users. "
Jeremy Rifkin
"... there are two major types of predictions: one, which identifies a current t
rend, and says it will continue, and the other, that identifies something novel
or unexpected. It seems clear that the former predictions are easy and safe and
not especially useful. The latter, while not as safe, were much more useful to p
eople. "
Stephen Downes
"I believe learning and development, particularly in the corporate context, to b
e a curiously conservative profession, which does not rush to make changes of an
y nature, however convincing the arguments." Clive Shepherd
everything changes
Text: Ulrike Reinhard
everything is different!
Design with us!
Those who today leads a company sees itself challenges, it has not been seen in
this intensity and strength in the last hundred years. We live in times of uphea
val and are in a rapid change of society and economy is changing profoundly. Wha
t are the drivers for this change?
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everything changes
9
everything is different!
Storm warning by Don Tapscott, author of Wikinomics, are the drivers of this cha
nge the following: We live in a Expotentialkurve terms of technological developm
ent. Above all, the Internet, which grows into a giant computer, filled with dif
ferent services. It is no longer a platform for content, but rather a platform t
hat enables collaboration and self-organization. To paraphrase the words of Mari
o Sixtus: Context is King! In addition to this technological revolution we are c
urrently experiencing a demographic revolution. The "net generation" that has no
fear of technology and instead as something ubiquitous as the air we breathe is
understood, on their way to work. This generation - the brain researchers have
discovered - are the "convolutions" different, they "tick" in the truest sense o
f the word differently. This rising generation is the first time in history, an
authority on the elderly, because they can deal with the current developments we
re quite different! This leads to the next revolution, created the Social: livel
y, self-organized "communities" and challenge "traditional structure" all the wa
y out relentlessly: youtube / myspace ask MTV, flickr proposes Kodak easyshare,
facebook and wikipedia lapped match.com wins against Britannica ... What takes p
lace there? A far-reaching and profound economic upheaval! While companies were
founded 75 years ago, mainly because the costs of coordination, collaboration, r
esearch and development and much more were so high, "unbundle" Today businesses
in networks into different "peers" (English equivalent peer = on one level). CIS
CO has understood this as one of the first companies and beaten enormous capital
from it. In today's market, the costs of collaboration are so fast that these n
etworks peers not only together but also produce together! Famous examples are i
n software Linux and Mozilla, in Bankengwerbe soap and in the field of physical
goods such as motorcycles and TShirts. These peers are outside the company. But
peers are also formed within the business value chain (eg spread-shirt) and also
within the company itself, and they work together on organiatorische boundaries
. This is a huge break! For many companies, the first hurricane of the strength
of six of its existence. And we are just beginning this process.
the trends
the trends
One more, the other less. Importantly, they all are. In the ensemble. In detail.
the trends
Collaboration and knowledge management "are issues that have really got back fro
m Web 2.0 Drive," says Peter Schutt, sponsor of the trend toward collaboration a
nd head of Knowledge Management in the IBM Software Group Germany. He advises IB
M customers from all industries to knowledge management, Workplace, Portal and C
ollaboration and knows what he is talking Godfather: Dr. Peter Schütt, Leader Kn
owledge Management Germany, Software Group, IBM Germany GmbH collaboration, blog
s, wikis, Wikinomics, knowledge management, knowledge workers, new economy, cybe
r economy, collaboration tools, social software, nextpractice youtube.com, slide
share.net, Scope_07 interview Enterprise 2.0
Tags:
Media Related to:
collaboration
"For such techniques in the business world is of course a rethink, even an entir
ely new corporate culture necessary".
Peter bulk in conversation with Kathrin Schmitt "knowledge networks. Blogs and w
ikis provide for innovation in the enterprise "(silicon.de, 07/08/2006)
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the trends
15
collaboration
The long end of 2003, IBM is treading new paths in the IBM, since 2005 called th
e Web 2.0 and well over 300,000 employees, this means: 10 000 40 000 wikis and b
logs, bookmark sharing, and systematization via tags (key words). Peter Schütt:
"Currently we do in addition to the IBM just a pilot, large parts of the Web-bas
ed content part of the Intranet to be replaced by a wiki." Employees are urged t
o make even Nischeninfomationen the intranet, even if only a handful of interest
ed people. With a traditional CMS, a CMS, etc. amazontypische the "long tail wou
ld not be done." Wikinomics companies must share their knowledge to succeed,€say
s Don Tapscott, author and pioneer of the digital economy on the book: Wikinomic
s. Some of his theses: Web 2.0 will change the communication, learning and cultu
re of cooperation in sustainable business. This is true not only for the type of
cooperation within and between organizations, but also for the handling of info
rmation and knowledge. It is less about technology, but about new ways of thinki
ng that will change the corporate culture. Across all industries, as Procter & G
amble. White's not! Procter & Gamble had to realize that, although a year spent
1.5 billion dollars for research and development, but used only one-tenth real.
Therefore pretended CEO Alan G. Lafley three years ago, the goal of generating h
alf of the innovations from external sources by 2010. One applies for example to
the InnoCentive Network, an online marketplace in which, among other 90 000 che
mists, retired from the doctoral students in Taiwan to romp in Düsseldorf ... Al
l are more creative than a New rules, new game? Where is collaboration, where ma
nagement by objectives or order no longer works when ideas need to be communicat
ed, managers, self-control processes and in providing facilities to a creative a
tmosphere and favorable conditions for innovation are more important?
"Meanwhile 97% of our employees via instant messaging with 'Sametime' are linked
. At peak times, 60% of the world's 250,000 employees in the same 'Sametime' act
ive and chat with each other, discuss problems and solve them together, and hier
archiefern across departments. "
Peter bulk in conversation with Kathrin Schmitt "knowledge networks. Blogs and w
ikis provide for innovation in the enterprise "(silicon.de, 07/08/2006)
the trends
content
Content of popular media content Anglicism was long time as king. After all, pro
duction and distribution of books and pictures, audio and videos, websites and d
igital learning programs for experts. Once upon a time ... By now most of the co
ntent in digital form. Digital systemic and is stored and copied, reassembled, t
agged and mixed with other content. The focus shifts from the producer to the us
er, whose media is growing increasingly.
Pate:
Tags:
Media Related to:
Armin Hopp, co-founder and managing director of digital publishing at Lernsoftwa
respezialisierten company. Content, Open Source, Content, Creative Commons, user
-generated content, Lawrence Lessig, open-peer review, crowd-soucing, swarm inte
lligence, context slideshare.net, Play youtube Tip: Content, Life & Everything M
ashUps, media, Enterprise 2.0
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the trends
19
content
Rip, mix learn, as if in the course of digitization and global networking for st
atic content, fluid content, around which developed a vibrant culture of giving
and exchange around. Not always to the delight of the programmers, producers, ma
nufacturers, owners and recovery. For a well-oiled hobbyists can now multimedia
content (such as a dozen videos, assemble with blogs, wikis and collaborative wo
rk space for 10,000 employees) on a free platform within a few hours, global Liv
eübetragung the CEO speech included. And Mitmachweb always invent new interfaces
and information quality - with the creative user pushes quickly to its limits.
Mind you the legal, not technical! Whoever speaks of user-generated content (lea
rning), should keep an eye on open content and Creative Commons, to texts, image
s, audio and video documents that are not hampered by the narrow limits of copyr
ight and restricted. From Content to the Content Supply Chain This is increasing
ly important, as capital of a company lies increasingly in the minds of people,
living in networks and relationships. But if the value in relationships, exchang
e and common developments put, the focus is on "rough" and produced Lernhäppchen
MashUps shift from user-generated and pre-produced content.
In digital storytelling, community Buiding and feedback opportunities, prepared
primary and access knowledge, innovative forms of networking and collaboration,
solution-oriented partnerships with customers and suppliers.
Design? Content? Use!
the trends
mashups
Even more people have collected ideas, sampled and borrowed concepts have been n
ewly mixed and arranged. Whether music, painting, literature and science - MashU
ps, the creation of new content through the seamless (re-) combination of alread
y existing, are the foundation of every culture. This is particularly true in th
e Internet,€open interfaces where the mix of online content from different backg
rounds make on a website. The trick is to arrange information so that the user s
omething (new) it has. Advantage for the operator: he is known, other services c
onnected with it and increase its value. An example: Remixing Functionality The
most popular interface is Google Earth. Interactive maps alone are indeed pretty
, but only the combination of real estate, community services or Regionalanzeige
n a useful service from it.
Services has to be combined by no means difficult, ambitious programming skills
are enough to bring together images from Flickr, videos from Youtube, geotagging
Google bookmark lists and Tagclouds of delicious, with their own data to mix an
d place on a blog or a website online ... no wonder MashUps the way we communica
te, collect and process information, and pass on a lasting change.
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the trends
23
mashups
Godfather: Tags: media: Related to: Lutz Berger, edu.tainment API, interface, Ma
shUp, gadgets, widgets, Ajax, Netvibes youtube, yourminis Listen to: What are Ma
shUps?, Slideshare.net content, media, Enterprise 2.0
Future Park MashUp based web services like Netvibes, iGoogle, and Pageflakes you
rminis enable complete learning environment consisting of blogs, bookmark lists,
videos, tasks, quizzes and other widgets that can be put on a button online. Ta
king IBM QUEDWiki developments like this, a combination and designed specificall
y for the MashUp wiki and community building used for a service like Facebook, o
ne is quickly in a league that was previously proprietary learning platforms res
erved. And this is just the beginning! Conclusion MashUps affect learning in the
future because they are networked customizable, communicative and high, allowin
g extensive collaboration and Feebackmöglichkeiten, flexible, to supplement a qu
ick, easy and inexpensive, simple to use intuitive, user-centered, and allow a v
ariety of combinations.
Two things that are accelerating the rise of mashups are what I call MC2 (with a
pologies to Einstein and others): MC2 = Mass Contribution multiplied by Mass Cus
tomization
Wayne Hodgins
the trends
intranet
Godfather: Tags:
Media Related to:
Dieter Rappold, Thomas Mickeleit knallgrau GmbH, Microsoft Germany facebook, ent
erprise 2.0, WORKLIGHT, intranet, intranet 2.0, social networking, social softwa
re SCOPE_07 interviews slideshare.net, youtube.com, sevenload platforms, Enterpr
ise 2.0, MashUps
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the trends
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intranet
A technical definition of an intranet is an organizational or internal company,
non-public computer network based on the same technologies (TCP / IP, HTTP) and
applications such as the Internet and the employees of a company or organization
as an information, communication and application platform available. Within an
intranet directory services are also provided. The Wikipedia says, and that's ve
ry technical. Our definition of a sociological experiment trend Pate, Dieter Rap
pold says: "Man is a social being and moves in social space. A steadily growing
part of our activity takes place in everyday work processes in computer networks
. The intranet of an organization is one of those networks, and as such poses a
huge potential. For a company is about to develop the optimal social space to cr
eate a framework for communication, collaboration and participation. In view of
demographic developments in Western markets and the intensifying war for talent
"it is necessary to convince a new generation of employees. Socialized through M
ySpace, YouTube and Facebook, these people go to the same standards of self-orga
nization, networking, and involvement in a company or turn this back. "Intranet
Governance The trend sponsors were unanimous about the fact that the question of
who the authority in the company over the Intranet has a very decisive one. Bot
h were opposed to the IT department as responsible as technology is seen simply
as "enabler". While Thomas Mickeleit Corporate Communications as 'Governor' pref
erred, beat Dieter Rappold before an architect with sociological skills. Then Mi
ckeleit:
"The proposal to make, architects, the information architecture of the intranet
and can be transferred to the governance, is original. However, then there is th
e risk that the intranets represent itself as Germany's inner cities in the post
war period. A collection of solitaires of dubious quality craftsmanship and a la
ck of functionality that does not promote the coexistence of people."
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the trends
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intranet
Digital Divide, the age gap. Go older workers differently to the intranet (inter
net) than younger people? Thomas Mickeleit generation sees no problem. He believ
es that today the 50-year deal on problems with the computer and sometimes took
a long experience with it. Rappold other hand, argues that the generation that h
as grown up with the principles of order, discipline, firmness and significant p
roblems with the parizipatorischen and democratic components of an intranet. For
him it is hard to imagine that this generation, which still has most of the say
in the company of such progress encouraging. Facebook - the intranet of the nex
t generation? A few months ago was still a possible theoretical potentials and o
pportunities, today there are now concrete examples where Facebook is already us
ed as a supplement or even replace the traditional intranet. Clear advantage ove
r existing Intranets: the social context! While Alfresco and Serena are a softwa
re vendor in a position to develop their own tailor-made solutions for integrati
on into Facebook, the company has announced WORKLIGHT with the service WorkBook
a solution "ready" to be meeting all the security needs of enterprises should. W
hether WorkBook can hold what promises WORKLIGHT, remains to be clarified. Curre
ntly, the use of three large clients is tested, the release is planned for Febru
ary 2008. Werner Trotter, c / o operative, private blog <http://cooperative.word
press.com/>
the trends
space + Communications
Godfather: Barbara Staib, architect and artist, Zurich Helge Staedtler, Universi
ty of Bremen virtual space, real space, interfaces, virtual proxemics, context i
nformation SCOPE_07 interview intranet, collaboration
Tags: media: Related to:
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the trends
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space + Communications
The property of distance by bridging technology combines not only places, but al
so creates new virtual residence, information, learning, working and leisure spa
ces. Interaction in virtual environments, but lack a central feature for example
productive communication processes: Common room context. What is the role of sp
atial context for interaction and communication in virtual and real? How is our
idea of changing from the virtual space, if space context explicitly designed an
d manufactured? What effect does a change in space context on learning and worki
ng in the network? Context information increases the interaction and productivit
y in the virtual space to the question what happens if in an e-learning environm
ent provides the learner context information, which they had been in this form i
n virtual space (= e-learning environment does not), got our trend Pate Helge St
ädtler, University of Bremen in the context of an empirical study, including dur
ing his doctoral work following result: "The context information has led to more
work that the subjects or actions and interactions in the same time have run. I
.e. they have worked productively on the tasks and interacted more efficiently b
ecause they have the context information, eg Could determine who the right perso
n, and who have given evidence, which provide power affect other subjects now. "
SPACE + COMMUNICATIONS learning in the future because: • • • • • • • • Communica
tion is a major activity in learning. Learning always has a specific and identif
iable spatial context. Communication is becoming the bridge between space distan
ce means. Communication without a (spatial) context without context and therefor
e is in deficit. the future design of virtual spaces creates new contexts for co
mmunication and learning. the shape of space gives us only the context for commu
nication. is changed through virtual rooms and communications, the perception of
time. through the virtual space, natural zones are negated, and this opens up n
ew forms of learning environment.
the trends
game based learning
SCOPE
When we talk about game-based learning, the discussion becomes very fast dialect
ic: work versus fun game, versus seriousness, fun games versus serious games. Ho
w come?
Noah Falstein unfortunately could not attend the SCOPE_07 (Thanksgiving). We the
refore have interviewed him in advance of the SCOPE to our trend Game Based Lear
ning. Another interview as audio file can be found in our blog. Godfather: Tags:
Noah Falstein, The Inspiracy game based learning, serious games, business games
, simulations, edutainment, stealth learning SCOPE_07 interview Informal Learnin
g platforms
Noah Falstein
Media Related to:
I think it is partly because there seems superficially to be a strong contrast b
etween the idea of teaching or other serious purposes, and fun / entertainment d
iversion /. So, people like to reduce things to dialectics!
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the trends
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game based learning
Where are the intersections between these fields? That's a very wide-ranging que
stion, at least as complicated as the intersection between study of the mind and
the body, or perhaps even art and science. At the risk of over simplifying, I t
end to agree with Marshall McLuhan, who said: "It's misleading to suppose there'
s any basic difference between education and entertainment. This distinction Mer
ely relieves people of the responsibility of looking into the matter. It's like
setting up a distinction between didactic and lyric poetry on the ground that on
e teaches, the other pleases. However, it's always been true that whatever pleas
es teaches more effectively. "The more I discover about creating games with trai
ning and teaching components, the more I believe McLuhan was right. What do you
think are the major impacts the game industry could have on corporate learning?
Is it the way "traditional" games are developed (in contrast to learning program
s)? Is it the engine? Can MMO be used in corporate learning? ... There are alrea
dy many companies making games for corporate training. Two that I have had perso
nal contact with are Qube International (www.qube.com), who have worked primaril
y with non-electronic games, and BTS (www.bts.com), a Swedish company that does
many games for companies like Microsoft and Intel. But I think the untapped pote
ntial is huge. I've heard that worldwide, the professional training budget is so
big that if even a few percent of it were allocated to game-based training, it
would be more than the current game entertainment industry. MMOG's can certainly
be used in corporate learning on many levels. IBM is reportedly using Second Li
fe extensively already. And someone jokingly told me that he is considering his
middle managers from hiring people who run successful guilds in WOW. The serious
games market is booming. Who are the players? Are there any interdisciplinary t
eams (teachers, trainers, game developers ...) on the horizon? Do we need them?
There are only a very few game companies that have dedicated themselves to serio
us games. Breakaway is, to my knowledge, the largest, and it's not too big. Most
of the growth potential is still in the future. So far, there are many interdis
ciplinary teams that have formed to make serious games, but they are mostly depe
ndent on individuals banding together, not on companies that include all the pos
sible subject matter experts in-house, and I expect things will stay that way fo
r at least the next five years. It's easier to learn how to work with different
experts and bring them in on an as-needed basis than to have them on staff. Do y
ou have any example for a successful business games yet? Take a look at the BTS
company I mentioned. So, Cisco is working on a lot of exciting things - they did
a game with Ben Sawyer called "The Binary Game" that is quite simple but very e
ffective and I know that within Cisco they are quite happy with it.
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the trends
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game based learning
As the "game generation" That changed the jobs can only be done in the "fast for
ward", but the book by John C. Beck and Mitchell Wade (both of Harvard): "The ki
ds are alright" is absolutely worth reading for those who young people want to s
et / need. The two scientists found the following seven properties (= Mindset) o
ut at the "game generation, which have a lasting influence on the future work:
1st 2nd 3rd 4th 5th 6th 7th
Anyone can win! Seize the opportunities when they are there! Learn from the team
, not the coach! Trust strategy guides neglect, bosses! Watch the "meta-maps"! C
an you see it? Then ignore it! Insist on the right team!
The results of the US-wide survey showing that the game-generation can be much h
elp for a well functioning business. Task of the leading non-player 'must be to
identify these skills and to connect them with their own. That is what this book
.
the trends
Godfather: Tags:
Media Related to:
Steffen buffalo, media ocean informal learning, teaching, 2.0, organizational le
arning, collective intelligence SCOPE_07 interview slideshare.net collaboration,
game-based learning, content, platforms, MashUps
informal learning
42
the trends
43
informal learning
Steffen buffalo, media Ocean, our godfather of informal learning was clearly to
the conclusion:
"Yes, with bricks and Lego bricks together can build great! And if and when the
informal (= Lego) is embedded in a formal setting (= brick)! 80 percent of knowl
edge,€use the staff of institutions and enterprises in their workplaces, were no
t been through school, university, acquired or training, but the fun in the wate
r cooler, in the canteen or on the floor - through informal learning also. This
is a big challenge for companies! "
Anton Simons (http://www.redaktionelles-wissensmanagement.de) described it in hi
s SCOPE_07 summary as follows: access to the informal, implicit and inherent kno
wledge (in the mind) to get the employees and to explicate it was, therefore, a
central issue in the field of corporate knowledge management. And be the optimiz
ation of informal learning "is a necessary complement to the improvement of form
al knowledge." Software of the Web 2.0 generation it had the makings of a new le
arning paradigm for the networked knowledge work in a connected world. "It would
have namely an adequate infrastructure to exploit the collective intelligence o
f employees, for organizational and keep the informal knowledge transfer.
the trends
media
Atoms are out, bits are in. The resulting fundamental recoding of our world is a
ccelerating and the consequences of this development is concerned Heiko Hebig at
Hubert Burda. He watches the Read / Write Web, the modern media MashUp from the
professional perspective: "The big challenge will be there to see what is neede
d in the future of big media houses. Why do I need media companies, including pu
blishers need, why you need the music industry? "Yes, what about?
Godfather: Tags: media: Related to:
Heiko Hebig, Digital Media Development Coordinator on the staff of Dr. Hubert Bu
rda Media, participatory journalism, user generated content SCOPE_07 interview L
isten to: youtube, A Vission of Students Today Content, intranet, collaboration
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the trends
47
media
Hacking the Future Do you need media companies to professional pre-selection and
preparation, as a credible source, confidence-brand and reliable help from the
information jungle? Maybe. Or maybe not. Because "The Daily Me" instead of the S
üddeutsche is on the breakfast table, still a young phenomenon. But what if the
development of learning and intelligent robots Info RSS Reader accelerated? Atte
ntion is a scarce and a glance at the digital natives shows a radically differen
t approach to the media that will trigger on their entrance into the workforce i
n many companies a future shock. Parents in the real. Virtual communication with
friends, taking top place (communication proposes consumption) Drehund anchor o
f the Internet and only in 4th Place is TV. Digital way you can express yourself
better organized and, they meet in cyberspace and take on other identities, con
tent is thus relevant that they are shared and discussed, blogs and other forms
of online presentation serve to blur the self-reflection and the boundaries betw
een entertainment and communication. Broadcaster and collaboration platform for
similar developments is emerging media for internal and external communication o
f companies. The intranet as a mixture of broadcasting (expert panels, online tr
aining, interactive user manuals, entertaining product and project presentations
), and collaboration platform. The media presence and communication becomes more
important when companies sell primarily ideas because representing marketing, d
esign and branding for an ever larger share product.
"Confronted with new technological developments, we always Tend to overestimate
its short-term effects and to underestimate its long-term effects."
Jaron Lanier Circuits of Cool The same global research program on MTV and MSN st
udies the media behavior among young people between ten and twenty-five years. A
generation that is moving in information space as naturally as their
the trends
Platforms
Godfather: Beate Bruns, time4you GmbH Christian Mertens, Gothaer Learning Manage
ment Systems (LMS), human resource systems, knowledge management, knowledge base
s, Application Farming, IBT Server SCOPE_07 Interview Intranet, MashUps, usabili
ty, informal learning THE SCOPE_07 request program on the SCOPE formulated the w
orking group "platforms" a wish list of LMS with the following characteristics:
• • • • • • • • • Self-surface Synchronzisation of data, "no sham" Personalized
design and functionality of speech recognition and universal translation "stabil
ity" of data in seconds "privacy" (SOA = Service-oriented architecture) Informat
ion quality Barometer
Tags:
Media Related to:
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the trends
51
Platforms
will Platforms For Participation Christian Mertens, godfather of our trends plat
forms and in real life staff developer at Gothaer insurance, says: "platforms on
which people, knowledge, products and processes come together in real time and
then systematically linked, should the future development of business models inf
luence and business communication major. "He is very close to the ideas of Don T
apscott, author of Wikinomics, for the right way for platforms may only be open
to - and in all directions: trainers, learners, developers , content developers
... you name it! The only way a company can still succeed, create value and keep
 pace with the speed of development step. The questions that should provide a pl
atform for developers are: How do I make my platform a platform for participatio
n? How, when, whom and where do I open my business? And as I passionate about a
group of people to share the innovation? Web 2.0 dock to existing personnel mana
gement system to Beate Bruns, CEO of Trend time4you GmbH and also sponsor's own
services to include Web 2.0 tools in the expanded form, they integrate seamlessl
y as an "external" applications. They call it Application Farm. "We want to offe
r our customers a professional solution with which they can use flexibly and con
veniently without any additional installation and configuration costs more, some
times even highly specialized tools in their virtual learning and working enviro
nment. The Application Farm is ideal for this purpose. It is a "farm" of applica
tions, ie software applications, tools that are easy to use the current needs ca
n be scaled accordingly. With regard to the software itself means that are taken
without any additional effort other central configuration applications (or inst
ances of an application) in or out of service. This also means that access must
be regulated not to each individual application separately for each new applicat
ion and must be set up, but managed centrally via the access rights for the "pla
tform" (Intranet, employee portal, online academy, ...) is. "
Especially for small and medium enterprises is an unprecedented opportunity to e
stablish themselves in the market and maintain long-term. With such modern and c
ontemporary infrastructure can be saved immense development and in the process (
always beta will be learning by doing) developed the fine tuning for leading pla
tforms.
the trends
A chair, a hammer - all self-explanatory forms that follow the function. But in
the digital area, the design of gravity is removed, limiting materials and expen
sive molds are a thing of the past. But as we designed the immaterial, as it red
uces complexity?
usability
Godfather: Tags: Dr. Ronald Hartwig, User Interface Design GmbH usability, human
-computer interaction, ergonomics, self-descriptiveness, dialogue management, us
er management, software design, GUI, usability, human-machine interaction, inter
face, look and feel youtube.com, slideshare. net, Scope_07 interview room + Comm
unications, Game Based Learning
Media Related to:
the trends
LOADING ...
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the trends
57
usability
Usability (= use) supports the user, his objectives to achieve a quick, elegant,
effective and satisfactory. Software ergonomics is one of the most important cr
iteria of human-computer interaction and is considered a critical factor in cybe
rspace.
So that potential buyers will be attracted or deterred users stressed, frustrate
d or excited! And usually there are only a few features that determine success o
r failure of a platform, a service or a software. Usability As A Conversation so
ftware design and usability are a type of programming, second-order to "interdis
zipliären methods as cross-cutting science of ergonomics, computer science, engi
neering, industrial anthropology, occupational medicine and psychology (wikipedi
a) is based. The theory. And the practice? The loading bar - a terrific inventio
n! Or the feedback that is not the only one on this website. Helge Staedtler, ou
r inspiration for space communications + demonstrated how a small avatar in the
taskbar, which displays how many users are online, can double the power smoothly
. On the other hand - what about my performance, if 30% is lost through the atte
ntion of program irritation? Town planner of the 21 Century. Besides the classic
functions of the program will always add more social software elements, keyword
social software, community, and real time chats.€This results in new requiremen
ts: How do I add proximity and emotions, as I design learning as a pleasure and
a wind chill equivalent for communities? Artists have always been good for inter
ior design and virtual fantasy worlds (game-based learning), to communication ge
niuses and experts come to a golden age. Because usability is much too important
to leave it to the experts.
the trends
brainmind
Godfather: Tags:
Related to:
Lutz Berger edu.tainment, Brain, Mind, Brain, mental techniques, neurophysiology
, Neuroenhancer, Mind Management, Arvid Leyh, Neurofeedback Content, Enterprice
2.0, collaboration
Learned is still with his head. Even if Joseph Beuys remarked: "I think, and wit
h the knee." He had, incidentally, right, because we have synapses on neurotrans
mitters in various places in the body. Then there are always people with no brai
ns, faith to move mountains and all that is not a neuro-folk, but a fact. Too co
mplicated?
If our brain is so simple that we could understand it, then we would be so simpl
e that we could not.
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the trends
61
brainmind
Performance must be worthwhile How do you learn best? By the clever about the wa
y the three-pound universe does. For example, the brain needs lots of oxygen (mo
vement) and water (drinking enough)! Regular breaks and a nap are also proven br
ain booster. Moreover, our brain works primarily on emotion, networking and eval
uation (sounds somehow to Web 2.0), operates extremely economically, neophobisch
and tends to construct tunnels of reality to match the complexity of the world'
s own prejudices, habits and intentions. The good news: Degegen helps unlearning
and mental management to leave the beaten Denkpfade, unexpected encounters tran
sform as creative challenges and also Stess inwardly to remain calm while under
steam. The cognitariat This is necessary because a large portion of our revenues
in the next few years will come from services and products that we know not eve
n today. But the traditional form of learning, filling barrels to work, most for
the key technologies of the 19th Century. Today, other skills are in demand: se
nsitivity to problems, fluency of thought questions as a technique to reduce com
plexity, the formation of chains of association on demand, dynamism and flexibil
ity in the design of possible futures, creativity and a variety of communication
! But for that very few have been trained. What to do? Learning how to learn, le
arn - such as the children! Neuroscientist Karl Pribram: "Children today can han
dle many different types of information simultaneously. And not only that are ge
nerally people are able to absorb increasing amounts of information and process
it. "Evolution Agents The Psycho physiologist Dr. Harald Rau, University of Tübi
ngen, confirmed this trend:" Many signs indicate that the new strong stimuli are
processed differently than before. It is obvious that networks are reduced and
the capacity has been increased enormously by parallel-connected direct stimulus
lines. "Controversy remains whether the dramatic shifts are due to environmenta
l influences, whether they are the price for more information or the daily infor
mation overload, or whether the evolution equips us with the necessary means to
keep the new challenges. 40 something - evolutionary Discontinued?
the trends
Godfather: Tags:
Media Related to:
Henrik Schürmann, CoreMedia Enterprise 2.0, Andrew McAfee, JP Rangaswami, Wikino
mics, collaboration SCOPE_07 interviews slideshare.net, youtube.com collaboratio
n, informal learning, platforms, intranet
enterprise 2.0
"Enterprise 2.0 is the use of self-developing social software platforms within c
ompanies or between companies and their partners or customers."
Andrew McAffee
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the trends
65
enterprise 2.0
Linking real and virtual learning with the chart on the previous page outlined H
enrik Schürmann, our inspiration for the Enterprise 2.0 trend and CoreMedia one
of two directors of the Core Media Competence Center, in simple outline the link
between real and virtual learning. Schürmann is watching for global organizatio
ns in this combination over idle a huge potential that needs to be reviving. Thi
s requires, in his opinion an Enterprise 2.0 corporate culture. Only then can th
e potential of Web 2.0 tools like wikis, blogs, forums, chats, Twitter, etc.€onl
y really unfold! and confidence in the collective intelligence of employees as t
he decision basis for entrepreneurial activities, the efficiency and effectivene
ss of the company has significantly increased. This does not happen overnight, i
t was / is still an ongoing process ... promote social media applications that E
nterprise 2.0 draw, according to McAfee by the following characteristics: • They
are based on a platform, • they are jointly (collectively) processed, maintaine
d and used, they • are complementary to the existing structures, both organizati
onal as well as technical Art, • You are convergent (convergence: the Zusammenst
reben and merging of different parts into a whole, Wikipedia), and • they are em
ergent (emergence: the emergence of phenomena at the macro level of a system, wh
ich come about only through the interaction of system elements, Wikipedia) , ie
they are self-developing (dynamic, navigable, erweiterungsfreundlich, not elitis
t and workflow-free). Everything points that we see on the chart on the previous
page.
The implementation of Enterprise 2.0 only works only through consistent "learnin
g by doing" through all levels - not by "teaching by preaching."
Statement Christina Neuhoff, Head of Sales. time4you GmbH
Enterprise 2.0 is not a grass root movement ... ... but it is corporate culture,
which is exemplified from above by management. That is one of the main findings
, the Core media over the last three years during its transformation process tow
ards an Enterprise 2.0 (and this process ... is not yet complete). The "Unlock"
of existing processes and structures
freiraum
freiraum
what's in it?
shoot
what's in it?
for the moon
what's in it?
even
what's in it?
if you fail
what's in it?
you land
what's in it?
among the stars
they use their opportunities
Text: Henrik Schürmann
they use their opportunities!
Each employee has his freedom. Play! Use your space! How? The best efficient. Th
en you can play a long time!
"Open space" Core Media, November 2007
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they use their opportunities
83
they use their opportunities
Open Space: Kampnagel with 25 100 outside guests CoreMedia and 25 external guest
s (customers, board, partners and external consultants) will discuss 20 topics.
There are no agenda. The themes come spontaneously from the participants: How ca
n the customer focus be improved? How do we optimize our user interface? What is
learning from the future? What are the next challenges to our discussion forum?
What ethical behavior means for us? etc. The questions will be edited and prese
nted the results to all participants. Committed employees take responsibility fo
r their implementation in accordance with the Open Space. The discussion will co
ntinue after the Open Space on the internal platform, progress is visible. The n
ext Open Space almost all subjects who had enough energy, are implemented. What
are our key learnings? The Open Space in this form is a result of an organizatio
nal learning process that started in 2005. What are the appropriate structures a
nd rules for a rapidly changing market? What we need to develop the organization
? This question was answered and was motivated to define themselves as Enterpris
e 2.0, was at a time when this concept not yet clear reception of content. A key
feature of an Enterprise 2.0 as we understand it, self-consistent model applied
as a control. Largely to decentralize control and beneficial use of hierarchies
is the stated objective. What sounds simple, based on established principles of
self-organization are successful in other contexts. Definition of the framework
is clear leadership by defining the environment. What rules is to run a project
? What are the different roles in the project? How will we work together? The de
finition and calls of the frame is important task without the self-organization
of teams and the organization is not possible. The standardization of essential
model in the form of a "tool box" has proven to be very helpful. Together to kno
w how basic standards of cooperation should be lived, for example, led to a sign
ificant increase in the effectiveness of Meetings: all meetings start on time an
d have a clear goal in mind. After defining the framework is what the content an
d interpretation of the frame then in the hands of the employees who have the te
chnical competence and work much closer to the customer.€Of course, problems als
o occur and resistance, as often is the clear framework set in the daily operati
ons difficult. It's just too much fun, as a manager mitzumischen content, even i
f it is not always useful in the case, as this self-organization of the team is
undermined. In addition, employees use are not always their freedom, as the acce
ptance of responsibility also means to face the consequences. Most importantly t
here has been a
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they use their opportunities
85
they use their opportunities
Climate of appreciation shown. Only if one can pass an error that space is actua
lly used. Failure as an opportunity to understand change, but without direct fin
ger-pointing is a necessary basis for self-work. Continuous Feedback The second
component of the self is: Continuous feedback in relation to the achievement of
objectives. It is by self-processes important to regularly reflect on whether th
e target is still correct, and how the road is managed. Lacks this aspect, the s
ystem controls in too many directions. Variations must be addressed early. Feedb
ack takes place permanently, after every major meeting by a process of reflectio
n, two days a month in management workshops on strategy, while the personal deve
lopment of all employees and to complete major projects and milestones. The esta
blishment of a spontaneous feedback culture at all levels is the challenge for t
he organization. The prerequisite is that feedback is not seen as a necessary ev
il, but as a survival necessity for improvement. A management team that this cla
im lives itself increases the credibility of the topic in the organization. Soft
ware as a catalyst Are the conditions clear and feedback is also practiced as a
regulating practice, can blogs, wikis and forums massively accelerate the compan
y's development. We had these tools before our process of change in use, but the
full impact and the potential they show only now. Ideas are developed and evalu
ated, taboo topics are addressed, pioneering strategy discussion here get suppor
t or rejection, and customer opinions are directly integrated into product devel
opment. As a result, the implementation of massive speed increases and the organ
ization has the advantage, to pursue time-and ortsunabhänig relevant topics. Tot
al is the combination of real and virtual learning, especially in global organiz
ations is a huge potential, which can be lifted. What next? The experience and r
esults are encouraging even more to trust the self-organization, if the right se
tting is defined. It applies to every organization in an exciting, but sometimes
painful discovery to find out where this setting is located. We are sure that t
his will be only the beginning of rapid development and can think of to consider
the scope even further and unlock even more and let go. We are successful if we
manage to attract entrepreneurial talent to keep and to give them the space, to
gether with CoreMedia their visions of the future into reality. Mission statemen
t is a swarm of networked businesses, pursued on the basis of a common value sys
tem his vision. Stay tuned!
The future is endless. And wireless.