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Price
Flavour
Flavour
Flavour
Flavour
I have not been to either of them, I go to Mc Donalds and
Burger King, so this becomes a redundant question for me.
Price
Flavour
Flavour
Flavour
Price
Flavour
On a Scale of 1 to 5, 1 corresponding the lowest and 5 the
highest, how much do you think KFC is healthy?
4
4
4
3
3
2
3
4
3
4
1
3
1
3
3
1
1
3
3
3
1
4
1
2
3
1
3
2
1
2
2
2
4
2
2
On a Scale of 1 to 5, 1 corresponding the lowest and 5 the
highest, how much do you think Marrybrown is healthy?
3
3
3
3
3
2
3
4
4
2
1
3
1
4
3
1
1
3
3
3
1
3
3
3
2
1
3
2
3
2
2
2
4
2
2
Which products do you prefer? (Can select more than
one)
Burgers,Chips,Deserts
Burgers,Deserts
Burgers,Chips,Deserts
Chips,Deserts
Burgers,Chips
Burgers,Chips
Burgers,Coffee,Deserts
Burgers,Deserts
Burgers,Nuggets,Chips
Burgers,Chips
Deserts
Burgers
Deserts
Burgers,Deserts
Burgers,Deserts
Burgers,Coffee
Burgers,Deserts
Burgers,Deserts
Nuggets
Nuggets,Coffee
Burgers,Nuggets
Nuggets,Chips,Deserts
Burgers
Nuggets
Burgers,Nuggets,Coffee
Burgers
Burgers,Nuggets
Burgers,Nuggets,Deserts
Burgers,Coffee,Chips,Deserts
Burgers
Burgers,Chips
Burgers,Nuggets
Burgers,Deserts
Burgers
Burgers,Deserts
On a scale of 1 to 5,1 corresponding the lowest and 5 the
highest, how much do you like the following food?
[Burgers-Marry Brown] 3
3
4
3
3
3
4
4
4
1
1
3
1
3
2
1
2
3
3
4
1
2
3
4
2
1
4
2
3
1
2
4
4
3
3
On a scale of 1 to 5,1 corresponding the lowest and 5 the
highest, how much do you like the following food?
[Burgers-KFC] 5
4
5
3
4
3
4
5
5
5
1
4
1
4
4
1
2
3
3
3
2
3
5
3
5
1
5
5
2
4
3
4
5
4
1
On a scale of 1 to 5,1 corresponding the lowest and 5 the
highest, how much do you like the following food?
[Chips-Marry Brown] 3
3
5
4
4
3
3
3
4
2
1
4
1
3
3
2
1
2
2
3
1
2
3
4
2
1
4
2
3
1
3
4
4
3
1
On a scale of 1 to 5,1 corresponding the lowest and 5 the
highest, how much do you like the following food?
[Chips-KFC] 3
4
3
4
3
4
3
5
3
5
1
3
1
4
4
2
1
2
2
4
1
3
4
3
3
4
3
3
2
4
2
4
5
4
1
On a scale of 1 to 5,1 corresponding the lowest and 5 the
highest, how much do you like the following food?
[Nuggets-Marry Brown] 3
2
4
3
4
2
3
3
4
2
1
3
1
5
3
1
1
2
2
4
1
3
3
4
2
1
4
2
3
1
4
3
5
3
2
On a scale of 1 to 5,1 corresponding the lowest and 5 the
highest, how much do you like the following food?
[Nuggets-KFC] 4
3
3
3
3
2
3
3
2
5
1
4
1
4
4
1
1
2
3
4
1
4
3
3
4
1
5
5
2
4
4
5
5
4
4
On a scale of 1 to 5,1 corresponding the lowest and 5 the
highest, how much do you like the following food?
[Desserts-Marry Brown] 4
3
5
4
3
2
5
4
3
2
1
3
3
3
3
2
2
4
2
4
1
3
3
4
3
1
3
3
4
1
2
3
5
3
5
On a scale of 1 to 5,1 corresponding the lowest and 5 the
highest, how much do you like the following food?
[Desserts-KFC] 3
5
3
5
5
3
4
5
5
5
1
4
3
4
4
2
2
4
2
4
3
4
3
3
3
1
3
5
2
4
4
4
5
4
5
On a scale of 1 to 5,1 corresponding the lowest and 5 the
highest, how much do you like the following food?
[Coffee-Marry Brown] 2
4
3
4
4
4
4
2
3
3
1
2
1
3
3
2
1
3
4
4
1
2
3
4
2
1
4
2
3
1
2
4
5
3
1
On a scale of 1 to 5,1 corresponding the lowest and 5 the
highest, how much do you like the following food?
[Coffee-KFC] 3
3
3
3
5
3
3
3
3
5
1
2
1
2
4
1
1
3
4
4
2
3
3
3
5
1
4
2
2
5
3
3
5
4
1
Describe KFC in a sentence:
Inventing new dishes everytime
Eat and Enjoy
Calm atmosphere
Enthralling
Finger Licking good
Great to eat
Experimenting everytime
Awesome Food
Chilling Experience
Best place to enjoy with friends
Waste of money and very unhealthy
Nice hangout
Gibe cash get food and some disease
Place to eat good and tasty chicken
A place where we eat less and spend more time and money..
Very costly
Refer above answers
NA
Costly but tasty
Good for meat lovers. Best in chicken.
It is tasty but poisonous
Good restaurant to get lot of varieties of food
Ma chudao
chicken
Amazing chicken, very good beverages, good dessert
Having food which are not suitable for this country
Awesome
Good
I havebutnotunhealthy,hard
been to KFC. I toamresist
a vegan. Also I dont intend to go
to KFC in the future. Its reputation was maligned in the past
due
fingertolickin'
poor food quality.
good(tag line)
Hot , yummy food in a jiffy
-------
Finger licking good
Not for everyday
Bored or tired to cook?? Go hit KFC!!
Describe MarryBrown in a sentence:
Same old dishes
Traditional taste
Conservative Place
Value for Money
Exciting
Sober
Great food
Value for money
Classic place
Boring place
Waste of money and very unhealthy
I haven't been ter much
Same as kfc
Place to have good and less unhealthy food
i've never been to marry brown :P
Very expensive
Likewise
NA
Cheap but not very good taste
Good for burgers.
I have never heard of it
Not bad
Bhen chudao
tasty chicken
KFC wannabe with too much oil
Same as kfc
Awesome
Mediocre when compared to other similar food centres....
Unhealthy too there but would like to go some time in the
I have not been
future. Thanks.
Something different (tag line)
One of the earliest to give crispy chicken
Dei pothum da
A place to hang out
Not budget friendly
Want a hot brownie cake with cold ice cream?? Go hit MB!!
1 What is your age?
<20 1
20 29 30
30 40 3
>40 1
2 Gender
Male 21
Female 14
Occasionally 21
Everyday 0
In the weekend 9
When I have to work 3
Travelling 2
KFC 28
MarryBrown 7
Quality/Health 6
Quantity 3
Flavour 17
Price 4
Other (Please Specify) 5
1 6
2 9
3 16
4 4
5 0
Burgers 28
Nuggets 10
Coffee 5
Chips 10
Deserts 17
11 On a scale of 1 to 5,1 corresponding the lowest and 5 the highest, how much do you like the following
1 2 3
Burgers-Marry Brown 7 6 13
Burgers-KFC 5 3 8
Chips-Marry Brown 7 7 12
Chips-KFC 5 5 11
Nuggets-Marry Brown 7 8 11
Nuggets-KFC 6 4 9
Desserts-Marry Brown 4 6 14
Desserts-KFC 2 4 9
Coffee-Marry Brown 7 8 9
Coffee-KFC 6 5 14
4 5
9 0
9 10
8 1
11 3
7 2
11 5
7 4
11 9
10 1
5 5
1 What is your age?
2 Gender
9 On a Scale of 1 to 5, 1 corresponding the lowest and 5 the highest, how much do you think Marrybrow
11 On a scale of 1 to 5,1 corresponding the lowest and 5 the highest, how much do you like the following
Standard
Median Variance
Deviation
1 0.5 0.25
Standard
Median Variance
Deviation
1 1.33 1.76
Standard
Median Variance
Deviation
1 0.41 0.16
Standard
Median Variance
Deviation
3 0.96 0.93
do you think KFC is healthy?
Standard
Median Variance
Deviation
3 1.07 1.14
Standard
Median Variance
Deviation
3 0.92 0.85
Standard
Median Variance
Deviation
2 1.67 2.8
Standard
Mean Median Variance
Deviation
2.69 3 1.08 1.16
3.46 4 1.38 1.9
2.69 3 1.13 1.28
3.06 3 1.19 1.41
2.69 3 1.18 1.4
3.14 3 1.31 1.71
3.03 3 1.15 1.32
3.6 4 1.17 1.36
2.71 3 1.18 1.39
2.94 3 1.26 1.58