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QUANTITATIVE DESIGNS

During the late 19th and throughout the 20th collectionwith the intent of generalizing from a
century, strategies of inquiry associated with sample to a population (Fowler, 2008).
quantitative research were those that invoked the
Experimental research seeks to determine if a
postpositivist worldview and that originated mainly in
specific treatment influences an outcome. The
psychology. These include true experiments and the
researcher assesses this by providing a specific
less rigorous experiments called quasiexperiments
treatment to one group and withholding it from
(see, an original, early treatise on this, Campbell &
another and then determining how both groups scored
Stanley, 1963). An additional experimental design is
on an outcome. Experiments include true
applied behavioral analysis or single-subject
experiments, with the random assignment of subjects
experiments in which an experimental treatment is
to treatment conditions, and quasi-experiments that
administered over time to a single individual or a
use nonrandomized assignments (Keppel, 1991).
small number of individuals (Cooper, Heron,
Included within quasi-experiments are singlesubject
&Heward, 2007; Neuman& McCormick, 1995).
designs.
One type of nonexperimental quantitative
Reference: Cresswell, John Research Design:
research is causal-comparative research in which
Qualitative, Quantitative, and Mixed Methods
the investigator compares two or more groups in
Approaches
terms of a cause (or independent variable) that has
already happened. Another nonexperimental form of QUASI-EXPERIMENTAL RESEARCH
research is the correlational design in which
investigators use the correlational statistic to describe Quasi-experimental research may look very much like
and measure the degree or association (or true experimental research in that it does involve the
relationship) between two or more variables or sets of manipulation of an independent variable.
scores (Creswell, 2012). These designs have been However, it is not the same as true experimental
elaborated into more complex relationships among research because quasi-experimental research studies
variables found in techniques of structural equation lack one or both of the essential properties
modeling, hierarchical linear modeling, and logistic of randomisation and a control group.
regression. More recently, quantitative strategies have
involved complex experiments with many variables The major drawback with quasi-
and treatments (e.g., factorial designs and repeated experimental research is that, compared to
measure designs). They have also included elaborate experimental research, it has a weakness in that is not
structural equation models that incorporate causal possible to deliver 'cause and effect' results.
paths and the identification of the collective strength In other words, we cannot infer from quasi-
of multiple variables. experimental research that, for example, doing one
thing causes a particular phenomenon (e.g. smoking
cigarettes causes cancer).

DESCRIPTIVE RESEARCH

This type of research describes what exists and may


help to uncover new facts and meaning.
Survey research provides a quantitative or numeric The purpose of descriptive research is to
description of trends, attitudes, or opinions of a observe
population by studying a sample of that population. It describe
includes cross-sectional and longitudinal studies using document
questionnaires or structured interviews for data aspects of a situation as it naturally occurs
(Polit&Hungler 1999)
This involves the collection of data that will provide As pointed out in the accompanying book (chapter 5),
an account or description of individuals, groups or depending upon the problem being investigated, this
situations. Instruments we use to obtain data in type of research may be better explored by means of a
descriptive studies include qualitative paradigm.
questionnaires
interviews (closed questions) EVALUATION RESEARCH
observation (checklists, etc.)
There is no experimental manipulation or indeed any This is an applied form of research that involved
random selection to groups, as there is in finding out how well a programme, practice,
experimental research. procedure or policy is working (Polit&Hungler
1999:201).The aim of this type of research is to
The characteristics of individuals and groups such as assess/evaluate the success of a particular practice or
nurses, patients and families may be the focus of policy, etc.
descriptive research. It can provide a knowledge base
which can act as a springboard for other types of Examples of this type of research can be seen in
quantitative research methods. various types of analysis/evaluation, including:

CORRELATIONAL RESEARCH process/implementation analysis (the analysis


of process and the implementation of
Quantitative correlational research aims to treatments/nursing cares, etc. - similar to
systematically investigate and explain the nature of audits)
the relationship between variables in the real world.
Often the quantifiable data (i.e. data that we can outcome analysis (the analysis of the outcome
quantify or count) from descriptive studies are of changes in processes, treatments, etc. -
frequently analysed in this way. again, similar to audits)
Correlational research studies go beyond simply
impact analysis (the analysis of the impact
describing what exists and are concerned with
that, for example, a new treatment will have
systematically investigating relationships between
on the patients)
two or more variables of interest (Porter & Carter
2000).
cost-benefit analysis (the analysis of the cost
Such studies only describe and attempt to explain the to benefit ratio of , again for example, the
nature of relationships that exist, and do not examine introduction of a new drug)
causality (i.e. whether one variable causes the other).
As with the survey research methods, this type of
SURVEY RESEARCH research may best be carried out as a qualitative piece
According to Polit and Hungler (1999), a survey is or research, depending upon the original research
used to obtain information from groups of people (i.e. question.
populations).
References:
The information that is obtained may be concerned
with the prevalence, the distribution, and/or the Cresswell, John Research Design: Qualitative,
interrelationships between variables within these Quantitative, and Mixed Methods Approaches
groups.
Polit DF, Hungler BP (1999) Nursing Research:
Data collection tools include: Principles and Methods (6th Ed.) Philadelphia,
personal interviews Lippincott
telephone interviews Porter, S., Carter, DE (2000) Common terms and
questionnaires concepts in research. In Cormack, D. (Ed.) The
Research Process in Nursing (4th Ed.). Oxford,
Blackwell Science (pp. 17-28)
SCALES
DATA COLLECTION (QUANTITATIVE RESEARCH) Rating scales can be used for observation as well as
There are a variety of techniques that can be used to self-reporting.
collect data in a quantitative research study. A rating scale allows the observer to rate the behaviour
However, all of them are geared towards numerical or event on a scale.
collection. Rating scales are the crudest form of measure involving
This numerical data can be collected by means of: scales.
observation
interview A rating scale lists an ordered series of categories of
questionnaires a variable that are assumed to be based on an
scales
physiological measurement underlying continuum.
In quantitative research, the data are collected and A numerical value is then assigned to each category in
recorded systematically, and these are then organised each item.
so that they can be entered into a computer database. This type of scale is often used in observational
OBSERVATION measurement to guide data collection.
In quantitative research, the observation must be There is, however, another type of scale that you will
structured so that there is a defined purpose to the often see in research papers - the Likert Scale.
observation. quantitative data collection data analysis collecting
The first step in structured observational measurement is data
to very carefully define what is to be observed. PHYSIOLOGICAL MEASUREMENT
Once the decision has been made as to what is to be Much of nursing practice is linked to physiological
observed, the next step is to make decisions as to how dimensions of health.
the observations are to be: Physiological measurements can be obtained by using a
variety of methods, namely:
made;
self-report;
recorded;
observation;
coded.
direct measurement;
In most cases, a category system is developed for
organising and sorting the behaviour or events that are indirect measurement;
being observed. laboratory tests;
The categories that are to be observed should be electronic monitoring;
mutually exclusive. other creative methods of obtaining these
The observer may use checklists as an aid to the measurements.
structured observation. QUESTIONNAIRES
quantitative data collection Questionnaires can be useful for collecting data on simple and
INTERVIEWS well-defined issues.
Their design should be carefully planned and piloted to ensure
Although interviews are usually associated with that they provide:
qualitative research, they can have a role to play in the required data;
quantitative research as well. data that can be analysed and used;
In the case of quantitative research, the interview will be an unbiased response.
totally structured, with the interviewee only being able to
choose a response (usually one word) from a series on There are two types of questions that you can include in a
the interview form. questionnaire, depending particularly upon whether it is going
Often the reply can only be 'yes' or 'no', or it may just be to be a quantitative or a qualitative questionnaire.
a number. These are:
Alternatively, the interviewee may be asked just to closed questions;
choose one item from a list. open-ended questions.
These replies can then be coded and entered into a Often, we are warned against 'leading questions' in
questionnaires - however, all questions are 'leading'.
computer database for statistical analysis.
Some questions, however, lead more than others; but they all
The interview may well be linked to a checklist. lead towards an answer.
An interview is used often in research studies where Constructing a reliable and valid questionnaire to collect high-
there is a poor return rate of postal questionnaires and quality data is a subtle and sophisticated art.
checklists. Poorly designed questionnaires collect poor quality data.
quantitative data collection collecting data
Instrument is the generic term that researchers use for a Writing methodology allows the reader to make their
measurement device (survey, test, questionnaire, etc.). own decision about the validity of the data.
To help distinguish between instrument and
instrumentation, consider that the instrument is the If the research about shopping preferences were built
device and instrumentation is the course of action (the upon a single case study, it would have little external
process of developing, testing, and using the device). validity, and the reader would treat the results with the
contempt that they deserve.
Instruments fall into two broad categories, researcher-
completed and subject-completed, distinguished by those
instruments that researchers administer versus those that The Structure Behind
are completed by participants. Researchers chose which
type of instrument, or instruments, to use based on the Whilst there are slightly different variations according to
research question. Examples are listed below: the exact type of research, the methodology can be
divided into a few sections.
Describe the materials and equipment used in the
Researcher-completed Instruments Subject- research.
completed Instruments Rating scales
Questionnaires Interview schedules/guides Explain how the samples were gathered, any
Self-checklists Tally sheets randomization techniques and how the samples were
Attitude scale Flowcharts prepared.
Personality inventories Performance checklists
Achievement/aptitude tests Time-and-motion logs Explain how the measurements were made and what
Projective devices calculations were performed upon the raw data.
Observation forms Describe the statistical techniques used upon the data.
Sociometric devices
That is the very basic structure of writing methodology,
WRITING METHODOLOGY and it will clarify all of the information.
Writing the methodology lies at the core of the paper, The writing for the method should be clear and direct,
and fulfills one of the basic principles underlying the concise and straight to the point. The major point is not
scientific method. to stray off into irrelevance, and this process is helped by
Any scientific paper needs to be verifiable by other making a few basic assumptions.
researchers, so that they can review the results by For example, in a psychology paper, there is no need to
replicating the experiment and guaranteeing the validity. describe a Skinner box, as that is well known to
To assist this, you need to give a completely accurate psychologists. However, you would need to explain
description of the equipment and the techniques used for exactly how the box was used, to allow exact replication.
gathering the data. Whilst not always possible, the methodology should be
Finally, you must provide an explanation of how the raw written in chronological order, always using the past
data was compiled and analyzed. tense.

Writing Methodology Allows Verification Writing Methodology at the Core of the Research Paper

Other scientists are not going to take your word for it, A well laid out and logical methodology will provide a
and they want to be able to evaluate whether your great backbone for the entire research paper, and will
methodology is sound. allow you to build an extremely strong results section.

In addition, it is useful for the reader to understand how The only real difficulty with the methods section is
you obtained your data, because it allows them to finding the balance between keeping the section short,
evaluate the quality of the results. whilst including all of the relevant information.

For example, if you were trying to obtain data about The other problem is finding the correct style of writing:
shopping preferences, you will obtain different results APA guidelines suggest that you should use 'I' and 'We',
from a multiple-choice questionnaire than from a series but most supervisors still prefer an impersonal passive
of open interviews. tense. Check this with your supervisor before you start
writing, to avoid unnecessary editing!
https://explorable.com/writing-methodology

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