CSR Consulting and Training Proposal (ProTeam, 21.7.2010)

ProTeam Egypt
CSR: Corporate Social Responsibility

Consulting and Training
Content
 Introduction to CSR page 3

 CSR training Programs page 5
 CSR consultation page 10
`
ProTeam is a dynamic organization located in Egypt, with an ultimate goal, to

serve the Middle East and North Africa (MENA) and Gulf region markets.
VISION
Developing and applying the best practices methodologies and models, to

serve and satisfy our partner’s needs.
MISSION
We believe that professional team “ProTeam” is the main asset and business
kit, which reflect our high level of commitment towards our clients.
We treat our clients as partners, in formulating and aligning your strategy,

serve with energy and offering integrated business solutions and training for
retaining the best calibers, which lead to “professional team”. Developing and
applying the best practices methodologies and models, in order to serve and
satisfy our partner’s needs.
What are the values that ProTeam provides to its customers?
o Achieving the highest quality and going beyond the client’ satisfaction
leads to long lasting relationships.
o Finding innovative solutions and better ways to strengthen the
relationship with clients, as well as constantly improving the services
provided and exploring opportunities.
o Work together, assist others and share information is the power of
efficiency.
www.proteamegypt.com
Tel. & Fax. : (+2) 02 263 68 295 - (+2) 227 308 40 Fax: (+2) 227 430 90 Mob. : (+2) 012 170 60 50
E-mail: info@proteamegypt.com . 34A, El-Hegaz St., Heliopolis, Cairo, Egypt 2
`
CSR: Corporate social responsibility

Introduction
Corporate Social Responsibility (CSR) is an issue that is working its way into
many policy debates and corporate agendas. CSR is an evolution in the
approach towards sustainable development: while the 1992 Rio Earth
Summit focused on environmental management, the 2002 World Summit on
Sustainable Development (WSSD) focused on a broader set of issues,
including poverty reduction and social development.
What is CSR?
Companies integrate social and

environmental concerns in their daily
business operations and in their
interaction with their stakeholders on a
voluntary basis
“The continuing commitment by Business to behave ethically and contribute

to economic development while improving the quality of life of the workforce
and their families as well of the local community and society at large”
*World Business Council for Sustainable

Development
Tel. & Fax. : (+2) 02 263 68 295 - (+2) 227 308 40 Fax: (+2) 227 430 90 Mob. : (+2) 012 170 60 50
`
Objective:
We aim to improve CSR activity and perception in organization

through simple and direct training and consultation programs. Those
reflect on understanding and implementation of CSR in organization
and community around us.
Employees
factory customers
Products
CSR Organizati
on
community Brands
Investment
It’s not:
 CSR is a practice applied by large companies and multinationals who
have the resources
 CSR is a tool of Public relations
 Donating money to society is a key element of CSR
Why CSR is Important?
 Globalization and Increased size and influence of companies

 Make a community friendly brands
 Retain and attracting employees
Tel. & Fax. : (+2) 02 263 68 295 - (+2) 227 308 40 Fax: (+2) 227 430 90 Mob. : (+2) 012 170 60 50
`

CSR Training program Proposal
The Idea
So far, Egypt has attached relatively importance to Corporate Social

Responsibility (CSR), but this is changing, particularly because of the
growing international prominence of CSR, indeed it is now becoming
fashionable in Egypt.
Yet not every Egyptian company is showing the necessary consistency

and seriousness of purpose in its social responsibilities.
NGOs.are demanding that companies in Egypt increase their CSR

efforts in accordance with the international practice, there is very little
mention of the CSR in the Egyptian media.
These CSR activities are not required from the NGOs only, but became
an international requirement.
For example:
 a CSR statement is needed from the companies that would like to be
registered in the Egyptian Stock Market (we believe that this degree
will be applied soon).
 Other example is the export oriented as many of the importers will
require CSR statements from their suppliers to accept their products.
Target Groups
 Egyptian Stock Market Listed Companies or to be Listed
 Export Oriented Companies (Textile and Garments Sector).
 We have chosen the textile and garment sector as a start because it

presents the following:
1 – One of the most important sectors in the Egyptian industry.

2 – Intensive labor sector.
Tel. & Fax. : (+2) 02 263 68 295 - (+2) 227 308 40 Fax: (+2) 227 430 90 Mob. : (+2) 012 170 60 50
`
What Proteam Egypt offers?
 Awareness campaigns
 Certified Technical training
 Consultation (SA8000)
Supporting target groups to cope with the new international requirements and
standards (C.S.R.) and prepare them for export regulations, enriching labor's
knowledge and skills, so as to effectively and efficiently cope with the
sudden market changes
How to be sponsored?
We expect a co-operation between the World Bank, ministry of investment,

ministry of industry and trade, to provide funding and Logistics
Expected Impact
 The companies will comply with the Egyptian and international
requirements.
 Raise the awareness and apply the CSR at very important sectors.
CSR program Targets:
CSR program not for individuals, but it is a designed program for

organizations need requirements.
Tel. & Fax. : (+2) 02 263 68 295 - (+2) 227 308 40 Fax: (+2) 227 430 90 Mob. : (+2) 012 170 60 50
`
CSR Program
1. CSR Essentials 9hrs
CSR Essentials is an introduction awareness course for all organization

members and employees.
Program contents:
 What is CSR
 An Overview – Tools of Practice
 What is the Global Compact?
 Commitments
 The Ten Principles
 Ethical codes
 Managing social issues
Who should attend
 Entry level
 1st line and middle management
 CSR responsible managers
 Marketing Team
* CSR Essential will be in two workshops, one simple and reach Arabic, and
other condensed workshop for managers.
2. CSR Strategy 12hrs
CSR is a marketing tool. How to gain benefits and impacts through CSR
activity? And how maximize value delivered by this activity. “CSR is a win-
win game”.
Program contents:
 CSR is a marketing tool.

 Trends in the Global Economy
 Changes in the Competitiveness Landscape
 Snapshot of the MENA Region
Tel. & Fax. : (+2) 02 263 68 295 - (+2) 227 308 40 Fax: (+2) 227 430 90 Mob. : (+2) 012 170 60 50
`
 Snapshot of Egypt
 The role of Private Sector
 Corporate Social Responsibility (CSR)
 Corporate Strategy, CSR and Base of the Pyramid
 Translating Strategy into Action
 Business Models that Engage the Poor (cases)
Who should attend
 1st line and middle management

 Marketing Team
3. SA8000: Social Accountability 12hrs
Why work with SAI?

SAI is a valuable resource and “facilitator” (if not strategic partner) for
companies on the path towards voluntary compliance with internationally
accepted ethical standards for supply chain management.
Benefits of SA8000
Along with humane workplaces, the implementation of SA8000 offers more

benefits to workers, companies and others:
 Benefits for Workers, Trade Unions and NGOs

 Benefits for Business
 Benefits for Consumers and Investors:
Program contents:
 Overview of SA8000
 SA8000 Elements
 SA8000 Implementation
 Certification to SA8000
 SA8000 Corporate Programs:
 Benefits of SA8000
Tel. & Fax. : (+2) 02 263 68 295 - (+2) 227 308 40 Fax: (+2) 227 430 90 Mob. : (+2) 012 170 60 50
`
Who should attend

 Marketing Team
4. ISO 26000 [not released yet]
We can call it ISO Social Responsibility or CSR Guidance.
What is ISO 26000?
ISO 26000 is the designation of the future International Standard giving

guidance on social responsibility (SR). It is intended for use by organizations
of all types, in both public and private sectors, in developed and developing
countries. It will assist them in their efforts to operate in the socially
responsible manner that society increasingly demands. ISO 26000 contains
guidance, not requirements, and therefore will not be for use as a certification
standard like ISO 9001:2000 and ISO 14001:2004.
Why is ISO 26000 important?
Sustainable business for organizations means not only providing products and
services that satisfy the customer, and doing so without jeopardizing the
environment, but also operating in a socially responsible manner. Pressure to
do so comes from customers, consumers, governments, associations and the
public at large. At the same time, far-sighted organizational leaders recognize
that lasting success must be built on credible business practices and the
prevention of activities such as fraudulent accounting and labor exploitation.
[Program contents not released yet]
Who should attend
Tel. & Fax. : (+2) 02 263 68 295 - (+2) 227 308 40 Fax: (+2) 227 430 90 Mob. : (+2) 012 170 60 50
`

CSR Consulting Proposal
Responsible business and corporate social responsibility is about companies

identifying risks and carrying out their business in a manner that produces a
positive impact on society, the environment and their business. Our team of
experts not only delivers strategic, innovative and creative CSR solutions, but
understands that in today’s competitive world we must add value to your
business.
The consultancy services we offer include:
 CSR policy & strategy

 CSR / sustainability audits & benchmarking
 Stakeholder engagement
 CSR & sustainability reporting
 Non-financial risks & futures
 Governance
CSR Consultation Services
1. CSR policy & strategy
When does CSR deliver the most value to your business? Is it strategic? Is it
linked to your business objectives? Are your actions comprehensive or have
you missed something?
After careful analysis of your business, sector, business strategy, vision,

values and the marketplace, we devise a fit for purpose CSR policy, strategy
and implementation plan.
CSR Consulting offer risk assessments and strategy development based on the
Methodology of ISO 26000 Social Responsibility.
Tel. & Fax. : (+2) 02 263 68 295 - (+2) 227 308 40 Fax: (+2) 227 430 90 Mob. : (+2) 012 170 60 50
`
CSR strategy Services:
 Facilitator of CSR Strategies

 Guide to the adoption of the ISO 26000 – Social Responsibility
 Social risk assessments
 Sustainable Leadership development
2. CSR / sustainability audits & benchmarking
CSR and sustainability strategies need to be developed in the context of the

business vision and commercial realities. We provide strategic advice to
board of directors and directors to help identify gaps, mis-matches and
potential or emerging risks.
Areas we cover include:
 Bespoke and tailor-made strategic advice

 Audit of current responsible business strategies
 Benchmarking against CSR standards, competitors and best practice
 Key informant research (investors, opinion formers etc)
 Waste & energy audits
3. Stakeholder engagement
Two-way dialogue with key stakeholders on current or emerging issues is

important in identifying risk and in developing responsible business
strategy. Does perception match reality? Is there potential conflict? Are your
stakeholders well informed about the issues that matter to them? How is that
information integrated into business strategy and even the risk register?
Areas covered include:
 Stakeholder mapping, recruitment and communications

 Facilitation continuous stakeholder research or dialogue
 Event design, logistics and implementation
 Recommend and establish strategic partnerships
 Analysis and presentation of action-orientated findings
 Integration of results into CSR strategy and action plans
 Stakeholder CSR workshops and conferences
Tel. & Fax. : (+2) 02 263 68 295 - (+2) 227 308 40 Fax: (+2) 227 430 90 Mob. : (+2) 012 170 60 50
`
4. CSR & sustainability reporting
We help in advise key performance indicators (KPIs) and measure and

evaluate performance.
5. Non-financial risk and futures
Our forward looking approach is to identifying non-financial risk and future

scenarios ensures fit for purpose and robust strategy. Lack of understanding
of non-financial risks and opportunities is no longer an option.
Areas we cover include:
 Key informant research and stakeholder engagement

 Integration of future risks and opportunities into CSR strategy and
action plans
 Management summaries of latest expert thinking on topical issues and
new research reports
 Customised scanning on relevant responsible business and industry
news
 Links to the risk register and risk reviews
Tel. & Fax. : (+2) 02 263 68 295 - (+2) 227 308 40 Fax: (+2) 227 430 90 Mob. : (+2) 012 170 60 50
`
Contact Us
If you have an enquiry regarding an exciting new project, or would like to

discuss any future projects you may have in mind, feel free to drop me a mail
or call us on contacts below
 E-mail: info@proteamegypt.com
 Mob. : (+2) 012 170 60 50 - (+2) 010 74 20 147
 Tel. & Fax. : (+2) 227 308 40 - (+2) 02 263 68 295
 Fax: (+2) 227 430 90
 34A, El-Hegaz St., Heliopolis, Cairo, Egypt
Also you can visit our website: www.proteamegypt.com/home
Tel. & Fax. : (+2) 02 263 68 295 - (+2) 227 308 40 Fax: (+2) 227 430 90 Mob. : (+2) 012 170 60 50

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ProTeam Egypt

CSR: Corporate Social Responsibility

 Introduction to CSR page 3

ProTeam is a dynamic organization located in Egypt, with an ultimate goal, to

Developing and applying the best practices methodologies and models, to

We treat our clients as partners, in formulating and aligning your strategy,

What are the values that ProTeam provides to its customers?

CSR: Corporate social responsibility

Companies integrate social and

“The continuing commitment by Business to behave ethically and contribute

*World Business Council for Sustainable

We aim to improve CSR activity and perception in organization

Why CSR is Important?

 Globalization and Increased size and influence of companies

CSR: Corporate social responsibility

So far, Egypt has attached relatively importance to Corporate Social

Yet not every Egyptian company is showing the necessary consistency

NGOs.are demanding that companies in Egypt increase their CSR

 Export Oriented Companies (Textile and Garments Sector).

 We have chosen the textile and garment sector as a start because it

1 – One of the most important sectors in the Egyptian industry.

What Proteam Egypt offers?

We expect a co-operation between the World Bank, ministry of investment,

CSR program Targets:

CSR program not for individuals, but it is a designed program for

1. CSR Essentials 9hrs

CSR Essentials is an introduction awareness course for all organization

Who should attend

2. CSR Strategy 12hrs

 CSR is a marketing tool.

Who should attend

 1st line and middle management

3. SA8000: Social Accountability 12hrs

Why work with SAI?

Along with humane workplaces, the implementation of SA8000 offers more

 Benefits for Workers, Trade Unions and NGOs

Who should attend

 CSR responsible managers

4. ISO 26000 [not released yet]

We can call it ISO Social Responsibility or CSR Guidance.

What is ISO 26000?

ISO 26000 is the designation of the future International Standard giving

Why is ISO 26000 important?

[Program contents not released yet]

Who should attend

 CSR responsible managers

CSR: Corporate social responsibility

Responsible business and corporate social responsibility is about companies

 CSR policy & strategy

CSR Consultation Services

1. CSR policy & strategy

After careful analysis of your business, sector, business strategy, vision,

CSR strategy Services:

 Facilitator of CSR Strategies

2. CSR / sustainability audits & benchmarking

CSR and sustainability strategies need to be developed in the context of the

Areas we cover include:

 Bespoke and tailor-made strategic advice

Two-way dialogue with key stakeholders on current or emerging issues is

Areas covered include:

 Stakeholder mapping, recruitment and communications

4. CSR & sustainability reporting

We help in advise key performance indicators (KPIs) and measure and

5. Non-financial risk and futures