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Nia describes herself as a communicator, connector, idea curator, and changemaker whose 18-year career has Honey Pangilinan 2nd
spanned the corporate, government, creative enterprise, non-profit, academic, and media sectors. Her diverse acc Associate Sales Director at Solar
Entertainment Corporation
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Richard Arboleda 2nd
President and COO
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the world!) Developing Your Emotional
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AVP/Director for Corporate Aairs
McCann Worldgroup Philippines See more courses
Sep 2015 Present 2 yrs 2 mos
Culture champion, corporate diplomat, and brand ambassador for "Brand McCann." Responsible
for brand stewardship, corporate communications and messaging, media and external relations,
internal communications and culture-building.
McCann Worldgroup Philippines is the largest and No. 1 integrated marketing solutions
organization in the country and a member of the 120-country strong McCann Worldgroup. Its
digital discipline, MRM//McCann is a three-time winner of Philippine Digital Agency of the Year
(Campaign Asia, 2012-2014) and the current Southeast Asia Digital Agency of the Year (Campaign
Asia, 2014).
As an independent consultant (August 2010 to present), works with a variety of clients in the
private, public, and non-profit sectors on dierent aspects of communicationsfrom strategic
communications planning to development of corporate communications materials to planning
and execution of digital and social media strategies
Recent clients include: The World Bank - Manila, Bank of the Philippine Islands, Development
Academy of the Philippines, MAPFRE Insular, among others.
Has also conducted workshops and webinars on the following subjects: Personality branding and
social media, social media and internal communications, blogging and social media for social
good, writing for employee publications, feature writing, travel writing, writing for arts and culture,
leadership, and others
Media (2)
Managed the messaging for and production of internal publications within the FPH Group,
including but not limited to: annual reports; Current, the internal magazine of the FPH Group; and
other publications as assigned. Managed branding, internal communications, and other
communications projects for FPH Group subsidiaries (e.g., First Gen Corporation, First Philippine
Industrial Park, First Balfour), as assigned. Assisted in the preparation of selected speeches and
talking points for company executives, including the Chairman Emeritus, the Chairman & Chief
Executive Oicer, the President & Chief Operating Oicer, and the Chief Finance Oicer. Drove new
digital and social media initiatives of the company. Managed other special projects and ad hoc
communications initiatives, as assigned. Developed other written material and content for the
company, its subsidiaries, and ailiate companies, as needed.
Media (1)
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Headed overall communications, messaging, and digital operations for the Oice of Senator Bam
Aquino. Managed messaging and issues management, public information and public aairs, new
media and digital operations, and all stakeholders and operations related to branding, advertising,
publications, multimedia, and other related functions. Provided top-level communications
support to policy-making, legislation, and stakeholder relations.
Education
European Journalism Institute
Journalism, On scholarship
2010 2010
Organized by Charles University, Prague, Czech Republic and The Fund for American Studies
(TFAS), Washington, D.C.
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