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3. Industry Description
2. Competitive Rivalry
The table below shows the top 10 Highest-grossing Bollywood films in Overseas
markets, it really proves the Indian movies are well patronized not only by their
fellow countrymen but also by other nationalities.
The “Hollywood” of Mumbai (formerly Bombay), India, also known as Bollywood, is becoming
increasingly popular in the United States as the latest South Asian blockbusters bring in millions at the
box office and new fans eagerly await the next release.
Yash Raj Films, one of India’s largest film producers and distributors, reported in September 2005 that
Bollywood films in the United States earn around $100 million a year through theater screenings,
video sales and the sale of movie soundtracks. Although a small number in comparison to the
mainstream U.S. film industry, these figures contribute significantly to the bottom line of Indian
filmmakers. Films from India do more business in the United States than films from any other country,
according to the Internet Movie Database, an organization that tracks box office sales in several
countries.
Threats Opportunities
Switching interest of Interest of undiscovered
viewing public culture of India as subject
of the film
Economic Fluctuation Great response of the
viewing public locally and
international
Emerge of new player that In store innovativeness of
caters the same genre the film industry.
Cultural difference, leads to Partnership- International
conflict of some culture or release in the market, co-
practices produce by a big
international producer
Indian Movies, Urban movies, which reflect social problems like the Warner
Bros. movies of the Great Depression. I thought it was time to put together a
section which would testify to the rich diversity of Indian cinema, which has more to
offer than melodramas with songs and dancing scenes.
2. Competitiveness
Bollywood, because of the rich and colorful culture the industry surprise the
international seen, providing them a quality films that are well acknowledge.
And with the following areas of Bollywood such as the effective cast and
hardworking crew, amusing sounds, entertaining Bollywood song & dance, and
heartwarming and effective dialogues and lyrics, Bollywood is exceptional
among others. Filmmaking to new heights in terms of quality, cinematography and
innovative story lines. It reflects its country rich culture and usual situation in
their daily lives. Bollywood are a lot more store within.
Films usually in these melodramatic, flashy films typically run more than three hours and
showcase Indian culture, dance, songs and, most important, romance. They also preserve
their culture such as whether set in the modern day or in colonial times, most films boast a
lavish wedding scene, as authentic Indian weddings remain a highly valued tradition.
4. Community Investment
5. Environment
Over the last years of the twentieth century and beyond, Bollywood
progressed in its popularity as it entered the consciousness of Western
audiences and producers. Bollywood are adopted by different races across the
world.
Africa
Historically, Hindi films have been distributed to some parts of Africa, largely
by Lebanese businessmen.
Asia
Europe
Bollywood films are particularly popular in the former Soviet Union. Bollywood
films have been dubbed into Russian, and shown in prominent theatres such as
Mosfilm and Lenfilm.
North America
South America