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A Sample Cell Phone Repair Business

Plan Template
Are you about st art i ng a cel l phone repai r bussiiness? I f YES, here i s a
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phhone repai r busi ness p
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Okay, so we have considered all the requirements for starting a cell phone
repair business (http://www.protableventure.com/starting-a-cell-phone-
repair-business/). We also took it further byanalyzing and drafting a
sample cell phone repair service marketing plan template backed up by
actionable guerrilla marketing ideas for cell phone repair businesses. So
lets proceed to the business planning section.
Why Start a Cell Phone Repair Business?
Cell phones are a very essential commodity that nearly every one owns.
This is because of the need to keep in touch with people and be abreast
with things. This is essentially one of the reasons why there has been the
emergence of various cell phone companies. These experts make sure that
they come up with the best technology options for all those who buy their
brand.

There are times when phones may begin to pose a challenge. Those who
already have gone to learn the ropes of how phones are repaired know the
importance of solving all phone problems. One of the ways which you are
able to learn how to repair phones is by going to a skill school where you
can learn the ropes as well as go to a business school where you can be
taught how to manage a business.

You will also need to come up with a very realistic business plan. Why is
this so, you may ask? This is essentially so because you will need draw up
all projection and plans that you have about your cell phone repair
business. it is okay if you want to have an expert business plan writer to
help out in that process. However, chances are that you will be required to
pay a huge fee for that service.

On the other hand, you may want to make do with using an existing cell
phone repair business plan to plan yours. One of the importance of using a
template to write yours is the fact that you will be able to get conversant
will all the technical areas that you might need to supply information
about.

Here below is a sample Cell Phone Repair Business Plan;

A Sample Cell Phone Repair Business Plan Template

I ndus t r y Ov e r v i e w

Cell phones are used for several purposes; basically, people make use of
cell phone to keep in touch with their family members and friends and for
conducting their businesses et al. Some people have more than one cell
phone which are used for dierent purposes, such as for business and
personal use. Hence, the growing demand of cell phones has indeed open
up a protable business opportunity cum industry for aspiring
entrepreneurs all over the globe.

Basically, the cell phones repair services industry repairs, service and
maintains cell phones and tablets such as iPads or other similar
telecommunication cum electronic devices. Companies that operate in this
industry include physical cell phones repair stores (brick-and-mortar
stores) which allow customers to bring in their cell phones for repair and
virtual cell phones repair stores (online cell phones repair stores) which
allow customers to mail in devices that need repairs.

The Cell Phones Repair Services industry is an open industry hence a low
level of market share concentration. Even though large multiservice
agencies operate in the industry, revenue is also spread among thousands
of small rms and freelancers.

As a matter of fact, no single cell phones repair company can account for
more than 5.0 percent of the total revenue generated in the industry. This
is the reason why smaller cell phones repair business accounts for a large
percent of the players in the cell phones repair services industry.

The industry is still dominated by original equipment manufacturers

(OEMs), which are companies that have their own services centers where
customers can repair or replace the same products that they purchase
from them. In most cases, because of the warrantee that comes with the
cell phones or any devices manufactured by these companies, it is cheaper
for them to have their repair cum customer service centers in key cities
where they have high market concentration. Such centers could be
outsourced or fully managed by the manufacturing company.

Statistics has it that the Cell Phone Repair industry in the United States of
America, is worth $4bn, with an estimated growth rate of 1.7 percent.
There are about 8,117 legally registered cell phones repair businesses
scattered across the United States of America and they are responsible for
employing about 21,758 people.

No doubt everybody will quite agree that the cell phones repair services
industry has come to stay and of course it is one industry that plays key
roles not only in the business world, but also in almost all the aspect of
what goes around in our world today as long as cell phones are involved
and would need to be repaired, serviced or maintained.

Over and above, the cell phone repair service industry is very open to any
aspiring entrepreneur who has acquired the required trainings, skills and
perhaps professional certications to start his or her own cell phones
repair business can of course make good money from the industry.

Cell Phone Repair Business Plan Executive Summary

Ariel Cell Phones Repair Shop, LLC is a licensed and standard one stop cell
phone repair shop. We have been able to secure a standard and well
positioned oce facility in a central business district in Los Angeles
California. We are a cell phone repair company that is set to compete in the
highly competitive cell phone repair services industry not only in Los
Angeles California, but also throughout the United States market.

Ariel Cell Phones Repair Shop, LLC will oer all aspect of cell phone repair
services such as Repairing cell phones, Repairing smartphones, Repairing
tablets, Screen repair, Water damage repair, Battery replacement,
Cosmetic damage repair, and other cell phones repair and mobile apps
related services.

Our business goal is to become one of the leading cell phone repair shops
in Los Angeles and we will make sure that we do all we can to compete
favorably with leaders in the industry including cell phone manufacturing
companies that are also into cell phone repairs and servicing.

Our workers are going to be selected from a pool of certied and highly
experienced cell phone repair engineers and technicians in and around Los
Angeles California and also from any part of the United States of America
as the business grows. We will make sure that we take all the members of
our workforce through the required trainings that will position them to
meet the expectation of the company and to compete with leading cell
phone repair companies in the United States and throughout the globe.

At Ariel Cell Phones Repair Shop, LLC our clients best interest will always
come rst, and everything we do will be guided by our values and
professional ethics. We will ensure that we hold ourselves accountable to
the highest standards by meeting our clients needs precisely and
completely. We will cultivate a working environment that provides a
human, sustainable approach to earning a living, and living in our world,
for all our partners, employees and for our clients.

Ariel Cell Phones Repair Shop, LLC is founded by Engr. Donald Clinton a
computer cum cell phone engineer per excellence who graduated with
from Illinois Institute of Technology (B.Engr. Computer Engineering) and his
friend and business partner for many years Kelvin Lindsay (B.Sc. Business
Management). They have a combine experience that can help them build
Ariel Cell Phones Repair Shop, LLC to favorably compete with other leading
cell phone repair businesses in the United States of America.

Our Product and Servi ccees

Much more than being in the repair service business, we will oer some
cell phone products that will help maximize the phones. Ariel Cell Phones
Repair Shop, LLC was established with the aim of maximizing prots in the
cell phone repair services industry.

We want to compete favorably with the leading cell phone repair

companies in the United States which is why we have but in place a
competent quality assurance team that will ensure that every repair jobs
carried out or related services rendered meet and even surpass our
customers expectations.

We will work hard to ensure that Ariel Cell Phones Repair Shop, LLC is not
just accepted in Los Angeles California but also in other cities in the
United States of America where we intend opening our outlets. Our
products and services are listed below:

Repairing cell phones

Repairing smartphones
Repairing tablets
Screen repair
Water damage repair
Battery replacement
Cosmetic damage repair
Other cell phones repair and mobile apps related services

Ou r V i s i o n S t a t e me n t

Our vision is to establish a standard and world class cell phone repair
company whose services and brand will not only be accepted in Los
Angeles California but also in other cities in the United States of America.

Our Mi ssi on St at ementt

Our mission is to provide professional cell phone repair services and other
related services that will assist cell phones, smart phones and tablets
owners in ensuring that their mobile gadgets are always in good shape to
help them communicate with their family and friends and also carry out
their business. We want to build a cell phone repair company that can
favorably compete with other leading brands in the cell phone repair
services industry.

Our Busi ness St ruct uree

Ariel Cell Phones Repair Shop, LLC, is a cell phone repair company that
intends to start small in Los Angeles, but hope to grow big in order to
compete favorably with leading cell phone repair companies in the
industry both in the United States and on a global stage. We are aware of
the importance of building a solid business structure that can support the
picture of the kind of world class business we want to own. This is why we
are committed to only hire the best hands within our area of operations.

At Ariel Cell Phones Repair Shop, LLC, we will ensure that we hire people
who are qualied, hardworking, creative, customer centric and are ready to
work to help us build a prosperous business that will benet all the stake
holders (the owners, workforce, and customers).

As a matter of fact, prot-sharing arrangement will be made available to all

our senior management sta and it will be based on their performance for
a period of ve years or more as agreed by the board of trustees of the
company. In view of the above, we have decided to hire qualied and
competent hands to occupy the following positions;

Chief Executive Ocer

Head, Technical Services
Human Resources and Admin Manager
Sales and Marketing Executive
Accountant
Cell Phones Repair and Maintenance Engineers and Technicians (10)
Client Service Executive

Rol es and Responsi bi l i ttiies

C h i e f E x e c u t i v e Oc e r C E O:

Increases managements eectiveness by recruiting, selecting,

orienting, training, coaching, counseling, and disciplining managers;
communicating values, strategies, and objectives; assigning
accountabilities; planning, monitoring, and appraising job results;
developing incentives; developing a climate for oering information
and opinions; providing educational opportunities.
Responsible for providing direction for the business
Creates, communicates, and implements the organizations vision,
mission, and overall direction i.e. leading the development and
implementation of the overall organizations strategy.
Responsible for signing checks and documents on behalf of the
company
Evaluates the success of the organization

Head, Techni cal Servi ceess:

Serves as project manager of the organization; works directly with

employees
Develops strategic plan by studying technological and nancial
 opportunities; presenting assumptions; recommending objectives.
Accomplishes subsidiary objectives by establishing plans, budgets,
and results measurements; allocating resources; reviewing progress;
making mid-course corrections.
Coordinates eorts by establishing procurement, production,
marketing, eld, and technical services policies and practices;
coordinating actions with corporate sta.
Builds company image by collaborating with customers, government,
community organizations, and employees; enforcing ethical business
practices.
Maintains quality service by establishing and enforcing organization
standards.
Maintains professional and technical knowledge by attending
educational workshops; reviewing professional publications;
establishing personal networks; benchmarking state-of-the-art
practices; participating in professional societies.
Makes certain that the technical department perform eciently,
coordinate employee eorts, and facilitate communications between
management and cell phones repairs and maintenance engineers
and technicians
Ensures that the organization work in line with international best
practices.

Admi n and HR Manageerr

Responsible for overseeing the smooth running of HR and

administrative tasks for the organization
Maintains oce supplies by checking stocks; placing and expediting
orders; evaluating new products.
Ensures operation of equipment by completing preventive
maintenance requirements; calling for repairs.
Updates job knowledge by participating in educational opportunities;
reading professional publications; maintaining personal networks;
participating in professional organizations.
Enhances department and organization reputation by accepting
ownership for accomplishing new and dierent requests; exploring
opportunities to add value to job accomplishments.
Dening job positions for recruitment and managing interviewing
process
Carrying out sta induction for new team members
Responsible for training, evaluation and assessment of employees
Responsible for arranging travel, meetings and appointments
Oversee the smooth running of the daily oce activities.

S a l e s a n d Ma r k e t i n g M
Maanager

Manage external research and coordinate all the internal sources of

 information to retain the organizations best customers and attract
new ones
Model demographic information and analyze the volumes of
transactional data generated by customer
Identies development opportunities; follows up on development
leads and contacts; participates in the structuring and nancing of
projects; assures the completion of development projects.
Writing winning proposal documents, negotiate fees and rates in line
with organizations policy
Responsible for handling business research, market surveys and
feasibility studies for clients
Responsible for supervising implementation, advocate for the
customers needs, and communicate with clients
Develops, executes and evaluates new plans for expanding increase
sales
Creates new markets cum businesses for the organization
Empowers and motivates the sales team to meet and surpass agreed
targets

Account ant / Cashi er:

Responsible for preparing nancial reports, budgets, and nancial

statements for the organization
Provides managements with nancial analyses, development
budgets, and accounting reports; analyzes nancial feasibility for the
most complex proposed projects; conducts market research to
forecast trends and business conditions.
Responsible for nancial forecasting and risks analysis.
Performs cash management, general ledger accounting, and nancial
reporting for one or more properties.
Responsible for developing and managing nancial systems and
policies
Responsible for administering payrolls
Ensures compliance with taxation legislation
Handles all nancial transactions for Ariel Cell Phones Repair Shop,
LLC
Serves as internal auditor for Ariel Cell Phones Repair Shop, LLC.

Cel l Phones Repai r and

d Mai nt enance Engi neerrss ( 2) and Techni ci ans ( 88))

Responsible for Repairing cell phones

Responsible for Repairing smartphones
Responsible for Repairing tablets
Responsible for Screen repair
Handle Water damage repair
Handle Battery replacement
Handle Cosmetic damage repair
 Handle any other cell phones repair and mobile apps related services

Cl i ent Servi ce Execut i vee

Welcomes clients and potential clients by greeting them in person or

on the telephone; answering or directing inquiries.
Ensures that all contacts with clients (e-mail, walk-In center, SMS or
phone) provides the client with a personalized customer service
experience of the highest level
Through interaction with clients on the phone, uses every
opportunity to build clients interest in the companys products and
services
Manages administrative duties assigned by the creative director in an
eective and timely manner
Consistently stays abreast of any new information on the
organizations products, promotional campaigns etc. to ensure
accurate and helpful information is supplied to clients when they
make enquiries..
Cell Phone Repair Business Plan SWOT Analysis
We are aware that for any business to be seen as a force to be reckoned
with in the market there has to be a high level of acquaintance about the
areas of strengths and weaknesses. Ariel Cell Phones Repair Shop, LLC
engaged the services of a core professional in the area of business
consulting and structuring to assist our organization in building a well
structured cell phone repair business that can favorably compete in the
highly competitive cell phones repair service industry in the United States
and the world at large.

Part of what the team of business consultant did was to work with the
management of our organization in conducting a comprehensive SWOT
analysis for Ariel Cell Phones Repair Shop, LLC. Here is a summary from
the result of the SWOT analysis that was conducted on behalf of Ariel Cell
Phones Repair Shop, LLC:

St rengt h:

Our core strength lies in the power of our team; our workforce. We have a
team of certied and highly trained and experience cell phones repair
engineers and technicians, a team with excellent qualications and
experience in various niche areas in the cell phones repair service industry.
Aside from the synergy that exists in our carefully selected workforce, our
services will be guided by best practices in the industry.

We a k n e s s :

As a new cell phones repair company in Los Angeles California, it might

take some time for our organization to break into the market and gain
acceptance especially from top prole clients in the already saturated and
highly competitive cell phones repair services industry; that is perhaps our
major weakness. Another weakness is that we may not have the required
cash to pump into promoting our business the way we would want to.

Oppo r t uni t i e s :

There are lots of opportunities available in the very competitive cell phone
repair business in America. No doubt, the opportunities in the cell phones
repair services industry is massive considering the number of individuals
who owns cell phones and other mobile communication devices and also
those whose businesses depends on cell phones and other mobile
communication devices. As a cell phone repair company, we are ready to
take advantage of any opportunity that is available in the industry.

Threat:

There isnt a business that isnt faced with challenges because all business
at point or the other is faced with the threat situation. Hence, just like any
other business, one of the major threats that we are likely going to face is
economic downturn.

It is a fact that economic downturn aects purchasing / spending power.

Another threat that may likely confront us is the arrival of a new cell phone
repair company in same location where our target market exist and who
may want to adopt same business model like us.

Cell Phone Repair Business Plan MARKET ANALYSIS

Ma r k e t T r e n d s

The Cell Phone Repair industry has experienced strong growth during the
past decade as Smartphone and tablet usage has increased. With the rising
popularity of expensive but fragile smartphones, there is indeed a major
revenue boost for the industry.

One challenge that might confront players in the this industry is that in the
coming years, rapid technological change, the falling price of cell phones
and of course rising family and individual incomes are expected to
encourage the replacement of mobile devices as against repairing them
when they are damaged.

It is obvious that the Cell Phone Repair industry is highly fragmented and
small businesses are known to dominate the industry. There are a large
number of small companies and non employers in the industry
specializing in cell phone repair services that operate independently and
are targeted to serve a small geographic region.

The industry concentration has remained very stable in the last ve years,
despite the fact that cell phone repair services are generally owned by
small, independent operators. Lastly, the cell phones repair services
industry will continue to evolve due to the advancement of cell phones
technology that makes it to fragile especially the screens.

Ou r T a r g e t Ma r k e t

We are aware that with the right words out there, we will be able to attract
all our potential clients within a short period of starting our cell phones
repair business in Los Angeles California. Therefore, we conducted a
market survey and feasibility studies and we are certain that there is a
wide range of both corporate and individual clients who would need our
services from time to time.

In view of that, we have created strategies that will enable us reach out to
various corporate organizations and individual who we know cant aord
to do without our services. Below is a list of the people and organizations
that we have specically market our services to;

Every individual who owns cell phones within our target locations
Every individual who owns smart phones within our target locations
Every individual who owns tablets et al with our target locations
Corporate organization that make use of cell phones, smart phones
and tablets to run their businesses.

Ou r Co mpe t i t i v e Adv a n
nttage

Surviving in the business world as a cell phone repair company requires

more than, your expertise, knowing how to deliver standard repairs and
maintenance but also how to network with key people that matters;
decision makers that can decide who will get a cell phone supply, repair
and maintenance contract.

Without a shadow of doubt, there are loads of big time investors (Cell
Phones Manufacturing Companies), that have a stake in the cell phones
repair services industry; but one thing is certain, there is room big enough
to accommodate both the big cell phones repair companies and the small
cell phones repair companies.

What smaller cell phones repair companies need to do to survive in the

industry is to concentrate on providing cell phones repair, maintenance
and installation services to households, individuals, estates, communities,
schools, hospitals and hotels et al before bidding for big cell phones
supply, repair and maintenance contracts from corporations and
government agencies that operate CUG.

We are quite aware that to be highly competitive in the cell phone repair
services industry means that you are not only expected to be able to
deliver consistent and highly reliable cell phones repair and maintenance
jobs, but you must be able to meet set targets. No one would want to
continue to hire your services if dont always meet up with the target date
of completion of projects.
Our competitive advantage lies in the power of our team; our workforce.
We have a team of certied and highly trained and experience cell phones
repair engineers and technicians, a team with excellent qualications and
experience in various niche areas in the cell phones repair service industry.
Aside from the synergy that exists in our carefully selected workforce, our
services will be guided by best practices in the industry.

Lastly, all our employees will be well taken care of, and their welfare
package will be among the best within our category (startups cell phones
repair businesses in the United States) in the industry. It will enable them
to be more than willing to build the business with us and help deliver our
set goals and achieve all our business aims and objectives.
Cell Phone Repair Business Plan SALES AND MARKETING STRATEGY
We are not going to take lightly advertisement. This is because we are
mindful of the fact that there is stier competition in the cell phones repair
services industry, hence we have been able to hire some of the best
marketing experts to handle our sales and marketing.

Our sales and marketing team will be recruited based on their vast
experience in the cell phones repair services industry and they will be
trained on a regular basis so as to be well equipped to meet their targets
and the overall business goal of Ariel Cell Phones Repair Shop, LLC.

Our corporate goal is to grow Ariel Cell Phones Repair Shop, LLC to become
one of the top 10 cell phones repair services brands in the United States of
America which is why we have mapped out strategy that will help us take
advantage of the available market and grow to become a major force to
reckon with not only in Los Angeles California but also in other cities in
the United States of America where we intend opening our outlets.

Ariel Cell Phones Repair Shop, LLC is set to make use of the following
marketing and sales strategies to attract clients;

Introduce our cell phones repair company by sending introductory

letters alongside our brochure to individuals, corporate organizations
and key stake holders.
Advertise our business in relevant business magazines, newspapers,
TV stations, and radio station.
List our business on yellow pages ads (local directories)
Attend relevant international and local expos, seminars, and
business fairs et al
Create dierent packages for dierent category of clients in order to
work with their budgets and still deliver excellent services
Leverage on the internet to promote our business
Engage direct marketing approach
Encourage word of mouth marketing from loyal and satised clients
S o u r c e s o f I n c o me

When the issue of funding comes to mind, pone of the things that
accompanies that thought is where to get the startup funds from. Ariel Cell
Phones Repair Shop, LLC is established with the aim of maximizing prots
in the cell phone repair services industry and we are going to go all the way
to ensure that we do all it takes to meet and surpass the expectations of all
our clients.

Ariel Cell Phones Repair Shop, LLC will generate income by oering the
following cell phones repair related services;

Repairing cell phones

Repairing smartphones
Repairing tablets
Screen repair
Water damage repair
Battery replacement
Cosmetic damage repair
Other cell phones repair and mobile apps related services

Sales Forecast

One thing is certain, there would always be cell phones, smart phones and
tablets owners who would need the services of cell phones repair
companies whenever their devices get damaged or stop working.

We are well positioned to take on the available market in cell phone repair
services industry and we are quite optimistic that we will meet our set
target of generating enough income / prots from the rst six month of
operations and grow our cell phones repair company to enviable heights.

We have been able to critically examine the cell phones repair market and
we have analyzed our chances in the industry and we have been able to
come up with the following sales forecast. The sales projection is based on
information gathered on the eld and some assumptions that are peculiar
to similar startups in Los Angeles California.

Below is the sales projection for Ariel Cell Phones Repair Shop, LLC, it is
based on the location of our business and of course the wide range of our
services and target market;

Fi rst Year-: $150,000

Second Year-: $250,000
Thi rd Year-: $500,000

N. B: This projection is done based on what is obtainable in the industry

and with the assumption that there wont be any major economic
meltdown and there wont be any major competitor oering same cell
phone repair services as we do within same location. Please note that the
above projection might be lower and at the same time it might be higher.

Our Pr i c i ng S t r a t e g y

At Ariel Cell Phones Repair Shop, LLC we will keep the prices of our services
below the average market rate for all of our customers by keeping our
overhead low and by collecting payment in advance especially from
corporate organizations who would hire our services. In addition, we will
also oer special discounted rates to all our customers at regular intervals.

We are aware that there are some one o jobs from corporate
organizations or government contracts like cell phones, smart phones and
tablets supply, repair and maintenance which are always lucrative, we will
ensure that we abide by the pricing model that is expected from
contractors or organizations that bid for such contracts.

P a y me n t Op t i o n s

We want to give pour clients an all-round experience, where we wouldnt

be found wanting for any reason. At Ariel Cell Phones Repair Shop, LLC, our
payment policy will be all inclusive because we are quite aware that
dierent people prefer dierent payment options as it suits them.

Here are the payment options that we will make available to our clients;

Payment by via bank transfer

Payment via online bank transfer
Payment via check
Payment via bank draft
Payment via mobile money
Payment with cash

In view of the above, we have chosen banking platforms that will help us
achieve our plans with little or no itches.
Cell Phone Repair Business Plan Publicity and Advertising Strategy
We have been able to work with our brand and publicity consultants to
help us map out publicity and advertising strategies that will help us walk
our way into the heart of our target market. We are set to become the
number one choice for both corporate clients and individual clients in the
whole of Los Angeles and beyond which is why we have made provisions
for eective publicity and advertisement of our cell phones repair and
maintenance company.

Below are the platforms we intend to leverage on to promote and

advertise Ariel Cell Phones Repair Shop, LLC;

Place adverts on both print (newspapers and magazines) and

electronic media platforms
Sponsor relevant community based events / programs
 Leverage on the internet and social media platforms like; Instagram,
Facebook , twitter, YouTube, Google + et al to promote our services
Install our Bill Boards on strategic locations all around Los Angeles
California
Engage in road show from time to time in targeted neighborhoods
Distribute our iers and handbills in target areas
Contact corporate organizations by calling them up and informing
them of Ariel Cell Phones Repair Shop, LLC and the services we oer
List our cell phones repair and maintenance company in local
directories / yellow pages
Advertise our cell phones repair and Maintenance Company in our
ocial website and employ strategies that will help us pull trac to
the site.

Ensure that all our sta members wear our branded shirts and all
our vehicles are well branded with our company logo et al.
Cell Phone Repair Business Plan Financial Projections and Costing
In setting up any business, the amount or cost will depend on the
approach and scale you want to undertake. If you intend to go big by
renting a place, then you would need a good amount of capital as you
would need to ensure that your employees are well taken care of, and that
your facility is conducive enough for workers to be creative and productive.

This means that the start-up can either be low or high depending on your
goals, vision and aspirations for your business. Also we plan to work hard
so that we can give our clients the best low prices ever.

The tools and equipment that will be used are nearly the same cost
everywhere, and any dierence in prices would be minimal and can be
overlooked. As for the detailed cost analysis for starting a standard cell
phones repair and maintenance company; it might dier in other countries
due to the value of their money. However, this is what it would cost us to
setup Ariel Cell Phones Repair Shop, LLC in the United of America;

Business incorporating fees in the United States of America will cost

$750.
The budget for Liability insurance, permits and license will cost
$3,500
Acquiring an oce space or warehouse that will accommodate the
number of employees for at least 6 months (Re Construction of the
facility inclusive) will cost $100,000.
The amount required to purchase the needed software apps, tool
box and repair equipment for cell phones and other mobile
communications device $15,000
Equipping the oce (computers, printers, projectors, markers,
servers / internet facility, furniture, telephones, ling cabinets, and
 electronics) will cost $10,000
Amount required to purchase the needed software applications $
3,500
Launching an ocial Website will cost $500
Amount need to pay bills and sta members for at least 2 to 3
months $70,000
Additional Expenditure such as Business cards, Signage, Adverts and
Promotions will cost $5,000

Going by the report from the market research and feasibility studies
conducted, we will need about two hundred and fty thousand (250,000)
U.S. dollars to successfully set up a large scale and standard cell phone
repair and maintenance company in the United States of America.

Generat i ng Fundi ng / SSttart up Capi t al for Ari el Cel l Phones Repai r

Shop, LLC

Ariel Cell Phones Repair Shop, LLC is a business that will be owned and
managed by Engr. Donald Trump and his friend and business partner for
many years Kelvin Lindsay. They are the sole nancial of the business
which is why they decided to restrict the sourcing of the start up capital
for the business to just three major sources.

These are the areas we intend generating our start up capital;

Generate part of the start up capital from personal savings and sale
of his stocks
Generate part of the start up capital from friends and other
extended family members
Generate a larger chunk of the startup capital from the bank (loan
facility).

N. B: We have been able to generate about $100,000 (Personal savings

$70,000 and soft loan from family members $30,000) and we are at the
nal stages of obtaining a loan facility of $150,000 from our bank. All the
papers and document has been duly signed and submitted, the loan has
been approved and any moment from now our account will be credited.
CELL PHONE REPAIR BUSINESS GROWTH: Sustainability and
Expansion Strategy
The future of a business lies in the numbers of loyal customers that they
have the capacity and competence of the employees, their investment
strategy and the business structure. If all of these factors are missing from
a business (company), then it wont be too long before the business close
shop.

One of our major goals of starting Ariel Cell Phones Repair Shop, LLC is to
build a business that will survive o its own cash ow without the need for
injecting nance from external sources once the business is ocially
running. We know that one of the ways of gaining approval and winning
customers over is to oer our cell phone repair and maintenance services
a little bit cheaper than what is obtainable in the market and we are well
prepared to survive on lower prot margin for a while.

Ariel Cell Phones Repair Shop, LLC will make sure that the right foundation,
structures and processes are put in place to ensure that our sta welfare is
well taken of. Our companys corporate culture is designed to drive our
business to greater heights and training and re training of our workforce
is at the top burner.

As a matter of fact, prot-sharing arrangement will be made available to all

our management sta and it will be based on their performance for a
period of three years or more. We know that if that is put in place, we will
be able to successfully hire and retain the best hands we can get in the
industry; they will be more committed to help us build the business of our
dreams.

C h e c k L i s t / Mi l e s t o n e

Business Name Availability Check: Compl et ed

Business Incorporation: Compl et ed
Opening of Corporate Bank Accounts various banks in the United
States: Compl et ed
Opening Online Payment Platforms: Compl et ed
Application and Obtaining Tax Payers ID: I n Progress
Securing a standard oce facility for our workshop: Compl et ed
Application for business license and permit: Compl et ed
Purchase of All form of Insurance for the Business: Compl et ed
Conducting Feasibility Studies: Compl et ed
Generating part of the start up capital from the founders:
C o mp l e t e d
Writing of Business Plan: Compl et ed
Drafting of Employees Handbook: Compl et ed
Drafting of Contract Documents: I n Progress
Design of Logo for the business: Compl et ed
Secure trademark for our products: I n Progress
Graphic Designs and Printing of Packaging Marketing / Promotional
Materials: Compl et ed
Recruitment of employees: I n Progress
Purchase of the needed mobile software apps, tool box and other
repair equipment
Purchase of the Needed furniture, oce equipment, software
applications, electronic appliances and facility facelift: I n Progress
Creating Ocial Website for the business: I n Progress
Creating Awareness for the business: I n Progress
Health and Safety and Fire Safety Arrangement: I n Progress
 Establishing business relationship with vendors and key players in
various industries: I n Progress

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