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NEW PRODUCT DEVELOPMENT

QR CODE OF COUPON COLLEGE SYSTEM BY USING MOBILE APPLICATION FOR KOLEJ ANGGERIK, UiTM SHAH ALAM

NEW PRODUCT DEVELOPMENT REPORT


QR CODE OF COUPON COLLEGE SYSTEM BY USING MOBILE
APPLICATION FOR KOLEJ ANGGERIK, UiTM SHAH ALAM

FACULTY: FACULTY OF COMPUTER SCIENCE AND MATHEMATICAL


(FSKM)

PROGRAM: BACHELOR OF INFORMATION TECHNOLOGY (HONS.)


INFORMATION SYSTEM ENGINEERING

PROGRAM CODE: CS246

COURSE: TECHNOLOGY ENTREPREURSHIP

COURSE CODE: ENT600

SEMESTER: September 2017 January 2018

GROUP MEMBERS: MUHAMMAD DANIAL BIN KAMARUZZAMBRI, 2015145659


NUR AFIQAH BINTI JOHARI, 2015136739
NUR AMIRAH BINTI JASRI, 2015154677

SUBMITTED TO:
MADAM MASLINA BINTI ABDUL AZIZ

SUBMISSION DATE:

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QR CODE OF COUPON COLLEGE SYSTEM BY USING MOBILE APPLICATION FOR KOLEJ ANGGERIK, UiTM SHAH ALAM

NOVEMBER 23, 2017 (THURSDAY)

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Table of Contents
ACKNOWLEDGEMENT ................................................................................................. iv
LIST OF FIGURES ............................................................................................................. v
1.0 EXECUTIVE SUMMARY ....................................................................................vii
2.0 INTORDUCTION.................................................................................................... 1
2.1 Background of the Study ...................................................................................... 1
2.2 Problem Statement................................................................................................ 2
2.3 Methodology......................................................................................................... 3
2.4 Limitations ............................................................................................................ 4
3.0 CONSUMER TREND CANVAS ............................................................................ 5
4.0 NEW PRODUCT DEVELOPMENT .................................................................... 10
4.1 Definition ................................................................................................................. 10
4.2 Classification of New Product ................................................................................. 11
4.3 New Product Development Process ........................................................................ 13
4.3.1 Research & Development ................................................................................. 13
4.3.2 Product Design/Features ................................................................................... 20
4.3.3 Concept Testing ................................................................................................ 22
4.3.4 Built Prototype (2D or 3D) ............................................................................... 28
4.3.5 Test Marketing .................................................................................................. 30
5.0 CONCLUSION ...................................................................................................... 31
6.0 REFERENCES ....................................................................................................... 32
7.0 APPENDICES........................................................................................................ 34
Appendix A: Confirmation Letter for gathering data for ENT600 .............................. 34
Appendix B: Interview questions and answers ............................................................. 35
Appendix C: Google Form Survey Questionnaires ....................................................... 41
Appendix D: Kad Aktiviti Pelajar ................................................................................ 45
Appendix E: Social Medias of Anggerik College ......................................................... 46
Appendix F: Programs/activities of Anggerik College ................................................. 47
Appendix G: Facilities of Anggerik College ................................................................. 48

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ACKNOWLEDGEMENT

The completion of this undertaking could not have been possible without the
participation and assistance of so many people whose names may not all be enumerated.
Their contributions are sincerely appreciated and gratefully acknowledged. However, this
group would like to express their deep appreciation and indebtedness particularly to the
following:

Mrs. Maslina Abdul Aziz for her endless encouragement, guidelines, supports,
kinds and understanding during the case study practise.

Mrs. Rozaida Abdul Rashid for her points of view, knowledge and guidelines
for this case study.

To all relatives, friends and others who in one way or another shared their
support, either morally, financially and physically, thank you.

Above all, to the Great Almighty, the author of knowledge and wisdom, for His
countless love.

We thank you.

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LIST OF FIGURES

Figure 1 CTC of Qr Code Of Coupon College System By Using Mobile Application For
Kolej Anggerik, UiTM Shah Alam ..................................................................................... 5
Figure 2 Example of QR Code .......................................................................................... 11
Figure 3 Example on how students scanning the QR code ............................................... 12
Figure 4 The logo of WeChat............................................................................................ 14
Figure 5 Example of the user own QR Code .................................................................... 15
Figure 6 the logo of Golden Screen Cinema (GSC) ......................................................... 15
Figure 7 Example of receiving QR Code after the customer make payment for the movie
ticket .................................................................................................................................. 16
Figure 8 The logo of AirAsia ............................................................................................ 17
Figure 9 Example of Air Asia mobile application QR Code ............................................ 17
Figure 10 What is your opinion regarding the current coupon system in your college? .. 18
Figure 11 Which ONE of these responses does you want Anggerik College to do? ........ 19
Figure 12 Do you familiar with QR Code? ....................................................................... 20
Figure 13 Scanner Page ..................................................................................................... 28
Figure 14 Main Page ......................................................................................................... 28
Figure 15 Successful scanned Page................................................................................... 28
Figure 16 Event History Page ........................................................................................... 28
Figure 17 Profile Details Page .......................................................................................... 29
Figure 18 Event Details Page ............................................................................................ 29
Figure 19 Settings Page ..................................................................................................... 29
Figure 20 Login Page ........................................................................................................ 29
Figure 21 Interview Session .............................................................................................. 39
Figure 22 Online survey using Google Form - basic information of students .................. 41
Figure 23 Survey on the current system ............................................................................ 42
Figure 24 the respondent will linked to this section if she responded the current coupon
system is Easy/Good ......................................................................................................... 42
Figure 25 the respondent will linked to this section if she responded the current coupon
system is Difficult/Bad ...................................................................................................... 43
Figure 26 Market survey to discover the users' needs and wants ..................................... 43

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Figure 27 The knowledge of respondents about purpose product - QR Code and mobile
application ......................................................................................................................... 44
Figure 28 Example of Kad Aktiviti Pelajar....................................................................... 45
Figure 29 Anggerik College Instagram account ............................................................... 46
Figure 30 Activity of Anggerik College ........................................................................... 47
Figure 31 Activity of Anggerik College ........................................................................... 47
Figure 32 Facilities of Anggerik College .......................................................................... 48
Figure 33 Facilities of Anggerik College .......................................................................... 48
Figure 34 Facilities of Anggerik College .......................................................................... 49

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1.0 EXECUTIVE SUMMARY

Anggerik College is one of colleges in UiTM Shah Alam. It can fits around 800
residents which most of these students are from Faculty of Architecture, Planning and
Surveyor. As same as other colleges, there are many activities and programs that held by
this college. There are compulsory activities that will be held every semester and also
there are new activities introduced in order to attract the students.

Anggerik College offers opportunity to the residents by introducing the coupon


scanning system. This system is widely used and is now taking over the old manual paper
coupon system. Yet, due to several limitations and constraints, this current system
coupon scanning system is not the best solution in order for tracking the students
attendance to the college programs or activities. The method easier the process of
students attendance validation but still the major problem is inefficient ways of
validating the students attendance.

Thus, in New Product Development (NPD) report, we came out with a solution to
this problem which is by developing blue print by using mobile application. The product
is considered as new to the firm new product line to this organization. This mobile
application will be used as the platform for the students to sign that they already joined
any activities by scanning the QR Code. It will drives to more easier and effective ways
of receiving and collecting the students ids, the time spent in order for compiling the
data can be reduced and also the integrity problem among the staff or the JPK (Jawatan
Perwakilan Kolej) can be condensed.

Our marketing target is the Anggerik College management itself and the
residents. We want these targets feel they are going through an easier way from previous
system. By proposing and developing the product, we hope we can easier the college
managements schedules. The blue print prepared by us will pass to the Anggerik
College management and we hope we can help them to improve their services and give
the best service to the residents.

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2.0 INTORDUCTION

2.1 Background of the Study

In today day and age, technology not only serve as entertainment this day
but also as mean to ensure a more productive and efficient way to perform certain
task. Technology have become one of the most significant part of everybodys
life. Technologies have existed in all fields which include medical, transportation
and also education.

Students are one of the people that affected by the existence of technology
whether those who are enrolling in university, in high school and even in
kindergarten. In UiTM, students benefits with the existence of technology. Some
of the technology that can be viewed in UiTM includes the I-Learn system, I-
CRESS system and I-Student system. All of these information systems serve as a
purpose to improve the management in UiTM as a thorough means of managing
the data regarding students enrolled, courses available and even budget needed.

In this study, we will be focusing on the event validation system in


Anggerik College. Currently, Anggerik College and also other colleges in UiTM
Shah Alam, use the bar code scanning system to register and validate students
attendance to any events conducted inside UiTM exclusively events conducted by
the faculties. During an event, the bar code located on the back of the students
matric card will be scanned before and after the event started. The details of the
students attended will be stored in a database. If there is many students attending
the event, students matric card no will be entered manually to a new excel file
before compile again afterwards. This current system replaced the old coupon
system where a coupon is usually handed out to the student after events already
went smoothly.

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2.2 Problem Statement

The current bar code scanning system has several problems arise even
though they are an improvement over the event coupon system. The first problem
arise is the inefficient way of collecting and processing the data received. Due to
the limited number of scanner, this is only one per college, it causing the need to
key in the students matric number manually when there are too many students
attending the events. The recurring way of registering and storing data
contributed to the inefficient process. The inefficiency also may cause corrupted
or damaged data during both collecting and processing.

The second problem arise is the system is time consuming. Using the bar
code scanning system, the students would still need to line up in order to register
themselves before and after the event. Referring to the problem of limited
scanner, the line up would be long as there is only one scanner to scan the matric
card which causes the process to be done slowly. The students also have no mean
of referring the events that they have attended. That have been problems occur
due the students claimed they have scanned their matric card but is not
successfully registered into the system. In order to refer back the event they have
been attended, they will need to physically go to the college information counter
and ask the staff to check for them.

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2.3 Methodology

In order to analyse the problems and come out with the business solution,
the first step that has being done was setting up the appointment to meet the
Anggerik College management authority. The process of connecting to the
Anggerik College authority is via the Hal Ehwal Pelajar UiTM Shah Alam
website (Source: https://hep1.uitm.edu.my/main/index.php/direktori-staf/kolej-
kolej-kediaman/kolej-anggerik).

From there, we met Mrs. Rozaida Abdul Rashid, the Assistant Manager of
Anggerik College on 10th October 2017 and asked her a few questions. The aim
of this interview session was to find out the problems facing by the Anggerik
College management in the scope of the current coupon system and indirectly
identify the solutions to the problems occurred. This interview session can be
classified as open-ended interview. The information from the session is obtained
through inquiry and recorded by the interviewers. The interview session held at
Anggerik College Office. We prepared the interview questions based on the three
themes which are;

1. What are the business operations and processes?


2. How should those operations be performed?
3. What Information is needed to perform those operations?

The interview questions can be referred in Appendix B.

Apart from that, we also did survey to analyse and validate our previous
data collection method; the interview session. The survey questionnaires were
distributed to the 36 respondents who are residents of Anggerik College. The
respondents were required to answer the questionnaires. These questionnaires
were distributed on 19th November 2017 and collected on 21th November 2017.
The data was then collected and analysed using basic frequency analysis that was
derived from Microsoft Excel software. The platform used for these survey
questionnaires is Google Form (refer Appendix C).

Further explanation of these methods will be explained in Market Survey


section (refer 4.3.1).

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2.4 Limitations

As for the data collection process, due to the several constraints such as
limited time, the difficulty of findings the respondents for the survey sessions and
the people who were willing to be interviewed; although this data collection
process was carefully prepared, there were still limitations and shortcomings. The
process of survey was done on a small scale involving only 36 respondents and
the people that willing to be interviewed was only a person. Since the population
was small, the findings presented may not be applicable as general
representations. To do so, a larger sample would be required.

On the other hand, we assume that there still lacking of updated


information and some of the information had not been found in order to develop
this product. The limited the QR knowledge about codes and mobile application
should also be one of the limitations occur in order to build up the project as we
only refer to the reading materials and our knowledge in this area. There is also
needed the experts who are knowledgeable in this area to develop this system.
Next, time constraints also one of the limitations in order to build up this system
as the developing process is taking a longer period. Besides, lack of budget can be
considered as the limitations too since the development process requires much
money to do so; the budget for hiring the developers that experts in designing QR
codes and mobile applications and the budget on buying the tools needed during
this development process. However, we found a free website that can generate the
QR codes freely such as https://www.qrcode-monkey.com/,
https://www.unitag.io/qrcode and http://en.qrcode-pro.com/ but still need people
who has knowledge in this technology to discover the ways of using these Qr
codes generators.

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3.0 CONSUMER TREND CANVAS

Figure 1 CTC of Qr Code Of Coupon College System By Using Mobile Application For Kolej Anggerik, UiTM Shah Alam

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Consumer Trend Canvas (CTC) is an easy-to-follow framework that will help


the developers/business planners not only unpack and understand any consumer trend,
but also help them apply it to launch successful consumer-facing innovations. From
our understanding and initial reading, there are two steps involved in order to use
CTC; the first step is analysing the customer needs and the second step is to apply the
customer needs to the new products that will be constructed.

(source: http://trendwatching.com/trends/consumertrendcanvas/)

We created the CTC for this product by using online tools which is
mural.com. As for developing this system, we discover a few things that need to be
pondered, which are:

1. Analyse
Basic Needs
Due to the problem statement that mentioned in Section 2.2, the
basic needs that they customers want are an efficient way to validate
and store the information of students attendance. The current product
(matric card barcode scanning system) is not suitable since it takes
long time to line up for scanning process. The JPK also required key-in
the students id manually and it will takes long time to do so. The
students (residents) also need to do several steps before their
attendance can be validated. They need to scan their matric card at the
scanner provided and towards the end of the semester; they need to
walk-in to the office counter to check whether their attendances in the
programs they attended were recorded.
Besides, the previous survey with the target market is the
residents of Anggerik College; majority of the residents wanted
something/platform that can minimized the time consumed of
validation and storing information of their attendances.
Drivers of Change
The drivers of change from the current system can be divided
into two categories; the shift (long-term) and the triggers (short-term).
The first category; shift, it is important to have a useful
platform that can be used for long-term and give extensive changes to

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the current system. Here, we were driven to provide something that can
be used to occupy the huge capacity of data, great functions and
provide accuracy in order to store the information (students
attendance). Furthermore, world nowadays are going and depends on
the cloud storage to store the information. The huge size of storage,
easy to access, easy to recover from disaster and cost savings are the
common advantages of cloud storage (source: http://bigdata-
madesimple.com/5-advantages-and-disadvantages-of-cloud-storage/).
The second category, it is more focusing on the recent and the
short-term changes or technologies. From our observation, the
smartphone can be considered as the basic needs nowadays. Everyone
is using smartphone to connect others, to note important things to do
and even to socialize. Based on the observation, we found out that the
smartphone is a must and from that, we come out with an idea to
develop a product that really into peoples life; in this case the
smartphone. However, according wallstreetpit.com (2017), the era of
the smartphone will be ended and will be replaced by the AI
technologies. Based on a survey done by Ericsson in December 2015,
smartphones will become a thing of the past in about five years, and
that AI will be taking over many tasks that were performing on our
smartphones today.
Emerging Consumer Expectations
Based on the previous survey that has been conducted, we want
to fulfil the consumer expectations which are they expect for a medium
that can easier the process of validation and storing the data and a tool
that can helping to manage their activities.
According to O. Thomas (n.d.), the smartphone is becoming
our ubiquitous computing interface. We already use it for a large
number of daily tasks, so using it to interact with our smart devices
will, to most people, feel like a natural progression. IoT isnt just going
to be something we interact with in the home. Were more likely to
interact with IoT using a smartphone simply because thats the

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computing platform were most likely to have with us at any point in


time.

Inspirations
The uses of smartphone nowadays are a common and a part of
daily life. The QR codes was first created and introduced on 1994 by
the Toyota subsidiary, Denso Wave. At first, the QR codes were used
in tracking vehicles and parts in Toyotas company. Since the use of
these codes became very popular due to the speed at which they could
be scanned, the accuracy they provided and their multiple
functionalities; we inspires how well the recognition of the
convenience associated that these QR codes have provided. In
addition, the use of QR codes on mobile applications such as
WhatsApp, WeChat and Telegram seems easy to use and these current
applications are one of the drivens to come out with the new product
line to the Anggerik College. For instance, the QR codes in WeChat
are used to add new friends in that application. The users only need to
scan the QR codes of other users that generated automatically by the
applications. As for the WhatsApp, they enlarge their usability of the
platform (not limited to mobile application only) by develop the
WhatsApp web (https://web.whatsapp.com/). The users will use their
smartphone (by opening the WhatsApp application) to scan the QR
code displayed on the PC screen and they are now directly can use
WhatsApp on the PC.
Beside the current mobile applications, we are also inspired to
develop the system based on the preliminary interview that we
conducted with the assistant manager of Anggerik College, Mrs.
Rozaida. We found that there is needed to improve the current system.
Apart from that, we also conducted a survey and the target market was
the residents of Anggerik College itself. Based on our survey (further
explanation on section 4.3.1 Research & Development), we found that
most of the residents wanted the current system to be changed.

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2. Apply
Innovation Potential
After doing the analysis to study the consumers needs, we
come out with the applications to their needs. As the current trend is all
about smartphone since it is deliberated as the basic needs nowadays,
we want to innovate something that related to the technology based
and we find out that by developing the mobile application, the
consumers needs can be pleased as they want something that can
easier their life and mobile application in smartphone is the solution.
Who
The target users of this product is the Anggerik College
management itself as they do not need to transfer all the information to
the main database of Anggerik College anymore, the Jawatan
Perwakilan Kolej (JPK) as it easier the way of storing the students
information (attendance) since they no need to key in the student
numbers manually and of course the residents of the Anggerik College
no need to spend time on make a line to scan their matric cards to
enter any activity and make a confirmation status of their attendance at
the end of the semester (to validate the attendance of attending
activites).

Our Innovations

After using the SWOT analysis to analyse the problems faced by Anggerik
College management by using the current system; scanner to scan the student cards
we come out with two solutions that mentioned in previous Business Plan which were
1) increase the number of scanners and 2) develop a mobile application. But, here, by
applying the Consumer Trends Canvas; we analyse the consumers needs and we
decided to choose to develop a mobile application that related on QR code as the main
element. The quick time needed by using the QR codes and its accuracy in term of
storing the information is the best solution to the current problem scanner system.

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4.0 NEW PRODUCT DEVELOPMENT

As the current system using scanner to scan the matric cards for the validations and
storing information causes problems, there is a need to develop new product. New
product development is defined as the process by which entrepreneur designs and creates
new product or service that will be sold to customers (source: Lecture 5 ENT600: New
Product Development).

4.1 Definition

The terms below are the terms that used in technology areas and may easier
the readers to read the overall report.

1. QR Code: The short form of Quick Response Code. This kind of code is
one of the types of barcode and usually the code is generated in square
shape and each code is uniquely designed.
2. Prototype: an early sample, model, or release of a product built to test a
concept or process or to act as a thing to be replicated or learned from.
3. Paper coupon: The tiny paper that provided by the college management
and used by the students of Anggerik College to patch on the Kad Aktiviti
Pelajar (yellow card).
4. Mobile application: a computer program designed to run on
a mobile device such as a phone/tablet or watch.
5. AI: Artificial Intelligence - It is the science and engineering of making
intelligent machines, especially intelligent computer programs. It is related
to the similar task of using computers to understand human intelligence,
but AI does not have to confine itself to methods that are biologically
observable.

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4.2 Classification of New Product

New product development can be classified into two types. The first is
completely new product and the second one is the improvements on existing products.
The writers classify the QR Code of Coupon College System by using Mobile
Application for Kolej Anggerik, Uitm Shah Alam as the completely new product.
There are several types of completely new product such as new-to-the-world
products, new to the firm (new product lines), addition to existing lines, improvements
and revisions products, cost reductions and repositioning. As for this product, we classify
it as new product line to the firm. Anggerik College management never use any mobile
application to manage the attendance of its residents before.
QR code (Quick Response Code) is one of the types of barcode. According to
Law & So (2010), by using the QR code, it can capture the information quickly, simple
and easily via mobile devices. These QR codes are widely used in education, businesses
as well in the industry.

Figure 2 Example of QR Code

This solution is relevant for the problem that faced by the Anggerik College. It is
efficient ways for Anggerik College apply and use the QR code on their programs or
events occur to students by scanning the barcode on their mobile devices. Moreover, the
process of the retrieve and store the data such as the student id is also faster and quicker
than key-in manually using the Microsoft Excel. The QR code will be place or stamp at
the several places to be scanned by students. Once the students scan the barcode, it will
automatically store the data into the database. Plus, students can check, view and validate
the programs or events that they already participated in Anggerik College. Therefore, it
helps the Anggerik College to solve the major problems that they faced.

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Figure 3 Example on how students scanning the QR code

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4.3 New Product Development Process

4.3.1 Research & Development


The definition of research and development is the systematic activity
combining both basic and applied research to discover and find a solution the
problems or creating new good and knowledge (BusinessDictionary.com, 2017).
For this project, the idea of QR Code of Coupon College System by Using
Mobile Application for Kolej Anggerik, UiTM Shah Alam based on the
interview session on 10th October 2017 with Mrs. Rozaida Abdul Rashid, The
Assistant Manager of Anggerik College, UiTM Shah Alam. The research and
development (R&D) process are done for the ideation stage through idea
generation, idea screening and market survey.

1. Idea Generation
Idea can be tangible where something can touch or see or intangible that
is something symbolic. According to Study.com (2017), idea generation is the
creative process or procedure that a company uses in order to figure out
solutions to any number of difficult challenges. The idea is generate based on
the idea screening and trends nowadays. Next, the idea then should be discuss,
select and implement the best idea to give the solution for the problem that
occurs in the organization.
In this project, the idea generation is developed to know what the users
or students prefer or their trends/opinions about the QR Code on the mobile
application. Nowadays, people often using technology such as smartphones,
tablets and other devices is ubiquitous, growing faster and popular. This is
because there were 2.8 million available apps at Google Play Store and 2.2
million apps available in the Apples App Store (Statistic Portal, 2017).
Usually the mobile devices run a software application that is called mobile
application. Besides that, QR Code also quite trendy on mobile application. A
study found out that there was an 11% increase of QR Code generated from
2015 to 2016 (Printrobot.com, n.d). Therefore, it can be conclude that the
mobile application is the current trends nowadays.

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2. Idea Screening
Idea screening is a process used to evaluate innovation product idea,
strategies and marketing trends (BusinessDictionary.com, 2017). In another
term idea screening is a technique to evaluate ideas to drop as many as
possible. For this project, the process of idea screening is to do internet survey
or browsing on the software application that use QR Code. There are several
software applications that use QR Code can be compared such as WeChat,
Golden Screen Cinemas (GSC) and AirAsia.

WeChat

Figure 4 The logo of WeChat

WeChat is a mobile text or voice messaging communication service


developed in China on January 2011. WeChat already have 300 million active
users and the popular social application. The features of WeChat application
are video chat, voice calling, SMS, games and QR Code scanning (WeChat,
2017). There are several of advantages and disadvantages of WeChat QR
Code. The advantages of WeChat QR Code are can make new friends. As for
users, once they sign up as a WeChat member, WeChat have provided our
own QR Code and people can scan the QR Code to add new contact or join a
group chat.

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Figure 5 Example of the user own QR Code

Next, it is easy because to use the QR Code, we just scan it and


automatically them in our contact list. Plus, if we love music and want to hear
in the website, we can scant QR Code and its connected to the JOOX
application.

For the disadvantages of WeChat QR Code are if the users want use,
scan and access the QR Code, the users must have the internet connection. If
there is no internet connection, the users cannot use it. Next, the personal
details might confidential. This is because if the users QR Code is spread by
others person, the users might have unknown contact list.

Golden Screen Cinemas (GSC)

Figure 6 the logo of Golden Screen Cinema (GSC)

Golden Screen Cinemas (GSC) is the largest cinemas in Malaysia.


GSC operates with a total 328 screen in 35 locations in Malaysia. The first
GSC cinema was opened in Kota Kinabalu. The types of seats available in
GSC cinema are gold class hall, premium hall, standard hall, maxx hall and
twin seat hall (Golden Screen Cinema, 2017).

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GSC cinemas have their own mobile application for mobile devices,
where the customers can purchase their own ticket with their favourite movie
to watch. The GSC application is also featuring QR Code on the mobile
devices such as smartphones. The advantages of GSC application on QR Code
are it is ticketless. Once the customers purchase the movie ticket and they have
movie admission. Thus, it is convenient, time saving and eases for customers
who are busy because they can do it anytime and anywhere.

Figure 7 Example of receiving QR Code after the customer make payment


for the movie ticket

Next, after customers make the payment of the movie ticket, they can
enter the cinema hall by just scanning the QR Code at the cinema checkpoint
with the help of staff. The disadvantages of GSC cinema QR Code is this
application required internet connection in order to purchase the movie ticket
and to generate the QR Code. If not the customer cannot purchase the movie
ticket and they have to queue at the GSC cinema counter.

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AirAsia

Figure 8 The logo of AirAsia

AirAsia was established in 1993 and began the operations on 18th


November 1996. The AirAsia then was purchased by Tony Fernandes of Tune
Air Sdn. Bhd.. AirAsia is a Malaysian low-cost carrier that connecting people
and places across 132 routes with more than 8000 staff (AirAsia, 2017).
AirAsia has mobile application where the customer can purchase the flight
ticket through the application. Plus, this application has mobile check-in and
the customers will receive the QR Code to get the boarding pass.

Figure 9 Example of Air Asia mobile application QR Code

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The advantages of AirAsia QR Code are simple, convenient and ease


for the customer to go through and get the boarding pass. The customers can
skip the long queue at the airport by checking in directly from the AirAsia
application. Once the customers completely checked in, they can go to the
boarding gate and scan the QR Code to print the boarding pass. The
disadvantages of AirAsia QR Code are it needs the internet connection access
the mobile check-in. If not the customer will not get the boarding pass or the
customers need to proceed to the check-in counters to get the boarding pass.

Therefore, it can be concluded that there are variety of advantages in


each of the application. All this advantages is adapted to ease the user when
they use the application. However, in this comparison there are one similarity
about this application which are this application must be connection to the
internet connection in order to use it.

3. Market Survey
For this project, the market survey is to know what are the difficulties
that the students occur based on the current coupon college. Thus, we did a
survey for them by using Google Form. The respondents of the survey are
from the Anggerik College students from age 18 to 25 years old that include
several semesters. From the survey, it was found out that majority (63.9%) of
the student have difficulty with the current system and other 36.1% find it easy
about the current system.

Figure 10 What is your opinion regarding the current coupon system in your college?

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From the survey, it was found out that there are several reasons why
the current coupon is difficult to use. Firstly, there are so many procedures
needed to be done to validate their attendance for any activities that have
joined. Next, they need to line up (sometimes the line is so long) to scan their
matric card and it is time consuming to scan their matric card and validate
students attendance. Therefore, in order to solve these problems, about 66.7%
of the respondents prefers to develop something new that easier the process of
the coupon system which is QR Code of Coupon College System by using
mobile application.

Figure 11 Which ONE of these responses does you want Anggerik College to do?

This is because majority of the respondents already familiar about the


QR Code and they know about the QR Code on social media such as
Facebook, Twitter and etc. The respondents also have used it and find it easy
to use the QR Code. Therefore, it can be concluded that, students are wish to
implement QR Code in the coupon college system.

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Figure 12 Do you familiar with QR Code?

4.3.2 Product Design/Features


In this section, will be explains in details about the product design and features
of the QR Code of Coupon College System by using mobile application. This design
is to satisfy the market needs. Table below shows the explanation about the design of
the mobile application.

The Design Explanation


1. The interface
The user interfaces of the QR Code of Coupon
College System by using mobile application are
1
made to full fill user experience, how they use the
application. The colour was chosen based on the
colour wheel, where the blue green represented the
2 happiness (Barker, 2016).
2. The Icon
There are 4 icons in the interface which are QR Code
Scanner, Event History, Profile Details and Settings.
The icons are representing the content of the pictures.

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3. The QR Code Scanner


This one of the features of coupon college system,
where once the students click on the icon QR Code
Scanner, it will display the interface to scan or
3 capture the QR Code. The QR Code are generate by
the staff of the college, thus once the students scan it,
it automatically stored into the database of the
college system.
4 4. Icon Scan/Capture
This icon is to capture the QR Code that being
generate by the staff college. Students will click it to
scan the QR Code.

5. The Arrow Icon

5 The function of this arrow is to go back to the main


page if the student does not want to see the previous
page.
6. The Event History
This is the list of event attended for students who are
6
aware of their participation on the events, they can
view the history of the event that they already
attended.

7. The Profile Details


Students can upload their profile picture in this
application. They also can view their own details in
this application. The application will display the
information of the students such as the student

7 name, the student id number, course and faculty as


well the college room number.

8. Settings
There are 3 contents in the Settings that include

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notifications, sounds, and locations. The first content


is notification, this features is to notify the students
about the event happen in the college. It wills pop-
up at the interface of the mobile devices. Next, the
sounds feature is to alert the student about the events

8 college. Students will be more aware and alert when


9
they know there are events occurs in the college.
Plus, the location features are to inform students
where the event is happen. So, students will not be
late to attend the events.
9. On and Off Features
This feature is the option for student to being
informed about the events college. They can on or
off the features if they want to.

4.3.3 Concept Testing

Purpose

The purpose of this concept test is to identify whether this mobile application
will be able to cater the need of college students to verify themselves when attending
events conducted in UiTM. This would help to gather the information whether the
application is feasible and usable towards the college students during any of the
UiTM events

Sample Population

The target for this concept testing would be the UiTM students that live in
college. This target is the most suitable one for this concept testing as they would
know the process and procedures of the current matric card system. This would allow
them to make a direct comparison with this QR code scanner and allowing them to
either give more suggestion or comments for improvements.

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Survey Format

First, we would observe the students using the prototype of while giving them
a brief explanation of what the system are and can do. After that, we would interview
the students on their experience with the prototype. Asking them further questions
such as if the features included is sufficient, is it simple or complicated to operate and
how is the overall experience.

Storyboard for E-Scanner

This is the login page of E-


Scanner. The user needs to enter the
students matric card number and their
identification card number to login into
the system.

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This is the main page of E-


Scanner that displays four main
functionalities on this application. The
functionalities mentioned are the QR
Code scanner,event history,profile
details and settings.

This is the scanner page of QR


Code scanner that will use the
smartphones camera to snap the QR
code for event verification purpose. The
page will display the view of camera as
when it is active.

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This is the successful scanned qr


code page after the QR code of an event
has been scanned which display all the
details of the events attended by the
students based on the QR code that has
just scanned.

This is the event history page that


shows list of all event attended by the
students. This page will display the
image of poster of event attended by the
students. Each image will act as a link
that can be interact with that will then
shows the details of event.

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This is the event details page that


shows details of events after the image
on the list event have been selected.
Details included are date,
time,venue,organizer, and also date,time
of matric card scanned.

This is the profile details page


that shows details of student that used
the application. This page would provide
the details of the students such as the
name,matric card number, course,
faculty, college and room number.

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This is the setting page that


shows a few settings that can be changed
for the mobile application. Settings
included are the notifications, sounds and
locations settings.

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4.3.4 Built Prototype (2D or 3D)


The following are the screenshot of the prototype in 2D form for the event verification
mobile application.

Figure 14 Main Page Figure 13 Scanner Page

Figure 15 Successful scanned Page Figure 16 Event History Page


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Figure 18 Event Details Page Figure 17 Profile Details Page

Figure 19 Settings Page


Figure 20 Login Page

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4.3.5 Test Marketing

As mentioned on the survey format for the concept testing, we conducted


observation and interview with some of the FSKM students who stayed in college.
There are two female students and one male student. Both of them are given a brief
introduction on what is the application and what functionality it can do. Then, the
students are given the prototype for them to interact with it.

After the students were given the opportunity to use the prototype, the students
were questioned on how is their experience with the prototype. All of them give a
positive response towards the prototype,cby saying it has nice interface.

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5.0 CONCLUSION

Based on the findings and discussion, the problems that occur in Anggerik
College, UiTM Shah Alam were inefficient ways of the validation of students
attendance process, time consuming for attendance of students and limited budget.
However, inefficient ways of the validation of students attendance process was the
critical problem in the Anggerik College. This is because if programs or events have a
huge participation of students, the persons who handle the program or events which is
JPK must manually key-in the student id into the database using several laptops.
These problems also can lead to multiple works because JPK then must compile all
the student is into one dataset. In other words, this problem is related to the process of
data.

Overall, the big chunk of the all problems mentioned is actually it leads to the
iniquity of residents/students selections that placed in the Anggerik College for the
following semesters onwards. Because of the inaccuracy of the current system in
storing of students information, there might be misleading information in selecting
the decent students that should be placed in the college.

Therefore, to overcome this problem; we suggest a new product development


which use an mobile application for students by scanning the QR Code that provided
by the Anggerik College for their programs or events that happen. This is because it
will easier process for students to validate their attendance and students can view and
check what are the programs or events that they already participated. This proposed
product is also supported by the survey that has been conducted. Majority of the
students were asking for something new to improve the current system and based on
the technology nowadays, we believe, proposing a new system to this organization
(new product line) the mobile application to scan the QR code will be successful
product to the organization since the uses of smartphone that considered as the basic
needs. Thus, it is effective and efficient solution for them to solve this problem.

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6.0 REFERENCES

(n.d.). Kolej Anggerik. Retrieved November 19, 2017, from


https://hep1.uitm.edu.my/main/index.php/direktori-staf/kolej-kolej-
kediaman/kolej-anggerik

(n.d.). Retrieved November 18, 2017, from


https://visual.ly/community/infographic/technology/qr-code-usage-statistics

(n.d.). Retrieved November 19, 2017, from http://www-


formal.stanford.edu/jmc/whatisai/node1.html

5 advantages and disadvantages of Cloud Storage. (2016, April 20). Retrieved


November 19, 2017, from http://bigdata-madesimple.com/5-advantages-and-
disadvantages-of-cloud-storage/

6 Stage of Classification of New Product Development by a Company. (2014,


February 22). Retrieved November 19, 2017, from
http://www.yourarticlelibrary.com/products/6-stage-of-classification-of-new-
product-development-by-a-company/22201

Advantages of WeChat. (n.d.). Retrieved November 17, 2017, from


https://s222248.weebly.com/advantage--disadvantage.html

AirAsia Berhad., (2017). Mobile Check-in. Retrieved from


https://www.airasia.com/my/en/check-ins/web-and-mobile-mobile.page

Competitive Advantage: The Importance of Strategic Marketing. (n.d.). Retrieved


November 16, 2017, from http://study.com/academy/lesson/competitive-
advantage-the-importance-of-strategic-marketing.html

CONSUMER TREND CANVAS. (n.d.). Retrieved November 17, 2017, from


http://trendwatching.com/trends/consumertrendcanvas/

Golden Screen Cinemas Sdn Bhd., (2017). GSC Mobile Apps. Retrieved from
http://www.gsc.com.my/html/default.aspx?ID=60&PID=69

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Kyle G., (2017). Mobile App Usage Statistics & Facts Retrieved form
https://www.statista.com/topics/1002/mobile-app-usage/

Law, C. Y., & So, S. (2010). QR codes in education. Journal of Educational


Technology Development and Exchange (JETDE), 3(1), 7

Mobile App Usage - Statistics & Facts. (n.d.). Retrieved November 18, 2017, from
https://www.statista.com/topics/1002/mobile-app-usage/

Mrs. Rozaida Abdul Rashid (2017), Assistant Manager of Anggerik College, UiTM
Shah Alam

QR Code Usage Statistics. April 11, 2013. Retrieved from


https://visual.ly/community/infographic/technology/qr-code-usage-statistics

Research and development (R&D). (n.d.). Retrieved November 17, 2017, from
http://www.businessdictionary.com/definition/research-and-development-R-
D.html

Snell S. July 6, 2016. Tips for UI Design Colors and Color Matching Techniques.
Retrieved from http://www.vandelaydesign.com/ui-design-colors/

Software, P. A. (n.d.). Information Technology Business Plan. Retrieved November


18, 2017, from
https://www.bplans.com/information_technology_business_plan/management
_summary_fc.php

The Era Of Smartphones Is Ending. (2017, April 21). Retrieved November 20, 2017,
from http://wallstreetpit.com/113226-era-smartphones-ending/

The role of the smartphone in IoT. (n.d.). Retrieved November 22, 2017, from
http://www.thinkfwd.com.au/mobility/article/the-role-of-the-smartphone-in-
iot#.WhVjXkqWbIU

WeChat. (2017). Welcome to WeChat. Retrieved from http://www.wechat.com/en/

WhatsApp Web. (n.d.). Retrieved November 16, 2017, from


https://web.whatsapp.com/

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7.0 APPENDICES

Appendix A: Confirmation Letter for gathering data for ENT600

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Appendix B: Interview questions and answers

INTERVIEW SESSION WITH MRS ROZAIDA ABDUL RASHID, ASSISTANT MANAGER


OF ANGGERIK COLLEGE, UiTM SHAH ALAM

Interview Details

Interviewers: Danial, Afiqah


Interviewee: Mrs. Rozaida Abdul Rashid
Date: 10/10/2017 (Tuesday)
Time: 2.30 PM
Location: Office of Anggerik College, UiTM Shah Alam

INTERVIEW QUESTIONS & ANSWERS

THEME 1: What are the business operations and processes?

Q1 We know that Kolej Anggerik is The students can apply this college through the
one of the hostels in UiTM Shah eHEP portal in UiTM Student Portal.
Alam. Can you explain further
about the students that can apply Besides, the students that already have been the
this hostel? What courses are they residents of Anggerik College; they are required
taking? to join the college activities in order to apply in
Anggerik College for next semester.

Most of the residents are the students from FSPU


(Fakulti Senibina Perancangan & Ukur)

Q2 Basically, how the Kolej Anggerik Among the 8 hostels in UiTM Shah Alam, the
management organize the intake of residents in Kolej Anggerik among the lowest.
students to Kolej Anggerik? As compared to Kolej Melati that has about 3000
residents, Kolej Anggerik only can accommodate
about 500-600 residents only.
So, in order to select the students that can stay
here for the coming semester, we will give the

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opportunity to the students who have highest


attendance to the Kolejs activities.
We also consider the students coupon and
attendance from HEP activities (not hostel
activities).
As for the facultys activities, we will not count
the coupons.

Q3 Can you tell how many activities Actually, there is no specific numbers of activities
will be held in a month or in the that will be held in every semester or month.
period during a semester? Is there What i tell you is..the activities will be held
are any specific number of according to the paperwork that prepared and
activities need to be held in every proposed by the students (Jawantankuasa
month? Perwakilan Kolej - JPK)
But, of course there is evaluation and discussion
within the Kolej Anggerik staff; whether we think
it is suitable or not to do the activities.
The paperworks will be discussed in the meeting
and not all the proposed activities will be
approved.
Let take an example, if every semester the JPK
propose about 20 paperworks, there might be
certains activities that we think not suitable for
the students.
So, as the staff, we will guide the JPK which
activities are suit to the students, which are not.

Q4 What type of activities did Kolej As for here, Sembang Bersama Pengetua with
Anggerik did and never misses the head of Kolej Anggerik will be done every
every semester? semester.
We also will organize Ceramah Perdana
program to the students for every semester.

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Q5 Is there any specific program need As for now, there are zumba classes and Pasar
to be held in every week? What it is Malam that held every week. These two activities
for? are the activities that we, the staff think are really
loved by the students.

THEME 2: How should those operations be performed?

Q1 Lets focusing on coupon system There are two systems that used in order for
among students to apply this hostel. the students to get the activities coupons.
How it operated? I believe there are Firstly, the manual coupons which are the
some processes need to be done by the paper-used coupon.
students to get the coupon for the But, as for now, we are improving our system
activities that they attend to. from the manual coupon to the use of
scanner-coupon system.
Yet, the manual-coupon still there but we are
trying to fully apply the scanner-based
system.

What the students do is, they scan their


student cards to the scanner, and the
information of the students will be generated
to the Kolej Anggerik Coupon System.

But, if the students did not bring along their


students card, theres still a system that
prepared for key-in the student id manually.
As this way of recording the attendance of the
students is slower than the scanning process,
we prefer and encourage the students to bring
along their student cards.

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Q2 What platform do you use currently to We use both the manual coupon and scanning
keep the record of the attendance of the system but as for now, we want to migrate the
students to these activities/programs? the manual coupon to the scanning system as
it makes the process easier.

Q3 Is there any specific team that handle The JPK will fully organize and manage the
the processes of keeping the system. The staff will train the JPK to use and
information of students that went to handle the scanner.
every activity?

Q4 I believe there is Jawatankuasa For every activity that conducted, the JPK
Perwakilan Kolej (JPK) that helps you will be the ones that manage and organize the
in order to verify the attendance of attendance of the students. They were given
students to an activity. How do they the training on how to handle the scanner and
help? the attendance system of the Kolej Anggerik.
They are assigned to handle on the way the
students scan their student cards, help and
guide the students if the scanner does not
work during the scanning process.
They are also assigned to key in the students
id manually since the scanner we have now is
only one.

Q5 Based on the disability that the hostel Yes, sure! The college management also still
authority faces to manage this students looking for the best solution in order to
attendance to the activities, would you improve our services. All the information
like if we want to propose the blueprint based on suggestion or any other platforms
to improve the current service? are welcoming.

Q6 Is there any main problem encountered The main problem that we faced is we only
by the Hostel Unit during the have one scanner. Apart from that, if we are
verification and validation of coupon? organizing programs or events out of the
hostel area, there is no scanner can be used to
scan the students cards.

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THEME 3: What Information is needed to perform those operations?

Q1 What is the information needed to The important information that we need is


verify that the student has attend to that actually the students id. Based on these ids,
activity? we can generate and analyse; whoever collect
many coupon, we will give them places in
Anggerik College for next semester.

Q2 How the information collected normally The records of students id will be store in
would be stored for archiving and Excel at first. Then, the JPK will compile all
reference purpose? the records into one dataset and giving it to
the staff of Anggerik College. The staff will
transfer this dataset into our main database.

Q3 Can the information stored able to be Yes, the information can be viewed but only
viewed again for auditing purpose? by the staff. We do not allow the students
even the JPK in order to make sure the
integrity issue is not arising.

Figure 21 Interview Session

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Appendix C: Google Form Survey Questionnaires

Figure 22 Online survey using Google Form - basic information of students

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Figure 23 Survey on the current system

Figure 24 the respondent will linked to this section if she responded the current coupon system is Easy/Good

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Figure 25 the respondent will linked to this section if she responded the current coupon system is Difficult/Bad

Figure 26 Market survey to discover the users' needs and wants

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Figure 27 The knowledge of respondents about purpose product - QR Code and mobile application

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Appendix D: Kad Aktiviti Pelajar

Figure 28 Example of Kad Aktiviti Pelajar

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Appendix E: Social Medias of Anggerik College

Figure 29 Anggerik College Instagram account

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Appendix F: Programs/activities of Anggerik College

Figure 30 Activity of Anggerik College

Figure 31 Activity of Anggerik College

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Appendix G: Facilities of Anggerik College

Figure 32 Facilities of Anggerik College

Figure 33 Facilities of Anggerik College

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Figure 34 Facilities of Anggerik College

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