Professional Documents
Culture Documents
2
Today’s Key Messages
1. Clear Priorities for Restoring Consistent Topline Growth
3
Our Strategic Framework is Grounded on the Consumer
4
Four Levers Drive Shareholder Returns
10-YEAR ANNUALIZED
TOTAL SHAREHOLDER RETURN
(Through Calendar 2017)
11%
10%
Sales Margin
Growth Expansion 9%
Source: Capital IQ; Total shareholder return reflects price appreciation plus dividends, compound 5
annual growth, in USD. Food Peers include: BN, CAG, CPB, HSY, K, MDLZ, NESN, SJM.
With Change Happening All Around…
6
…Consumer First is More Relevant Than Ever
3 Keys to Restoring Consistent Topline Growth
8
Competing Effectively in the U.S.
GENERAL MILLS U.S. RETAIL SALES
(% vs. LY)
1%
-1%
-4%
-7%
Q4 Q1 Q2 Q3TD
9
Source: Nielsen XAOC; Q3TD through January 2018
Competing Effectively in the U.S.
GENERAL MILLS U.S. RETAIL SALES IMPROVEMENT
(Last 3 Months Growth % vs. Q4 Fiscal 2017 Growth %, basis points)
1,990
1,250
1,170
680 790
440 570
250
(220)
Cereal Yogurt Grain Dough Soup Desserts Hot Fruit Mexican
Snacks Snacks Snacks
10
Source: Nielsen XAOC; last 3 months ended January 2018
Competing Effectively Requires Strong Execution
COMPELLING MARKETING
IMPACTFUL INNOVATION
11
Competing Effectively Requires
Global Idea Sharing with Local Activation
MARKETING
12
Competing Effectively Requires New Capabilities
E-COMMERCE
13
Compete Effectively: Cereal
14
Cereal Growth Drivers
RELEVANT INNOVATION FOCUSED ON EXECUTION ACROSS
CONSUMER NEWS CONSUMER NEEDS CHANNELS
Granola
15
Compete Effectively: Yogurt
16
Yogurt Growth Drivers
PREMIUM NEW PRODUCTS STRENGTHEN THE CORE GEOGRAPHIC EXPANSION
China
Brazil
17
Compete Effectively: Regional Business Highlights
(FISCAL 2018, LATEST 12 WEEKS, % VS LY)
19
Accelerate: Häagen-Dazs
Source: Euromonitor 20
Häagen-Dazs Growth Drivers
BUILD THE CORE DIFFERENTIAL INNOVATION EXPAND DISTRIBUTION
Australia Italy
Marketing
Developed Markets
China
Point of Sale
Emerging Markets
21
Accelerate: Snack Bars
Source: Euromonitor 22
Snack Bars: Performance Highlights
(F18 YTD RETAIL SALES GROWTH)
Nature
Valley
U.S.
+11%
Lärabar
U.S.
+31%
Snack Bars
Europe
& Australia
+39%
U.K.
India
U.S.A.
24
Accelerate: Old El Paso
Distribution Growth
In Store Support
26
Accelerate: Natural & Organic
TV and Digital
Sampling 28
Reshape Our Portfolio for Growth
M&A HAS ENHANCED OUR ORGANIC GROWTH PROFILE
F15-F17 Acquisitions
Acquisition Focus Areas:
✓ Bolt-on Acquisitions in North America and Europe
✓ Adding Scale in Emerging Markets
✓ New Growth Platforms that Leverage Our Capabilities
F16 Divestiture
29
3 Keys to Restoring Consistent Topline Growth
NET SALES GROWTH OPPORTUNITY
+LSD
-1%
1 2 3
*Non-GAAP measures.
32
Significant Cost Savings Realization
($ in Millions)
$4,000
$390
$3,250 $700
$700
$540
$350
$75
33
Profit Margins and Cost Structure
Ahead of Food Peer Median
ADJUSTED OPERATING SG&A EXPENSE EXCLUDING
PROFIT MARGIN* MEDIA AND R&D*
(% of Net Sales) (% of Net Sales)
18.1 19.0
17.2
15.9 16.4 16.8
15.1
12.5
8.6
35
Reducing Core Working Capital
and Increasing Efficiency
($ in Billions)
Top Quartile
10
GIS
+5% CGR
$5.9 $6.0 $6.1
$5.6 $5.4
$4.9
$4.1
109% 109% 111%
102%
94% 97%
83%
*Non-GAAP measure. See appendix for reconciliation. Latest 12 quarters through F18 Q2. 38
Consistent Dividend and Share
Repurchase Track Record
DIVIDENDS PER SHARE AVERAGE DILUTED
SHARES OUTSTANDING
CGR = +9%
CGR = -2%
$1.32
$1.22 619
612
598
Down 2%
F12 F13 F14 F15 F16 F17 Current F12 F13 F14 F15 F16 F17 F18
Annualized Target
Rate
39
Strong Cash Returns to Shareholders
TARGET: CASH RETURN ≥ 90%
(3-Year Rolling, $ in Billions)
$4.1 $4.0
$3.3
*Non-GAAP measure. See appendix for reconciliation. Latest 12 quarters through F18 Q2. 40
Four Levers to Drive Shareholder Returns
41
U.S. Tax Reform Impact
*Non-GAAP measure. 42
Updating Fiscal 2018 Guidance
PREVIOUS REVISED
• Broad-based Topline Momentum GUIDANCE MEASURE F18 GUIDANCE F18 GUIDANCE
Continues to Strengthen
Organic Net Sales* Growth -1% to Flat Flat
*Non-GAAP measure.
(1) Constant-currency growth rate. 43
Today’s General Mills Summary
44
GENERAL MILLS
Consumer Analyst Group of New York
February 20, 2018
A Reminder on Non-GAAP Guidance
Our fiscal 2018 outlook for organic net sales growth, constant currency total segment operating profit, adjusted operating profit
margin, tax rate excluding items, adjusted diluted EPS, and free cash flow are non-GAAP financial measures that exclude, or
have otherwise been adjusted for, items impacting comparability, including the effect of foreign currency exchange rate
fluctuations, restructuring charges and project-related costs, mark-to-market effects, unusual tax items, acquisitions, and
divestitures. We are not able to reconcile these forward-looking non-GAAP financial measures to their most directly comparable
forward-looking GAAP financial measures without unreasonable efforts because we are unable to predict with a reasonable
degree of certainty the impact of changes in foreign currency exchange rates and commodity prices or the timing or impact of
restructuring actions, unusual tax items, acquisitions, and divestitures throughout fiscal 2018. The unavailable information
could have a significant impact on our fiscal 2018 GAAP financial results.
For fiscal 2018, we currently expect: foreign currency exchange rates (based on blend of forward and forecasted rates and
hedge positions), acquisitions, and divestitures to increase net sales by approximately 1 percent; foreign currency exchange
rates to increase total segment operating profit and adjusted diluted EPS growth by approximately 1 percent; total restructuring
charges and project-related costs related to actions previously announced to total $40 million; and unusual tax items previously
announced to total approximately $42 million of expense.
46
Reconciliation of Organic Net Sales Growth
(Fiscal Years)
Full Year
Reported
Organic Organic Organic Foreign Acquisitions & Net Sales
Volume Price/Mix Net Sales Exchange Divestitures 53rd Week Growth
2015 (2) pts 2 pts Flat (3) pts - 1 pt (2) %
47
Reconciliation of Adjusted Operating Profit Margin
(Fiscal Years)
Full Year
% of Net Sales
2017 2016 2015
48
Reconciliation of SG&A Expense
Excluding Media and R&D
(Fiscal Year)
49
Reconciliation of Free Cash Flow and
Free Cash Flow Conversion
(Fiscal Years, $ in Millions)
2017 2016 2015 2014 2013 2012 2011 2010
Net earnings, including earnings attributable to redeemable and
noncontrolling interests $1,701 $1,737 $1,259 $1,861 $1,893 $1,589 $1,804 $1,535
Mark-to-market effects* (9) (40) 57 (31) (3) 66 (60) 5
Divestitures (gain) loss* 9 (66) - (36) - - - -
Tax-related items - - 79 - (85) - (89) 35
Project-related costs* 28 37 8 - - - - -
Net cash provided by operating activities, as reported $2,313 $2,630 $2,543 $2,541 $2,926 $2,407 $1,531 $2,185
Purchases of land, buildings, and equipment (684) (729) (712) (664) (614) (676) (649) (650)
Free cash flow $1,629 $1,901 $1,830 $1,878 $2,312 $1,731 $882 $1,535
Free cash flow, rolling 3-year $5,360 $5,608 $6,020 $5,921 $4,926 $4,149
Free cash flow conversion, rolling 3-years 97% 102% 109% 109% 94% 83%
*See reconciliation of tax rate excluding items.
Table does not foot due to rounding. 50
Reconciliation of Free Cash Flow and
Free Cash Flow Conversion for Latest 12 Quarters
(Fiscal Years, $ in Millions)
Latest 12
2018 1H 2017 2016 2015 2H
Quarters
Net earnings, including earnings attributable to redeemable and
noncontrolling interests $4,842 $852 $1,701 $1,737 $552
Mark-to-market effects* (30) (4) (9) (40) 22
Divestitures (gain) loss* (57) - 9 (66) -
Project-related costs* 77 4 28 37 8
Net cash provided by operating activities, as reported $8,190 $1,567 $2,313 $2,630 $1,680
Purchases of land, buildings, and equipment (2,069) (260) (684) (729) ($395)
Free cash flow $6,121 $1,307 $1,629 $1,901 $1,285
Free cash flow conversion, rolling 3-years 111%
Dividends paid $1,135 $1,072 $1,018 $983 $868 $800 $729 $644
Purchases of common stock for treasury 1,652 607 1,162 1,745 1,045 313 1,164 692
Proceeds from common stock issued on
exercised options (113) (172) (164) (108) (301) (234) (410) (389)
Total cash return to shareholders $2,674 $1,507 $2,016 $2,621 $1,612 $880 $1,483 $947
Cash returns, rolling 3-year $6,197 $6,143 $6,248 $5,112 $3,974 $3,309
Cash returns %, rolling 3-year 116% 110% 104% 86% 81% 80%
Latest 12
2018 1H 2017 2016 2015 2H
Quarters
Purchases of common stock for treasury 3,052 601 1,652 607 193
Proceeds from common stock issued on
exercised options (463) (51) (113) (172) (128)
Pretax Income Pretax Income Pretax Income Pretax Income Pretax Income Pretax Income Pretax Income Pretax Income
Earnings* Taxes Earnings* Taxes Earnings* Taxes Earnings* Taxes Earnings* Taxes Earnings* Taxes Earnings* Taxes Earnings* Taxes
As reported $2,271 $655 $2,404 $755 $1,762 $587 $2,655 $883 $2,535 $741 $2,211 $710 $2,428 $721 $2,205 $771
Mark-to-market effects (14) (5) (63) (23) 90 33 (49) (18) (4) (2) 104 39 (95) (35) 7 3
Project-related costs 44 16 58 21 13 5 - - - - - - - - - -
As adjusted $2,539 $740 $2,480 $740 $2,492 $761 $2,607 $840 $2,587 $836 $2,427 $786 $2,337 $776 $2,243 $750
*Earnings before income taxes and after-tax earnings from joint ventures.
Project-related costs 5 2 44 16 58 21 12 5
*Earnings before income taxes and after-tax earnings from joint ventures.
*Earnings before income taxes and after-tax earnings from joint ventures 57