Professional Documents
Culture Documents
CHAPTER – III
This chapter states the utility and purpose of the research, its aims, objectives
and assumptions that have been tested, verified and validated. This chapter also
effectiveness and productivity and quality of work life is also discussed in this
chapter. This chapter deals with the Research Design and the Methodology followed
in this research.
not compete with products: how well it uses its people is more important for its
managers because of its wide applicability to a host of work place issues including
(Cooper and Sawaf, 1997; Megerian and Susik, 1996; Wright and Staw, 1999). The
principles of emotional quotient can help employees become better team players,
show greater creativity in their work and increase overall productivity through the
rather than negatively. Researches have shown that Emotional Intelligence skills are
Once an individual has learned to accept his emotional self, every facet of his work
life will benefit. His quality of life gets improved. Being unaware of emotions and
not able to recognise and value feelings and act honestly with them, it is not possible
to get along with others and motivate others. If a person is emotionally intelligent he
has the ability to understand himself and other people: what motivates them, how
they work and how they communicate. The act of influencing people entails
handling their emotions. People with high Emotional Intelligence are skilled at
sending emotional signals, which make them powerful communicators and lead to
How one feels at a time when communication is received influences the way one
Motivational
and
Behavioural Patterns
Gender Organisational
Effectiveness
Communication Style
Qualification
Hierarchial Level
The need of fostering Emotional Intelligence among employees is all the more great
argument also justifies the relevance of study in the wake of today’s changing and
volatile context where human resource with emotional stability and intelligence
would be able to cope effectively with the transformations to the utmost benefit of
corporations.
The broad objectives that were the focus for the present research work are as
under:-
employees.
Intelligence.
effectiveness.
HYPOTHESES
The following hypothesis were laid down in the light of above mentioned
objectives :-
of employees.
The study was confined to the employees of the service industry, namely
Bharat Sanchar Nigam Limited (BSNL) and Bharti Airtel Limited formally known
as Bharti Tele-Ventures Limited in Jammu and Chandigarh. The total sample for the
present study comprised 30 percent of the total population. The sample strength held
true in case of both the organisations. The employees were randomly selected from
all the three levels i.e. top-level, middle-level and lower-level of organisations under
the study.
RESEARCH METHODOLOGY
Sampling :
The data was collected from the employees of BSNL and Bharti Airtel
Limited. The field of our study concentrated in two cities of northern region of
For the purpose of this study, the total manpower strength of employees in
BSNL was 827 and 1335 in Jammu and Chandigarh respectively, while in Bharti
Airtel Limited the total manpower strength was 159 and 528 in Jammu and
purpose stratified random sampling technique was used to draw the sample of
respondents. The essential requirements of any empirical study are that sample
should be chosen in such a manner that the results of the investigation should be
generalized and the sample selected from the population should be representative of
it. The best assurance that a sample will be representative is to select in such a way
Therefore, the selection of respondents was obtained from the HRD Departments of
the respective organisations. The list of executives was serialized alphabetically, out
with 780 from Jammu and 862 from Chandigarh. Out of which, 30 percent of the
total population were chosen on the basis of stratified random sampling, making a
total sample of n = 493 and questionnaires were administered to them. The total
number of questionnaires from BSNL received was 341, making a response rate of
69 percent. Similarly in Bharti Airtel Limited, the total universe was N = 687, with
159 from Jammu and 528 from Chandigarh. Out of which 30 percent of universe
was drawn as sample, where n = 206. The total number of questionnaires received
from Bharti Airtel Limited was 155, making a response rate of 75.2 percent. In
nutshell, the total number of respondents in both public sector and private sector are
in the table.
the middle management and Group C and Group D represent the lower
Chief General Manager, General Manager and Divisional General Manager. Middle
General Manager. The lower management i.e. Group C included technical and non-
Officer Assistant. The Group D includes the peons, sweepers, cleaners etc. since the
individuals in Group D were uneducated so they were dropped from the sample as
In Bharti Airtel, organisational hierarchy has been divided into four bands,
namely B3, B2, B1 and F band, where B1 represent top management, B2 and B1
represent middle management and F band repesents the lower management. The B3
band comprise of General Manager, Vice President and Senior Vice President. The
B2 band includes the Senior Manager and Deputy General Manager. B1 consist of
Assistant Manager, Manager and Young Leader, while F band include Senior
In order to have a clear picture, total employee strength and sample feature
taken for study purpose in sample study organisation are presented in the table.
The questionnaire had six sections. The first section “Section A” is about
third section “Section C” is about the Communication Style, the fourth section
age, education background, hierarchial level, total length of service and also years
DESCRIPTION OF TESTS
Intelligence has been used for the present study. The Emotional Intelligence scale
has been developed by Singh (2004), designed to measure one’s ability to monitor
one’s own and others emotions to understand and manage intrapersonal and
interpersonal actions. The aim was to make available a tool to measure Emotional
competencies namely,
intuition.
effects.
information.
goals.
goals.
setbacks.
B. Social Competence:
their abilities.
needs.
kinds of people.
relationships.
goals.
goal.
The alpha-reliability for each of the core dimension came to be .71, .83, .80, .83
has been used for the research purpose. The questionnaire has been developed by Dr
psychology. The scale has practical utility for measuring the work motivation both
intrinsic and extrinsic and satisfaction of the employees of different strata in any
All the items were rated on 5-point scale. Since the items were likert type, summated
negative response. So in this way scores 5, 4, 3, 2, 1 were given to each item. The
scoring scheme is, thus, from Measures Work Motivation Fully to Does Not
Measure Work Motivation. Internal consistency of the instrument was found out by
Split Half Method. The reliability co-efficient by Spearman Brown formula was
In order to find out the factorial validity all the items were factor analysed
using principal component method. Rotations were carried out by Varimax Criterion.
Six factors were identified i.e. dependence, organisational orientation, work group
relations, psychological incentives, material incentives and job situation. All the
measure.
Dependence : Item No. : 15, 16, 17, 18, 20, 21, 22, 23
communicating. Keeping this in view, the communication styles has been studied
(i) The Noble : Such individuals tend not to filter what they are thinking; they
(ii) The Socratic : These people believe in carefully discussing things before
(iii) The Reflective : These individuals are concerned with the interpersonal
aspects of communication. They do not wish to offend others and they are
great listeners.
(iv) The Magistrate : This style is a mix of Noble and Socratic. They tell exactly
what one thinks and tend to have air of superiority about them.
(v) The Candidate : This style is a mix between Socratic and Reflective. The
candidates tend to be warm and supportive and while also being analytical
and chatty.
(vi) The Senator : A Senator has developed both the Noble and Reflective style.
They do not mix the styles, rather they move back and forth between the two
as needed.
Thus, the questionnaire has been designed to assess one’s communication style. It
communication style while the last six statements measure the reflective
communication style. The last three communication style mentioned above represent
the mixed styles. Response categories were on 5-point scale where 5 stood for
strongly agree and 1 stood for strongly disagree. Since the scale was not
0.836.
from Sinha (1992) and based on the work of Sutton and Ford (1982). However, few
of the items were not applicable in the service industry, therefore, they were dropped
resulting into 14-item questionnaire. Response categories were on 5-point scale from
‘Fully’ to ‘Not At All’. The scale has four factors that were called :-
The factor structure of first factor indicate profit and growth of the organisation
perceived by the employees of the organisation. The factor structure of second and
greater production. The factor structure of third factor indicate the effectiveness of
the organisation as a whole in dealing with daily problems and getting things done
effectively.
on the work of Spreitzer and Mishra (1999). The factor structure indicate the
Since the scale was not standardized, hence a pilot study was undertaken. The alpha-
culture and peace, happiness and well-being. All the items well rated on 5-point
scale. The scoring scheme is from ‘Highly Satisfied’ to ‘Highly Dissatisfied’. The
The study is based on both primary and secondary data, tapped from various
sources. Primary data was collected through a structured questionnaire and was
verifying the issues stated in the hypotheses, a detailed survey of the three levels of
BSNL and Bharti Airtel in Jammu and Chandigarh was undertaken to generate the
required data on level of Emotional Intelligence, motivation level and the personal
communication style possessed by the employees in the organisation selected for the
organisations under study were cooperative, sparring time for discussions and giving
suggestions, with few executives very busy and not giving a positive response at
times.
Every questionnaire was attached with a request highlighting the nature and
purpose of the research work. The participation and willingness to cooperate was
sought for before administering them the questionnaires. Finally, the questionnaires
form and requested to respond to them truthfully. They were assured that the results
and information obtained would be kept strictly confidential and used for research
purpose only. The technique of answering was verbally explained to the subjects.
They were requested to respond to each item on all the scales and there was no
correct responses and every response was individually significant. Because of the
length of the test, each respondent took about 45 minutes to complete. Inspite of this
no attempt was made to reduce the length of the questionnaire as it was felt this
In addition to this, informal discussions were also held with some prominent
of great help to the scholar in clarifying the preconceived notions and ambiguities.
The secondary data was also collected from various sources such as in-house
publications pertaining to management and researches done in the field, and many
other sources for suitability, reliability, adequacy and accuracy of the data for the
study. In addition, the secondary data has also been culled from the annual financial
accounts, the corporate plan and other reports maintained at the unit level. The other
secondary data used in the study have been collected from published and
Jawahar Lal Nehru University, New Delhi; Indian Council for Social Sciences
(NCERT), New Delhi; Department of Management Studies, IIT, New Delhi; NIILM
Centre for Management Studies, New Delhi; Amity University, New Delhi; Jamia
Millia University (JMU), New Delhi; and International Management Institute, New
Delhi for collection of data. Moreover, online internet surfing was undertaken for
In all, both the primary as well as secondary data was adequately collected to
STATISTICAL TECHNIQUES
The data of all the respondents from both the organisations was pooled and
tabulated in Microsoft Excel with the help of computers, which was categorised into
three levels of management i.e. top, middle and lower level. The data were
subsequently subjected to various statistical tools, with the help of 'SPSS' statistical
package. Statistical data has been presented in the form of tables and graphs. In the
tabular form, the classification of data has been made with reference to other
variables. The graphs are used as a visual form of presentation of data. The
Variance (ANOVA) were applied to check and support the objectives and hypothesis
statistical tools were applied for the analysis of the data. These are :-
Standard Deviations were worked out to study the nature and distribution of scores
on the various variables. Mean score has two related meanings, the arithmetic mean
and the expected value of a random variable, which is also called the population
mean. For a data set, the mean is the sum of the observations divided by the number
of observations. The higher mean score and percentage across the statements
organisation and the lower mean scores and percentage across the statements means
The mean is often quoted along with the standard deviation: the mean
describes the central location of the data, and the standard deviation describes the
spread.
(b) ‘t’-test : In order to study the level of Emotional Intelligence of two groups
viz. public and private sector, ‘t’-test was carried out. The statistic ‘t’ has been
developed by William S. Gosset and its distribution has been referred to as student’s
under the pen name ‘student’. ‘t’-test is used to attach a statistical significance of
samples with different mean values are drawn from same population or from two
different populations with same means. Here a choice is made between two
alternatives, whether (i) to accept the null hypothesis (it means no difference
between the sample means) i.e. the observed differences have occurred by chance or
(ii) to reject the null hypothesis i.e. the difference between the means of the two
which of the two means is significantly greater than the other and to what extent it is
greater.
composed of 1’s and the values below this diagonal are equal to those above the
diagonal except that the numbers are transposed. A correlation analysis summarizes
two variables.
areas, such as the study of individual differences, and in practical problems, such as
determining predictors of success for on-the-job performance. The two basic tasks
are (i) determining the degree of association between two variables and (ii)
associated variable.
relative standing in one variable and relative standing in the other and so is an index
of how well bivariate data points hug the straight line of best fit. The sign of the
(inversely) related. The magnitude of the coefficient varies from zero when no
Spearman’s correlation, ‘rs’, can be used in place of Pearson’s ‘r’ if the paired
A degree of correlation between two variables means that they vary together
to some extent, but it does not necessarily mean hat a causal relationship exists
between them. There is no such thing as the correlation between two variables.
Many factors may influence the correlation coefficient’s value. It is sensitive to the
Like other statistics, it is also subject to sampling variation. Variation from sample to
sample will, as usual, be greater when samples are small than when they are large.
The value of ‘r’ also depends on how the variables were measured and on the
random variable because of uncertainty as to its value, given only the value of each
using data for the variables, from a sample. The estimates measure the relationship
between the dependent variable and each of the independent variables. They also
allow estimating the value of the dependent variable for a given value of each
The general purpose of multiple regressions (the term was first used by Pearson,
point from the regression line (its predicted value) is called the residual value. The
smaller the variability of the residual values around the regression line relative to the
overall variability, the better is our prediction. Customarily, the degree to which two
square.
Despite its name, analysis of variance is really a test about means (at least in its
simplest forms). One way ANOVA may be considered an extension of the ‘t’ test to
problems involving more than two groups, or conversely, the ‘t’ test may be thought
ANOVA employs the sum of squares (SS) as the basic unit of measurement.
In one-way ANOVA for independently drawn groups, the total sum of squares
(SStotal) for all scores (across all groups) is partitioned into two parts: SS within, a
divide SS’s by their degree of freedom. When null hypothesis (H 0) is true (A = B =
C …), both types of variance estimate inherent variation, which reflects the
is true, S2w and S2bet should be equal within the limits of sampling error. When H0 is
false, the within-groups variance is unaffected (because all subjects within a group
are still tested identically), but the between-groups variance now reflects the
inherent variance plus differential treatment effect. The greater the treatment effect,
ANOVA examines the ratio (called the F ratio in honour of Fisher) of these
unity; if H0 is false, F will be greater than unity (a result of the differential treatment
the degrees of freedom for both S2bet and S2w. As was the case with the ‘t’-test.
states only that the group means are unequal in some (any) way.