I.

GENERAL PART

Q1. What age group are you in?

Frequency Table 1. What group are you in?

10 < 19 16
20 < 29 23
30 < 39 10
40 < 49 8
>50 3
60

Object 3

Figure 1. The group age of the respondent

Q2. What do you do?

 Frequency Percentage
Students 28 47
Office staffs 14 23
Workers 9 15
Teacher 2 3
Doctor 0 0
Other 7 12
60 100%

Object 5 Table 2.
What do you do?
 Figure 2. The current job of respondents

II. THE SECTION

FOR THE RESPONDENT ARE PRESENT AT THE SHOP.

Q3. Do you like Milk Tea?

Frequency Percentage
Yes 29 96%
No 1 4%
30 100%

Object 7 Table 3. Do you like

Milk Tea?
 Figure 3. Milk Tea favorite rate of respondents
Reason:

 “The flavor is so good”

 “It tastes fat and fragrant”
 “It has many different choices to choose depending on my taste”
 “If I do not drink milk tea, I do not know anything else to drink”

.
Q4. How frequently that you go to Money Milk Tea shop in a week?

Frequency Frequency
Once time a week 2 7%
Two time a week 12 40%
Three time a week 10 33%
More than three time a 6 20%
week
30 100%
Table 4. How frequently that you go to Money Milk Tea shop in a week?

Object 9

Figure 4. Frequency respondents go to Money Milk Tea shop

Q5. On average, depending on the frequency you visit the shop, how much do you pay for
a glass of drink?

Frequency
10,000 VND < 20,000 VND 2
20,000 VND < 30,000 VND 26
30,000 VND < 40,000 VND 2
> 40,000 VND 0
30
Table 5. The price of a glass of milk tea on average

Object 11
Figure 5. The price of a Milk tea glass that respondents paid on average
Q6. What drinks are being provided by Money Milk Tea? (You can choose more than 1
option)

Frequency
Milk Tea 30
Soda 30
Coffee 0
Smoothies 30
Fruit Juice 0
Table 6. What drinks are being provided by Money Milk Tea?

Object 13
 Figure 6. Kinds of drink that Money shop is offering

Q7. How do you feel about the flavor of drinks that provided by Money Milk Tea shop?

Frequency Percentage
Excellent 4 13%
Table 7. How do you feel about the flavor of
Good 3 10%
drinks that provided by Money Milk Tea
Normal 12 40%
shop?
Bad 11 37%
30 100%
 Object 15

Figure 7. Rate the flavor of the drinks

Q8. Why do you choose Money Milk Tea shop?

Frequency
Friendly staffs 13
Good space 30
Drinks suit to your taste 8
Fast service 14
Recommended by friends 26
Table 8. Why do you choose Money Milk Tea shop?
 Object 17

Figure 8. Why do you choose Money Milk Tea shop?

Q9. How satisfy are you with the following aspects below?

Frequency Percentage
Very Satisfied 24 80%

Satisfied 6 20%
Normal 0 0%
Space
Dissatisfied 0 0%
Very Dissatisfied 0 0%
Very Satisfied 5 17%
Satisfied 6 20%
Normal 2 7%
Staff’s Attitude
Dissatisfied 7 23%
Very Dissatisfied 10 33%
Very Satisfied 2 7%
Satisfied 5 17%
Normal 7 23%
Dissatisfied 12 40%
Quality service
Very Dissatisfied 4 13%

Very Satisfied 3 10%

Satisfied 5 17%
Normal 2 7%
Dissatisfied 15 50%
Quality of drinks Very Dissatisfied 4 13%

Very Satisfied 2 7%
Satisfied 5 17%
Normal 3 10%
 Dissatisfied 16 53%
Overall satisfaction Very Dissatisfied 4 13%

Table 9. How satisfy are you with the following aspects below?

Satisfaction levels of respondents

100% 0%
13% 13% 13%
90% 20%
33%
80%
70%
40%
60% 50% 53%
23%
50%
40% 80% 7%
23%
30% 7% 10%
20%
20% 17%
17% 17%
10% 17%
7% 10% 7%
0%
Space Staff's attitude Quality service Quality of drinks Overall Satisfaction
Very Satisfied Satisfied Normal Dissatisfied Very Dissatisfied

Figure 9. Satisfaction levels of respondents in different aspects

Q10. Do they have parking lot?

Frequency Percentage
Yes 30 100%
No 0 0%
Table 10. Do they have parking lot?
 Object 23

Figure 10. Do the Money Milk Tea shop have parking lot?

Q11. When you come here, how often do you have

Frequency
trouble with finding a parking place?
Always 9
Usually 4
Often 8
Sometimes 6
Seldom 1
Never 2
Table 11. When you come here, how often do you have trouble with finding a parking place?

Object 25 .

Figure 11. How often do you have trouble with finding a parking place?
 Q12. Do you see that materials for making drinks are clean, hygiene or not?

Frequency Percentage
Yes 12 40%
No 18 60%
30 100%
Table 12. Do you see that materials for making drinks are clean, hygiene or not?

Object 27
 Figure 12. Materials for making drinks are clean or not

Q13. In most recent times, after drinking milk tea here, do you often get any effects?

Frequency
Normal 17
Stomachache 8
Nausea 5
Other 0
30
Table 13. In most recent times, after drinking milk tea here, do you often get any effects?
 Object 30

Figure 13. What effect do respondents often get?

Q14. Compared with other Milk Tea shop that you have tried; how do you evaluate the
quality of Money Milk Tea shop?

Frequency Percentage
 Better 8 27%
Not Better 13 43%
Have not tried other Milk Tea shop 9 30%
30 100%
Table 14. Compared with other Milk Tea shop that you have tried; how do you evaluate the quality of
Money Milk Tea shop?

Object 32

Figure 14. Evaluate Money Milk Tea shop with other Milk Tea shop
Q15. In the future, would you still choose to use Money Milk Tea’s drinks?
 Frequency Percentage
Yes 4 13%
No 9 30%
Maybe 17 57%
30 100%
Table 15. In the future, would you still choose to use Money Milk Tea’s drinks?

Object 34

Figure 15. Would respondents still choose Money Milk Tea shop?
III. THE SECTION IS FOR NGOS AND OTHERS GROUP

1. FOR STAFF

Q16. How many staff are there at Money Milk Tea shop?

15 staffs

Q17. How satisfy are you with your current job at the Money Milk Tea shop?

Frequency
Very Satisfied 3
Satisfied 7
Normal 4
Dissatisfied 1
Very Dissatisfied 0
15
Table 16. How satisfy are you with your current job at the Money Milk Tea shop?
 What is satisfaction level of staff with job
8
7
7
6
5
4
4
3
3
2
1
1
0
Very Satisfied Satisfied Normal Dissatisfied Very Dissatisfied
Frequency
Figure
16. How satisfy are you with your current job at the Money Milk Tea shop?

Q18. Does your manager treat you and your colleague well?

Frequency
Very good 1
Good 3
Normal 9
Not good 2
Very not good 0
Table 17. Does you manager create good conditions for you to work?
 Object 38

Figure 17. Does your manager treat you and your colleague well?

2. FOR NEIBORHOOD AND ANOTHER GROUP

Q19. In your observation, is the place crowed most of the time?

Frequency
Yes 30 100%
No 0 0%
30 100%
Table 18. In your observation, is the place crowed most of the time?
 Object 40

Figure 18. Is the Money Milk Tea shop crowed most of the time?
Q20. Since they moved here, do their business activities affect the neighbors’ or the
community’s day to day life?

Frequency Percentage
Yes 19 63%
No 11 37%
30 100%
Table 19. Do their business activities affect the neighbors’ or the community’s day to day life?

Object 42
 Figure 19. Do the business activities of this shop affect the neighbors' or community life?

Q21. Following are some of the problems that may be caused by a business. Please rate
Money Milk Tea shop on the following

Frequency Percentage
Always 2 7%
Usually 16 53%
Causing traffic jams in the area
Sometimes 9 30%

Never 3 10%
Always 30 100%

Indiscriminate discharge of Usually 0 0%

wastewater
Sometimes 0 0%
Never 0 0%
Always 19 63%

Music is too loud Usually 7 23%

Sometimes 2 7%
Never 2 7%

Always 0 0%
 Usually 3 10%

Very late closing time (i.e. after Sometimes 27 90%

11pm)
Never 0 0%
Always 30 100%
Usually 0 0%
Occupy the sidewalk of
pedestrians Sometimes 0 0%
Never 0 0%

Always 0 0%
Usually 22 73%
No proper system of garbage
disposal Sometimes 8 27%
Never 0 0%

Table 20. The problems that may be caused by a business

Object 44

Figure 20. The problems that may be caused by a business

Q22. How satisfy are you with business activities/ drinks of Money Milk Tea?

Frequency
Very Satisfied 0
Satisfied 0
Normal 3
Dissatisfied 11
Very Dissatisfied 16
30
Table 21. How satisfy are you with business activities/ drinks of Money Milk Tea?

Object 46

Figure 21. How satisfy are you with business activities/ drinks of Money Milk Tea?

Q23. From a personal standpoint, you think what do they need to improve for better
efficiency (such as the taste of drink, the way they serve, the way they do their business
activities….)

 Respondents who are customers of Money Milk Tea:

 They need to pay attention to the stages of cleaning
 Managers need to reconsider the style and attitude of employees
  On the quality of milk tea, beverages, they need to import materials that have a clear
origin
 On the parking lot, adding staff to make it easier for customers to search for parking
space
 Respondents who are living near Money Milk Tea shop and other groups:
 Managers of Money Milk Tea must be more responsible for their business day to day
activities
 They must know how to run their business without effect to our life too much.
 They need to treat the wastewater immediately before it spills into the road
 Do not encroach on the sidewalks too much, they can move the counter inside a bit.