Big Data – Big Deal for Public Sector

Organizations
Hoàng Xuân Hiếu
Director, FAB & Government Business
Indochina & Myanmar

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 The following is intended to outline our general product direction.
It is intended for information purposes only, and may not be
incorporated into any contract. It is not a commitment to deliver
any material, code, or functionality, and should not be relied upon
in making purchasing decisions. The development, release, and
timing of any features or functionality described for Oracle’s
products remains at the sole discretion of Oracle.

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Big Data Challenge

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 What is Big Data?

Big data is a collection of data sets so large and complex that it becomes
difficult to process using on-hand database management tools or traditional
data processing applications. The challenges include capture, curation,
storage, search, sharing, analysis, and visualization.
http://en.wikipedia.org/wiki/Big_data

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 What Makes it Big Data?

Social
Social

BLOG
BLOG

Internet
of things

Volume Velocity Variety Value

Very large Extremely Wide range Low Value Density
quantities fast streams of data type
of data of data characteristics

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 Sample of Big Data Use Cases Today

AUTOMOTIVE
Auto sensors
What is
COMMUNICATIONS
Location-based
the main difference
Retail / CPG
Sentiment analysis
in this data?
FINANCIAL
SERVICES
EDUCATION &
RESEARCH
reporting advertising Hot products Risk & portfolio analysis Experiment
location, New products sensor analysis
Optimized Marketing
problems

HIGH TECHNOLOGY /
Volume, Velocity, Variety
LIFE MEDIA/
ON-LINE
SERVICES / HEALTH CARE
INDUSTRIAL MFG. SCIENCES ENTERTAINMENT SOCIAL Patient sensors,
Mfg quality Clinical trials Viewers / advertising MEDIA monitoring, EHRs
Warranty analysis Genomics effectiveness People & career Quality of care
Cross Sell matching
Web-site
optimization
OIL & GAS These
Games Characteristics
TRAVEL &
TRANSPORTATION
Challenge
UTILITIES
your LAW
ENFORCEMENT
Drilling Adjust to
exploration
sensor analysis
player
behavior
Existing
SensorArchitecture
optimal
analysis for
traffic flows
Smart Meter
analysis for
& DEFENSE
Threat analysis -
network social media
In-Game Ads Customer sentiment capacity, monitoring, photo
analysis

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 Information Society and the Challenges for Government

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 Government Reactions to Big Challenges
What is the US Government doing?
• Big Data Research and Development Initiative: $200M new spending focused on government's use
of Big Data for scientific discovery, environmental and biomedical research, education, and national
security and includes the following:
– DOD: $60M
– DAPRA: $25M
– NIH and NSF:
– DOE: $25M
– USGS

• President's Directive: Digital Government: Building a 21st Century Platform to better serve the
American People - May 2012
• Open Government Plans 2.0
• Presidential Memorandum August 24, 2012: transition to electronic record management

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 Big Data - Many Decision makers with Different Drivers

• Program Directors
• Financial Managers
• Inspectors
• CIOs
• Transition from Process-Driven to Data-Driven

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 Challenges to Adopting Big Data and Managing the Life Cycle of Big
Data in Government

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 What is Your Big Data Strategy?

DECIDE ACQUIRE

How will you

acquire live
streams of
unstructured data?

ANALYZE ORGANIZE

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 What is Your Big Data Strategy?

DECIDE ACQUIRE

How will you

organize big data
so it can be
integrated into
your data center?
ANALYZE ORGANIZE

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 What is Your Big Data Strategy?

DECIDE ACQUIRE

What skill sets

and tools will you
use to analyze big
data?

ANALYZE ORGANIZE

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 What is Your Big Data Strategy?

DECIDE ACQUIRE

How will you

share the
analysis in real-
time?

ANALYZE ORGANIZE

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 Big Data in Action

DECIDE ACQUIRE
Make
Better
Decisions
Using
Big Data
ANALYZE ORGANIZE

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Oracle Big Data Platform
Oracle Big Data Oracle Oracle Oracle
Appliance Big Data Exadata Exalytics
Connectors
Optimized for Hadoop, “System of Record” Optimized for
R, and NoSQL Processing Optimized for DW/OLTP Analytics & In-Memory Workloads

Hadoop Oracle Enterprise

Oracle Performance Management

In-Database Analytics
Advanced
Oracle Big Data
Connectors
Analytics Oracle Business Intelligence
Open Source R Applications
Data
Warehouse Oracle Business Intelligence
Oracle NoSQL Tools
Database Oracle Data
Integrator Oracle
Oracle Endeca Information
Database
Applications Discovery

Stream Acquire Organize Discover & Analyze

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 Big Data (Quick Win) Target Areas
Justice and Fraud Prevention Public Health
Public Safety

• Program Effectiveness • Military Benefits • Cross reference

• Gang Affiliations • Insurance between genes and
• Predictive Insurgence • Government Benefits disease
• Crime Prevention
Find Disease Early –
Reduce Recidivism x% Reduce Fraud by $y Reduce Healthcare
costs z%

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Customer Success Stories

18 Copyright © 2011, Oracle and/or its affiliates. All rights Insert Information Protection Policy Classification from Slide 8
reserved.
 http://www.oracle.com/us/corporate/customers/customersearch/cali-dept-corrections-1-exadata-cs-1942931.html

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 https://apex.oraclecorp.com/pls/apex/f?p=1876:1:101584701666676:::::

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 Questions

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Oracle Big Data Appliance

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 What is the Big Data Appliance (BDA)
Cluster of industry standard servers for Hadoop and NoSQL Database
• Focus on Scalability and Availability at low cost

InfiniBand Network Compute and Storage

• Redundant 40Gb/s switches • 18 High-performance low-cost
servers acting as Hadoop
• IB connectivity to Exadata
nodes

10GigE Network
• 36 TB Capacity per node
• 8 10GigE ports
• Hadoop triple replication
• Datacenter connectivity
• NoSQL Database triple
replication
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 Why Oracle Big Data Appliance?

• One-third faster time-to-market then “Design It Yourself”

Hadoop Cluster
Fastest Time to • Engineered by Oracle and Cloudera. Pre-configured with
Decision leading Hadoop Distribution and NoSQL
• Better Integration with your Oracle ecosystem

• Proven at large scale (6X Faster)

• Optimized MapReduce workloads
High Performance • Highly Available Name Node Solution
• Multi-Homing for Hadoop to leverage BDA’s InfiniBand

• 40% Lower cost than “Design It Yourself”

• Start Small with BDA Starter Rack
Least Expensive • Flexible Configurations - Divide Full Rack BDA in multiple
clusters
• Single Enterprise Management Framework

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 Big Data Appliance Engineered for Performance
Compared with a DIY Cluster

• Configured for exceptional

performance on delivery
• 6x faster than custom 20-node 10

Hadoop cluster for large batch

6x

Time (hours)
transformation jobs
• Engineering done by Oracle and 5

Cloudera:
– OS and File System Tuning
– Java Virtual Machine Tuning 0
Big Data DIY Hadoop
– Hadoop Configuration and Setup Appliance Cluster

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 Engineered for Quicker Time to Value at Lower Cost
Time to Market (Weeks) Cost: Initial Infrastructure/Tasks
30 800.000
700.000
25
600.000
20
500.000
15 400.000
300.000
10
200.000
5
100.000
0 0
Oracle Big Data Appliance Build it yourself Oracle Big Data Appliance Build it yourself

ESG believes that a "buy" versus "do-it-yourself" […] nearly 40% cost savings versus IT architecting,
approach will yield roughly one-third faster time-to- designing, procuring, configuring, and implementing
market benefit improvement... its own big data infrastructure.

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http://www.oracle.com/us/corporate/analystreports/industries/esg-big-data-wp-1914112.pdf
 Big Data Appliance Flexible Configurations

Divide Full Rack BDA in 6 Node Cluster

multiple clusters

Provide more flexible

configurations for Example Configuration
customers

Automatic reconfiguration 12 Node Cluster

when expanding the
cluster

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 Big Data Appliance X3-2 Starter Rack
Start and grow in increments of six servers

• 6 Nodes fully cabled in Starter Rack

• 96 Intel® Xeon® E5 Processors
• 384 GB total memory
• 216TB total raw storage capacity
• 6 Nodes In-Rack Expansion added in-rack
• 96 Intel® Xeon® E5 Processors
• 384 GB total memory
• 216TB total raw storage capacity

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