Aviva

About the Company

• Aviva plc is a British multinational insurance company headquartered in London,
United Kingdom.
• Aviva India is an Indian life assurance company, and a joint venture between Aviva plc,
2002
a British assurance company, and Dabur Group, an Indian conglomerate. Established
(India Operations)
• As per the Indian insurance sector regulations, Aviva plc has a 49% stake and Dabur
Headquarters Gurgaon
has a 51% stake in the JV partnership.
• Sachin Tendulkar - Aviva India’s brand ambassador since 2007. Chairman Mohit Burman
CEO & MD Trevor Bull
Financial services
Industry
Insurance
Awards and Recognition
• Aviva’s Street to School Campaign was the runner-up in the CSR Awards 2014, organized by BFSI Vision Magazine
• The Street to School programme also received the CRY Child Rights Champion Award in 2012
• The ‘Aviva Great Wall of Education’ won the TVE Corporate Sustainability Award at BAFTA London in 2012
• Aviva India won the ‘Out-of-the box PR idea’ award at the India PR & Corporate Communications Awards 2012

Products
• Aviva has partitioned its products into 3 segments based on the target groups - Individuals, Groups, SMEs
• Below are some of the Products under Protection, Investment, Savings & Retirement
1. Fixed term protection plans (Aviva LifeShield Platinum)
2. Endowment plans (Aviva Moneyback, Aviva Dhanvriddhi, Aviva Sachin Extra Cover Advantage, Aviva Dhanvarsha, Aviva FreedomLife
Advantage, Aviva LifeSaver Advantage)
3. Child policy (Aviva Young Scholar Advantage, Aviva Young Scholar Secure)
4. Single Premium plans (Aviva LifeBond Advantage)
5. Family Income Builder- launched in August 2012
6. Aviva i-Life - online fixed term protection plan
7. Aviva Health Secure, an online health insurance plan
CSR
• Street to School
Initiatives focus on empowering underprivileged children through education
• Arpana Services
Arpana Trust is a charitable organization which works towards the upliftment of street children in slum rehabilitated settlements
• Charities Aid Foundation
Aviva joined hands with CAF India to further enhance our Street to School Program. The Bachpan ki Udaan project aims to provide an
early learning opportunity to children from poor economic backgrounds to strengthen their cognitive skills, so as to influence their
learning outcome in the later years
• Katha
Aviva collaborated with Katha for the sponsorship of a Phulwadi that caters to 36 children with special needs (29 special children & 7
differently abled children)

Recent News
• Aviva Life Insurance takes employee well-being to a new level by introducing Aviva Heart care
• Aviva aim to have 5 million customers by 2020
• Aviva Life Insurance Bags 'Product of the Year 2017' - for Aviva Heart Care, India's First Heart Insurance for Couples

Questions
• The insurance sector in India is still nascent in comparision to US/Canada. What should India do to improve the insurance sector?
• What was its strategy to introduce a unique product - Aviva heart care plan?
• How is the company planning to achieve 5 million customers by 2020?
• What are the major disruptions that could accelerate the growth in Insurance sector?