Professional Documents
Culture Documents
TO RAISE
US $ 250,000 IN
BiG DIGITAL ACCOUNTING PVT. LTD.
THROUGH PRIVATE EQUITY
June 2018
Strictly Confidential
IMPORTANT NOTICE
• This Information Memorandum (“IM”) has been issued by BIG DIGITAL ACCOUNTING PVT. LTD. to enable recipients
(“Recipients”) to consider participating in a EQUITY fund requirement to meet the Company’s capital growth requirements.
• The Company has taken all reasonable care to ensure that the information in this IM (“the Information”) is true and
accurate in all material respects and that there are no material facts the omission of which would make misleading any
statement in this IM, whether of fact or of opinion. The information is selective and is subject to updating, expansion,
revision and amendment.
• This IM does not purport to contain all the information that Recipients may require, and no obligation is accepted to
provide Recipients with access to any additional information, or to update, expand, revise or amend the Information, or to
correct any inaccuracies which may become apparent.
• This IM includes certain forward looking statements, estimates and projections with respect to the anticipated
performance of the Company. Such statements, estimates and projections reflect various assumptions made by the
Company concerning anticipated results, which assumptions may or may not prove to be correct. No representation is
made as to the accuracy of such statements, estimates and projections.
• This IM is not a prospectus, and does not constitute or form any part of any offer or invitation to subscribe for, underwrite
or purchase securities, nor shall it or any part of it form the basis of, or be relied upon, in any way in connection with any
contract or investment decision relating to any securities. It is aimed only at persons having professional experience in
matters related to investments of this nature, and the opportunity to which this IM relates is available only to such persons.
Persons of any other description should not make any use of, rely on nor act upon this IM.
• Recipients should therefore conduct their own investigations and analyses of the Company and the Information, including
the merits and risks involved and are advised to seek their own professional advice on the financial, tax, legal and other
consequences of investing in the Company. It is the responsibility of any prospective investor to satisfy itself as to full
compliance with the applicable laws and regulations of any relevant territory (including obtaining any requisite
governmental or other consent and observing any other formality prescribed in such territory). The Company takes no
responsibility for informing prospective investors of any applicable laws or regulations.
• This IM is confidential and for use only by the persons to whom it is issued by the Company or its appointed advisers, by
accepting delivery of this IM each Recipient agrees to treat the contents hereof as confidential. It may not be copied or
distributed by the Recipient to any third parties (other than to the Recipient’s professional advisers who are subject to a
similar duty of confidentiality and for the sole purpose of obtaining advice hereon). In the event that the Recipient does not
proceed with its interest in the Company or if the Company makes the request the Recipient must return this IM to the
Company. Furthermore the Company would require the Recipient delete all copies along with those with their advisors.
2
TABLE OF CONTENTS
1 EXECUTIVE SUMMARY
MACROECONOMICS
DEMOGRAPHICS
6 APPENDIX
3
CORPORATE INFORMATION INDIA
4
EXECUTIVE SUMMARY
5
EXECUTIVE SUMMARY
INTRODUCTION
7
EXECUTIVE SUMMARY
ü Likh Le team already did the trial run of the app and got very good
OM NAMO response in Nasik
STRATEGIC ü Services Highlights – Credit Account Management, Multi Lingual
Support, Access to Phone feature, Data stored on cloud reducing
ADVANTAGE risk of phone loss, data loss, phone switch.
8
KEY CONSIDERATIONS/ VALUE DRIVERS
MACROECONOMICS - INDIA
2011-12 64,316
DEMOGRAPHICS - INDIA
Ahmedabad, Pune and Kolkata are in order of the most DEMOGRAPHIC PROFILE OF INDIA
populous metropolitan areas. Population* 1,282,000,000
Population 1.2%
Growth Rate (Per
RURAL AND URBAN POPULATION Annum)
(% IN 2014)
No. of 267083333
Households
32%
Religions Hinduism, Islam, Christianity,
Rural Sikhism, Buddhism, Jainism
1
Urban Literacy** Total
0 population: 74.04%
Male: 82.14%
Female: 65.46%
68% Source: PricewaterhouseCoopers report
Ministry of External Affairs
• - Population in 2015; ** - provisional data 201110
census
*** - 2013 est.
UNORGANIZED SECTOR
IN INDIA
11
UNORGANIZED SECTOR IN INDIA
12
BiG Digital Accounting Pvt Ltd
13
BiG Digital Accounting Pvt Ltd.
ü During the POC, This App has come out as a star performer and
the apple of the eye for the street vendors.
TARGET VENDORS
FEATURES
• Tea Stalls / Chai wala
• Paper wala
• Easy order booking
• Haar Wala / Flourist
• One click report generation
• Doodh wala
• Daily Sales Report
• Tiffin Service
• Outstanding Report
• School / Industry Canteen
• Monthly Sales Report
• SME Industry for Contract labour
• Various Data Analytics Reports
• Waste Management Companies
• Paanwala
USER INTERFACE
16
BiG Digital Accounting Pvt Ltd.
• Maharashtra,
• Gujarat
PHASE 2 • Madhya Pradesh
Simple Basic Accounting Services
• Andhra Pradesh
User App for ordering from the street vendors and online PHASE 3 (JULY-DEC 2019)
payments
• Pakistan, Bangladesh, Nepal, Sri
Lanka, Africa
17
BiG Digital Accounting Pvt Ltd.
20%
5%
Investor I
Other Investor
18
BiG Digital Accounting Pvt Ltd.
APP READINESS
§ EASY TO NAVIGATE
§ EASY TO SEARCH
§ EASY TO ADD CUSTOMER
§ EASY TO GENERATE
REPORTS
19
BiG Digital Accounting Pvt Ltd.
20
BiG Digital Accounting Pvt Ltd.
MARKETING CAMPAIGN
THANK YOU
UAE (Head Office)
BIG Strategic Management
FOR ANY FURTHER QUERIES AND INTEREST IN THIS Consultants FZC
INVESTMENT OPPORTUNITY # 806, Rose 6, TECOM,
Dubai, UAE
PLEASE CONTACT Contact No.: 00971 558803641
Spain
BIG Strategic Management
Consultants
Mazustegui 21- 3a entreplanta
802/803, Nirmal Corporate Center, LBS Road, Mulund West, Mumbai 80
izquierda 47806 Bilbao
Tel: 91-22-25918522 / 23
Vizcaya, Spain
E-mail id: consulting@big-consultants.com Tel: 0034 674155370
Website: www.big-consultants.com
22