Professional Documents
Culture Documents
Toshio Taki
Board Director, Head of Fintech Institute
Money Forward, Inc.
‘Money’ may be nothing more than a tool for living. However, money is also essential for guarding ourselves
and our families, as well as for realizing our dreams.
Money Forward, Inc. contributes to building a better society by providing services that enable users to “see
money in a positive light and broaden their range of opportunities,” thereby significantly enriching their lives.
Mainstay Services 2
We provide various B2C and B2B services.
“MF Cloud”
SaaS platform for businesses
Automated PFM Service
MF Cloud Accounting / MF Cloud Tax Return
MF Cloud Invoice / MF Cloud Payroll
MF Cloud Expense / MF Cloud Reconciliation
Practical Economic Media MF Cloud My Number / MF Cloud Finance
New Services
Automated savings app Financial consultation desk Inter-company post-pay settlement service
No. of users
Securities
Credit card
Miles
Electronic money
Mobile phone
Pension Market share
Automatically
Connects
classifies
Visualizes Source: Mar. 23 to 27, 2017, Rakuten Research, Inc.,
“PFM app currently used”
** Based
Based on
on research
research by
by Money
Money Forward,
Forward, Inc.
Inc. as
as of
of June
Sep. 30,
29, 2018
2017 Survey targets: 685 PFM app users in their 20s to 60s
MF Cloud Series—SaaS Platform 4
The MF Cloud Series is a SaaS-type service platform for businesses
providing comprehensive services for back office operations.
Seller Buyer
350
300
250
200
150
100
50
0
1999 2000 01 02 03 04 05 06 07 08 09 10 11 12 13 14 15 16 17
(FY End)
40
35
30
25
20
15
10
0
1999 2000 01 02 03 04 05 06 07 08 09 10 11 12 13 14 15 16 17 18
(FY End)
Corporation/Sole Corporation/Sole
Loan Target Individuals
proprietorship proprietorship
JPY 0.5-3m JPY 0.1-5m JPY 0.1-10m
Loan Amount
(USD 4-27k) (USD 1-45k) (USD 1-100k)
Business/
Loan Usage Business Business
excl. Speculation
Launch of MF Fine 10
• On 11 Jul, we announced launch of MF Fine, an entity dedicated to
developing AI based loan screening model.
• Many SME in Japan access their own accounting data with 1-2mths lag,
and most of lending practices asks for such resources as core
information for credit data. We believe there are multiple resources that
can create better value in credit generation.
So what is alternative credit? 11
T-2days T-30mins T+0 T+1-2days T+1-2mths
Que/
Wisdom of Digital Cloud based
Alternative Reservation Multi-bank/
crowds/ payment instancy
data Open Banking
ZMOT
Lending: What could be changed with tech? 12
Generation of Credit
• POS data more valuable than accounting data, enhanced by digital payment
• AI’s ability to estimate demand far before POS
• IoT devices help monitor real time sales
• Ability to screen better borrowers from alternative data (ex. social media)
Online Processing
• eKYC procedures, standardized processing of documents, cloud based
documentation, RPA
• Release of domestic/regional bias of lenders
After Lending
• Ability to pre-screen/monitor borrower behavior
• Alternative collateral
Loan Servicing
• Manual servicing still with large room for digitalization
• Alternative foreclosure
Disclaimer
The forward-looking statements and other contents included in this material are determined based on information
currently available, and may be subject to change due to macro economic trends, changes in the market
environment or industry in which the Group operates, or for other internal/external factors. Money Forward, Inc.
shall not represent or warrant the accuracy or completeness of the information contained in this material.
This material is an excerpt translation of the original Japanese material and is only for reference purposes. In the
event of any discrepancy between this translated material and the original Japanese material, the latter shall
prevail.