UNIVERSITAS INDONESIA

FACULTY OF ECONOMICS AND BUSINESS

DEPARTMENT OF ACCOUNTING
UNDERGRADUATE PROGRAM

SYLLABUS
ANALITIK BISNIS
(BUSINESS ANALYTIC)
ECAU609103
SEMESTER I 2018/2019

No. Lecturers E-mail

Regular Class
1. Panggah Triwicaksono, M.Sc panggah@ui.ac.id
2. Teguh I. Maulana M.Sc., M.S.Ak (Coordinator) teguh.im@ui.ac.id
nurul.husnah@ui.ac.id /
3. Nurul Husnah, M.S.Ak / Anis Al Rosjidi, M.Sc
anis.rosjidi@ui.ac.id
hidayanti_masud@yahoo.com /
4. Hidayanti MM / Annisa M.Sc
annisa.feb.ui@gmail.com
siticzafrani@ui.ac.id /
5. Siti Czafrani Pratiwi M.Acc / Rini Yulius M. Ak
rini.yulius@ui.ac.id
rini.yulius@ui.ac.id /
6. Rini Yulius M.Ak / Miranti Kartika Dewi Ph.D
miranti.kartika@ui.ac.id
International Class
Aichiro Suryo Prabowo MPP (Coordinator) / aichiro@ui.ac.id /
1.
Indah Melati M.Sc indah.melati@ui.ac.id
Extension Class
1. Panggah Tri Wicaksono, M.Sc panggah@ui.ac.id
2. Hidayanti MM hidayanti_masud@yahoo.com

Subject Code ECAU609103

Subject Title Business Analytic
Credit Value 3
Year 1
Pre-requisite/ Mathematics for Economics and Business (ECEU601200)
Co-requisite/ Statistics for Economics and Business (ECEU601200)
Exclusion
Role and Purposes The learning goal of this course is to apply technical competence in accounting-related fields
with the learning outcome to apply technical competence in Information Technology. After
completion this subject, the students are expected to be able to apply basic quantitative
techniques, using appropriate software tools, and to solve a variety of business problems.
Subject Learning Upon completion of the subject, student will be able to:
Outcomes Apply basic quantitative techniques, using appropriate software tools, to solve a variety of
business problems (technical competence in information technology)
a. Determine the optimal solution of programming models.
b. Analyze the solution report of programming models.
c. Determine the optimal solution using various decision models (i.e. network models,
decision trees, analytical hierarchy process, waiting line models, and simulation
models).
d. Determine the optimal strategy using game theory.
e. Interpret the regression results.
f. Analyze various forecasting techniques.

Subject Synopsis/
Indicative Syllabus Week Topic LO References
#
1 Introduction to Business Analytics a BWT: Ch. 1, 2
• Think differently about statistics LSS: First
• Business analytics: the changing face of things first
statistics
• Getting started learning statistics
• Preparing to use Microsoft Excel for statistics
Modelling with Linear Programming
• Model Formulation
• A Maximization Model Example
• Graphical Solution of Linear Programming Models
• A Minimization Model Example
• Irregular Types of Linear Programming Problems
• Characteristics of Linear Programming Problems

2 Solving Linear Programming Models a,b BWT: Ch. 4

• A Product Mix Example and 5
• A Diet Example
• An Investment Example
• A Marketing Example
Integer Programming
• Integer Programming Models
• Integer Programming Graphical Solution
• Computer Solution of Integer Programming
Problem Using Excel
• 0-1 Integer Programming

3 Sensitivity Analysis a,b BWT: Ch. 3

 • Changes in Objective Functions Coefficients
• Objective Functions CoefficientsRanges with the
Computer
• Changes in Constraint Quantity Values
• Constraint Quantity Values Ranges with Excel
• Other Forms of Sensitivity Analysis

4 Modeling Multi Criteria Problems a,c BWT: Ch. 9

• Goal Programming (Group
• Graphical Interpretation of Goal Programming Assignment)
• Computer Solution of Goal Programming Problems
with QM for Windows and Excel
• The Analytical Hierarchy Process
• Scoring Model

5 Nonlinear Programming Models a,b BWT: Ch. 10

• Nonlinear Profit Analysis
• Constraint Optimization
• Solution Nonlinear Programming with Excel
• A Nonlinear Programming with Multiple
Constraints
• Nonlinear Model Examples

6 Network Flow Models c BWT: Ch. 7

• The Shortest Route Problem Quiz 1
• The Minimal Spanning Tree Problem
• The Maximal Flow Problem

7 Game Theory c Ref: source

• Game Theory
• Types of Game Situations
• A Pure Strategy
• A Mixed Strategy
Source:
http://wps.prenhall.com/bp_taylor_introms_10/
112/28870/7390752.cw/index.html
8 Waiting Line Models c BWT: Ch.13
• Elements of Waiting Line Analysis
• The Single-Server Waiting Line System
• Undefined and Constraint Service Times
• Finite Queue Length
• The Multiple-Server Waiting Line
9 Decision-Making Models c BWT: Ch. 12
• Decision Making without Probabilities LSS: Ch. 9
 • Decision Making with Probabilities
• Expected Utility
• Decision Trees
• Expected Value of Perfect Information
• Expected Value of Sample Information

10 Simulation Models c BWT: Ch. 14

• The Monte Carlo Process
• Computer Simulation with Excel Spreadsheets
• Simulation of a Queuing System
• Continuous Probability Distributions
• Statistical Analysis of Simulation Results
• Crystal Ball
• Verification of the Simulation Model
• Areas of Simulation Application

11 Fundamental of Hypothesis Testing: One-Sample Tests e LSS: Ch. 9, 10

• Fundamental of hypothesis testing
methodology
• t-test of hypothesis for the mean
• one-tail tests
• Z-test of hypothesis for the proportion
• Potential hypothesis-testing pitfalls and ethical
issues
Two– Sample Tests of Hypothesis
• Comparing the means of two independent
populations
• Comparing the means of two related populations
• Comparing the proportions of two independent
populations
• F-test for the ratio of two variances
• Effect size
12 Analysis of Variance e LSS: Ch. 11 &
• Completely randomized design: one-way ANOVA 12
• The Factorial design: two-way ANOVA
• The Randomized Block design
• Two-Way Analysis of Variance
• Two-Way ANOVA with Interaction

Chi Square and Non-Parametric Tests

• Chi-square test for the difference between two
proportions
• Chi-square test for the difference among more
 than two proportions
• Chi-square test of independence
• Wilcoxon rank sum test
• Kruskal Wallis Rank Test
•
13 Simple Linear Regression e LSS: Ch. 13 &
• Type of regression models 14
• Determining the simple linear regression equation (Group
• Measures of variation Assignment)
• Assumptions of regression
• Residual analysis
• Measuring autocorrelation
• Inferences about the slope and correlation
coefficient
• Estimation of mean values and prediction of
individual value
• Potential pitfall of regression

Introduction to Multiple Regression

• Developing multiple regression model
• r2, adjusted r2, and the overall F Test
• Residual analysis for the multiple regression model
• Inferences concerning the population regression
coefficient
• Testing portions of multiple regression model
• Using dummy variables and interaction terms in
regression model
• Logistic regression

14 Forecasting Models f BWT: Ch. 15;

• Forecasting Components LSS: Ch 16
• Time Series Methods Quiz 2
• Forecast Accuracy
• Time Series Forecasting Using Excel
• Time Series Forecasting Using QM for Windows
• Regression Methods

Teaching/Learning Teaching method uses active lecturing and class discussions, in which students achieve the
Methodology study objectives by discussing and completing related problems or cases under the guidance
of lecturer. The problems and cases are taken from the text book or other sources.

Students use collaborative learning with simple jigsaw approach in the 7th session.

The policy related to plagiarism, cheating, and attendance must refer to faculty regulation.
Assessment Specific % Intended Learning Outcomes to be
Method in Assessment Weighting Assessed
Alignment with Methods/Tasks
Intended Learning a b c d e f
Outcomes Continuous 100
Assessment
GROUP 10%
Group √ √
Assignment
(10%)
INDIVIDUAL 90%
Mid Term √ √ √ √
Exam (35%) –
closed books
and notes
Final Exam √ √ √
(35%) – closed
books and
notes
Individual √ √ √ √ √ √
Assignment
and
Participation
(10%)
Quizzes (10%) √ √

Student Study
Effort Expected Class Contacts
Lectures 35 Hours
Other student study effort
Preparation for discussion 35 Hours
Preparation for project/assignment/tests 35 Hours
Reading List and Required Readings:
References 1. Taylor III, Bernard W. 2016. Introduction to Management Science, 12th edition. Prentice
Hall. (BWT)
2. Levine, David M., Stephan, David M., Sabat, Kathryn A. 2017. Statistics for Managers
using Microsoft Excel, 8th edition. Prentice Hall (LSS)