Professional Documents
Culture Documents
for which such corporation was formed may permit and for this
L-43350, December 23, 1937) purpose may enter into such contracts as may be necessary.
But before a corporation may be said to be lawfully organized,
FACTS:
many things have to be done. Among other things, the law
Manuel Tabora is the registered owner of four parcels of land. To requires the filing of articles of incorporation. In this case,
guarantee the payment of two loans, he executed in favor of Cagayan was not yet incorporated when it entered into
PNB two mortgages over the four parcels of land. Later, a third a contract of sale. Not being in legal existence then, it did not
mortgage on the same lands was executed in favor of Severina possess juridical capacity to enter into the contract. Boiled
Buzon. Thereafter, on May, 1930, Tabora executed a public down to its naked reality, the contract was entered into not
document, by virtue of which the four parcels of land were sold between Tabora and a non-existent corporation, but between
to the plaintiff company (Cagayan), said to be under process of the Manuel Tabora as owner of the four parcels of lands on the
incorporation. Cagayan filed its article incorporation with the one hand and the same Manuel Tabora, his wife and others, as
Bureau of Commerce and Industry only on October, 1930. A mere promoters of a corporations on the other
year later, the board of directors of Cagayan adopted a hand. These promoters could not have acted as agent for a
resolution authorizing its president to sell the four parcels of projected corporation since that which has no legal existence
lands in question to Teodoro Sandiko. Through a deed of sale, could have no agent. A corporation, until organized, has no life
Cagayan sold, ceded and transferred to Sandiko all its right, and therefore no faculties.
titles, and interest in and to the four parcels of land.
A promissory note was drawn by the Sandiko in favor of
Cagayan, payable after one year from the date thereof. Sandiko Additional Notes:
failed to pay. Cagayan brought this action in the Court of First
Corporations are creatures of the law, and can only come into
Instance, which absolved Sandiko.
existence in the manner prescribed by law. As has already been
ISSUE: stated, general law authorizing the formation of corporations are
general offers to any persons who may bring themselves within
Whether or not Cagayan has juridical capacity to enter into
their provisions; and if conditions precedent are prescribed in
contract with Tabora
the statute, or certain acts are required to be done, they are
HELD: terms of the offer, and must be complied with substantially
before legal corporate existence can be acquired.
No. The transfer made by Tabora to Cagayan was affected on
May 31, 1930 and the actual incorporation of said company was That a corporation should have a full and complete organization
affected later on October 22, 1930. In other words, the transfer and existence as an entity before it can enter into any kind of a
was made almost five months before the incorporation of the contract or transact any business, would seem to be self-
company. Unquestionably, a duly organized corporation has the evident. A corporation, until organized, has no being, franchises
power to purchase and hold such real property as the purposes or faculties. Nor do those engaged in bringing it into being have
any power to bind it by contract, unless so authorized by the
1
charter there is not a corporation nor does it possess franchise
or faculties for it or others to exercise, until it acquires a
complete existence.
2
HALL v. PICCIO (1905) unregistered partnership; that they wished to have it
dissolved because of bitter dissension among the
Petitioner: C. Arnold Hall and Bradley P. Hall members, mismanagement and fraud by the managers
Respondents: Edmundo S. Piccio, Judge of CFI Leyte, Fred and heavy financial losses.
Brown, Emma Brown, Hipolita Capuciong, in his capacity as - The petitioners filed a motion to dismiss (MTD),
Receiver of the Far Eastern Lumber And Commercial Co., Inc., contesting the court's jurisdiction and the sufficiently of
Author: Plan
the cause of action. Judge Piccio denied the MTD and
ordered the dissolution of the company; and at the
Topic: Corporate Contract Law; De Facto Corporation (Sec.
20); Elements request of plaintiffs, appointed of the properties thereof,
Doctrines: Elements for Existence of De Facto Corporation: upon the filing of a P20,000 bond.
(1) Valid law under which incorporated; - Petitioners offered to file a counter-bond for the discharge
(2) Attempt in good faith to incorporate; “colorable compliance;” of the receiver, but the judge refused to accept the offer
(3) Assumption of corporate powers; and and to discharge the receiver. Hence, this petition.
(4) Issuance of certificate of incorporation
- The petitioner contends that inasmuch as the Far Eastern
Facts: Lumber and Commercial Co., is a de facto corporation.
- 28 May 1947, the petitioners and private respondents Hence, sec 20 (sec 19 dati) of the Corporation Code
signed and acknowledged in Leyte, the Article of applies, and therefore the court had no jurisdiction to take
Incorporation (AoI) of the Far Eastern Lumber and cognizance of said case:
Commercial Co., Inc., organized to engage in a general BP blg. 68. Sec. 20. De facto corporations. – The due
lumber business to carry on as general contractors, incorporation of any corporation claiming in good faith to
operators and managers, etc. Attached was an affidavit of be a corporation under this Code, and its right to exercise
the treasurer stating that 23,428 shares of stock had corporate powers, shall not be inquired into collaterally in
been subscribed and fully paid with certain properties any private suit to which such corporation may be a party.
transferred to the corporation described in a list Such inquiry may be made by the Solicitor General in a
appended thereto. quo warranto proceeding.
- Immediately after the execution of said AoI, the
corporation proceeded to do business with the adoption Issue: W/N the CFI had jurisdiction in the said case and to
of by-laws and the election of its officers. decree the dissolution of the company – Yes.
- 2 Dec 1947, the said AoI were filed in SEC for the
issuance of the corresponding certificate of incorporation. Held: YES.
- 22 Mar 1948, while pending, the respondents filed before - The SC held that the said provision is not applicable in
CFI Leyte alleging, among other things, that the Far this case:
Eastern Lumber and Commercial Co. was an
3
- First, not having obtained the certificate of incorporation,
the Far Eastern Lumber and Commercial Co. — even its
stockholders — may not probably claim "in good faith" to
be a corporation.
- It is the issuance of a certificate of incorporation by the
Director of the Bureau of Commerce and Industry which
calls a corporation into being. The immunity if collateral
attack is granted to corporations "claiming in good faith to
be a corporation under this act." Such a claim is
compatible with the existence of errors and irregularities;
but not with a total or substantial disregard of the law.
Unless there has been an evident attempt to comply with
the law the claim to be a corporation "under this act"
could not be made "in good faith."
- Second, the case was not a suit in which the
corporation is a party. It is a litigation between
stockholders of the alleged corporation, for the purpose
of obtaining its dissolution. Even the existence of a de
jure corporation may be terminated in a private suit for its
dissolution between stockholders, without the intervention
of the state.
4
CORPORATION BY ESTOPPEL DOCTRINE planted kenaf on the 3 hectares of land and they refused
to make an accounting and deliver her share, estimated
SALVATIERRA V. GARLITOS (1958)
that the gross income was P4,500 and the deductible
Petioner: Manuela T. Vda de Salvatierra expense was P1,000. The refusal of the company to do
Respondent: Hon. Lorenzo Garlitos as Judge of CFI Leyte and their obligation creates a violation thereof and rescission
Segundino Refuerzo was but proper.
5
Issue: Whether or not Refeurzo can be held personally liable? corporation as provided by law, it cannot create agents or
confer authority on another to act in its behalf; thus, those
Ruling + Ratio: Yes.
who act or purport to act as its representatives or agents
While as a general rule, a person who deals with an do so without authority and at their own risk. And as it is
association in such a way to recognize its existence as a an elementary principle of law that a person who acts as
corporate body is estopped from denying the same in an an agent without authority or without a principal is himself
action arising out of such transaction, yet this doctrine regarded as the principal, possessed of all the right and
may not be held to be applicable where fraud takes a part subject to all the liabilities of a principal, a person acting
in the said transaction. In the instant case, on plaintiff's or purporting to act on behalf of a corporation which has
charge that she was unaware of the fact that the no valid existence assumes such privileges and
defendant corporation had no juridical personality, its obligations and becomes personally liable for contracts
president gave no confirmation or denial of the same and entered into or for other acts performed as such agent
the circumstance surrounding the execution of the (Fay vs. Noble, 7 Cushing [Mass.] 188. Cited in II
contract lead to the inescapable conclusion that plaintiff Tolentino's Commercial Laws of the Philippines, Fifth Ed.,
was really made to believe that such corporation was p. 689-690).
duly organized in accordance with law.
Other Notes:
A corporation when registered has a juridical personality
Rule 38, Section 3, of the Rules of Court treats of 2
separate and distinct from its component members or
periods within which a petition for relief may be filed.
stockholders and officers, such that a corporation cannot
The petition must be filed within 60 days after the
be held liable for the personal indebtedness of a
petitioner learns of the judgment and not more than 6
stockholder even if he should be its president (Walter A.
months after the judgment or order was rendered,
Smith Co. vs. Ford, SC-G. R. No. 42420) and conversely,
both of which must be satisfied. In this case, Refuerzo
a stockholder cannot be held personally liable for any
filed it after 7 months and 23 days, it was clearly
financial obligation by the corporation in excess of his
made beyond the prescriptive period provided by the
unpaid subscription. But this rule is understood to refer
rules.
merely to registered corporations and cannot be made
applicable to the liability of members of an
unincorporated association. The reason behind this
doctrine is obvious— an unincorporated association has
no personality and would be incompetent to act and
appropriate for itself the power and attributes of a
6
GR. No. 117010 April 18, 1997 several times to recover their money. Their persistence was to
no avail for Garcia and Botero were nowhere to be found. They
PEOPLE OF THE PHILIPPINES, plaintiff-appellee, then went to the Mandaluyong Police Station and filed their
vs. complaints. They also checked with the Securities and
ENGR. CARLOS GARCIA y PINEDA, PATRICIO BOTERO y Exchange Commission (SEC) and discovered that Ricorn was
VALES, LUISA MIRAPLES (at large), accused, not yet incorporated. They also found that Ricorn was not
PATRICIO BOTERO y VALES, accused-appellant licensed by the Department of Labor and Employment (DOLE)
to engage in recruitment activities.
RTC: Garcia and Botero were held guilty for the crime of Illegal
Facts
Recruitment.
The complainantsEdgardo Belen, Gloria Silaras, Alfredo
Issue: WON Garcia and Botero should be held liable for the
Estinoso, Jose Erwin Esclada, Elsa Delubio and Ariel Rivada
crime of Illegal Recruitment.
testified that on various dates in March 1992, they went to
Ricorn Philippine International Shipping Lines, Inc. an entity
which recruits workers for overseas employment. They applied Ruling: YES.
as seamen, cook, waiter, chambermaid or laundrywoman
overseas. Esclada applied to accused Botero. All the other Botero engaged in recruitment and placement activities in
complainants coursed their application to accused Garcia who that he, through Ricorn, promised the complainants employment
represented himself as president of Ricorn. Complainants were abroad. Under the Labor Code, recruitment and placement
required to submit their NBI and police clearance, birth refers to “any act of canvassing, enlisting, contracting,
certificate, passport, seaman’s book and Survival of Life at Sea transporting, utilizing, hiring or procuring workers, and includes
(SOLAS). As they did not have the last three (3) documents, referrals, contract services, promising or advertising for
they were asked to pay five thousand pesos (P5,000.00) as employment, locally or abroad whether for profit or not:
processing fee. They paid to Ricorn’s treasurer, Luisa Provided, That any person or entity which in any manner, offers
Miraples. They were issued receipts signed by Miraples. The or promises for a fee employment to two or more persons shall
receipts were under Ricorn’s heading. be deemed engaged in recruitment, and placement.”
Garcia and Botero assured complainants of employment All the essential elements of the crime of illegal
after the May 11, 1992 election. Accused Botero, as the vice- recruitment in large scale are present in this case, to wit:
president of Ricorn, followed-up their passports, seaman’s book (1) the accused engages in the recruitment and placement of
and SOLAS. He told some applicants to wait for their papers workers, as defined under Article 13 (b) or in any prohibited
and informed the others that their papers were in order. activities under Article 34 of the Labor Code;
After the election, complainants went back to Ricorn to (2) accused has not complied with the guidelines issued by the
check on their applications. They discovered that Ricorn had Secretary of Labor and Employment, particularly with respect to
abandoned its office at Jovan Building for non-payment of the securing of a license or an authority to recruit and deploy
rentals. Hoping against hope, they went back to the building workers, either locally or overseas; and
7
(3) accused commits the same against three (3) or more
persons, individually or as a group.
It is a fact that Ricorn had no license to recruit from
DOLE. In the office of Ricorn, a notice was posted informing job
applicants that its recruitment license is still being processed.
Yet, Ricorn already entertained applicants and collected fees for
processing their travel documents.
For engaging in recruitment of workers without obtaining
the necessary license from the POEA, Botero should suffer the
consequences of Ricorn’s illegal act for “(i)f the offender is a
corporation, partnership, association or entity, the penalty shall
be imposed upon the officer or officers of the corporation,
partnership, association or entity responsible for violation; . . .
The evidence shows that appellant Botero was one of the
incorporators of Ricorn. For reasons that cannot be discerned
from the records, Ricorn’s incorporation was not consummated.
Even then, appellant cannot avoid his liabilities to the public as
an incorporator of Ricorn. He and his co-accused Garcia held
themselves out to the public as officers of Ricorn. They received
money from applicants who availed of their services. They are
thus estopped from claiming that they are not liable as corporate
officials of Ricorn. Section 25 of the Corporation Code provides
that “(a)ll persons who assume to act as a corporation knowing
it to be without authority to do so shall be liable as general
partners for all the debts, liabilities and damages incurred or
arising as a result thereof: Provided, however, That when any
such ostensible corporation is sued on any transaction entered
by it as a corporation or on any tort committed by it as such, it
shall not be allowed to use as a defense its lack of corporate
personality.
8
International Express Travel & Tours Services, Inc. v. CA maintained that he did not guarantee payment but merely acted
as an agent of the Federation which has a separate and distinct
Petitioner: International Express Travel & Tours Services, Inc.
juridical personality.
Respondent/s: CA, Henri Kahn, Philippine Football Federation
Issue: WON Henri Kahn is not personally liable for the unpaid
Topic: Two Levels: (i) with “Fraud”, and (ii) without “Fraud” balance to petitioner.
10
LIM TONG LIM vs. PHILIPPINE FISHING GEAR INDUSTRIES, ISSUE: Whether or not Lim Tong Lim is liable.
INC.
Petitoner: Lim Tong Lim HELD:
Respondent: Philippine Fishing Gear Industries, Inc. - Yes. From the factual findings of both lower courts, it is
clear that Chua, Yao and Lim had decided to engage in a
fishing business, which they started by buying boats
DOCTRINE: Clearly, under the law on estoppel, those
worth P3.35 million, financed by a loan secured from
acting on behalf of a corporation and those benefited by it,
Jesus Lim. In their Compromise Agreement, they
knowing it to be without valid existence, are held liable as
subsequently revealed their intention to pay the loan with
general partners.
the proceeds of the sale of the boats, and to divide
equally among them the excess or loss. These boats, the
FACTS: purchase and the repair of which were financed with
borrowed money, fell under the term “common fund”
- It was established that Lim Tong Lim requested Peter Yao under Article 1767. The contribution to such fund need
to engage in commercial fishing with him and one Antonio not be cash or fixed assets; it could be an intangible like
Chua. The three agreed to purchase two fishing boats but credit or industry. That the parties agreed that any loss or
since they do not have the money they borrowed from profit from the sale and operation of the boats would be
one Jesus Lim (brother of Lim Tong Lim). They again divided equally among them also shows that they had
borrowed money and they agreed to purchase fishing indeed formed a partnership.
nets and other fishing equipments. Now, Yao and Chua
represented themselves as acting in behalf of “Ocean - Lim Tong Lim cannot argue that the principle of
Quest Fishing Corporation” (OQFC) they contracted with corporation by estoppels can only be imputed to Yao
Philippine Fishing Gear Industries (PFGI) for the and Chua. Unquestionably, Lim Tong Lim benefited
purchase of fishing nets amounting to more than P500k. from the use of the nets found in his boats, the boat
They were however unable to pay PFGI and so they were which has earlier been proven to be an asset of the
sued in their own names because apparently OQFC is a partnership. Lim, Chua and Yao decided to form a
non-existent corporation. Chua admitted liability and corporation. Although it was never legally formed for
asked for some time to pay. Yao waived his rights. unknown reasons, this fact alone does not preclude
the liabilities of the three as contracting parties in
- Contention of the petitioner: Lim Tong Lim however representation of it. Clearly, under the law on
argued that he’s not liable because he was not aware estoppel, those acting on behalf of a corporation and
that Chua and Yao represented themselves as a those benefited by it, knowing it to be without valid
corporation; that the two acted without his knowledge and existence, are held liable as general partners.
consent.
11
obligation to pay any unpaid balance of their subscription
in excess of 50 per centum of the same.
Phil. Trust Co. vs Rivera
Petitioner: PHILIPPINE TRUST COMPANY
Respondent: MARCIANO RIVERA
ISSUE: Whether or not the reduction of the capital by releasing
DOCTRINE: It is established doctrine that subscription to the the subscribers from payment of their subscription is valid.
capital of a corporation constitute a fund to which creditors have
a right to look for satisfaction of their claims and that the RULING: NO
assignee in insolvency can maintain an action upon any unpaid It is established doctrine that subscription to the capital of a
stock subscription in order to realize assets for the payment of corporation constitute a fund to which creditors have a right to
its debts. look for satisfaction of their claims and that the assignee in
FACTS: insolvency can maintain an action upon any unpaid stock
subscription in order to realize assets for the payment of its
The Cooperativa Naval Filipina was duly incorporated debts.
under the laws of the Philippine.
A corporation has no power to release an original subscriber to
Mariano Rivera was one of the incorporators of the its capital stock from the obligation of paying for his shares,
without a valuable consideration for such release; and as
company.
against creditors a reduction of the capital stock can take place
The articles of incorporation were duly registered in the only in the manner an under the conditions prescribed by the
Bureau of Commerce and Industry. statute or the charter or the articles of incorporation. Moreover,
strict compliance with the statutory regulations is necessary
In the course of time, the company became insolvent and In this case, the resolution releasing the shareholders from their
went into the hands of the Philippine Trust Company as obligation to pay 50 per centum of their respective subscriptions
assignee in bankruptcy. was an attempted withdrawal of so much capital from the fund
upon which the company's creditors were entitled ultimately to
Philippine Trust Company instituted an action to recover rely and, having been effected without compliance with the
one-half of the unpaid stock subscription of the statutory requirements, was wholly ineffectual.
defendant.
12
ONG YONG VS TIU investment of the Ongs and awarding practically
everything else to the Tius.
FACTS:
Tius claim that they are not provided appropriate offices
Construction of Masagana Citimall which was owned by and certain provisions in the agreement were breached.
First Landlink Asia Development Corporation (FLADC)
and in turn owned by respondents were threatened with ISSUE:
stoppage due to financial capabilities. WON the Tius could legally rescind the Pre-Subscription
Ongs and Tius entered into Pre-Subscription Agreement Agreement
where they agreed to have equal shareholdings of RULING + RATIO:
1,000,000 shares at P100 par value each. Ong paid
P190M to settle the indebtedness of FLADC. NO. The court ruled that the subscription contract was between
Ong and FLADC.
Tius being the original owner, subscribe to an additional
549,800 shares in addition to their already existing The act of providing appropriate offices for David S. Tiu and
subscription of 450,200 shares. Additional shares were in Cely Y. Tiu as Vice-President and Treasurer, respectively, had
the following form: contribute to FLADC a 4-storey no bearing on their obligations under the Pre-Subscription
building P20M (for 200K shares)and 2 parcels of land Agreement since the obligation pertained to FLADC itself. The
P30M (for 300K shares) and P49.8M (for 49,800 shares). initial objective was to raise the amount needed to settle the
Ong added P100M share in addition to the amount used indebtedness.
to settle the indebtedness What the law requires is that the breach of contract should be so
"substantial or fundamental" as to defeat the primary objective
Tius were given the right to nominate the Vice-President
of the parties in making the agreement. Since the cash and
and the Treasurer plus 5 directors while Ongs nominate
other contributions now sought to be returned already belong to
the President, the Secretary and 6 directors (including the
FLADC, an innocent third party, said remedy may no longer be
chairman) to the board of directors of FLADC and right to
availed of under the law.
manage and operate the mall.
Tius then rescinded their agreement and filed it to the
Considering therefore that the real contracting parties to the
SEC for confirmation which it later on approved.
subscription agreement were FLADC and the Ongs alone, a civil
Ongs filed reconsideration that their P70M was not a case for rescission on the ground of breach of contract filed by
premium on capital stock but an advance loan the Tius in their personal capacities will not prosper. Assuming it
SEC en banc affirmed it was a premium on capital stock had valid reasons to do so, only FLADC had the legal
personality to file suit rescinding the subscription agreement
While CA, on the other hand mentioned that Ongs and
with the Ongs inasmuch as it was the real party in interest
the Tius were in pari delicto but, "for practical
therein.
considerations," that is, their inability to work together, it
was best to separate the two groups by rescinding the The Corporation Code, SEC rules and even the Rules of Court
Pre-Subscription Agreement, returning the original provide for appropriate and adequate intra-corporate remedies,
13
other than rescission, in situations like this. Rescission is the fact that theparties refer to it as a purchase or some other
certainly not one of them, specially if the party asking for it has contract
no legal personality to do so and the requirements of the law
therefor have not been met. Trust fund doctrine are subscriptions to the capital stock of a
corporation constitute a fund to which the creditors have a right
Even assuming that Tius have the legal standing to sue, said to look for the satisfaction of their claims. It allows the
action will nevertheless still not prosper since rescission will distribution of corporate capital only in three instances: (1)
violate the Trust Fund Doctrine (see notes below) and the amendment of the Articles of Incorporation to reduce the
procedures for the valid distribution of assets and property authorized capital stock,24 (2) purchase of redeemable shares
under the Corporation Code. by the corporation, regardless of the existence of unrestricted
retained earnings,25 and (3) dissolution and eventual liquidation
Further, the court also ruled that a judicial order to decrease of the corporation.
capital stock without the assent of FLADC's directors and
stockholders is a violation of the "business judgment rule".
Such an act infringes on the law on reduction of capital stock.
Ordering the return and distribution of the Ongs' capital
contribution without dissolving the corporation or decreasing its
authorized capital stock is not only against the law but is also
prejudicial to corporate creditors who enjoy absolute priority of
payment over and above any individual stockholder thereof.
The Ongs' shortcomings were far from serious and certainly less
than substantial; they were in fact remediable and correctable
under the law. It would be totally against all rules of justice,
fairness and equity to deprive the Ongs of their interests on
petty and tenuous grounds.
14
GSIS Family Bank-Thrift Bank V BPI Family Bank RULING:
15
name of the company already registered. To show contrast with
These two requisites are present in this case. respondent's corporate name, petitioner used the words "GSIS"
and "thrift." But these are not sufficiently distinct words that
In this case, respondent was incorporated in 1969 as Family differentiate petitioner's corporate name from respondent's.
Savings Bank and in 1985 as BPI Family Bank. Petitioner, on While "GSIS" is merely an acronym of the proper name by
the other hand, was incorporated as GSIS Family - Thrift Bank which petitioner is identified, the word "thrift" is simply a
only in 2002,38 or at least seventeen (17) years after classification of the type of bank that petitioner is. Even if the
respondent started using its name. Following the precedent in classification of the bank as "thrift" is appended to petitioner's
the IRCP case, we rule that respondent has the prior right over proposed corporate name, it will not make the said corporate
use of the corporate name. name distinct from respondent's because the latter is likewise
engaged in the banking business.
The proposed name is (a) identical or (b) deceptive or On the second point (b), there is a deceptive and confusing
confusingly similar to that of any existing corporation or to any similarity between petitioner's proposed name and respondent's
other name already protected by law. corporate name, as found by the SEC. In determining the
existence of confusing similarity in corporate names, the test is
On the first point (a), the words "Family Bank" present in both whether the similarity is such as to mislead a person using
petitioner and respondent's corporate name satisfy the ordinary care and discrimination. And even without such proof of
requirement that there be identical names in the existing actual confusion between the two corporate names, it suffices
corporate name and the proposed one. Respondent cannot that confusion is probable or likely to occur.
justify its claim under Section 3 of the Revised Guidelines in the
Approval of Corporate and Partnership Names,39 to Petitioner's corporate name is "GSIS Family Bank—A Thrift
wit:cralawlawlibrary Bank" and respondent's corporate name is "BPI Family Bank."
The only words that distinguish the two are "BPI," "GSIS," and
3. The name shall not be identical, misleading or confusingly "Thrift." The first two words are merely the acronyms of the
similar to one already registered by another corporation or proper names by which the two corporations identify
partnership with the Commission or a sole proprietorship themselves; and the third word simply describes the
registered with the Department of Trade and Industry. classification of the bank. The overriding consideration in
determining whether a person, using ordinary care and
If the proposed name is similar to the name of a registered firm, discrimination, might be misled is the circumstance that both
the proposed name must contain at least one distinctive word petitioner and respondent are engaged in the same business of
different from the name of the company already banking. "The likelihood of confusion is accentuated in cases
registered.chanrobleslaw where the goods or business of one corporation are the same or
substantially the same to that of another corporation."
Section 3 states that if there be identical, misleading or
confusingly similar name to one already registered by another Under the facts of this case, the word "family" cannot be
corporation or partnership with the SEC, the proposed name separated from the word "bank." In asserting their claims before
must contain at least one distinctive word different from the the SEC up to the Court of Appeals, both petitioner and
16
respondent refer to the phrase "Family Bank" in their
submissions. This coined phrase, neither being generic nor
descriptive, is merely suggestive and may properly be regarded
as arbitrary. Arbitrary marks are "words or phrases used as a
mark that appear to be random in the context of its use. They
are generally considered to be easily remembered because of
their arbitrariness. They are original and unexpected in relation
to the products they endorse, thus, becoming themselves
distinctive." Suggestive marks, on the other hand, "are marks
which merely suggest some quality or ingredient of goods. The
strength of the suggestive marks lies on how the public
perceives the word in relation to the product or service."
17
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