Research Project (BBA)

Course Name: Industrial Research Project

Semester: VI
Course Code: BBA 322
Course Credits: 6

General Guidelines for Research Project

The work should be original work done by the student concerned.
The size of the report would depend on the project undertaken. However it must be typed on
A4 size paper with1.5 line spacing.
All the students are required to use uniform font and format (except in heading and
subheadings) throughout the text of the report. For example, if anybody uses “Times New
Roman” of font size 12 in the text, then he/she will be using the same throughout the
report.
The project report must accompany a certificate authenticating the originality of the work done
in the prescribed format, as indicated below.
Each student will make two copies of project report in the recommended format. One
copy is to be submitted to School office after due approval from the Faculty Guide on or
before the due date. The students will keep one copy of the project for their further reference
in future.
Each student is required to make a copy of project in CD and submit along with
his/her project report.

 Students have to present themselves before the faculty mentors/Project Steering

Committee allocated to them twice a month for progress review, guidance and
supervision starting January 5 th, 2019. (Dates will be mapped on RF Campus and
attendance will be marked therein. Eligibility criterion to appear for the Viva-Voce is
75%))

 The Research project shall be divided into 3 Phases:

a) Phase -1
Project Synopsis
The project synopsis should be prepared in consultation with the guide. The guide should
approve your project synopsis by February 10th, 2019.
Thereafter, the Project Steering Committee (comprising of members from School
Research Committee) will review your synopsis. Project Steering Committee is set

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up at the School of Business, to directly monitor and track the projects. The
functions of this committee include:

 Coordination and tracking of all project related activities

 Evaluating the project synopsis submitted by the student and conveying the result of
the same to the student and his/her mentor
 Providing suggestions for improvement
If your synopsis is approved, you can proceed to Phase II of the project. However, if the
Steering Committee is not satisfied with your Synopsis, you have to prepare a fresh one
and get it approved within 10 days.
You have to appear every month once before your mentor (1st-15 th of the month) and
once (16 th- -30 th) before the Project Steering Committee, which will monitor your progress.

The project synopsis needs to be prepared keeping in mind the following points
a) Title of the project (Maximum 20 words)
b) Introduction and Objectives of the Study (Maximum 200 words)
c) Problem Statement (including Literature Review) ( Maximum 500 words)
d) Research Methodology and References (Maximum 500 words)

Submission of project synopsis should be done as a hard copy.

Do’s &Don’ts for preparing project synopsis

I) Do’s
Use SMART (Specific, Measurable, Achievable, Realistic, Timely) project objectives
Select an appropriate topic and title related to your specialization
Your objectives should relate to the topic chosen
II) Don’ts
Don’t use past tense, except under literature review.
Do not formulate more than 5 objectives.
III) Other points to remember
Ensure that you do not submit plagiarised content for synopsis approval.

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 b) Phase II
Research/Project work
After approval of your synopsis by your faculty mentor and Project Steering
Committee, you can start working on your project. If it is a project based on primary
data you can proceed for field work under the supervision of your guide.
If your project is descriptive, you can start the in-depth study of your topic, taking
guidance from your mentor.

c) Phase III
Project Evaluation
Evaluation Pattern for the project is based on Synopsis (30%) towards Internal
Assessment (IA) and Project report, presentation (PPT) and Viva-Voce (70%)
towards External Examination (EE).

The Viva Voce will be scheduled in the third week of April, 2019. The date shall be
intimated to you in due course of time.

Organization of Report
Your final written reports must be hard bound in Navy Blue Colour with Gold
Embossing following the outline below.
a. Title page: This should include the full title of your project, the School,
program, session, batch and course name, your name, Name of Faculty Guide, and the
year of submission.

b. Table of Contents: Include a list of divisions and subdivisions of the report with
page references. If the report includes many figures or tables, a list of these should
also be included immediately following the table of contents.

c. Executive Summary: A one-to-two page managerial summary outlining the study

background and objectives, research design and major findings, conclusions
based on the findings, and recommendations for action.
d. Report Body
a. Introduction
i. Background factors necessitating the project. Includes 1.
A situational analysis
2. A literature review that provides the reader with an
orientation to the general management problem under
consideration.

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 3. This can include exploratory research (experience
surveys, case studies, secondary data search, pilot
studies, focus groups, and/or depth interviews).
ii. Definition of the management problem/questions. iii.
Questions
1. General research questions
2. Specific research questions (hypotheses)
3. State expected relationships between variables.
4. Show the logic connecting the general questions with the
specific research questions or with the hypotheses.
iv. Research objectives
1. Derived from the research questions or hypotheses
2. Explain the purpose of the research in measurable terms 3.
Define standards of what the research should accomplish.
4. It should be clear how the research is going to aid
management decision making.
b. Research Design and Methodology - the research strategy and plan.
i. Type(s) of research design(s) used (exploratory, descriptive,
and/or causal) and why chosen.
ii. Data collection method and forms.
1. A copy of the survey questionnaire should appear in an
appendix.
2. The text in this section should discuss the logic of your choice
of
a. Data collection medium (phone, in-person, self-
administered),
b. The questions in your questionnaire c.
Sequencing of questions
d. Kinds of scales used.
iii. Sampling design and plan.
1. Target population, 2.
sampling frame, 3.
sample units used
4. methods for selecting sample units, 5.
sample size,
6. Response rate.
iv. Fieldwork.
1. How and where the fieldwork was conducted.
2. Describe the pretesting phase and how this helped
improve the questionnaire (if at all) as well as the main
study.
v. Data analysis procedure.
1. Outline and describe the data preparation and processing

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 procedure,
2. Emphasize problems that required editing
3. General statistical methods used in the data analysis
4. Reasoning underlying your choice of statistical
procedures
5. Assumptions and/or limitations. c.
Results
i. Includes analysis, interpretation, and discussion of the findings in
light of the research questions and hypotheses.
ii. Summary tables, graphs, and charts should be used in the report body to
aid the discussion
iii. Comprehensive or detailed charts should be saved for the
appendix.
d. Limitations
i. Results should be discussed in light of the limitations and
assumptions.
ii. You should at least briefly discuss the issues of validity and
reliability of your research procedures and results and any
caveats you might like to mention for management (e.g., the
artificial limit of your small sample size, possible sources of
systematic error such as a non-representative sample,
nonresponse error, response bias, etc.).
iii. Problems encountered and efforts to overcome them can be
included
iv. Lessons you’ve learned for higher-quality research in the future. e.
Conclusions and Recommendations
i. Conclusions: Opinions, implications, and insights for managerial
decisions based on results.
ii. Recommendations:
1. Suggestions for managerial action, supported by fact and
judgment
2. Suggestions for future follow-up research (if necessary or
desirable).
f. Appendices - All technical and/or detailed material should appear here. These
can include:
i. data collection forms ii.
detailed calculations
iii. discussions of highly technical issues iv.
detailed tables of results
v. endnotes
vi. a bibliography
vii. Any other support material.

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Typing Instructions:
Paper A4 Size
Margins
Margins Left =1.5 inch, Right =1 inch
Spacing within a sentence: Double
Between words: 1 space
After a colon: 2 spaces
After a semi colon: 2 spaces
After a comma: 1 space
After a full stop: 2 spaces
Headings
Centre Head (All Caps, without underlining) 14 font size Centre
subhead (Caps and lower case underlined) 14 font size Side Head
(All Caps, without underlining) 14 font size
Paragraph head followed by a colon (Caps &Lower case underlined) 12 font size.
Quotation
It should be placed in quotation marks and double spaced, forming an immediate part of
the text, but if a quotation is of a considerable length (more than four or five type written
lines) then it should be single-spaced and indented at least half an inch to the right of the
normal text margin.

On the following page is the format for the cover page of your Report, followed by
that for the first page.

RESEARCH PROJECT ON
( TITLE OF THE PROJECT AND NAME OF THE ORGANIZATION) (16
Font Size, Times New Roman, Capital)

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FOR THE PARTIAL FULFILMENT OF THE REQUIREMENT
FOR THE AWARD OF

BACHELOR OF BUSINESS ADMINISTRATION (14

font size, Times New Roman, Bold and Italic)

UNDER THE GUIDANCE OF: SUBMITTED BY

Prof. ………. (Name of the Faculty Member) (Name of Student)

Bachelor of Business Administration

2016-19

Logo of the University,

School of Business, Galgotias University (22
font size, Times New Roman, Capitals)

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Certificate from Faculty Guide

This is to certify that the project report (Title……) has been prepared by Mr/Ms---------------
----under my supervision and guidance.The project report is submitted towards the partial
fulfillment of 3 year, full time Bachelor of Business Administration

Name and Signature of Faculty

Date:

Declaration

I,………….,Roll No………,student of BBA/BMS of School of Business, Galgotias

University, Greater Noida, hereby declare that the project report on
“……………………..at……….....................................................” is an original and
authenticated work done by me.
I further declare that it has not been submitted elsewhere by any other person in any of
the institutes for the award of any degree or diploma.

Name of the Student