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Journal of Business Ethics (2008) 79:279–297 Ó Springer 2007

DOI 10.1007/s10551-007-9380-x

Role Morality in the Accounting Profession


– How do we Compare to Physicians
and Attorneys? Robin R. Radtke

ABSTRACT. Role morality can be defined as ‘‘claim(- Introduction and motivation


ing) a moral permission to harm others in ways that, if not
for the role, would be wrong’’ (A. Applbaum: 1999, Ethics
for Adversaries: The Morality of Roles in Public and Professional Role morality can be defined as ‘‘claim(ing) a moral
Life (Princeton University Press, Princeton, NJ) p. 3). permission to harm others in ways that, if not for the
Adversarial situations resulting in role morality occur most role, would be wrong’’ (Applbaum, 1999, p. 3).
frequently in the fields of law, business, and government.
Applbaum (1999) advances many examples of role
Within the realm of accounting, professional obligations
morality behavior in many different types of pro-
may place the accountant in a situation where he/she is
susceptible to the pressures of role morality. If the fessional settings such as a lawyer defending a guilty
accountant engages in acts consistent with role morality, client, a political consultant engaging in a smear
significant harm to others may result.The current study campaign, an executioner executing an innocent
represents an initial investigation into role morality in prisoner, a CEO engaging in a strategy of secrecy, a
accounting and includes survey data from three samples of general endangering innocent people, and a doctor
professionals: accountants, physicians, and attorneys. Re- denying patient treatment. As Applbaum (1999)
sults suggest that accountants generally do not agree that claims, occupants of these professional roles may
role morality is acceptable. Additionally, when compared engage in acts such as coercion, deception, and
to the groups of physicians and attorneys, physicians agree violence, which are generally considered to be
the least with role morality, while attorneys agree the morally wrong. They do so as part of their role out
most. Implications for practicing accountants and sugges-
of a moral obligation to follow the rules of their
tions for future research into the theory of role morality
professions. Thus, professionals may believe that
are offered.
they have an obligation to act on behalf of their
KEY WORDS: accountants compared to attorneys clients in ways that would be wrong if done on their
and physicians, ethical behavior, role morality own behalves. In a business setting this type of
behavior could have potentially negative impacts on
multiple stakeholder groups. Investigating this phe-
Robin R. Radtke is currently an Assistant Professor at Florida nomenon of role morality and investigating
Atlantic University. Dr. Radtke earned her Ph.D., at the accountantsÕ views on role morality is the focus of
University of Florida and has previously taught at the Uni- this paper.
versity of Houston, the University of Texas San Antonio, Businesses exist to make money. Thus, within
and Texas Tech University. Dr. Radtke’s main research business it is to be expected that individuals working
interests are in the ever growing field of accounting ethics and
for a company attempt to advance the interests of the
she has been an editorial board member of Research on Pro-
company in any way possible. The issue centers on the
fessional Responsibility and Ethics in Accounting (formerly
Research on Accounting Ethics) since 1995. She has pub- acceptability of the methods employed. Obviously,
lished in various journals including Issues in Accounting illegal means cannot be employed, or if they are, the
Education, Behavioral Research in Accounting, perpetrators at least face the possibility of being caught
Accounting Horizons, Research on Professional and punished. The problem lies in the fact that not all
Responsibility and Ethics in Accounting, and others. actions that are considered legal and acceptable within
280 Robin R. Radtke

a business setting are necessarily acceptable from a nition of role morality as clearly. Additionally, an
moral viewpoint or to others outside the business. individual professional may not even realize that he/
Investigating accountantsÕ views on role morality she is engaging in role morality behavior, but may
is of interest given the increased scrutiny placed merely feel that he/she is simply carrying out the
upon the accounting profession following the Enron obligations of the professional role. The uncertainty
crisis and other recent failures such as WorldCom surrounding these everyday examples signals that this
and Tyco. Identifying whether accountants agree is an area ripe for investigation.
with the concept of role morality and whether their Less extreme examples may thus be present
views differ from those of other professionals would everyday in many professional realms. For example,
provide a potential explanation for some recent in the legal system, lawyers are permitted to argue
occurrences of unethical behavior. Understanding for what they know is false and not consider the
why one would consider this acceptable behavior potentially dangerous consequences of setting a
within the role, while others outside of the role find guilty criminal free; confidentiality is generally rec-
it unacceptable, is also of interest. ognized as the most unresolved issue in legal ethics
The paper is organized as follows. The next sec- (Zalesky, 2002). In the managed-care setting of the
tion presents the theoretical basis for the paper, while medical profession, such issues as cost containment,
the third section describes development of the capitation rates, and for-profit ownership may alter
hypotheses. The fourth section describes the the standard role of doctoring. Ritzer and Walczak
research methodology and the fifth section presents (1988, p. 1) argued many years ago that the changing
the results. Section six presents the conclusions of nature of the medical profession, including the ‘‘rise
the study, potential limitations of the research, and of McDoctors (no-appointment, walk-in medical
implications in terms of the accounting profession, as facilities modeled after fast-food restaurants)’’ would
well as suggestions for future research. lead to some degree of deprofessionalization. Appl-
baum suggests that there may one day be two types
of medical professionals: doctors who have fiduciary
Theoretical basis relationships with patients and are committed to the
care and healing of the sick and ‘‘schmoctors’’ who
Role morality are ‘‘contract employees of for-profit health care
providers who in turn have contractual relationships
As defined above, role morality can be thought of as with consenting adult customers’’ (1999, p. 51).
‘‘claim(ing) a moral permission to harm others in Within the realm of accounting, McPhail (2001,
ways that, if not for the role, would be wrong’’ p. 280) suggests that because accounting is technical
(Applbaum, 1999, p. 3). Permissible violation allows and mathematical in nature, it ‘‘dehumanises indi-
the professional to engage in adversary tactics that viduals and consequently makes it easier for some
may be harmful to others and to act on behalf of the people to treat other people cruelly.’’
client in ways that he/she would not act on his/her Consider, for example, the well-known legal
own behalf (Applbaum, 1999, p. 8). Within his/her ethics case of Spaulding v. Zimmerman (116 N.W.2d
role the professional may thus feel obligated to act in 704, 1962). In 1956 David Spaulding was a teenage
a certain manner, regardless of the consequences. passenger in a car driven by John Zimmerman. In a
These adversarial positions occur most frequently in collision with another vehicle, Spaulding received
the fields of law, business, and government. Role severe injuries and subsequently sought damages
morality at its extremes can be seen in such examples from Zimmerman. During an examination by
as Sanson, the executioner of Paris (Applbaum, ZimmermanÕs insurance companyÕs doctor, a life
1999, p. 15) and Adolf Eichmann, a middle-level SS threatening aneurysm was detected. SpauldingÕs own
officer who was responsible for the deportation of doctors had not detected the aneurysm of the aorta,
millions of European Jews to Nazi death camps which most likely was caused by the accident. No
(Applbaum, 1995, p. 470). While these two exam- one on ZimmermanÕs defense team, nor the doctor
ples may clearly constitute examples of role morality, discovering the condition, disclosed the information
other more ordinary examples may not fit the defi- to Spaulding himself. The parties subsequently
Role Morality in Accounting 281

settled for $6,500 and Spaulding lived with the life with the more favorable outcome; the loser ends up
threatening condition for nearly 2 years until it was giving in to concessions. The issue in these situations
discovered during a routine medical checkup, at becomes, is it appropriate to pursue a win at any
which time Spaulding successfully underwent sur- cost?
gery. Spaulding eventually had the initial settlement A common example in the realm of corporate
set aside, but in so doing the Minnesota Supreme strategy is the idea that a company makes money by
Court stated that ZimmermanÕs lawyer had no legal creating and sustaining market failures (Applbaum
obligation to disclose this life threatening informa- (1999), pp. 194–195, based on Porter (1980),
tion to Spaulding. (1985)). In order to perpetuate a competitive
This case begs the question of the boundaries of advantage, a company may engage in anticompeti-
acceptable behavior within a role. While confiden- tive adversary tactics such as driving up competitorsÕ
tiality to a client is one of a lawyerÕs most sacred costs and raising barriers to entry to create monopoly
duties, an exception should at least be considered if power while destroying economic value of the
adherence to this standard results in immoral competitors. These defensive tactics include such
behavior. Cramton and Knowles (1998, p. 65) state strategies as: tying up suppliers, raising competitorsÕ
specifically with respect to Spaulding v. Zimmerman, input costs, encouraging government policies that
that, ‘‘the adversary role of the lawyer in litigation raise barriers, blocking channel access, and fore-
arguably permits, and may sometimes require, a closing alternative technologies. While many of
lawyer to behave in an amoral or immoral way.’’ these practices have been the topic of antitrust liti-
How the lawyer justifies this behavior to him/herself gation, attempting to secure monopoly power by
may be based on the argument of constituted deterring and driving out competition within legal
description, which states that ‘‘if oneÕs actions are bounds is certainly the goal of many companies.
aptly described using terms defined by a practice, The earnings management phenomenon is an
then one must be engaged in that practice, because accounting specific example of potential role
some descriptions are logically possible only within a morality behavior. Earnings management can be
practice or role’’ (Applbaum, 1999, pp. 81–82). In defined as the intentional intervention of managers
other words, the lawyer may simply feel that it is part in non-neutral financial reporting to produce some
of his/her job. Thus, ‘‘if an action is aptly described private gain (Schipper, 1989). By definition, earn-
using terms defined by a social practice, the only way ings management is based on managerial intent, and
to evaluate that particular action is with respect to in some cases may be difficult to distinguish from
the rules internal to the practice’’ (Applbaum, 1999, appropriate applications of GAAP. According to
p. 82). For example, one cannot strike out or draw a Coffee (2001, p. 42), ‘‘auditors find earnings man-
walk without playing baseball. Thus, outside of the agement to be an on-going, pervasive phenomenon,
game of baseball, striking out or drawing a walk lose which auditors recognize is occurring but can only
their meaning. The problem with this argument sometimes prevent, either because they are limited
when viewed by those outside the profession, by artificial auditing conventions that presuppose
however, is that even if an action is judged accept- managementÕs probable integrity or because they are
able from within the profession, those outside the constrained by the conflicts of interest that the
profession can still judge the actor as a person multi-service consulting firm necessarily encoun-
(Applbaum, 1999, pp. 89–98). Thus, if an immoral ters.’’ Thus, in these cases, the auditor may often
act is viewed as being acceptable within a profession, know that management is attempting to manipulate
it can still be viewed as immoral or wrong from earnings figures, and even if the figures are in
outside the profession. compliance with GAAP, the auditor must determine
whether to allow the misstatement or make an
adjustment to the financial statements.
Role morality in business and accounting Additional examples of adversarial situations for
accountants include allowing a questionable audit
Adversarial situations abound in the business world. adjustment or tax treatment that has a material
In any contract negotiation, the winner is the party impact on the financial statements or the amount of
282 Robin R. Radtke

taxes owed, due to pressure from the client. In each engage in an act that may endanger innocent peo-
of these situations, the client gains an advantage pleÕs lives, then you must decide which of these
while multiple stakeholders of the companies conflicting moral standards to set aside. If one
involved are put at a disadvantage. In order to decides that human life is more important than the
engage in these activities, the accountant must orders of an employer, then the moral standard to
convince him/herself that it is acceptable to act in obey your employer is set aside. Another type of
these manners within the role of an accountant. consistency is related to universalism; if it is morally
The natural adversaries of general accountants and justified for me to perform a certain act, then it must
auditors include those parties from which accoun- be morally justified for another person to perform
tants may feel some sort of accountability pressure: the same or similar act in any similar circumstances.
the client organization which pays for services ren- Both of these arguments of consistency are par-
dered, the professional accounting firm which ticularly relevant in evaluating role morality from an
employs the accountants, the accounting profession ethical standpoint. The inconsistency of two moral
itself, and the general public (who rely on the standards (as in the example presented above) is part
financial statements). For the tax accountant, the first of the definition of role morality, in that an em-
three parties remain the same, but the general public ployee ‘‘claim(s) a moral permission to harm others
has less reliance on tax accountants (although it in ways that, if not for the role, would be wrong’’
could be argued that by reducing taxes paid by their (Applbaum, 1999, p. 3). The argument of univer-
clients the tax base is weakened and public services salism is also critical in that if it is morally permissible
may be diminished), while at the same time tax for me to perform a certain act as a function of my
accountants often are seen as having an adversarial role, then it must be morally permissible for another
relationship with the Internal Revenue Service. As is person to perform the same or similar act in any
suggested by Ponemon and Gabhart (1994), simul- similar circumstances, which could include those
taneous responsibility to each of these groups may outside of the role. The argument of universalism
create ethically sensitive situations for the accoun- fails with respect to role morality, in that actions
tant, since different constituents may have opposing performed within and outside of the role are eval-
goals and interests. These situations are nearly always uated differently. Thus, based on these basic con-
adversarial in nature, and how the accountant views cepts of moral reasoning, role morality fails both tests
the responsibilities of his/her role directly impacts of consistency.
the actions taken. Additionally, RawlsÕs requirements, or moral rules
that govern the conduct of individuals, are made up
in part of natural duties that do not depend on any
What makes role morality problematic? actual practice, agreement, convention, or institu-
tion (Applbaum, 1999; Garrett, 2003). These natural
There are several generally agreed upon criteria in duties include the duty not to be cruel, the duty not
evaluating moral reasoning or judgments. Shaw and to injure, the duty not to harm the innocent, the
Barry (1998, pp. 23–24) state that moral judgments duty to help one another, the duty of justice and the
should be logical, based on facts, and based on sound duty of mutual respect (Garrett, 2003, p. 2). Appl-
or defensible moral principles. Velasquez (2002, baum (1999, p. 136) argues that role morality actions
pp. 35–36) states that moral reasoning must be log- would require us to act in ways that violate our
ical, that the factual evidence supporting a judgment natural duties to one another. He suggests that
must be accurate, relevant, and complete, and that ‘‘Institutions and the roles they create ordinarily
the moral standards involved must be consistent.1 cannot mint moral permissions to do what otherwise
Velasquez (2002, pp. 36–37) goes on to address the would be morally prohibited’’ (Applbaum, 1999,
potential problem of moral standards associated with p. 3).
a decision being inconsistent. He gives an example In addition to citing Rawls, Applbaum (1999)
involving two moral standards, obeying your cites the work of many different philosophy scholars
employer and not endangering innocent people. He in attempts to investigate whether they can lend
states that if you were asked by your employer to support to or validate the theory of role morality. In
Role Morality in Accounting 283

nearly every chapter of his book he argues that ‘‘the Thus, once the individual justifies the necessity of
claims of adversary institutions are weaker than the institution, justification of the act of role
supposed and do not justify much of the harm that morality logically follows. This argument suggests
professional adversaries inflict’’ (Applbaum, 1999, that all individuals within various professions may
p. 3). Thus, several arguments based on theories of view role morality in similar ways, as is dictated by
ethics and morality suggests that role morality is at society.
the very least problematic. Based on the previous discussion, there is sup-
port for both arguments, that acts of role morality
are the responsibility of the individual who per-
petrates the act or of society as a whole who de-
Who is responsible for role morality? fines the act as part of the role. Applbaum (1999,
pp. 89–98) shows that the argument of constituted
Many acts labeled as consistent with role morality description, which has been previously discussed,
result in harm to the general public. Examples fails in that even if an action is judged acceptable
include a lawyer winning release of a potentially from within the profession, those outside of the
harmful criminal, the corporate strategy of creating profession can still judge the actor as a person.
and sustaining market failures, and the CEOÕs Additionally, the aforementioned arguments of
strategy of secrecy with respect to a failing com- consistency and universalism suggest that if any
pany. Yet many of these institutions, including the person is held responsible for his/her actions, then
professions of accounting, medicine, and law, are all people must be held responsible. Thus, it is
defined by a service motive that includes proposed that even though certain roles are dictated
upholding the public interest (Preston et al., by society, individuals within those roles may still
1995). At the same time, it is the public or be held responsible for the results of their actions
society who defines what a professional role within the roles.
should be. Thus, are acts of role morality the
responsibility of the individual who perpetrates the
act or of society as a whole who defines the act as
part of the role? Research hypotheses
The previous discussion of role morality and tests
of consistency focuses on the individualÕs responsi- Several research hypotheses are presented in order to
bility for acts performed. ApplbaumÕs previously examine the phenomenon of role morality in the
mentioned examples of Sanson, the executioner of field of accounting. First, whether practicing
Paris (Applbaum, 1999, p. 15) and Adolf Eichmann accountants agree that role morality is acceptable is
(Applbaum, 1995, p. 470) also focus on the indi- investigated through the use of hypothetical situa-
vidual. At the same time, Andre (1991, p. 79) sug- tions in various settings. Based on the previous dis-
gests that some scholars ‘‘... conclude that an cussion, it is anticipated that accountants will
individual within a role faces no conflicts; the disagree with role morality behavior, thus, the first
responsibility belongs to society.’’ Luban (1988, hypothesis is:
p. 131) presents a four-step analysis of the respon-
H1: Accountants, disagree that role morality is ac-
sibilities of professionals that mirrors this view:
ceptable.
The agent (1) justifies the institution by demon-
strating its moral goodness; (2) justifies the role by Theories on the nature of professions suggest that
appealing to the structure of the institution; (3) professions may be somewhat homogeneous in
justifies the role obligations by showing that they terms of their public service orientation and the
are essential to the role; and (4) justifies the role related moral obligations (Osiel, 1984; Parker, 1994;
act by showing that the obligations require Preston et al., 1995). According to Osiel (1984,
it... Each link is justified by appeal to the one p. 44), ‘‘a sensitivity to the ethical ramifications of its
preceding it; [only the first] is justified by direct activities allows a profession to display its commit-
argument. ment to public service, thereby setting itself apart
284 Robin R. Radtke

from the unabashed self-interestedness of the busi- tants, 2003, Code of Professional Conduct, Pre-
ness firm.’’ On the other hand, the nature of services amble, .02).
rendered may constitute a basis for significant dif-
ferences in some aspects of ethical behavior among Medical ethics involve the professional responsi-
various professions. bilities and obligations of physicians. Behavior
The medical and legal professions were chosen for relating to medical etiquette or custom is not
comparison to the accounting profession primarily addressed in the Code. The Opinions, which
because each has an established code of ethics or follow, are intended as guides to responsible
conduct that each member of the respective professional behavior. (American Medical Asso-
professional association is expected to adhere ciation, 2003, Code of Medical Ethics, Preface).
to. Comparisons across professions are particularly
relevant, given that there is no established standard A lawyer, as a member of the legal profession, is a
for role morality behavior against which to measure representative of clients, an officer of the legal
the results of the current study. Established measures system and a public citizen having special
exist for different types of sample populations for responsibility for the quality of justice. (American
measures such as risk attitudes, moral development, Bar Association, 2003, Model Rules of Profes-
and personality factors, for example. In the current sional Conduct, Preamble: A LawyerÕs Respon-
study, comparison of accountantsÕ responses to those sibilities, [1]).
of other professional groups will show whether Further analysis certainly suggests, however, differ-
accountantsÕ responses are consistent with those of ent emphases with respect to coverage topics based
other groups of professionals. on professional field. Appendix 1 shows excerpts
The accounting, medical, and legal professions from each of the codes in terms of the major topic
all have long histories with respect to development headings discussed. Given the common bases of the
and evolution of their respective codes (Backof and codes and the differences in topical coverage, it is
Martin, 1991) and each has ongoing concerns difficult to predict whether there will be differences
about its ethical conduct, as is evidenced by among the three groups with respect to role
continuing efforts to improve the ethics education morality. Thus,
of future practitioners (Gunz and McCutcheon,
H2: Views of whether role morality is acceptable
1998; Li, 2000; Martinez, 2002; McPhail, 2001;
are similar among accountants, physicians, and
Thorne, 2001; Weisberg and Duffin, 1995).
attorneys.
Comparisons of the AICPA Code of Professional
Conduct, the AMA Code of Medical Ethics, and The last area of investigation of this study deals with
the ABA Model Rules of Professional Conduct whether members of the three groups feel personal
show similarities in terms of basic scope, as is responsibility for their actions within their profes-
shown by the following excerpts from their sional roles. As was previously discussed, even though
preambles or prefaces: conflicting arguments suggest that it is either the
individual or society who is responsible for acts
These Principles of the Code of Professional consistent with role morality, Applbaum (1999,
Conduct of the American Institute of Certified pp. 89–98) argues that even if an action is judged
Public Accountants express the professionÕs rec- acceptable from within the profession, those outside
ognition of its responsibilities to the public, the of the profession can still judge the actor as a person.
clients, and to colleagues. They guide members in Thus, at least some level of recognition of individual
the performance of their professional responsi- responsibility for actions is expected. Since partici-
bilities and express the basic tenets of ethical and pants cannot be directly asked whether they view acts
professional conduct. The Principles call for an consistent with role morality as the responsibility of
unswerving commitment to honorable behavior, the individual, they are instead asked about individual
even at the sacrifice of personal advantage. responsibility for workplace actions. It can then be
(American Institute of Certified Public Accoun- inferred that if individuals feel responsible for work-
Role Morality in Accounting 285

place actions, that they would also feel responsible for large southwestern city and on line state association
acts consistent with role morality. Thus, listings were used to compile a random sample. A
total of 1,500 questionnaires were sent out, with 500
H3: Accountants, physicians, and attorneys agree going to each group. The number of questionnaires
that an individual is responsible for the conse- returned and response rates for each group were 189
quences of his/her actions in the workplace. (37.8%) for accountants, 124 (24.8%) for physicians,
and 121 (24.2%) for attorneys. Sample demographics
H4: Views about responsibility for consequences of are shown in Table I. As shown in Table I, the
actions in the workplace are similar among majority of the participants in each group were
accountants, physicians, and attorneys. Caucasian, with physicians showing the most
diversity. In each group there were more male
How each individual views this responsibility for participants than female participants, with the
workplace actions should be directly related to accountants having the largest female representation
whether he/she feels role morality is acceptable. (41%). There were significant differences across the
Someone who agrees with role morality, for exam- samples with respect to both gender (p = 0.0002)
ple, most likely does not feel personally responsible and age (p < 0.0001), with physicians averaging
for the consequences of the actions of his/her role. 58.73 years old and accountants averaging
That professional may feel that following the rules of 46.50 years old, at the extremes. Consistent with
his/her profession without concern for the conse- these age differences, physicians averaged the longest
quences is simply part of his/her job. He/she may years with current firm (19.84) and years of work
feel a personal responsibility to follow his/her pro- experience (30.68), while accountants averaged the
fessional code of conduct, but this is not the same least, (10.03 and 23.08, respectively). For the sample
thing as feeling a personal responsibility for the of accountants, analysis of company type showed the
consequences of workplace actions. As was argued majority of the participants worked in public
previously, since Applbaum (1999, pp. 89–98) shows accounting (84, 45% of the 185 reporting company
that the argument of constituted description fails, type), with the majority of the remaining partici-
even if a professional is merely following the rules of pants indicating ‘‘other’’ (60, 32%). The company
his/her professional code of conduct, he/she may type variable was not significantly correlated with
still have a concern that those outside of the pro- accountantsÕ responses. Analysis of early versus late
fession can nonetheless judge him/her as a person. responses across each group of participants revealed
Thus, significant differences only for the group of physi-
cians, with late respondents being more likely to
H5: Accountants, physicians, and attorneys who
disagree with situations consistent with role moral-
agree that role morality is acceptable are more
ity. Since this is the general finding for the group of
likely to disagree that individuals are responsi-
physicians, it can be assumed that this result would
ble for the consequences of their actions in the
extend to the remaining sample of non-respondents.
workplace.
Inclusion of the non-respondents would thus only
strengthen the existing result for the group of phy-
sicians. Thus, results are not affected by sample non-
response bias.
Research methodology

Participants Research questionnaire

Individuals from the three different groups of The questionnaire survey consisted of three main
accountants, physicians, and attorneys were identi- sections. The first section included examples of role
fied as potential participants for the study. Various morality in various realms such as the law and pol-
sources, such as on line yellow pages listings of a itics. In this section participants were asked whether
286 Robin R. Radtke

TABLE I
Sample demographics

Variable Accountants (n = 189) Physicians (n = 124) Attorneys (n = 121)

Gender
Male 112 (59%) 93 (79%) 85 (72%)
Female 77 (41%) 25 (21%) 33 (28%)
Age
Mean 46.50 58.73 50.76
Median 46 57 50
SD 10.98 14.67 10.59
Years with current firm
Mean 10.03 19.84 14.42
Median 7 20 12
SD 8.54 14.03 10.57
Years work experience
Mean 23.08 30.68 24.85
Median 23 30 23
SD 10.49 15.42 11.63
Ethnic Origin
Caucasian 163 (87%) 82 (69%) 93 (79%)
Hispanic 19 (10%) 24 (20%) 21 (18%)
African-American 1 (1%) 3 (2%) 2 (2%)
Native American
Indian or American Eskimo 0 1 (1%) 1 (1%)
Asian or Pacific
Islander 3 (2%) 7 (6%) 0
Other 0 2 (2%) 0

Please note that total responses to each question are not all equal to the total number of participants for each group, as
some participants did not answer all questions.

they personally agreed with the given behaviors that disagreement. The percentage of subjects agreeing
were consistent with role morality.2 Each of the six with each situation ranged from a low of 6% for
examples of role morality included in this section situation number two dealing with a political
was taken specifically from Applbaum (1999).3 consultant (16 agree and 239 disagree) to a high of
Section two asked participants to rate their 55% for situation number five dealing with a
agreement with 10 statements based on either con- general (139 agree and 113 disagree). The average
cepts associated with role morality or general ethical percentage for all six situations was 27%, which is
concepts. The third section gathered demographic consistent with general disagreement with the
data. A copy of the questionnaire survey can be examples of role morality. The range of responses
found in Appendix 2. across participants varied from at least one partici-
The questionnaire survey was pre-tested with a pant disagreeing with all six situations and another
group of 255 undergraduate business students and agreeing with all six.
their responses are shown in Table II. For data The second section of the questionnaire consisted
analysis purposes, responses to the examples of role of only six questions for pre-testing purposes (instead
morality in section one were coded as either a 1 or of the 10 questions in the final version). Those six
0, with 1 representing agreement with the actions were numbers one, two, four, five, six, and eight
consistent with role morality and 0 representing from the final version of the questionnaire. The
Role Morality in Accounting 287

TABLE II
ParticipantsÕ responses to role morality scenarios

Situation Accountants (n = 189) Physicians (n = 124) Attorneys (n = 121) Students (n = 255)

1. Lawyer – defending a guilty client


Agree 63 (34%) 25 (20%) 94 (78%) 77 (30%)
Disagree 122 (66%) 98 (80%) 26 (22%) 178 (70%)
2. Political consultant – smear campaign
Agree 8 (4%) 5 (4%) 2 (2%) 16 (6%)
Disagree 181 (96%) 119 (96%) 119 (98%) 239 (94%)
3. Executioner – execution of an innocent
Agree 137 (73%) 61 (50%) 81 (68%) 121 (48%)
Disagree 50 (27%) 62 (50%) 38 (32%) 132 (52%)
4. CEO – strategy of secrecy
Agree 17 (9%) 2 (2%) 17 (15%) 22 (9%)
Disagree 170 (91%) 120 (98%) 100 (85%) 233 (91%)
5. General – endangering innocent people
Agree 142 (76%) 80 (65%) 86 (74%) 139 (55%)
Disagree 45 (24%) 43 (35%) 31 (26%) 113 (45%)
6. Doctor – denying patient treatment
Agree 18 (10%) 26 (21%) 11 (9%) 43 (17%)
Disagree 169 (90%) 96 (79%) 106 (91%) 212 (83%)
Total responses
Agree 385 (34%) 199 (27%) 291 (41%) 418 (27%)
Disagree 737 (66%) 538 (73%) 420 (59%) 1107 (73%)

Please note that total responses to each question are not all equal to the total number of participants for each group, as
some participants did not answer all questions.

additional four statements in this section were added responses to both sections were either consistent or
as additional consistency checks and are primarily inconsistent with role morality.
repetitive or negative statements of the original six. Important for pre-testing purposes are tests of the
Data was coded based on the endpoints of strongly reliability of the questionnaire. When designing the
agree equaling one and strongly disagree equaling questionnaire, the length of the survey in terms of the
five, as is shown in the survey questionnaire. number of examples of role morality was considered to
Statement five (from the final document) was reverse be critically important in order to garner participation.
coded and the average score for the six items was The six examples included, however, is too few to
calculated. The average score had a possible range of calculate a reliable measure of CronbachÕs alpha. Thus,
one to five, with a higher score being more consistent the validity of the questionnaire stems from the source
with role morality. The average total score for the six of the examples of role morality (Applbaum, 1999) and
items was 1.99, which represents a view relatively the correlation between the total score for each par-
inconsistent with role morality. This score was sig- ticipant for the six examples of role morality discussed
nificantly positively correlated with subjectsÕ above and the total score from section two. Therefore,
responses to the role morality examples at p < 0.0001. in situations where CronbachÕs alpha is low, or in this
Thus, the correlation between these two measures case, not able to be calculated, significant correlations
indicates consistency in participantsÕ responses across with other measures can be used to validate the research
sections one and two of the survey; participantsÕ questionnaire.
288 Robin R. Radtke

Results TABLE III


2
v analysis of participantsÕ responses to role morality
Table II shows all participantsÕ responses to the role scenarios (v2 and p value)
morality scenarios. Responses to three of the cases
show extreme results of disagreement with role Situation Accountants Accountants,
morality actions, situation two dealing with a political and students physicians, and
consultant and a smear campaign, situation four attorneys
dealing with a CEO adopting a strategy of secrecy, and
1. Lawyer – defending a 0.7356 93.1884
situation six dealing with a doctor denying a patient
guilty client 0.3911 < 0.0001
treatment. Another two situations, situation three
2. Political consultant – 0.8849 1.6442
dealing with an executioner executing an innocent smear campaign 0.3469 0.4395
prisoner and situation five dealing with a general 3. Executioner – 28.6827 18.9446
endangering innocent people, show general agree- execution of an innocent < 0.0001 < 0.0001
ment with actions consistent with role morality. Sit- 4. CEO – strategy of 0.0288 13.0041
uation one, dealing with a lawyer defending a guilty secrecy 0.8652 0.0015
client, shows varying results across the three groups of 5. General – endangering 20.1147 4.5325
accountants, physicians, and attorneys. innocent people < 0.0001 0.1037
6. Doctor – denying 4.7498 10.7334
patient treatment 0.0293 0.0047
Hypothesis testing Total responses 14.5790 31.3216
0.0001 < 0.0001
The first hypothesis of the study asked whether Total for general 28.4377 11.9893
accountants agree that role morality is acceptable. situations (2, 3 & 5) < 0.0001 0.0025
Based on sample responses shown in Table II, the
evidence is varied and apparently dependent on the consistent with role morality than students. Further
type of situation. At the extremes, accountants analysis of individual questions shows this result to
strongly disagreed with the three scenarios men- be driven by questions three and five, dealing with
tioned above dealing with the political consultant the executioner and the general. Results for question
(96%), the CEO (91%), and the doctor (90%), while six are in the opposite direction, indicating that
the vast majority agreed with the general (76%) and accountants agree less than students that a doctor
the executioner (73%). The greatest dispersion of should deny a patient treatment. Thus, on an abso-
responses was in the situation of a lawyer defending a lute basis, there are several situations of role morality
guilty client, with 34% agreeing with the action and that accountants strongly disagree with (situations 2,
66% disagreeing. Overall, accountants agreed that 4 & 6), yet at the same time, accountants agree with
role morality was acceptable across the six situations role morality significantly more than students in the
34% of the time. situations of the executioner and the general (3 & 5).
In order to test hypothesis one, that accountants These mixed results neither support nor reject H1.
disagree that role morality is acceptable, accountantsÕ Hypothesis two investigates differences across the
responses to each situation are compared to responses three groups of accountants, physicians, and attor-
from the pre-test sample of undergraduate business neys.4 Table III shows the results of v2 analyses of
students. The pre-test sample is considered to be a the differences across the three groups. The total
surrogate for the general population of non-profes- responses for all six situations show significant dif-
sionals who do not occupy a role within a profession. ferences, with attorneys agreeing the most with role
This comparison is appropriate since there is no morality and physicians the least. Significant differ-
established standard for role morality behavior against ences also exist at p = 0.01 across the three groups
which to measure the results of the current study. for all situations except the second and fifth, dealing
v2 analyses from Table III shows that the total with a political consultant and a smear campaign and
responses are significantly different between the two a general endangering innocent people. Specifically,
groups, with accountants agreeing more with acts physicians agreed the least with role morality in all
Role Morality in Accounting 289

remaining situations except number six, dealing with shown by results to situations three and five, dealing
a doctor denying a patient treatment. The most with the executioner and the general. On the other
obvious result for all situations is in the first, with hand, physicians were more likely to agree with
respect to a lawyer defending a guilty client. In this denying a patient treatment within the context of a
situation both accountants and physicians primarily clinical trial, as is shown by situation six. Within
disagreed with this action, while the majority of these regressions, the ethical score is also significant
lawyers agreed that this action was acceptable. The in situations three and six, as well as both total
last measure shown in Table III is the total responses measures. In these situations, participants who
for the three general situations, numbers two, three, agreed more with the four ethics questions discussed
and five, which do not deal specifically with the above disagreed more with role morality. This sug-
fields of business, medicine, or law. This measure gests that in addition to group membership, partic-
was included in the analysis as a baseline value, since ipantsÕ ethical attitudes may also impact how they
the three situations dealing with the political con- view the acceptability of role morality. Thus, based
sultant, the executioner, and the general can be on the results of Tables III and IV, H2 is rejected;
considered general situations, versus the three spe- significant differences exist in terms of views on the
cific situations that relate to the fields of business, acceptability of role morality among the groups of
medicine, and law. This measure also shows signif- accountants, physicians, and attorneys.6
icant results, with physicians still agreeing the least In order to test hypotheses three and four, dealing
with role morality and accountants now agreeing with who bears responsibility for workplace actions
with role morality the most. and acts consistent with role morality, the role
As mentioned previously, there were significant morality concept questions in section two of the
differences across the three groups with respect to age survey questionnaire were analyzed. Responses for
and gender. To control for these variables and further these questions are shown in Table V. Questions
investigate the differences across groups, logistic three, five, and seven specifically ask whether the
regression analyses with dummy variables represent- participants agree that a person is responsible for or
ing membership in either the group of physicians or should worry about consequences of his/her actions
attorneys were run for each situation and the two total in the workplace. The mean scores across all three
response measures.5 Additionally, to address the pos- groups for questions three, five, and seven were
sibility that responses to situations of role morality are 1.42, 2.02, and 1.57, respectively. These values are
simply not another measure of an individualÕs ethical significantly different from the middle of the scale
attitudes, an ethics score made up of the ethics ques- score of three at p < 0.0001, which suggests that all
tions (2, 4, 6 & 8) from section two of the question- groups agree that workplace actions and acts con-
naire was also included in the logistic regression sistent with role morality are the responsibility of the
analyses. Table IV shows the logistic regression results individual, in support of H3.
and is generally consistent with Table III. Hypothesis four investigates whether differences
Specifically, situation one and the total responses exist among the three groups with respect to
show significant differences across the three groups responsibility for workplace actions and acts consis-
at p = 0.05, with physicians agreeing the least with tent with role morality. Analysis of questions three,
role morality and attorneys agreeing the most with five, and seven across the three groups shows only
role morality. The total responses for the three question three to be significantly different across the
general situations also shows significant differences three groups at p = 0.0177, with attorneys agreeing
across the three groups at p = 0.05, with physicians less with the statement ‘‘A person is responsible for
still agreeing the least with role morality, but for the consequences of his/her actions in the work-
these three situations, dealing with the political place.’’ Thus, H4 is neither supported nor rejected.
consultant, the executioner, and the general, The fifth hypothesis asks whether accountants,
accountants instead of attorneys agreeing the most physicians, and attorneys who agree that role
with role morality. As mentioned above, physicians morality is acceptable are more likely to disagree that
were less likely than both accountants and attorneys workplace actions and acts consistent with role
to agree with actions endangering human life, as is morality are the responsibility of the individual.
TABLE IV
290
Logistic regression analysis of participantsÕ responses to role morality scenarios

Situation Physician dummy Attorney dummy Age Gender Ethical score Psuedo v2 p > v2
Coefficient, z score, (p > | z|) R2

1. Lawyer – defending a guilty client )0.937 1.896 0.021 0.333 0.356 0.1799 99.77 0.0000
)2.97 6.66 2.04 1.29 1.48
(0.003) (0.000) (0.041) (0.196) (0.140)
2. Political consultant – smear campaign 0.088 )0.916 )0.007 0.323 )0.012 0.0166 2.14 0.8298
0.14 )1.13 )0.31 0.52 )0.02
(0.891) (0.257) (0.756) (0.602) (0.983)
3. Executioner – execution of an innocent )1.095 )0.377 0.010 0.203 0.477 0.0409 21.33 0.0007
)3.88 )1.40 1.05 0.84 1.99
(0.000) (0.160) (0.294) (0.400) (0.047)
4. CEO – strategy of secrecy )2.208 0.403 0.034 0.265 )0.182 0.0793 18.88 0.0020
)2.76 1.06 2.07 0.63 )0.46
(0.006) (0.289) (0.039) (0.532) (0.645)
5. General – endangering innocent people )0.709 )0.293 0.014 0.197 0.373 0.0206 9.86 0.0794
)2.43 )1.04 1.40 0.79 1.48
Robin R. Radtke

(0.015) (0.297) (0.162) (0.431) (0.139)


6. Doctor – denying patient treatment 0.927 )0.070 0.005 )0.609 0.816 0.0551 16.44 0.0057
2.36 )0.16 0.40 )1.78 2.62
(0.018) (0.869) (0.691) (0.075) (0.009)
Total responses )0.954 0.542 0.018 0.179 0.520 0.0333 47.56 0.0000
)4.01 2.48 2.27 0.90 2.66
(0.000) (0.013) (0.023) (0.370) (0.008)
Total for general situations (2, 3 & 5) )0.963 )0.479 0.011 )0.213 0.425 0.0221 21.14 0.0008
)3.79 )2.07 1.34 )0.99 2.02
(0.000) (0.039) (0.182) (0.324) (0.044)

Question response = b1PDUMMY + b2ADUMMY + b3AGE + b4GENDER + b5ETHICAL SCORE +n.


Role Morality in Accounting 291

TABLE V
ParticipantsÕ responses to concept questions

Mean, Median, SD
Concept question Accountants Physicians Attorneys
(n = 189) (n = 124) (n = 121)

1. A person should complete the duties associated 1.44, 1, 0.60 1.45, 1, 0.65 1.41, 1, 0.54
with his/her job
2. A person should avoid harming others in any way 1.74, 2, 0.82 1.50, 1, 0.76 1.70, 1, 0.91
3. A person is responsible for the consequences of 1.35, 1, 0.52 1.35, 1, 0.63 1.59, 1, 0.77
his/her actions in the workplace
4. A person should do the morally right thing 1.37, 1, 0.53 1.24, 1, 0.65 1.50, 1, 0.70
5. A person should not worry about consequences 1.96, 2, 1.09 2.00, 2, 1.13 2.14, 2, 1.15
to others when performing his/her job
6. A person should treat others with respect 1.19, 1, 0.39 1.34, 1, 0.78 1.25, 1, 1.49
7. A person is not responsible for his/her actions in 1.52, 1, 0.70 1.51, 1, 0.64 1.71, 2, 0.91
the workplace, since workplace roles are defined
by society
8. A person should follow the golden rule – do unto 1.63, 1, 0.91 1.59, 1, 0.84 1.76, 2, 0.75
others as you would have them do unto you
9. A person is responsible for the consequences of 1.26, 1, 0.48 1.38, 1, 0.61 1.49, 1, 0.68
his/her actions in everyday life
10. A person should not judge what others do within 2.64, 2, 1.12 2.50, 2, 1.10 2.50, 2, 1.03
their workplace roles
Average of all 10 questions 1.61, 1.58, 0.35 1.59, 1.58, 0.40 1.71, 1.70, 0.38
Average of ethical concept questions (2, 4, 6 & 8) 1.49, 1.50, 0.45 1.43, 1.25, 0.50 1.55, 1.50, 0.47

Please note that the endpoints of the measurement scale were 1 = strongly agree and 5 = strongly disagree. Since
questions 5, 7, and 10 were reverse coded, responses to all questions can be interpreted as a lower score being inconsistent
with role morality and a higher score being consistent with role morality.

Correlation analysis for the entire sample shows that role morality in situations dealing with a political
questions three, five, and seven are only highly consultant (96%), a CEO (91%), and a doctor (90%),
correlated with situation one, at p = 0.0030, while a simple majority disagrees with role morality
p = 0.0002, and p = 0.0224, respectively. Thus, in a situation dealing with a lawyer (66%).
only with respect to the situation of a lawyer Additionally, significant differences exist in terms of
defending a guilty client, are individuals who agree views on the acceptability of role morality among
that role morality is acceptable more likely to dis- the groups of accountants, physicians, and attorneys.
agree that workplace actions and acts consistent with Specifically, when all six-role morality situations are
role morality are the responsibility of the individual. included in the analysis, physicians agree the least
This suggests that in the majority of the situations, with role morality, while attorneys agree the most.7
hypothesis five is rejected. Additional analysis suggests that all three groups
generally agree that acts consistent with role morality
are the responsibility of the individual.
Discussion

Results of this preliminary analysis suggest that


Implications
accountants generally do not agree with role
morality in the majority of the situations investi-
This evidence implies that while accountants generally
gated. In particular, the vast majority disagrees with
do not agree with many situations of role morality, they
292 Robin R. Radtke

still exhibit views that are more lenient than both the group is concerned with continuing efforts to pro-
pre-test sample of students and the sample of physicians mote ethics education within their profession, which
in many cases. Results of the current study represent a may be beneficial in addressing this issue.
new avenue of investigation into analyzing accountantsÕ Future studies could attempt to investigate in
ethical decision making. While many previous studies more detail the reasons for justification of actions
have focused on the Defining Issues Test and its rela- within oneÕs profession or role. One possibility is
tionship to various types of decisions and behavior (see the theory of self-selection bias, wherein individuals
Louwers et al. (1997), for a review of these studies), this self select into certain professions on the basis of
study is the first to incorporate the theory of role personal characteristics. For example, previous re-
morality. Results of this study suggest that accountants search (Lampe, 1994; Lampe and Finn, 1992)
generally do not agree with role morality and, consis- suggests that accountants may self-select into a rule-
tent with this result, agree that individuals are respon- based profession in which deviation from the rules
sible for their actions in the workplace. is discouraged. Presumably, this bias may apply to
In comparing responses across the three groups, other professions as well and may also explain why
it is interesting to analyze the three situations individuals choose not to enter certain fields. As
specific to the areas of business, medicine, and one accountant wrote in on the survey next to the
law. Specifically, physicians agree with actions first question dealing with a lawyer, ‘‘The lawyer
consistent with role morality significantly more did correctly and I could not practice law due to
than the other two groups in situation six, dealing required actions.’’ It may be that certain individuals
with a physician, and attorneys agree with actions are predisposed to be able to tolerate the general
consistent with role morality significantly more undesirable stigma associated with certain profes-
than the other two groups in situation one, deal- sions. Correlations with personality variables (such
ing with an attorney. In situation four, dealing as measures of personality type or measures of
with a CEO, however, accountants were in be- ethical or risk attitudes, for example) may add in-
tween the responses of physicians and attorneys, sight into understanding this potential explanation
with physicians agreeing less and attorneys agree- of the phenomenon of role morality.
ing more with the actions consistent with role Another avenue of investigation could incorpo-
morality. Another interesting result is that in two rate more accounting specific examples of role
of the more general situations (three and five, morality. The current study specifically used exam-
dealing with the executioner and the general, ples from Applbaum (1999). All of these examples
respectively), physicians disagreed significantly were relatively general in nature and could be easily
more than both accountants and attorneys with understood by all survey participants. Use of more
actions consistent with role morality that resulted accounting specific examples could lend more in-
in physical harm or death to others. sights into types of accounting situations in which an
These findings suggest that members of each accountant may be susceptible to the pressures of
profession may be somewhat sensitized in terms of role morality, such as the earnings management
certain specific issues related to their roles. The example discussed previously. Future studies could
definition of role morality suggests that this type of also attempt to identify any cross cultural differences
behavior is to be expected; individuals may feel it is with respect to views on role morality or could use
acceptable to act a certain way that results in harm to experimental settings to more closely evaluate par-
others within their role that is considered to be ticipantsÕ responses under a more controlled setting.
unacceptable outside of the role. Given these results,
it seems that each profession may need to focus on
understanding why they as a group feel that certain Concluding remarks
behavior is acceptable, while others outside of the
group view the behavior as unacceptable. This is Results of this study should be interpreted with
particularly relevant since all groups agreed that it is caution due to several limitations. First, the survey
the individual who is responsible for his/her actions elicited responses to six specific situations of role
in the workplace. As mentioned previously, each morality. Responses to these specific situations may
Role Morality in Accounting 293

not be representative of responses to other types of ET Appendices


situations involving role morality. Second, partici- ET Topical Index (where ET stands for ethics)
pants may not have perceived that the situations
dealt with role morality. Although the situations The AMA Code of Medical Ethics (AMA, 2003)
met the definition of role morality advanced earlier lists as itÕs major topic headings:
in the paper quite specifically, it is difficult to
predict how participants may have interpreted the Opinions on Social Policy Issues
situations. Third, the sample was drawn from one Opinions on Interprofessional Relations
large southwestern metropolitan area, which limits Opinions on Hospital Relations
the generalizability of the results. Additionally, Opinions on Confidentiality, Advertising,
limitations typically associated with exploratory and Communications Media Relations
research and survey questionnaires apply to this Opinions on Fees and Charges
study as well. Opinions on Physician Records
Notwithstanding these limitations, results of this Opinions on Practice Matters
study support the premise that while accountants Opinions on Professional Rights and Responsi-
generally do not agree with role morality, they still bilities, and
exhibit views that are more lenient than both the Opinions on the Patient-Physician Relationship
pre-test sample of students and the sample of phy- Clarification of Opinion 8.032, ‘‘Conflicts of Inter-
sicians in many cases. Future investigation of more est: Health Facility Ownership by a Physician.’’
accounting specific examples of role morality may Clarification of Opinion 8.061, ‘‘Gifts to Physi-
aid in understanding the types of situations under cians from Industry.’’
which an accountant may feel susceptible to the Clarification of Opinions 8.062, ‘‘Sale of Non-
pressures of role morality. Health-Related Goods from PhysiciansÕ Offi-
ces,’’ and 8.063, ‘‘Sale of Health-Related Goods
from PhysiciansÕ Offices.’’
Acknowledgments
The ABA Model Rules of Professional Conduct
The author would like to acknowledge the helpful (ABA, 2003) lists rules and comments on:
comments of Jim Groff, Marshall Pitman, workshop
participants at the University of Central Florida, the The Client-Lawyer Relationship
University of North Carolina Greensboro, the Univer- Addressing issues of competence, diligence,
sity of Texas at San Antonio, Villanova University, communication, fees, confidentiality, conflict of
York University, and conference participants at the
interest, safekeeping property, declining repre-
2003 ABO Research Conference. The capable research
sentation, sale of a law practice
assistance of Brian Daugherty is also recognized.
The Lawyer as Counsel
Appendix 1 The LawyerÕs role as advisor and intermediary
The Lawyer as Advocate
Excerpts from professionals codes On meritorious claims, expediting litigation, fair-
ness and impartiality, trial publicity, the lawyer as
The AICPA Code of Professional Conduct (AICPA, witness, special responsibilities of a prosecutor
2003) includes: Transactions with Persons Other than Clients
Dealing and communicating with third parties
Principles of Professional Conduct and unrepresented persons
Rules: Applicability and Definitions Law Firms and Associations
Independence, Integrity, and Objectivity Examining the right to practice and your
General Standards Accounting Principles responsibilities towards partners, associates, and
Responsibilities to Clients nonlawyer assistants, unauthorized practice of
Responsibilities to Colleagues law, restrictions on right to practice
Other Responsibilities and Practices Public Services
294 Robin R. Radtke

Pro bono service and other community activities 2. A political consultant knowingly runs a
Information about Legal Services smear campaign against her candidateÕs
Advertising and other communications with political opponent in which she willfully
prospective clients distorts the opponentÕs record in order
Maintaining the Integrity of the Profession to smear the opponentÕs reputation in
Disciplinary and misconduct matters, including the eyes of the voters. Her candidate is
information on political contributions to obtain le- victorious in the election._____ I agree
gal engagements or appointments by judges with the political consultantÕs ac-
Appendices include tables correlating the Rules tions._____ I disagree with the political
with the Code, and an updated subject index. consultantÕs actions.
3. A prisoner has been found guilty and
sentenced to death. The prisoner has main-
Appendix 2 tained his innocence and the executioner
personally has his doubts as to whether the
Questionnaire prisoner actually committed the crime. At
the designated time, he executes the pris-
Part I oner._____ I agree with the executionerÕs
Please indicate your personal agreement or disagree- actions._____ I disagree with the execu-
ment with the actions taken in each of the following tionerÕs actions.
situations. 4. A company is on the verge of filing for
bankruptcy protection under Chapter 11.
1. A lawyer knows his client is guilty – the client The CEO engages in a strategy of secrecy so
confessed to him. The client is potentially that creditors, customers, workers, and stock-
dangerous if released back into public life. The holders believe the company may continue
lawyer ardently defends his client and wins his to be a viable entity. The company subse-
release from jail._____ I agree with the law- quently files for bankruptcy._____ I agree
yerÕs actions._____ I disagree with the law- with the CEOÕs actions._____ I disagree
yerÕs actions. with the CEOÕs actions.

Strongly Strongly
Agree Agree Unsure Disagree Disagree

1. A person should complete the 1 2 3 4 5


duties associated with his/her job
2. A person should avoid harming others in any way 1 2 3 4 5
3. A person is responsible for the consequences 1 2 3 4 5
of his/her actions in the workplace
4. A person should do the morally right thing 1 2 3 4 5
5. A person should not worry about consequences 1 2 3 4 5
to others when performing his/her job
6. A person should treat others with respect 1 2 3 4 5
7. A person is not responsible for his/her actions 1 2 3 4 5
in the workplace, since workplace roles are defined by society
8. A person should follow the golden rule – do 1 2 3 4 5
unto others as you would have them do unto you
9. A person is responsible for the consequences of 1 2 3 4 5
his/her actions in everyday life
10. A person should not judge what others 1 2 3 4 5
do within their workplace roles
Role Morality in Accounting 295

5. A country is at war and a general is or- Ethnic origin:


dered to commence an attack on a village Caucasian (non Hispanic)_____
where suspected rebels may be in hiding. Hispanic _____
The general is aware that many innocent African-American_____
men, women, and children may also be in- Native American Indian
jured or killed in the attack. The general or American Eskimo_____
carries out the attack as ordered._____ I Asian or Pacific Islander_____
agree with the generalÕs actions._____ I Other (please specify)
disagree with the generalÕs actions. ______________________________
6. A doctor at a research clinic is in the process of
conducting a clinical trial. During the course of Please write any comments you have with respect to
the clinical trial the doctor realizes that one of this questionnaire. Thank you for your participation
the patients involved would benefit from an in this study!
alternative course of treatment. The patient has
been involved in the trial for quite some time,
however, and losing this patient may jeopardize Notes
the results of the trial. The doctor continues 1
treating the patient in the method prescribed According to Velasquez (2002, p. 11) moral standards
are those ‘‘that deal with matters that we think are of serious
by the clinical trial._____ I agree with the doc-
consequence, are based on good reasons and not on author-
torÕs actions._____ I disagree with the doc- ity, override self-interest, are based on impartial consider-
torÕs actions. ations, and whose transgression is associated with feelings of
guilt and shame and with a special moral vocabulary.’’
2
Participants were asked whether they personally agreed
Part II with the actions taken that are consistent with role moral-
Please indicate your agreement or disagreement with ity. This emphasis in wording was added as a result of
each of the following statements on the 5 point scale pretesting wherein some participants asked whether they
provided, where 1 is strongly agree, 2 is agree, 3 is should respond from their own point of view or from the
unsure, 4 is disagree, and 5 is strongly disagree. point of view of the person described in the situation.
3
Each of the six examples of role morality was taken
Part III specifically from Applbaum (1999) to ensure that each
met the definition he proposed. Specifically, examples
one and two about a lawyer and a political consultant
are on page 3, example three about an executioner is
Position/Title:
on page 15, example four about a CEO is on page 183,
______________________________________ example five about a general is on page 65, and exam-
Number of years with current firm: ple six about a doctor is on page 48.
_____________ 4
Please note that for all subsequent data analyses, the
Number of years work experience: group of students is no longer included, since hypothe-
_______________ ses two through five only deal with the groups of
Age: __________ accountants, physicians, and attorneys.
5
Gender: _____ Female _____ Male Ordinary least squares regressions were also run for
Company type: (Only for Accountants) each regression in Table IV. Results are qualitatively the
Public Accounting _____ same and are omitted from the paper for the sake of
Oil and Gas_____ brevity.
6
It is interesting to note that responses to concept questions
Government or
number 3 and 9 in Table V support this result. The means of
Not for Profit_____
the two questions were compared for each of the three
Banking_____ groups using a univariate test. The mean for each difference
Manufacturing_____ was significantly different from zero for each group; how-
Other (please specify) ever, these differences were not all in the same direction. For
_____________________________ physicians, they agreed significantly more with the statement,
296 Robin R. Radtke

that, ‘‘A person is responsible for the consequences of his/her EthicsÕ, http://www.wku.edu/jan.garrett/ethics/
actions in the workplace’’, while for accountants and attor- prnc4ind.htm, pp. 1–3.
neys, they agreed significantly more with the statement, that, Gunz, S. and J. McCutcheon: 1998, ÔAre Academics
‘‘A person is responsible for the consequences of his/her ac- Committed to Accounting Ethics Education?Õ, Journal
tions in everyday life.’’ This is consistent with physicians of Business Ethics 17, 1145–1154.
agreeing the least with role morality. Responses to concept J. Lampe: 1994, ‘The Impact of Ethics Education in
question 10 are somewhat inconsistent with this result, how- Accounting CurriculaÕ, Proceedings of the Ernst &
ever, in that all three groups were not as convinced as they Young Research on Accounting Ethics Symposium,
were on the other nine concept questions that they should pp. 220–236.
disagree with the statement ‘‘A person should not judge what Lampe, J. and D. Finn: 1992, ‘A Model of AuditorsÕ
others do within their workplace roles.’’ Finally, even though Ethical Decision ProcessÕ, Auditing: A Journal of Theory
all three groups were in overall disagreement with the six role and Practice 11(Supplement), 33–59.
morality statements (66% for accountants, 73% for physicians, Li, B: 2000, ‘Ethics Teaching in Medical SchoolsÕ,
and 59% for attorneys), they were in general agreement with Hastings Center Report, Special Supplement 30, S30–
concept question number 1, which states, ‘‘ A person should S32.
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7
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