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Peranan / Skop Kerja Agen Hartanah

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Marketing Strategy

How to get listings?

1. Mudah.my
2. Referal
3. Masterlist
4. Newspaper
5. FB
6. Networking
7. Google form

How do we position ourselves online?

Speacialize vs Generalize?

Where is your area of focus?

Why?
Easier to explain?
More expert
give more confidence from the owner
give more complete information

We as one stop centre


one stop solution
help the buyer to apply for loan
help the buyer and purchaser to get the lawyer service

How do we brand ourselves?

Create more sharing?


Propose to more community
Share more?

Market analysis

Who is our target client?

150-200k?
200-350?
350-450?
450-650?
650-750?
750-1 M?
1-1.5 M?
1.5M>