Professional Documents
Culture Documents
1
Two sides of a Large Coin
Jetliner manufacturers have spent the last ten years debating
the future of air transport. Airbus has maintained that strong
passenger and freight growth rates, coupled with geographic
concentration and airline alliance trends will mean greater
demand for larger aircraft. Boeing by contrast believes that
airline demand for flexibility, new airports and markets, plus
the availability of new long range aircrafts, will lead to route
fragmentation, which implies a move away from very large
aircraft.
2
Airbus 380-800
3
Coming to my project on Airline Management, we all know that
the words “Airline Management” is too vast a topic and is
very difficult to explain to any given individual especially since
most of the information is classified.
4
Virgin Atlantic Airlines:-
The company holds a United Kingdom Civil Aviation Authority Type A Operating
License, it is permitted to carry passengers, cargo and mail on aircraft with 20 or
more seats.
History:-
Richard Branson
5
Sir Richard Branson during the announcement of the Virgin Express airline
which would compete with Ryan air and Easy Jet.
Branson formed Virgin Atlantic Airways in 1984, launched Virgin Mobile in 1999,
Virgin Blue in Australia in 2000, and later failed in a 2000 bid to handle the
National Lottery.
In 1997 Branson took what many saw as being one of his riskier business exploits
by entering into the railway business. Virgin Trains won the franchises for the
former Intercity West Coast and Cross-Country sectors of British Rail. Launched
with the usual Branson fanfare with promises of new high-tech tilting trains and
enhanced levels of service, Virgin Trains soon ran into problems with the aging
rolling stock and crumbling infrastructure it had inherited from BR. The
company's reputation was almost irreversibly damaged in the late 1990s as it
struggled to make trains reliably run on time while it awaited the modernization
of the West Coast Main Line, and the arrival of new rolling stock.
Virgin has acquired European short-haul airline Euro Belgian Airlines, renaming
it Virgin Express. It also started a national airline based in Nigeria, called Virgin
Nigeria. Another airline, Virgin America, is set to launch out of San Francisco in
2007. Branson has also developed a Virgin Cola brand, but is now retreating only
to the UK market, and even a Virgin Vodka brand, which has not been an overly
6
successful enterprise. As a consequence of these lack luster performers and
perceived obscure accounting practices, the satirical British fortnightly magazine,
Private Eye, has been critical of Branson and his companies. (see Private Eye
picture caption)
After the so-called campaign of "dirty tricks" (see expanded reference in Virgin
Atlantic Airways), Branson sued rival airline British Airways for libel in 1992.
John King, then-chairman of British Airways, countersued Branson, and the case
went to trial in 1993. British Airways, faced with likely defeat, settled the case,
giving £500,000 to Branson and a further £110,000 to his airline and had to pay
legal fees of up to £3 million. Branson divided his compensation (the so-called
BA bonus) among his staff.
On September 25, 2004 he announced the signing of a deal under which a new
space tourism company, Virgin Galactic, will license the technology behind Space
Ship One to take paying passengers into suborbital space. The group plans to
make flights available to the public by late 2007 with tickets priced at $200,000.
The deal was mostly financed by Microsoft co-founder Paul Allen, and the
modern American space engineer & visionary, Burt Rutan.
Branson says his success was not planned, and it just happened, he has said that
he has 10 secrets to success:
7
Virgin has always been a rival of British Airways. In January 1991 the UK Civil
Aviation Authority opened the door for Virgin to operate from Heathrow and
services were started from July 1991, one of the major causes of the BA "dirty
tricks" campaign against Virgin. In 1992 BA's PA director David Burnside
published an article in BA News which argued that Branson protestations against
British Airways were merely for publicity. Branson sued British Airways for libel.
BA settled out of court when its lawyers unearthed evidence of the extraordinary
lengths the company went to "kill off" Virgin. BA was faced with a legal bill of up
to £3m, damages to Sir Richard of £500,000 and a further £110,000 to his
airline. Branson divided his £500,000 amongst his staff in the so-called "BA
bonus", each receiving £166.
At the High Court Christopher Clarke QC, counsel for BA, apologised
"unreservedly" for an alleged "dirty tricks" campaign against Virgin Atlantic.
BA also agreed to pay damages of £500,000 to Virgin boss Richard Branson and
£110,000 to his airline, as well as incurring legal costs of up to £3m.
Counsel for Virgin and Mr Branson, George Carman QC, had told Mr Justice
Drake of "distinctly hostile" rumours that had been circulating about his client.
The traditional rivalry between the two airlines intensified from July 1991 when
Virgin moved the centre of its operations from Heathrow to Gatwick, in direct
competition with BA.
8
He also claimed that BA's PR consultant, Brian Basham, had been undermining
him and his company's reputation in the City and the press.
These written statements formed the basis of Mr Branson's libel case. BA and
Lord King then counter-sued over Mr Branson's original allegations.
In the 1990s, Virgin Atlantic jets were painted with the words "No-Way BA/AA"
in opposition to the attempted merger between British Airways and American
Airlines. In 1997, following British Airways' announcement that it was to remove
the Union Jack from its tailfins in favour of world images, Virgin took advantage
of the controversy provoked by introducing a union flag design on the winglets of
its aircraft, and changed the red dress on the "Scarlet Lady" on the nose of its
aircraft to the union flag also, with the tag line "Britain's Flag Carrier" to tongue-
in-cheek challenge BA's traditional spot in this role. Relations with British
Airways improved considerably (though rivalry continued) with the arrival of Rod
Eddington as BA CEO. Eddington replaced Robert Ayling, who was a key player
in the dirty tricks affair. 49% of Virgin Atlantic was sold to Singapore Airlines in
December 1999 for £600.25 million.
In August 2002, Virgin became the first airline to use the Airbus A340-600.
Rolls-Royce has won all recent engine competitions for Virgin aircraft; the
company's Trent-500's will power the A340s and the Trent 900 will power A380s
on order.
9
Virgin Atlantic G-VAST leaves from San Francisco.
The airline has three classes of service: Economy, Premium Economy and Upper
Class. Premium Economy provides a separate check-in, a larger seat with more
leg room than Economy, and a welcoming glass of champagne. Virgin Atlantic
calls its business-class product offering "Upper Class". Upper Class passengers
can request complimentary limousine pick-up and drop-off at the airport, and at
their destination, although the limousine is not available to those who purchase
the cheaper "Z" coded Upper Class fare. At the airport, Upper Class passengers
can use Virgin's clubhouse lounge. On board and in the Heathrow and Gatwick
clubhouses, passengers can avail themselves of massage services. Unlike some
international carriers, Virgin gives free personal amenity kits, including
toothbrush, pen, earplugs and eye mask, to passengers in all three classes. Upper
Class passengers are now given a paper envelope, with just socks, eyeshades and
earplugs in it, other items are available on request, subject to stock. Virgin also
pioneered seat-back personal TVs in all classes, and has begun upgrading their
aircraft to an Audio/Video on Demand (AVOD) system called V: Port.
The V:Port system offers a choice of approximately 50 full length feature films,
60 audio CDs, and around 200 hours of television shows. Also featured are video
games, some of which can be played against other passengers.
In the second quarter of 2006 Virgin announced that they will launch an updated
Premium Economy product with leather seats and a wider seat than British
Airways business class offering, Club World. This new design is due to launch in
late 2006 or early 2007.
Fleet
10
Virgin Atlantic Airways Boeing 747-400 (G-VBIG) (Tinker Belle) taxiing to the
take off point at London Heathrow Airport.
• 5 Airbus A340-300
• 16 Airbus A340-600 (further 10 on order)
• 13 Boeing 747-400
• 10 Airbus A380-800 (6 on order)
In November 2003 Virgin introduced the Upper Class Suite, which is the longest
totally flat bed in Business Class. The Upper Class Suite is now finally fitted on all
of Virgin's aircraft. As of July 2006, A340-300 G-VBUS and G-VSUN are on wet-
lease to Virgin Nigeria Airways. 747s are used on all routes from Gatwick and
Manchester. From Heathrow 747s are used on routes to New York, Los Angeles,
San Francisco and Boston; along with A340s which are used for all other
Heathrow routes. G-VRED (to be delivered in October 2006) is said to be the first
one with the new Virgin livery.
Entertainment
Designation Aircraft
system
11
G-VEIL (Queen Of The Skies) A340-600 (Config. 1) V:PORT
12
G-VOGE (Cover Girl) A340-600 (Config. 1) V:PORT
The Virgin Atlantic average fleet age is 6.1 years at June 2006.
The following aircraft have been in service for Virgin in the past:
13
• G-OUZO (Spirit of Melina) A320-200 - now with MyTravel Airways (G-
JOEM)
• G-TKYO (Maiden Japan) 747-200 - now with Kalitta Air
(N703CK/converted to freighter)
• G-VAEL (Maiden Toulouse) A340-300 - recently been painted all white
and ferried to Airbus plant, Toulouse.
• G-VATH (Hellenic Beauty) A321-200 - now with Turkish Airlines (TC-
JME)
• G-VBEE (Honey Pie) 747-200 - now with Transaero (VP-BQA)
• G-VBUS (Lady in Red) A340-300 - now with Virgin Nigeria Airways
• G-VCAT (Wild Thing) 747-200 - now with European Aviation Air Charter
(G-CCMA/stored)
• G-VFLY (Dragon Lady) A340-300 - now with Finnair (OH-LQA)
• G-VGIN (Scarlet Lady) 747-200 - now with Kabo Air (5N-EEE)
• G-VIBE (Dancing Queen/later: Spirit of New York) 747-200 - now with
Transaero (VP-BQH)
• G-VIRG (Maiden Voyager) 747-200 - now with Kabo Air (5N-NNN)
• G-VJFK (Boston Belle) 747-200 - now with Kabo Air (5N-PDP)
• G-VKID (Sundance Kid/Virgin Sun) A320-200 - now with Iberworld (EC-
IMU)
• G-VKIS (Sun kissed Girl/Virgin Sun) A321-200 - now with Turkish
Airlines (TC-JMF)
• G-VLAX (California Girl) 747-200 - now with Kabo Air (5N-PPP)
• G-VMED (Mediterranean Maiden) A320-200 - now with AtlasJet (TC-
OGF)
• G-VMIA (Spirit of Sir Freddie) B747-100 - scrapped
• G-VOYG (Shady Lady) 747-200 - scrapped
• G-VPUF (High as a Kite) 747-200 - now with Transaero (VP-BQC/stored)
• G-VRGN (Maid of Honor) 747-200 - now with Trade winds Airlines
(N526UP/converted to freighter)
• G-VRUM (Calypso Queen) 747-200 - now with Southern Winds (LV-AZF)
• G-VSKY (China Girl) A340-300 - now with BWIA West Indies Airways
(9Y-JIL)
• G-VSSS (Island Lady) 747-200 - now with Transaero (VP-BQB)
• G-VSUN (Rainbow Lady) A340-300 - now with Virgin Nigeria Airways
• G-VTAN (Sunshine Girl/Virgin Sun) A320-200 - now with AtlasJet (TC-
OGE)
• G-VZZZ (Morning Glory) 747-200 - now with Transaero (VP-BQE)
14
G-VROS English Rose
Virgin Atlantic has ordered 6 Airbus A380 aircraft with options on 6 more. The
first delivery is expected to enter service in March 2008 and the aircraft will be
used on services from London to Hong Kong, Los Angeles, New York, San
Francisco, Sydney and Tokyo. The option of using the A380 on other services, eg
Orlando, is being explored (ref: Airliner World, March 2005).
Virgin's aircraft are given female names such as "Ladybird", "Island Lady", and
"Ruby Tuesday". Many are named after destinations on the Virgin route network,
such as "Maiden Tokyo" and "California Girl". Virgin's fleet also has several
tongue in cheek registrations, California Girl is G-VLAX, after Los Angeles
International. Boston Belle is G-VJFK after Massachusetts' famous son, others
include G-VIRG, G-VGIN and G-VXLG for a 747-400 (Ruby Tuesday). G-VYOU
has been named in a Virgin Unite eBay auction. The name derives from the
homonymous new born child whose parents won the auction.
The Virgin livery features a pinup girl near the nose of each aircraft called the
"Scarlet Lady". She was originally painted by Alberto Vargas. Carrying a Union
Jack in a form reminiscent of British Airways' traditional "speed bird" logo, now
she even has her own aircraft registration and name, an Airbus A340-600
registered G-VGAS and named "Varga Girl".
G-VAST, a Boeing 747-400 has featured in the BBC's Top Gear television show as
a wind source to test the strength of cars in a crosswind.
Virgin's Slogans
15
• "Mine's Bigger Than Yours"
Written on the back of the Airbus A340-600's because they are the longest
passenger aircraft in the world
Written on the engines of planes, because all Virgin's planes are quad-jets as
opposed to BA's long haul twin-jet Boeing 777's and Boeing 767's
Used to promote the London-Dubai service, playing with rival airline Emirates'
slogan 'Keep Discovering'
Written on the back of G-VFOX during June and July of 2003 after British
Airways announced it would retire Concorde the following October.
Others Include: "More experience than the name suggests," "Virgin, seeks travel
companion(s)," "Love at first flight," "You never forget your first time," "Extra
inches where it counts," "Fly a younger fleet," "One call does it all" and "Hello
gorgeous"'
Events in 2005
On 15 August 2005, Virgin Atlantic, which flies the Kangaroo route between
Sydney, Australia and London, UK via Hong Kong, denied it is in talks with part
16
owner Singapore Airlines about extending its code sharing arrangements from
Singapore to Sydney. Virgin Atlantic, 49% owned by Singapore Airlines, began
flying between Sydney and the UK via Hong Kong in December 2004.
To celebrate the airline's 21st birthday the flying lady was temporarily moved to
the back of Boeing 747 to create "Birthday Girl". However, in May 2006, the
name "Lady Penelope" once again is painted on the fuselage and the '21 years of
flying high' stickers have been removed.
Ownership
Other
• Virgin Atlantic will play a part in the upcoming James Bond film, Casino
Royale. Richard Branson, Virgin Atlantic crew, and one of its Airbus A340-
600 aircraft will be part of a scene at Miami International Airport
(although the sequence was filmed in Prague).
Virgin Group
17
The Virgin Group is a conglomerate using the Virgin brand of British celebrity
business tycoon Sir Richard Branson. The core business areas are travel,
entertainment and lifestyle, although many others have been entered into.
Although Branson retains complete ownership and control of the Virgin Brand,
the commercial set up of companies using it is varied and complex. The group is
sometimes perceived as a conglomerate, but this is not in fact the case. Each of
the companies operating under the Virgin brand are separate entities, with some
being wholly owned by Branson, while he holds minority or majority stakes in
others. Occasionally, he simply licenses the brand to a company that has
purchased a division from him, such as Virgin Radio (now part of SMG plc) and
Virgin Music (now part of EMI). With a few exceptions, all of the companies
began as wholly owned Virgin subsidiaries.
18
• Virgin Atlantic Airways - an international carrier based at London's
Heathrow Airport.
• The Train Line - UK train booking service.
• Virgin Active - a health club chain in South Africa, Italy and the United
Kingdom.
• Virgin America - a U.S. domestic low-cost airline scheduled for launch
in 2006.
• Virgin Balloon Flights - a hot-air balloon operator.
• Virgin Blue - a low-cost airline in Australia and the South Pacific based
in Australia.
o Blue Holidays - holiday program of Virgin Blue.
o Pacific Blue - a low-cost subsidiary of Virgin Blue based in New
Zealand.
o Polynesian Blue - a Samoan international low-cost airline.
• Virgin Books - publisher, retailer and distributor of books.
• Virgin Brides - bridal wear shop in Manchester.
• Virgin Cars - a U.K. low-cost car dealership and superstore.
• Virgin Cinemas - Sold to UGC.
• Virgin Comics - Indian comic book producer.
• Virgin Cosmetics - retailer of Virgin Vie cosmetics and jewellery.
through internet, direct selling and Virgin Spa stores.
• Virgin Digital - online digital music retailer.
• Virgin Drinks - manufacturer of soft drinks including Virgin Cola.
• Virgin Electronics - formerly Virgin Pulse, consumer electronics.
• Virgin Experience Days - corporate and consumer experience events.
• Virgin Express - a low-cost European airline.
• Virgin Fuel - venture capital firm for investing in petroleum alternatives.
• Virgin Galactic - a venture to market and operate commercial space
.flights, using spacecraft designed by Scaled Composites.
• Virgin Games - online games and gambling.
• Virgin Holidays - U.K. travel agency and tour operator for destinations
served by Virgin Atlantic.
• Virgin Interactive - games distributor now owned by Titus Interactive.
• Virgin Jewellery - jewellery arm of Virgin Cosmetics.
• Virgin Limited Edition - exclusive hotels.
o Kasbah Tamadot - exclusive Moroccan holiday destination
o Lady B - luxurious Catamaran available for Caribbean charters
o The Lodge - ski lodge
o Natirar - private spa located in Somerset County, New Jersey
o Necker Island - exclusive island in British Virgin Islands for private
hire.
o The Roof Gardens and Babylon - 1.5 acres open air gardens, venue,
nightclub and restaurant in Kensington, London.
o Ulusaba - exclusive game reserve in South Africa.
• Virgin Limo bike - passenger bike service in London.
19
• Virgin Limousines - chauffeured limousine service in San Francisco
and Northern California.
• Virgin Mega stores - CD, DVD and games retailer chain with high-street
and online stores.
• Virgin Mobile - mobile phone network.
• Virgin Money - providers of financial services .
o Virgin Credit Card
• Virgin Nigeria - international, regional and domestic Nigerian airline.
• Virgin Play - a video game promoter, distributor and marketer in Spain.
• Virgin Radio - British commercial radio station broadcast on AM, FM.
(London only), DAB, internet, Digital TV. Other Virgin radio brands
include:
o ouï fm - rock radio station in France and Asia
o Radio Free Virgin - internet radio broadcaster with over 60
channels.
o Virgin Radio Asia - collection of station operating in India and
Thailand including Virgin Soft, Hitz, Easy FM and Oui.
o Virgin Radio Classic Rock - classic rock station broadcast on
DAB, internet and Satellite TV.
o Virgin Radio Groove - black music station broadcast on DAB,
internet and Satellite TV.
o Virgin Radio Xtreme - rock station aimed at teenage males
broadcast on DAB, internet and Satellite TV.
• Virgin Records - record label now owned by EMI.
• Virgin Spa - shop chain retailing Virgin Cosmetics products.
• Virgin Trains - a railway operator in the United Kingdom.
• Virgin TV - Proposed NTL/Virgin Mobile merged group. (aka Virgin
Vision)
• Virgin Unite - charitable foundation.
• Virgin Vacations - U.S. travel agency.
• Virgin Vie - brand of cosmetics and jewellery sold through Virgin
Cosmetics.
• Virgin Vines - A Californian-based company, created in 2005 and
producer of Red and White wines.
• Virgin Vision - Proposed NTL/Virgin Mobile merged group. (aka Virgin
TV)
• Virgin Voucher - staff incentive scheme.
• Virgin Ware - clothes brand and retailer.
• Virgin Wines - wine brand.
• Virgin.net - internet service provider, now owned by NTL. Future
services from Virgin.net, Virgin Mobile, NTL and Tele west are likely to be
branded Virgin Media.
20
o V Festival (North America) a North American variant of the V
Festival, begun in 2006
SWOT ANALYSIS
21
Weakness
Strengths
• Modern Aircraft Fleet • Not a large local market
• London Heathrow Airport incase transit strategy fails.
as Hub-Airport. • Lack of convenient timings
• Support from Virgin Group for UK originating and
• EUROPEAN Location. destination passengers.
• Effective Transit Schedules. • Lack of narrow body
aircraft to effectively serve
• Benchmarking and Quality
the competing European
In flight Cabin Product.
cities.
• Strong Market holds of
United Kingdom, Australia,
Germany, USA, Canada,
South America and major
European countries.
Threats
Opportunities
• Untapped Markets of Asian • Competition from legacy
countries like South carriers like British
America, Russia and Africa. Airways, KLM, Lufthansa on
• Emerging and growing the key UK—Australia
transit markets in the Far sector.
East, Africa and in Indian • Cost of fuel.
Sub continent. • Competition from emerging
airlines Ryan Air and Easy
jet.
• Liberalizing of aviation
policies in the strong hold
markets of India and
Pakistan.
• Ever increasing oil prices
22
AIRBUS 340-300:-
AIRBUS 340-300:-
The A340-200 and 300 are the initial variants of the successful quad engined
A340 family of long haul wide bodies.
The A340 and closely related A330 were launched in June 1987, with the A340's
first flight occurring on October 25 1991 (an A340-300). The A340 entered
service with Lufthansa and Air France in March 1993, following JAA certification
the previous December.
The A340 shares the same flight deck including side stick controllers and EFIS,
plus fly by wire, basic airframe, systems, fuselage and wing with the A330 (the
flight deck is also common to the A320 series). Power is from four CFM56s, the
four engine configuration being more efficient for long range flights (as twins
need more power for a given weight for engine out on takeoff performance) and
free from ETOPS restrictions.
23
The A340-300 has the same fuselage length as the A330-300, while the
shortened A340-200 trades seating capacity for greater range (first flight April 1
1992).
1. C o m m o n a l i t y
24
capacities of 250 to 475 passengers and operating ranges
from regional segments to ultra-long-distance routes.
2. Economics
The six members of the Airbus A340 wide body Family are
essentially the same aircraft that have been adapted to
differing requirements for seating capacity and flight length.
3. Flight Deck
25
The A340 benefit from the advanced Airbus cockpit design,
which receives high marks from the thousands of pilots who
fly Airbus aircraft daily. Flight decks on both aircraft types
are nearly identical.
At the heart of the cockpit is the fly-by-wire system
pioneered by Airbus. Its digital electronic flight controls
improve handling and stability while reducing pilot
workload.
The A340 side-sticks – which replace the traditional centre-
mounted control yokes used for decades on airliners – give
optimum control inputs for the fly-by-wire system and create
an open, uncluttered cockpit environment for the flight crew.
As the same basic cockpit layout is used on the other Airbus
fly-by-wire jetliners, it is easy for Emirates pilots to
transition, if needed from the A340 to the smaller A320
Family, and, definitely in the future, to the 555-seat A380.
4. F r e i g h t
26
SPECIFICATIONS:-
AIRCRAFT DIMENSIONS
imperial
metric
Overall length 63.6 m. 208 ft. 10 in.
5
5
f
t
. Height
3
i
n
.
1
6
.
8
5
m
.
1
8
f
t
. Fuselage diameter
6
i
n
.
5
.
6
4
27
m
.
1
7
f
t
. Maximum cabin width
4
i
n
.
5
.
2
8
m
.
1
6
5
f
t
Cabin length
.
3
i
n
.
5
0
.
3
5
m
.
1
9
7
f
t
. Wingspan (geometric)
1
0
i
n
.
6
28
0
.
3
m
.
3
,
8
9
Wing area (reference)
2
f
t
2
3
6
1
.
6
m
2
3
0
d
e
Wing sweep (25% chord)
g
r
e
e
s
3
0
d
e
g
r
e
e
s
8
4
f Wheelbase
t
.
2
5
29
.
6
0
m
.
3
5
f
t
. Wheel track
1
i
n
.
1
0
.
6
9
m
.
31,200-
Engine thrust range 139-151 kN
34,000 lb. slst
19.7 / 13.76
Bulk hold volume - Standard/option 695 / 486 ft3
m3
30
DESIGN WEIGHTS
imperial
metric
275.9 (277.4) 608.3 (611.5)
Maximum ramp weight
tonnes lbs. x 1000
6
0
6
.
0
(
6
0
9
.
Maximum takeoff weight
6
)
l
b
s
.
x
1
0
0
0
2
7
5
(
2
7
6
.
5
)
t
o
n
n
e
s
4Maximum landing weight
1
31
8
.
9
(
4
2
3
.
3
)
l
b
s
.
x
1
0
0
0
1
9
0
(
1
9
2
)
t
o
n
n
e
s
3
9
2
.
4
(
3Maximum zero fuel weight
9
9
)
l
b
s
32
.
x
1
0
0
0
1
7
8
(
1
8
1
)
t
o
n
n
e
s
3
7
,
1
5
0
(
3
9
Maximum fuel capacity
,
0
6
0
)
U
S
g
a
l.
1
4
0
,
6
4
33
0
(
1
4
7
,
8
5
0
)
L
i
t
e
r
s
2
8
5
(
2
8
7
)
l Typical operating weight empty
b
s
.
x
1
0
0
0
1
2
9
.
3
(
1
3
0
.
2
)
t
34
o
n
n
e
s
9
5
.
9
(
9
0
.
5
) Typical volumetric payload
l
b
s
.
x
1
0
0
0
4
3
.
5
(
4
1
)
t
o
n
n
e
s
35
CABIN LAYOUT:-
In the A340-300 cabin, seat pitch can be adapted in units of one inch. Galleys,
lavatories and stowages can be located in different numbers, groupings and
locations. In-flight entertainment can be incorporated in the seats or screens
mounted on partitions below the overhead stowages. These make for an almost
infinite variety of cabin interiors.
36
AIRBUS 340-600:-
37
AIRBUS 340-600:-
The 15,740km (8500nm) ultra long range A340-500 and stretched 372 seat
A340-600 are new variants of the Airbus A340 family, and are currently the
world's longest range airliners.
Compared with the A340-300, the A340-600 features a 9.07m (35ft 1in) stretch
(5.87m/19ft 3in ahead of the wing and 3.20m/10ft 6in behind), allowing it to seat
372 passengers in a typical three class arrangement. This gives Airbus a true early
model 747 replacement and near direct competitor to the 747-400, with similar
range, but, Airbus claims, better operating economics (per seat).
The A340-500 meanwhile is stretched by only 3.19m (10ft 6in) compared with
the A340-300, and so seats 313 in three classes, but it has a massive range of
15,740km (8500nm), which makes it the longest ranging airliner in the world,
capable for example of operating Los Angeles-Singapore nonstop.
The two new A340 models share a common wing. The wing is based on the
A330/A340's but is 1.6m (5.2ft) longer and has a tapered wing box insert,
increasing wing area and fuel capacity. Both models feature three fuselage plugs.
The other change to the A340 airframe is the use of the A330-200 twin's larger
fin and enlarged horizontal area stabilizers. To cope with the increased weights
the centre undercarriage main gear is a four wheel bogie, rather than a two wheel
unit.
38
Both new A340s have a high degree of commonality with the A330 and other
A340 models. They feature Airbus' common two crew flight deck, but with some
improvements such as LCD rather than CRT displays and modernized systems.
The commercial launch for the A340-500/600 was at the 1997 Paris Air show,
the program's industrial launch was in December that year when Virgin Atlantic
ordered eight A340-600s and optioned eight. First flight of the A340-600 was
made on April 23, 2001. After a 1600 hour flight test program, certification was
received on May 29, 2002. Virgin Atlantic took delivery of its first A340-600 at
the 2002 Farnborough International Air show, and began commercial services in
August.
SPECIFICATIONS:-
AIRCRAFT DIMENSIONS
imperial
metric
Overall length 75.3 m. 247 ft. 1 in.
5
6
f
t
. Height
9
i
n
.
1
7
.
3
m
.
1Fuselage diameter
39
8
f
t
.
6
i
n
.
5
.
6
4
m
.
1
7
f
t
. Maximum cabin width
4
i
n
.
5
.
2
8
m
.
2
0
0
f
t
Cabin length
.
1
i
n
.
6
0
.
9
8
40
.
2
0
8
f
t
Wingspan (geometric)
.
2
i
n
.
6
3
.
4
5
m
.
4
,
7
2
Wing area (reference)
9
f
t
2
4
3
9
.
4
m
2
3
1
.
1
d
e Wing sweep (25% chord)
g
r
e
e
s
3
1
.
41
1
d
e
g
r
e
e
s
1
0
7
f
t
. Wheelbase
1
1
i
n
.
3
2
.
8
9
m
.
3
5
f
t
. Wheel track
1
i
n
.
1
0
.
6
9
m
.
42
imperial
metric
Engines RR Trent 500 RR Trent 500
5
6
,
0
0
0
(
6
0
,
Engine thrust range
0
0
0
)
l
b
.
s
l
s
t
2
4
9
(
2
6
7
)
k
N
3
8Typical passenger seating
0
3
8
0
7 Range (w/max. passengers)
,
7
43
5
0
(
7
,
9
0
0
)
n
m
.
1
4
,
3
6
0
(
1
4
,
6
0
0
)
k
m
.
0
.
8
6
Max. operating Mach number (Mmo)
M
o
.
0
.
8
6
M
o
.
44
6
9
5
/
4
8Bulk hold volume - Standard/option
6
f
t
3
1
9
.
7
/
1
3
.
7
6
m
3
DESIGN WEIGHTS
imperial
metric
369.2 (381.2) 813.9 (840.4)
Maximum ramp weight
tonnes lbs. x 1000
45
s
.
x
1
0
0
0
3
6
8
(
3
8
0
)
t
o
n
n
e
s
5
7
1
(
5
8
4
.
2
) Maximum landing weight
l
b
s
.
x
1
0
0
0
2
5
9
(
2
6
46
5
)
t
o
n
n
e
s
5
4
0
.
1
(
5
5
3
.
4Maximum zero fuel weight
)
l
b
s
.
x
1
0
0
0
2
4
5
(
2
5
1
)
t
o
n
n
e
s
5Maximum fuel capacity
1
,
7
47
4
6
(
5
4
,
0
2
3
.
2
)
U
S
g
a
l.
1
9
5
,
8
8
1
(
2
0
4
,
5
0
0
)
L
i
t
r
e
s
3Typical operating weight empty
9
2
.
0
(
4
48
0
0
.
9
)
l
b
s
.
x
1
0
0
0
1
7
7
.
8
(
1
8
1
.
9
)
t
o
n
n
e
s
1
2
2
.
6
l
b
Typical volumetric payload
s
.
x
1
0
0
0
49
5
5
.
6
t
o
n
n
e
s
CABIN LAYOUT:-
In the A340-600 cabin, seat pitch can be adapted in units of one inch. Galleys,
lavatories and stowage’s can be located in different numbers, groupings and
locations. In-flight entertainment can be incorporated in the seats or screens
mounted on partitions below the overhead stowage’s. These make for an almost
infinite variety of cabin interiors.
AIRBUS 380:-
50
AIRBUS 380:-
The 555 seat, double deck Airbus A380 is the most ambitious civil aircraft
program yet. When it enters service in March 2006, the A380 will be the world's
largest airliner, easily eclipsing Boeing's 747.
Airbus first began studies on a very large 500 seat airliner in the early 1990s. The
European manufacturer saw developing a competitor and successor to the Boeing
51
747 as a strategic play to end Boeing's dominance of the very large airliner market
and round out Airbus' product line-up.
Key design aims include the ability to use existing airport infrastructure with
little modifications to the airports, and direct operating costs per seat 15-20% less
than those for the 747-400. With 49% more floor space and only 35% more
seating than the previous largest aircraft, Airbus is ensuring wider seats and
aisles for more passenger comfort. Using the most advanced technologies, the
A380 is also designed to have 10-15% more range, lower fuel burn and emissions,
and less noise.
The A380 features an advanced version of the Airbus common two crew cockpit,
with pull-out keyboards for the pilots, extensive use of composite materials such
as GLARE (an aluminium/glass fibre composite), and four 302 to 374kN (68,000
to 84,000lb) class Rolls-Royce Trent 900 or Engine Alliance (General
Electric/Pratt & Whitney) GP7200 turbofans now under development.
Several A380 models are planned: the basic aircraft is the 555 seat A380-800
(launch customer Emirates). The 590 ton MTOW 10,410km (5620nm) A380-
800F freighter will be able to carry a 150 tonne payload and is due to enter
service in 2008 (launch customer FedEx). Potential future models will include
the shortened, 480 seat A380-700, and the stretched, 656 seat, A380-900.
On receipt of the required 50th launch order commitment, the Airbus A3XX was
renamed A380 and officially launched on December 19, 2000. In early 2001 the
general configuration design was frozen, and metal cutting for the first A380
component occurred on January 23, 2002, at Nantes in France. In 2002 more
than 6000 people were working on A380 development.
On January 18, 2005, the first Airbus A380 was officially revealed in a lavish
ceremony, attended by 5000 invited guests including the French, German,
British and Spanish president and prime ministers, representing the countries
that invested heavily in the 10-year, €10 billion+ ($13 billion+) aircraft program,
and the CEOs of the 14 A380 customers, who had placed firm orders for 149
aircraft by then.
The out of sequence A380 designation was chosen as the "8" represents the
cross-section of the twin decks. The first flight is scheduled for March 2005, and
the entry into commercial service, with Singapore Airlines, is scheduled for
March 2006.
52
Apart from the prime contractors in France, Germany, the United Kingdom and
Spain, components for the A380 airframe are also manufactured by industral
partners in Australia, Austria, Belgium, Canada, Finland, Italy, Japan, South
Korea, Malaysia, Netherlands, Sweden, Switzerland and the United States. A380
final assembly is taking place in Toulouse, France, with interior fitment in
Hamburg, Germany. Major A380 assemblies are transported to Toulouse by ship,
barge and road.
On July 24, 2000, Emirates became the first customer making a firm order
commitment, followed by Air France, International Lease Finance Corporation
(ILFC), Singapore Airlines, Qantas and Virgin Atlantic. Together these companies
completed the 50 orders needed to launch the programme.
Later, the following companies also ordered the A380: FedEx (the launch
customer for the A380-800F freighter), Qatar Airways, Lufthansa, Korean Air,
Malaysia Airlines, Etihad Airways, Thai Airways and UPS.
SPECIFICATIONS:-
AIRCRAFT DIMENSIONS
metric imperial
Overall length 73 m. 239 ft. 3 in.
Height 24.1 m. 79 ft. 7 in.
Fuselage diameter 7.14 m. 23 ft. 5 in.
Maximum cabin width Main deck: Main deck: 21
53
6.58 m. / ft. 7 in. /
Upper deck: Upper deck:
5.92 m. 19 ft. 5 in.
Cabin length 49.90 m. 163 ft. 8 in.
Wingspan (geometric) 79.8 m. 261 ft. 8 in.
Wing area (reference) 845 m2 9,100 ft2
Wing sweep (25% chord) 33.5 degrees 33.5 degrees
Wheelbase 30.4 m. 99 ft. 8 in.
Wheel track 14.3 m. 46 ft. 11 in.
imperial
metric
Trent 900 or Trent 900 or
Engines
GP 7000 GP 7000
7
0
,
0
0
0
l Engine thrust range
b
.
s
l
s
t
3
1
1
k
N
5
5Typical passenger seating
5
5
5
5
8Range (w/max. passengers)
,
0
0
0
n
54
m
.
1
5
,
0
0
0
k
m
.
0
.
8
9Max. operating Mach number (Mmo)
M
o
.
0
.
8
9
M
o
.
6
5
0
Bulk hold volume - Standard/option
f
t
3
1
8
.
4
m
3
DESIGN WEIGHTS
imperial
55
metric
1,239 lbs. x
Maximum ramp weight 562 tonnes
1000
1
,
2
3
5
l
b
Maximum takeoff weight
s
.
x
1
0
0
0
5
6
0
t
o
n
n
e
s
8
5
1
l
b
s
Maximum landing weight
.
x
1
0
0
0
3
8
6
t
o
n
n
e
s
7Maximum zero fuel weight
9
56
6
l
b
s
.
x
1
0
0
0
3
6
1
t
o
n
n
e
s
8
1
,
8
9
0
Maximum fuel capacity
U
S
g
a
l.
3
1
0
,
0
0
0
L
i
t
r
e
s
6Typical operating weight empty
0
8
.
4
l
57
b
s
.
x
1
0
0
0
2
7
6
.
8
t
o
n
n
e
s
1
4
5
.
5
l
b
Typical volumetric payload
s
.
x
1
0
0
0
6
6
.
4
t
o
n
n
e
s
58
CABIN LAYOUT:-
The A380’s twin-aisle twin deck passenger cabin offers the long distance
traveller a whole new level of comfort. A cabin designed around a large
sample of today’s real passengers providing more space regardless of class
of ticket, wider seats and aisles. Optional lower deck use for rest areas,
business, bar or other amenities can further enhance the A380 travel
experience.
59
BOEING 747-400:-
60
BOEING 747-400:-
The 747-400 is the latest, longest ranging and best selling model of the 747
family.
Boeing launched the 747-400 in October 1985 and the first development aircraft
first flew on April 29 1988. US certification (with PW-4000s) was awarded in
January 1989.
Apart from the basic passenger 747-400 model, a number of variants have been
offered including the winglet-less 747-400 Domestic optimised for Japanese
short haul domestic sectors, the 747-400M Combi passenger/freight model, and
the 747-400F Freighter (which combines the 747-200F's fuselage with the -400's
wing).
The latest model is the 747-400ER, which was launched on November 28, 2000
when Qantas placed an order for 6. The -400ER has the same size as the -400,
but has more range or payload capability. The MTOW was increased by 15,870kg
(35,000lb) to 412,770kg (910,000lb), giving a further range of 805km (435nm)
or a 6800kg (15,000lb) greater payload. The -400ER also features a wholly new
cabin interior with larger luggage bins, and several flight deck improvements.
The -400ER incorporates the strengthened wing, body, and landing gear of the
-400F, plus an auxiliary fuel tank in the forward cargo hold, and an optional
61
second one. Operators who don't need these can remove them both, gaining
additional cargo volume.
The first 747-400ER was rolled out in June 2002, and flew for the first time on
July 31, 2002, and this was the 1308th 747 to fly.
A cargo version, the 747-400ERF, followed the standard -400ER, and was
launched April 30, 2001 on an order by leasing company ILFC for 5. The first
-400ERF is the 1315th 747 built. The -ERF has the same MTOW as the -ER, and
this will give an extra range of 970km (525nm), or an extra payload of 9980kg
(22,000lb) at MTOW compared with the standard -400F.
Shortly before delivery of the first -400ER, Boeing had received orders for 15
ER/ERFs from 5 customers.
Various growth 747 models have been studied. The 747-500X and -600X models
were dropped in January 1997. Boeing is currently proposing the 747-400XQLR
(Quiet Longer Range) to 747-size customers which will offer more range, more
quiet, and more features.
Rolls-Royce RB211-524H2-T
59,500 lb (264.67 kN)
62
62,100 lb (276.23 kN)
Maximum Fuel Capacity 53,985 U.S. gal (204,349 L)
Maximum Takeoff Weight 870,000 lb (394,625 kg)
Maximum Range 4,100 nautical miles (7,590 km)
Typical city Pairs:
Singapore -- Tokyo
Honk Kong -- Dubai
New York -- Luxembourg
Los Angeles -- Frankfurt
Typical Cruise Speed 0.855 Mach
at 35,000 feet 567 mph (913 km/h)
Basic Dimensions
Wing Span 211 ft 5 in (64.4 m)
Overall Length 231 ft 10 in (70.6 m)
Tail Height 63 ft 8 in (19.4 m)
S e r vi c e s p r o v i d e d o n b o a r d t h e s e a i r c r a f t a n d
other amenities:
INDIVIDUAL SEATBACK TV
Every seat has its own seatback TV with a choice of channels to keep everyone
entertained throughout the flight. We're dedicated to bringing you the very latest
movies, comedy, sports, drama and kids shows. On many of our flights each seat
also comes with its own video games console with up to 35 games.
And, rolling out across the fleet, is the very latest video on-demand, which means
you can pause, fast forward or rewind, just like at home.
63
FREE AMENITY KIT
Fly with us in Economy and the little surprises start when you get to your seat
and check out the free amenity kit. Out of the UK, it’s a trendy little backpack
with everything you could want on your flight, including postcards, eyeshades,
earplugs, socks and Virgin Vie lip balm.
There is such a thing as a free lunch; we offer a free meal and free drinks on all
our flights.
You can forget the usual jokes about airline food, ours is delicious and with
enough notice we can even tailor our catering for some specific dietary
requirements that you may have i.e. kosher, vegetarian, gluten-free and Medical
Meals. These 'Medical Meals' need to be booked through Special Assistance.
64
There's plenty to keep even our youngest passengers entertained throughout the
flight, from the contents of their very own goodie bag to the kids shows and
games on our in light entertainment.
Magazines provided by the airline distributed among the passengers during flight
hours for them to read and have a leisure time.
Economy cabin
There are currently 2 types of seats in use throughout the Economy cabin,
although they can be generally be classified as a standard style airline seat with
similar width & pitch to major competitors:-
Kash
Installed on every plane that has V: Port, this mainly offered some stylistic
improvements over the old style seat (larger IFE screen for V: Port, silver IFE
surround, tray table folds in half).
NB: There is rumored to be a new style Economy seat entering service with G-
VWIN - the next A346 for delivery at the end of Feb 2006. We don't have firm
details as yet, but some of the rumored improvements are: lumbar inflatable
support for back & seat bottom, more padding and an adjustable headrest.
65
PREMIUM ECONOMY CLASS FEATURES AND
OFFERINGS:
BIGGER AND WIDER SEATS WITH 38' INCHES OF SPACE
66
There are currently 3 types of seats in use in the PE cabin:
Original
On the upper deck of LGW/MAN B744s, 1 LHR B744 (G-VXLG) and on all the
A343s.
Wash
On all the A346's and the LHR B744's where V:Port is fitted (both upper and
main deck) - G-VWOW & G-VROC have laptop power installed on these seats.
Also on the LGW/MAN B744's on the main deck (although these have smaller
screens and have no laptop power point due to the Nova IFE).
Echo
This brand new soft leather seat is currently being rolled out across the fleet, and
can already be found onboard G-VFOX, G-VGOA, G-VEIL, G-VNAP, G-VFIZ and
G-VYOU.
The new seat combines a 38" seat pitch with a width of 21". It also features a dual
position footrest, lumbar support, adjustable headrest with wings, and a
redesigned tray table. All seats provide passengers with lap top power.
67
THE UPPER CLASS CABIN FEATURES AND OFFERINGS:-
Since launch it has been causing quite a stir in the press, the Clubhouse and
award ceremonies; so take a look around and see what all the fuss is about.
68
The Upper Class Suite is the biggest fully flat bed in business class, allowing you
to work, relax or sleep in complete comfort.
Sleep, work, rest or play. Where else could you find a bar at 30,000 feet?
69
Get the Upper Class treatment from the moment you leave your door with
complimentary ground transfers, * Drive Thru Check In, * stylish Clubhouses, in
flight beauty treatments * and much more.
We all have our own little comforts that help us get the best possible flight's sleep,
but individually our needs are all different.
Our new Upper Class Suite has been receiving a great deal of praise from both
passengers and journalists.
Your journey in Upper Class could earn you miles in Flying Club, Virgin Atlantic's
frequent flyer programmed.
Fancy a helicopter ride over the Grand Canyon or swimming in the crystal clear
waters of Sir Richard Branson's Caribbean hideaway island? As well as flights
there are plenty of other ways to earn miles, from hotels to car rental.
70
UPPER CLASS SUITE CABIN
• Sleep - And stretch. At the touch of a button the seat flips over to become
the biggest fully flat bed in business. Every seat has aisle access so there's
no stepping over your neighbor.
• Work - Every Suite is fitted with laptop power access and a large table
with plenty of room to spread out or have an informal meeting.
• Play - With a multi-directional 10.4" TV screen, you're in your own private
cinema. With a huge choice of films, TV programmers and games.
• Dine - Order what you want when you want from our Freedom menu, or
why not invite a friend to join you for a drink or a snack.
• Relax - Put your feet up. Your soft leather seat reclines even for take off
and your ottoman also acts as a seat for a guest or for beauty therapy
treatments.
• Boston
• Cape Town
• Delhi,
• Dubai
• Hong Kong
71
• Johannesburg
• Lagos
• Los Angeles
• Miami
• Mumbai
• New York-JFK
• Newark
• San Francisco
• Shanghai-Pudong
• Sydney
• Tokyo-Narita
• Washington-Dulles
• Antigua
• Barbados
• , Grenada
• Havana
• Las Vegas
• Montego Bay
• Mauritius (starts November 2007)
• Nassau
• Orlando
• St Lucia
• Tobago
OTHER SERVICES
VIRGIN FLYING MEMBERSHIP
What are the advantages and benefits of being a Red Tier member of flying club?
A:
Flying Club red is the first level of membership. Anyone can join by going to
www.virgin-atlantic.com. The benefits of red status are naturally quite limited.
72
After all you do not actually have to fly with Virgin to apply! Of course being a
member of Flying club means you can earn miles when flying with Virgin Atlantic
or their partner airlines, or when you spend with their partner businesses. But
there are a few other benefits:
5% off BCP airport parking services at London Heathrow, London Gatwick and
Manchester. It should be remembered that shopping around may well get you a
better car parking price.
Up to 10% off Virgin Holidays. Quote your flying club number at the time of
booking.
You can receive updates on offers and promotions either by e-mail or snail-mail.
Access to the flying club section of Virgin Atlantic’s web site. This has a number
of special offers, competitions, news stories and allows you to keep track of your
miles and Tier points.
What are the advantages and benefits of being a Silver Tier member of flying
club?
A:
Once you have earned enough Tier Points you move up to silver status (referred
to in V-Flyer as Ag – the chemical symbol for silver)
A 25% miles bonus when you fly with Virgin on any revenue ticket (which
excludes Miles Plus Money). You will receive 25% of the base miles for the flight
you take, on top of the normal mileage.
Priority wait listing for flights (excluding reward bookings). If the flight you'd like
to book is already full, Virgin will bump you up the queue making you one of the
first people offered a seat, after gold members.
Four complimentary single First Class upgrade vouchers for Gatwick Express and
Heathrow Express (two for each service). A useful benefit if you do use the
airport express trains, although it is understood that the Gatwick Express will
cease service soon.
73
ticketing service, which provides: ticketing for events, news/sport/weather/stock
market updates and assistance for lost passports or lost/stolen money.
10% off all BCP parking services at London Heathrow, London Gatwick and
Manchester. While this is an increase on the 5% benefit of red membership it is
still worthwhile shopping around.
20% discount on long stay airport car parking (standard gate rates) with Parking
Express at London Heathrow. Again the warning to shop around applies.
Unofficially, being a silver also moves you up the pecking order for operational
upgrades.
What are the advantages and benefits of being a Gold Tier member of flying club?
A:
Gold membership (referred to in V-Flyer as Au – the chemical symbol for gold) is
the highest level within the flying club. It is at this level that the benefits become
really desirable:
A 50% miles bonus when you fly with Virgin on any revenue ticket (M+M
excluded) you will receive 50% of the base miles for the flight you take on top of
the normal mileage. (Until the 1st March 2006 the bonus was 25% of miles)
Use of the Upper Class check-in on every Virgin Atlantic flight regardless of your
class of travel. A real queue beater.
Access to Virgin Clubhouses around the world when flying in any class for you
and one guest (although they must be traveling with Virgin Atlantic on the same
day)
Access to Virgin Atlantic's Revivals lounge when flying into London Heathrow on
a 'VS' prefixed ticket (assuming your flight arrives during the revivals opening
hours)
Ten complimentary single First Class upgrade vouchers for Gatwick Express and
Heathrow Express (5 for each service). We understand Gatwick Express will
cease service soon.
74
A supplementary Flying Club Silver Account for someone aged 18 years or over
sharing your home address. Whilst they enjoy the benefits of Silver membership,
you will be able to spend miles from their account in order to reach rewards more
quickly. You can also transfer miles into your Gold Account.
Priority boarding and priority baggage handling when a member flies with Virgin
Atlantic in any class of travel
Increased excess baggage allowance. See Virgin Atlantic’s site for more details
15% off BCP airport parking services at London Heathrow, London Gatwick and
Manchester. Shopping around may still get you a better price.
30% discount on long stay airport car parking (standard gate rates) with Parking
Express at Heathrow only. Again do shop around.
A guaranteed Economy seat on any Virgin Atlantic flight provided a full fare flight
is booked at least 3 days before departure. But remember a full fare Y ticket can
be very expensive.
Additionally when you renew your Gold membership you will receive One
complimentary companion reward ticket on any Virgin Atlantic flight in any
class. You must be traveling in the same class, on the same date and the same
flight as your companion, and your ticket must be a full fare ticket, i.e. Y,W,S,B or
L classes (L is excluded for bookings ex USA)
Access to a dedicated “premier team” to deal with all your booking, flying club
and general queries. The premier team is contactable by phone or email and the
details are supplied when you reach gold level.
Of course, as a gold member you are near the top of the pecking order for
operational upgrades. Also, your status is known to the cabin crew and often
brings little added benefits, such as a glass of bubbly even if you are traveling in
economy. But do not expect these benefits as a right!
75
city you're traveling to.
What other ways are there to earn Flying Club Miles apart from flights, hotels
and cards?
A:
76
Flying Club miles can also be earned in the following ways 1. Pre-ordering
Retail Therapy
You can pre-order Retail Therapy goods for delivery to your seat during your
flight. From the UK, call 0870 1903003 (from outside UK, +44 870 1903003) to
place your pre-order up to 96 hours before you fly.
If you spend over £20, you will earn FC miles at the rate of 10 per £1 spent.
Note that the £20 threshold applies per leg and per order - e.g.: if you pre-order
£10 of RT for the outbound leg, and £30 for the return leg (or even make 2
separate orders of £10 and £30 for the same flight), you only receive 300 miles
because they will be treated as separate orders even if you pay for them at the
same time.
Also, an important note to make is that the miles only credit to your account the
month after the flight you pick the pre-order up on (and if you make an order for
both outbound and inbound, they're credited separately)
All you have to do is introduce your friend(s) to Flying Club by sending them an
e-card from the Miles More Friends section of the Virgin Atlantic website (Go to
"Frequent Flyer" then "Miles More Friends"). You can nominate up to 10 people
and when they each take their first qualifying Virgin Atlantic flight you will earn
bonus miles as below:
- 3,000 miles if their first round trip is in Economy (Y, B, L and M fare classes)
- 7,500 bonus miles if their first round trip is in Premium Economy (W, K, H and
S fare classes)
- 15,000 bonus miles if their first round trip is in Upper Class (J, D and Z fare
classes)
3. Car Rental
When renting a car with Avis or Hertz, you can earn miles per rental as follows:
Special flying club or retail rate: 1000
Corporate or local rates: 500
Note that discounted rates may not qualify for miles
4. Virgin Wines
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UK delivery only Earn 1000 miles and a £20 discount on your first order of
wine bought and 750 miles on every subsequent order of wine (note, miles are
earned per order, not per case)
5. Virgin Experience
Virgin Experience offers over 60 exciting ways to earn 2 flying club miles per £1
spent when purchasing from their wide range of Experiences
6. Virgin Games
High Flyer points can be earned every time members make a bet on any of the
games in the Virgin Casino. Points are earned regardless of whether members
win or lose and these points can be exchanged to Flying Club miles. 1 High Flyer
Point equals 1 Flying Club mile.
7. Virgin Holidays
UK members only. A 10% discount will be given on brochure price and 'Mega
deals' holidays when booking direct with Virgin Holidays. To make a booking,
Flying Club red and silver members call: 0870 066 0833 and Flying Club Gold
members call: 0870 066 0899
8. Texaco
UK members only. Join the Texaco "We. O.U" Club and earn 1000 miles per
1000 Texaco Stars. " We. O.U" Stars may only be converted to Flying Club miles
in multiples of 1000. Flying Club members to call Texaco on 0870 241 4993 to
authorize the transfer
World Points members can earn 1 point for every £1 spent at a BAA airport,
including Heathrow and Gatwick. These points can be exchanged for flying club
miles at a ratio of 500 World Points for 500 Flying Club miles.
10. Cunard
Cruises originating from Europe and of more than 12 nights will earn 20,000
Flying Club miles.
Transatlantic cruises originating from the US will earn 10,000 miles
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Earn 1,500 Flying Club miles per day per Conference Room booking (capacity 8
delegates)
Earn 2,000 Flying Club miles per day per Boardroom booking (capacity 12
delegates)
Earn 3,000 Flying Club miles per day per Boardroom booking (capacity 20
delegates)
Offices
Earn a one-time 'welcome' bonus of 20,000 Flying Club miles on becoming a new
Office client with Argyll Business Centers
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Where do Virgin Atlantic have Clubhouses, how do I gain entry, and what can I
expect to see in there?
A:
Virgin Atlantic have full Clubhouse facilities at the following airports:
London Heathrow
London Gatwick
New York JFK
New York Newark
Washington DC
San Francisco
Johannesburg
Tokyo
Hong Kong
Passengers requiring access to the Clubhouse must be flying with Virgin Atlantic
on the day of entry. To gain entrance to the Clubhouse the passenger must have
one of the following:
- an Upper Class boarding card;
- a Flying Club Gold card;
- a Gold card of selected other airlines' frequent flier programmes;
- a UK American Express Centurion card (black card with numbers starting
3742);
- a Flying Co. access voucher (London Heathrow & London Gatwick only);
- a Virgin Holidays pre-paid clubhouse access voucher (London Heathrow &
London Gatwick only)
When travel has been booked through Virgin Holidays and is not in Upper Class,
vouchers for London Heathrow & London Gatwick Clubhouse access can be pre-
booked for the sum of £60 & £35 respectively. Upper Class passengers and Flying
Club Gold members can bring a guest into the lounge with them (providing the
guest is flying with Virgin Atlantic that day), but entry by any of the other
methods mentioned does not entitle guest access.
All Clubhouses have a free bar and food service. The larger facilities at London
Heathrow & London Gatwick also offer V. Touch beauty treatments and other
extras such as games and/or music rooms, libraries, shoe shine and airfield
viewing areas.
The London Heathrow Clubhouse has recently undergone a major refurbishment,
doubling in size and adding new features such as a Deli, Spa pool, observation
deck, Sauna and a Tanning salon.
London Heathrow Airport (HUB AIRPORT) FOR VIRGIN
ATLANTIC
When originally constructed, Heathrow had six runways, arranged in three pairs
at different angles, with the passenger terminal in the centre. With growth in the
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required length for runways, Heathrow now has just two parallel runways
running east-west. Runway 23, a short runway for use in strong South-Westerly
winds, was recently decommissioned and now forms part of taxiway A. The
Department for Transport has issued a 'consultation document' in which one
option is the construction of a third parallel east-west runway for frequent use,
involving the demolition of local residential areas.
The airport has been owned and operated by BAA since before its privatisation in
1987. In order to prevent monopoly profits, the amount BAA is allowed to charge
airlines to land aeroplanes at Heathrow is heavily regulated by the Civil Aviation
Authority. Until 1 April 2003, the annual increase of the cost of landing per
passenger was capped at inflation minus 3%. This has meant that landing charges
have been falling in absolute terms. The average landing cost per passenger in
April 2003 was £6.13, similar to landing charges at Gatwick and Stansted. In
order to reflect the fact that Heathrow, as an international hub, is more popular
with passengers and airlines, the CAA agreed that BAA will be allowed to increase
landing charges at Heathrow by inflation plus 6.5% per year for the next five
years. When Terminal 5 opens in 2008, landing charges are expected to be £8.23
per passenger. Landing fee restrictions at Gatwick and Stansted will remain
tighter.
Whilst the cost of a landing slot is determined by the CAA and BAA, the
allocation of landing slots at Heathrow to airlines is carried out by Airport Co-
ordination Limited (ACL). ACL is an independent non-profit organisation whose
slot allocation programme is governed by British and European law and IATA
Worldwide Scheduling Guidelines. ACL is funded by ten British airlines, tourism
operators and BAA, which pay the ACL a fee for providing scheduling
information. The apparent conflict between the need to provide an independent
slot allocation service and serving the interests of the funding airlines is waved
away by ACL.
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Although the Virgin arrivals lounge at London Heathrow (called Revivals), is the
smaller and well known sibling of the Clubhouse departure lounge.
Revivals is a more exclusive lounge than the Clubhouse. Whereas you can gain
access to the departure lounge as a guest of a Gold card holder, with an Amex
Centurion, or in some cases as a premium member of one of Virgin's partner
airlines, Revivals is strictly for arriving Upper Class passengers or Gold card
holders - no guests.
Before you've even entered the lounge, they know you're coming. They like to
have as much information about their guests as possible to ensure you are looked
after while you're in their care. If you have a connecting flight, they'll have
already checked for delays or which gate it's going to be at. If you have a limo
coming to pick you up, they've sorted it. This microscopic attention to detail is a
common theme throughout the services offered.
There are some 18 showers in Revivals, all individually decorated and named
(such as 'Tutti Frutti' and one even named after a regular customer). Claire
admits that they put people in the rooms they think will suit the mood of the
customer. Some designs apparently appeal to people from the north of England,
and others to American customers.
In the main lounge, there are a selection of newspapers, television and a business
centre with Internet access. On the menu the day I visited the choices included
American-style pancakes, Bacon rolls, Boiled egg (with soldiers!) and a large
selection of toasted breads. A new addition to the menu is the cult-status sugar-
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loaded Krispy Kreme donuts. Mmmm.
The Virgin Touch salon is also a feature of Revivals, where you can get a shave,
facial, foot spa & massage, manicure, eyebrow or make up treatment.
On average, Revivals looks after between 120-150 customers per day from 4am in
the morning until 1.30pm in the afternoon.
Many of us have probably missed the full experience of Revivals, preferring to get
home after a long flight. My advice is to give yourself an extra hour or two after
your next flight into Heathrow and treat yourself to Virgin's arrival lounge. You'll
be surprised how refreshed the whole experience will make you feel.
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V I R G I N A T L AN T I C R o u t e N e t w o r k a n d E f f e c t i v e
Scheduling
HONGKONG-SYDNEY-HONGKONG
1. LONDON-ANTIGUA-LONDON
84
(ANU)
To London Arrives
06:30
(LGW)
Flight No. VS034
Flight arrives 1 day later.
2. LONDON-BOSTON-LONDON
3. LONDON-LAS-VEGAS-LONDON
85
Flight No. VS044
Flight arrives 1 day later.
LONDON-SHANGHAI-LONDON
4. LONDON-DELHI-LONDON
86
Flight No. VS301
On Mondays flight departs 13:15 and arrives 17:00
5. LONDON-NASSAU-LONDON
6. LONDON-WASINGTON-LONDON
87
From Washington Departs S M T W T F S
19:15
(IAD)
To London Arrives
07:05
(LHR)
Flight
VS022
No.
Flight arrives 1 day later.
7. LONDON-TOKYO-LONDON
8. LONDON-HAVANA-LONDON
88
(HAV)
To London Arrives
06:45
(LGW)
Flight No. VS064
Flight arrives 1 day later.
9. LONDON-MANCHESTER-LONDON
89
To Singapore Arrives 08:5
(SIN) 0
Flight
VS7345
No.
Flight arrives 1 day later.
Flight operated by Singapore Airlines
TIMETABLE SUBJECT TO CHANGE This flight operates via Zurich
10. LONDON-CAPETOWN-LONDON
90
To London Arrives 09:0
(LHR) 0
Flight No. VS604
Flight arrives 1 day later.
Flights on Friday and Saturday depart 10:35 and arrive 08:50 the next day.
11. LONDON-MUMBAI-LONDON
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products, in Upper Class and Premium Economy, are the clear favorites for long-
haul travelers.”
The Upper Class suite is different to anything else flying today. The product has
been designed to be separately both the most comfortable bed and the most
comfortable seat in the air. Instead of extending from a seat into a bed, Virgin
Atlantic’s seat provides the passenger with a luxury leather armchair to relax on
which then flips over into a separate bed with a mattress to sleep on. It is a first
class product for a business class fare.
Virgin Atlantic was the first airline to come up with the concept of a premium
economy class. It was first introduced in 1992 and has been imitated by our
competitors in recent years. Passengers traveling in Premium Economy benefit
from the biggest seat in its class on selected aircraft, a 38” seat pitch, dedicated
check in and cabin, priority meal service and priority baggage reclaim.
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VIRGIN ATLANTIC WON THE OAG AIRLINE YEAR
AWARD OF 2001
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• G-VXXL (Virgin Lady) A380-800. To be delivered in 2008.
• VIRGIN ATLANTIC has ordered 10 more AIRBUS 340-600 to add to their
fleet.
• Virgin ATLANTIC has also ordered 6 more AIRBUS 380 to increase their
efficiency of their fleet.
Just over half of Virgin's flights leave London from London Heathrow, with the
remainder leaving from London Gatwick. There are also daily services from
Manchester International Airport to Orlando, and weekly services to Bridgetown
and St Lucia (starting 16 November 2006).
Virgin flights between the United Kingdom and the United States or the Bahamas
bear special names, such as The Trance Atlantic (Miami-Heathrow), The London
Shuttle (Boston-Heathrow) or The Rising Star (Los Angeles-Heathrow New
Services in 2006
o London-Heathrow to Dubai
o London-Gatwick to Montego Bay
o Manchester to St Lucia (Starting 16 November 2006)
• New Services in 2007
o London-Gatwick to Mauritius (Starting November 2007)
o Glasgow to Orlando (Starting 23 June 2007 - Seasonal service)
Virgin Atlantic will play a part in the upcoming James Bond film, Casino
Royale. Richard Branson, Virgin Atlantic crew, and one of its Airbus A340-600
aircraft will be part of a scene at Miami International Airport (although the
sequence was filmed in Prague).
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AIRBUS 340-600
CONCLUSION
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London Heathrow, superior in flight products which are
upgraded regularly to increase the Product Life Cycle [PLC] and
with the coming aircrafts the thrill to fly the largest passenger
aircraft in the world in the Airbus 380.
BIBLOGRAPHY
www.airliners.net/discussions/generalaviation
Reports on VIRGIN ATLANTIC airlines future plans and first
hand experience from customers who have flown on all classes
in VIRGIN ATLANTIC Airlines. Also all pictures are taken from
this site with full copyright permission.
www.airbus.com
96
Reports and technical specification on 340-300/340-600 family
aircraft utilized by Virgin Atlantic Airlines.
www.boeing.com
Technical data about the Boeing 777 family of aircrafts used by
Virgin Atlantic Airlines.
www.v-flyer.com
Flight schedules and aircraft cabin offerings in all three
classes.
www.virgin-atlantic.com
97