Auggie Brings Modern, Chic Design to Bedding for Babies and Kids

Auggie -- a new line of 100% cotton mix-and-match sheets, duvets, and decorative pillows - has just
the right amount of sophisticated charm, bold color, and modern patterns. Not pastel-y old-fashion
nor loud and aggressively modern, Auggie is style for babies and kids that won’t make the modern
adult wince. Auggie, a name inspired from the parent company Augustina, introduces a fresh
approach to bedding for kids of any age.

Toronto, Canada, February 23, 2011 --(PR.com)-- Constructed from soft washed cottons, the collection
is available in baby and twin sizes (crib sizes also fit a toddler bed) and is full of small details, rich
textures and vibrant colors in an assortment of mix and match pieces: fitted and flat sheets, duvets,
bumpers, bedskirts, quilts, decorative pillows and accessories.

Based on a contemporary color palette; ocean, grey, fern and pink, Auggie's luxurious 200 thread count
sheets and pillowcases are offered in a variety of versatile “basic” prints ranging from sweet mini hearts
and pebbles to chic stripes and modern solids.

Complimenting the “basics” is a fashionable collection of top of the bed items including duvet covers,
quilts, decorative pillows and a signature sleep sack in whimsical patterns such as: Pretty with Pink
(subtle sprinkling of delicate florals in tonal pinks), Rabbit Patch (whimsical forest scene with pink
flowers, aqua bunnies and a smattering of trees), Robot March (cartoon inspired retro robots in grey, blue
and green with hints of orange on a neutral background) and Pony Love (playful ponies scattered atop a
neutral ground).

Fun and flirty, the decorative pillows act as an accessory for the crib, the nursery or the bed adding
texture and pops of color. The beautiful hand-crafted quilt adds dimension and interest while providing an
extra layer of warmth. In addition to the quilt being sized for twin and baby beds it is also available in
queen sizes with coordinating euro and standard shams making it not only good for a kids room, but
providing an alternative option to coordinate the master suite with the crib when the little ones are first
bought home.

Not forgetting babies on the go, Auggie designed the “sleep sack” made in the same stylish designs and
quilted with natural cotton fill; the sleep sack offers stylish warmth and functionality with its snap
opening for a quick hygienic change. Sizes range from 0 - 18 months.

The collection debuted at the New York Gift show in January with prices ranging from $45 through to
$325 and will be available at retailers nationwide and at www.littleauggie.com in March 2011. Feather
and down inserts for the baby and toddler duvet covers are sold separately for a minimal amount.

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