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Career Summary
Dynamic marketing/communications professional with nearly a decade of experience in developing strategic online
marketing campaigns to build customer brands, drive customer acquisition and sales.
Expertise in, and passionate about online marketing, social media, building brands, email marketing, word-of-mouth,
and public relations.
Excellent communication skills (written and oral) with the ability to lead cross-functional teams, effectively manage
multiple priorities, and deliver results that exceed expectations.
Creative/strategic thinker who looks at “the big picture” with a gift for problem solving. Highly entrepreneurial and
customer focused.
Professional Experience
Founder/Principal
NOVOLOGIQ, LLC - Strategic Marketing and Communications
(Privately Held; 1-10 employees, Consulting Services)
• Strategic marketing consulting services for Agencies, B2B, B2C, and Non-Profit organizations
• Translate client business objectives into strategic online marketing programs
• Range of services include strategic planning, message development, email marketing, copywriting, social
media marketing, public relations, branding, blogging, and marketing integration training.
Founder/Editor in Chief
STRICTLYSOCIAL.COM
(Privately Held; 1-10 employees, Music and Advertising industry)
• Own all online marketing, new media strategy (social networks, blogging, viral seeding, SEO, etc.)
• Lead evangelist and relationship manager, managing the day-to-day content implementation, artist, record
label, and industry relations.
• Manage brand presence on MySpace, Facebook, YouTube, and similar sites to drive traffic.
• Manage interplay between online/social media and traditional media in promoting brand and website
• Manage all social media tools, including social bookmarking, tagging, and blog publishing
• Developed design, applications, navigation, and Web 2.0 aspects of website
• Daily management of user-generated content, Web video and viral marketing
Operations Manager
Capital One Auto Finance (formerly Peoplefirst.com)
(Public Company; 5001-10,000 employees; COF; Financial Services industry)
Education
Executive Masters of Business Administration
Concentration: Electronic Business and Organizational Behavior
National University
2007