Direct Marketing / Sales Management / Marketing Services
Fortune 100 sales/marketing, professional with demonstrated sales successes in b oth high tech and low tech industries, distributors, supply chains, B2B, manufac turing, and service companies. Consistently increased market share, increased re venues, developed strategic alliances, performed executive level negotiations. International sales experience Grew distributor network for start-up division building sales revenues from zer o to $75 million Developed and led new region generating $30 million in sales and 70% market sha re. Increased sales from $45 million to $165 million selling company for $200 milli on. Bundled new processing technologies and services to produce $500K year revenues in the first year Visionary with a keen sense of market trends and emerging opportunities Track record of surpassing corporate revenue and profit objectives 50% revenue increase in 3 years in newly identified US/Mexican target markets $2 million in new business through strategic business alliances and distributor networks of Fortune 500 companies. Strong leader who skillfully builds and manages highly productive and successful sales teams. Exceptional ability to develop and maintain high level strategic b usiness relationships - comfortable in the Boardroom Frequent speaker at leading industry events A popular speaker who shares his expertise and passion with people all around th e world. He has appeared as a guest speaker for the DMA (Direct Marketing Associ ation), MFSA (Mail & Fulfillment Services Association), PCC (Postal Customer Cou ncil), PIAG (Print & Imaging Assoc. GA), IABC International Association of Busin ess Communicators), EMA (Envelope Mfg. Association), EIA (Envelope Institute of America) iMI (iMarketing Institute), ISO Executive Committee and the Community B ankers Association. He has spoken on topics such as customer loyalty, direct mar keting, print, data, digital revolution, social marketing and integrated marketi ng strategies. MBA - Keller School of Management. BA - University of Illino is Graduated with Honors SECURITIES LICENSES SERIES 7 & 66 iMarketing Institute, Cha irman Direct Marketing Association of Atlanta, Chairman Professional Achievements ________________________________________ Received Southeastern DMA Gold South Star award of excellence for creating and i mplementing a clients highly successful integrated, multi-channel marketing camp aign. Closed $650K marketing services revenue with Mitsubishi HVAC, negotiated contact terms at the highest level of Mitsubishis US executives. Sold integrated market ing strategies and plan implementation which included print, mail, creative, dat a analytics, interactive, email and SMS. Sold additional $600K annual revenues to Ford. Services included performance imp rovement consulting services, ISO training, management systems, quality and risk assessments and. Negotiated North American Agreement with Fords corporate manag ement team which expanded our list of corporately approved products and services . Inked contract with AT&T worth $8M. Reached an agreement with global AT&T execut ives, lawyers and engineers after 10 months of negotiations including an exclusi ve three-year deal. Career Highlights ________________________________________ President, Present - Whitestone Marketing, a marketing services company providi ng creative, print, data, analytics and direct mail programs. Business developme nt leader and manager of major client relationships and contract negotiations. R eceived the Southeastern DMA Gold South Star award for a clients integrated, mul ti-channel marketing strategies. Director Business Development SourceLink 2007 to 2008 directed strategic plann ing and new business development for email, interactive, direct mail, lettershop services, Transpromotional Documents, data analytics, creative and printed stat ement processing, e-Statements. Managed business relationships with major accoun ts and negotiated large revenue contracts. Vertical markets included telecom, re tail and financial services. Vice President, Business Development DATADIRECT - 2005 to 2007 Member of the Ex ecutive Management Team, responsible for new business development of Managed bus iness relationships with major accounts and negotiated contracts. Services inclu ded direct mail advertising, sales/marketing consulting, data management, creati ve, digital print solutions and response marketing analytics, Financial Advisor - UBS Financial Services 2004 to 2005, Sold financial service s and brokerage services to high net worth individuals, corporations and corpora te executives through cold calls and existing relationships..Services included: managed accounts, fee based, retirement funds, mutual funds, insurance, estate p lanning, corporate investments and HR. Acquired series 7, 66 and variable insura nce licenses. Vice President Business Development, Whitestone Marketing, 2000 - 2004 - Marketi ng services consulting firm. Directed business development activities for market ing services, data management, variable data & print, processing, PURLS, direct mail programs and consulting services. Managed business relationships with major accounts and negotiated large revenue contracts. Verticals included non-profits , retail, telecom, financial services and healthcare. Director Sales & Marketing, Det Norske Veritas North America, (DNV) 1996 2000. Worlds largest ISO Certification, compliance, consulting services, workshop trai ning, and Publications Company headquartered in Norway. Directed global marketin g strategies, North American sales and business development initiatives while le ading new product and services development, pricing, budgets, acquisitions, JVs , and strategic business alliances. Chair of the North America Marketing Committ ee and member of the International Marketing Platform.