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Bonnie C.

Dada
3 Shelbourne Court, Goshen, CT 06756
860-618-2992 * 860-671-0531 cell * bd10b4470@westpost.net

Summary of Skills & Experience


* Extensive sales experience and success in person to person selling, building c
lient relationships, and increasing sales volume;
* Proven communication skills and ability to determine and meet client needs;
* Strong phone skills with the ability to build client interest in the product;
* Excellent negotiating skills and ability to get the best value for the client;
* Solid interpersonal skills and ability to work with people of all ages and bac
kgrounds, a team player;
* In depth knowledge of the product and how it will best meet the needs of the c
lient;
* Skilled in product presentation and extensive Trade Show experience;
* Solid computer skills - Windows, Microsoft Word, Excel, Outlook.

Experience:
Advertising Sales Executive, Maplegate Media Group, Ridgefield, CT 2008 - 2010
* Maintained and increased $1.7M in company billings. Introduced different titl
es into the Radio Control market resulting in additional revenue and growth of n
ew business.
Advertising Sales Account Executive, Air Age Media, Wilton, CT 2005 - 2008
* Consistently obtained budget for print and web sales; responsible for $3.1M in
billing of $7M advertising revenue, leader in new business acquisition, maintai
ned a high single page yield in a soft market with declining margins.
* Successfully utilized strong advertiser relationships to develop new business.
Advertising Sales Executive, Maplegate Media Group, Ridgefield, CT 2003 - 2005
* Lead agency in new business, built new territory revenues from $150K to $1.8M.
* Developed successful and profitable relationships with advertisers through sal
es and trade show attendance.
Advertising Sales Executive, The Country and Abroad, Pine Plains, NY 2001 - 200
3
* Successfully introduced a NY and MA regional tabloid lifestyles magazine to Li
tchfield County CT market.
Advertising Sales Account Executive, The Lakeville Journal, Sharon, CT 2001 - 2
003
* Built a profitable new territory while maintaining successful existing account
s.
Advertising Sales Account Executive, Litchfield County Times, New Milford, CT
1992-2001
* Lead development of classified advertising department.
* Managed inside and outside sales; obtained national clients including The Home
Depot.
Vice President of Media Services, Naftzger and Kuhe, Farmington, CT 1978 - 1988
* Facilitated all print and electronic media placement for financial institution
s, consumer accounts, business to business and regional accounts.
* Lead development of test marketing for new products.
References: Available upon request

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