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facingthetoughest economicconditions
Internet& SocialMedia
CRM is a business strategy designed to optimise profitability, profitability revenue and customer satisfaction
Gartner
CRM is a business strategy designed to optimise profitability, profitability revenue and customer satisfaction
Gartner
CRM is a business strategy designed to optimise profitability, profitability revenue and customer satisfaction
Gartner
TheFormulaforSuccess inInsuranceIndustry
Gaina Unified Enterprise Viewof Customers Retain Customers Customers WithGreat Service
The1st FormulaforSuccess
GainaUnifiedEnterpriseViewof Customers
IsItYourViewofCustomers? Is It Your View of Customers?
Sales Management Policy Management Account Management
Claim Management
SalesPeople
Finance Billing
GainaUnifiedEnterpriseViewof Customers
CorporateData
Asingle,complete,realtime enterpriseview
Personalizedservicecanbethedifferentiatingfactorthat g retainsgoodcustomersand reduceschurnan importantgoal,giventhatcustomerretentionisprofitable important goal, given that customer retention is profitable andnewcustomeracquisitioncanbeexpensive.
The2nd FormulaforSuccess
AdvancedLevelof Understanding g
Predict customer behaviorand align marketing, marketing, crossselling andup selling and upselling efforts
Athreestepprocessfor PredictingCustomerBehavior
Profiling fl
Modeling d l
Scoring
TheLastFormulaforSuccess
MashuptoCRM
WrapUp Wrap Up
Turn challenges into Turnchallengesinto strategiccompetitive advantageand enhancetheirlong enhance their long termviabilityand profitability
Gaina Gain a Unified Enterprise Viewof Customers Retain Customers WithGreat With Great Service
ThankYou Thank Yo
Mr.Navik Numsiang M N ik N i navik@sundae.co.th SundaeSolutionsCo.,Ltd. Tel.6626348899 Fax6626348896 Website:www.sundae.co.th