COMPARATIVE ANALYSIS OF SAVING ACCOUNT OFFERINGS OF INDUSIND, HDFC, AND AXIS BANK

This project is submitted in the partial fulfillment of the requirement of the degree of Masters of Business Administration in Guru Nanak Dev University, Amritsar. Submitted by: Submitted to:

The path to success is never too smooth and easy to achieve. However, the motivation and support from our mentors and loved ones help us to reach beyond our potential. My project report would remain incomplete without acknowledging people who encouraged me to achieve this milestone. First of all I would like thank the Almighty for guiding me throughout the process of the completion of this project report and imparting the required skill and knowledge. Im privileged to pay my sincere gratitude towards the Branch Manager of IndusInd Bank, Jalandhar, Mr. Kunal Juneja for providing their valuable guidance and expert supervision throughout the completion of the project. I would also like to thanks my parents for their blessings and my friends for their support and encouragement. THANK U ALL.

This project report has been prepared as per the requirement of the syllabus of MBA course structure under which the students are required to undertake project. It was the first hand experience for me that I am exposed to the professional set up and was facing the market, which was indeed a great experience. When business is involved, experience count a lot, as we know, experience are an instrument which leads to success. Now I take this opportunity to present this project report on Comparative study of saving account offering and wealth products of IndusInd, HDFC and Axis bank. I hope it will as much as knowledge enhancing to the readers as it was to me during the preparation and compilation of the project report.

1. Introduction to banking system 2. History of banking 3. IndusInd bank 4. HDFC bank 5. Axis bank 6. Methodology of the study 7.Objective of the study 8. Limitations of the study 9. Analysis & Interpretation 10. Conclusion 11. Annexure 12. Bibliography

A bank is a financial institution that serves as a financial intermediary. The term "bank" may refer to one of several related types of entities:

A central bank circulates money on behalf of a government and acts as its monetary authority by implementing monetary policy, which regulates the money supply. A commercial bank accepts deposits and pools those funds to provide credit, either directly by lending, or indirectly by investing through the capital markets. Within the global financial markets, these institutions connect market participants with capital deficits (borrowers) to market participants with capital surpluses (investors and lenders) by transferring funds from those parties who have surplus funds to invest (financial assets) to those parties who borrow funds to invest in real assets. A savings bank (known as a "building society" in the United Kingdom) is similar to a savings and loan association(S&L). They can either be stockholder owned or mutually owned, in which case they are permitted to only borrow from members of the financial cooperative. The asset structure of savings banks and savings and loan associations is similar, with residential mortgage loans providing the principal assets of the institution's portfolio.

Origin of the word The word bank was borrowed in Middle English from Middle French banque, from Old Italian banca, from Old High German banc, bank "bench, counter". Benches were used as desks or exchange counters during the Renaissance by Florentine bankers, who used to make their transactions atop desks covered by green tablecloths.

The earliest evidence of money-changing activity is depicted on a silver Greek drachm coin from ancient Hellenic colony Trapezus on the Black Sea, modern Trabzon, c. 350325 BC, presented in the British Museum in London. The coin shows a banker's table (trapeza) laden with coins, a pun on the name of the city. In fact, even today in Modern Greek the word Trapeza () means both a table and a bank.

Definition
The definition of a bank varies from country to country. See the relevant country page (below) for more information. Under English common law, a banker is defined as a person who carries on the business of banking, which is specified as:

conducting current accounts for his customers paying cheques drawn on him, and collecting cheques for his customers.. "banking business" means the business of receiving money on current or deposit account, paying and collecting cheques drawn by or paid in by customers, the making of advances to customers, and includes such other business as the Authority may prescribe for the purposes of this Act; (Banking Act (Singapore), Section 2, Interpretation). "banking business" means the business of either or both of the following:

1. receiving from the general public money on current, deposit, savings or other similar account repayable on demand or within less than [3 months] ... or with a period of call or notice of less than that period; 2. paying or collecting cheques drawn by or paid in by customer

Channels
Banks offer many different channels to access their banking and other services:

ATM is a machine that dispenses cash and sometimes takes deposits without the need for a human bank teller. Some ATMs provide additional services. A branch is a retail location Call center Mail: most banks accept check deposits via mail and use mail to communicate to their customers, e.g. by sending out statements Mobile banking is a method of using one's mobile phone to conduct banking transactions Online banking is a term used for performing transactions, payments etc. over the Internet Relationship Managers, mostly for private banking or business banking, often visiting customers at their homes or businesses Telephone banking is a service which allows its customers to perform transactions over the telephone without speaking to a human Video banking is a term used for performing banking transactions or professional banking consultations via a remote video and audio connection. Video banking can be performed via purpose built banking transaction machines (similar to an Automated teller machine), or via a videoconference enabled bank branch.clarification

Products
Retail

Business loan Cheque account Credit card Home loan Insurance advisor Mutual fund Personal loan Savings account

Wholesale

Capital raising (Equity / Debt / Hybrids) Mezzanine finance Project finance Revolving credit Risk management (FX, interest rates, commodities, derivatives) Term loan

Risk and capital

Banks face a number of risks in order to conduct their business, and how well these risks are managed and understood is a key driver behind profitability, and how much capital a bank is required to hold. Some of the main risks faced by banks include:

Credit risk: risk of loss arising from a borrower who does not make payments as promised. Liquidity risk: risk that a given security or asset cannot be traded quickly enough in the market to prevent a loss (or make the required profit). Market risk: risk that the value of a portfolio, either an investment portfolio or a trading portfolio, will decrease due to the change in value of the market risk factors. Operational risk: risk arising from execution of a company's business functions.

Banks in the economy

Economic functions

The economic functions of banks include: 1. Issue of money, in the form of banknotes and current accounts subject to cheque or payment at the customer's order. These claims on banks can act as money because they are negotiable or repayable on demand, and hence valued at par. They are effectively transferable by mere delivery, in the case of banknotes, or by drawing a cheque that the payee may bank or cash. 2. Netting and settlement of payments banks act as both collection and paying agents for customers, participating in interbank clearing and settlement systems to collect, present, be presented with, and pay payment instruments. This enables banks to economise on reserves held for settlement of payments, since inward and outward payments offset each other. It also enables the offsetting of payment flows between geographical areas, reducing the cost of settlement between them. 3. Credit intermediation banks borrow and lend back-to-back on their own account as middle men. 4. Credit quality improvement banks lend money to ordinary commercial and personal borrowers (ordinary credit quality), but are high quality borrowers. The improvement comes from diversification of the bank's assets and capital which provides a buffer to absorb losses without defaulting on its obligations. However, banknotes and deposits are generally unsecured; if the bank gets into difficulty and pledges assets as security, to raise the funding it needs to continue to operate, this puts the note holders and depositors in an economically subordinated position. 5. Maturity transformation banks borrow more on demand debt and short term debt, but provide more long term loans.

Banking in India
Central bank: Reserve Bank of India Nationalized banks: Allahabad Bank Andhra Bank Bank of Baroda Bank of India Bank of Maharashtra Canara Bank Central Bank of India Corporation Bank Dena Bank IDBI Bank Indian Bank Indian Overseas Bank Oriental Bank of Commerce Punjab & Sind Bank Punjab National Bank Syndicate Bank UCO Bank Union Bank of India United Bank of India Vijaya Bank State Bank Group State Bank of India State Bank of Bikaner & Jaipur State Bank of Hyderabad State Bank of Indore State Bank of Mysore State Bank of Patiala State Bank of Travancore Private Banks: Axis Bank Bank of Rajasthan Catholic Syrian Bank Dhanalakshmi Bank South Indian Bank City Union Bank Federal Bank HDFC Bank ICICI Bank IndusInd Bank ING Vysya Bank Jammu & Kashmir Bank Karnataka Bank Limited Karur Vysya Bank Kotak Mahindra Bank Lakshmi Vilas Bank Nainital Bank Ratnakar Bank Saraswat Bank Tamilnad Mercantile Bank Limited Yes Bank Development Credit Bank Foreign banks ABN AMRO Abu Dhabi Commercial Bank Antwerp Diamond Bank Arab Bangladesh Bank Bank International Indonesia Bank of America Bank of Bahrain and Kuwait Bank of Ceylon Bank of Nova Scotia The Bank of Tokyo-Mitsubishi UFJ Barclays Bank Citibank India Credit Suisse HSBC Standard Chartered Deutsche Bank Royal Bank of Scotland Regional Rural banks North Malabar Gramin Bank South Malabar Gramin Bank Pragathi Gramin Bank Shreyas Gramin Bank.

Banking in India originated in the last decades of the 18th century. The first banks were The General Bank of India, which started in 1786, and Bank of Hindustan, which started in 1790; both are now defunct. The oldest bank in existence in India is the State Bank of India, which originated in the Bank of Calcutta in June 1806, which almost immediately became the Bank of Bengal. This was one of the three presidency banks, the other two being the Bank of Bombay and the Bank of Madras, all three of which were established under charters from the British East India Company. For many years the Presidency banks acted as quasi-central banks, as did their successors. The three banks merged in 1921 to form the Imperial Bank of India, which, upon India's independence, became the State Bank of India.

History
Indian merchants in Calcutta established the Union Bank in 1839, but it failed in 1848 as a consequence of the economic crisis of 1848-49. The Allahabad Bank, established in 1865 and still functioning today, is the oldest Joint Stock bank in India.(Joint Stock Bank: A company that issues stock and requires shareholders to be held liable for the company's debt) It was not the first though. That honor belongs to the Bank of Upper India, which was established in 1863, and which survived until 1913, when it failed, with some of its assets and liabilities being transferred to the Alliance Bank of Simla When the American Civil War stopped the supply of cotton to Lancashire from the Confederate States, promoters opened banks to finance trading in Indian cotton. With large exposure to speculative ventures, most of the banks opened in India during that period failed. The depositors lost money and lost interest in keeping deposits with banks. Subsequently, banking in India remained the exclusive domain of Europeans for next several decades until the beginning of the 20th century. Foreign banks too started to arrive, particularly in Calcutta, in the 1860s. The Comptoire d'Escompte de Paris opened a branch in Calcutta in 1860, and another in Bombay in 1862; branches in Madras and Puducherry, then a French colony, followed. HSBC established itself in Bengal in 1869. Calcutta was the most active trading port in India, mainly due to the trade of the British Empire, and so became a banking center. The first entirely Indian joint stock bank was the Oudh Commercial Bank, established in 1881 in Faizabad. It failed in 1958. The next was the Punjab National Bank, established in Lahore in 1895, which has survived to the present and is now one of the largest banks in India. Around the turn of the 20th Century, the Indian economy was passing through a relative period of stability. Around five decades had elapsed since the Indian Mutiny, and the social, industrial and other infrastructure had improved. Indians had established small banks, most of which served particular ethnic and religious communities. The presidency banks dominated banking in India but there were also some exchange banks and a number of Indian joint stock banks. All these banks

operated in different segments of the economy. The exchange banks, mostly owned by Europeans, concentrated on financing foreign trade. Indian joint stock banks were generally under capitalized and lacked the experience and maturity to compete with the presidency and exchange banks. This segmentation let Lord Curzon to observe, "In respect of banking it seems we are behind the times. We are like some old fashioned sailing ship, divided by solid wooden bulkheads into separate and cumbersome compartments." The period between 1906 and 1911, saw the establishment of banks inspired by the Swadeshi movement. The Swadeshi movement inspired local businessmen and political figures to found banks of and for the Indian community. A number of banks established then have survived to the present such as Bank of India, Corporation Bank, Indian Bank, Bank of Baroda, Canara Bank and Central Bank of India. The fervor of Swadeshi movement lead to establishing of many private banks in Dakshina Kannada and Udupi district which were unified earlier and known by the name South Canara ( South Kanara ) district. Four nationalized banks started in this district and also a leading private sector bank. Hence undivided Dakshina Kannada district is known as "Cradle of Indian Banking".

Post-Independence
The partition of India in 1947 adversely impacted the economies of Punjab and West Bengal, paralyzing banking activities for months. India's independence marked the end of a regime of the Laissez-faire for the Indian banking. The Government of India initiated measures to play an active role in the economic life of the nation, and the Industrial Policy Resolution adopted by the government in 1948 envisaged a mixed economy. This resulted into greater involvement of the state in different segments of the economy including banking and finance. The major steps to regulate banking included:

The Reserve Bank of India, India's central banking authority, was nationalized on January 1, 1949 under the terms of the Reserve Bank of India. In 1949, the Banking Regulation Act was enacted which empowered the Reserve Bank of India (RBI) "to regulate, control, and inspect the banks in India." The Banking Regulation Act also provided that no new bank or branch of an existing bank could be opened without a license from the RBI, and no two banks could have common directors.

Nationalisation

Banks Nationalization in India: Newspaper Clipping, Times of India, July, 20, 1969

Despite the provisions, control and regulations of Reserve Bank of India, banks in India except the State Bank of India or SBI, continued to be owned and operated by private persons. By the 1960s, the Indian banking industry had become an important tool to facilitate the development of the Indian economy. At the same time, it had emerged as a large employer, and a debate had ensued about the nationalization of the banking industry. Indira Gandhi, then Prime Minister of India, expressed the intention of the Government of India in the annual conference of the All India Congress Meeting in a paper entitled "Stray thoughts on Bank Nationalization." The meeting received the paper with enthusiasm. Thereafter, her move was swift and sudden. The Government of India issued an ordinance and nationalized the 14 largest commercial banks with effect from the midnight of July 19, 1969. Jayaprakash Narayan, a national leader of India, described the step as a "masterstroke of political sagacity.

" Within two weeks of the issue of the ordinance, the Parliament passed the Banking Companies (Acquisition and Transfer of Undertaking) Bill, and it received the presidential approval on 9 August 1969. A second dose of nationalization of 6 more commercial banks followed in 1980. The stated reason for the nationalization was to give the government more control of credit delivery. With the second dose of nationalization, the Government of India controlled around 91% of the banking business of India. Later on, in the year 1993, the government merged New Bank of India with Punjab National Bank. It was the only merger between nationalized banks and resulted in the reduction of the number of nationalised banks from 20 to 19. After this, until the 1990s, the nationalised banks grew at a pace of around 4%, closer to the average growth rate of the Indian economy.

Liberalisation
In the early 1990s, the then Narasimha Rao government embarked on a policy of liberalization, licensing a small number of private banks. These came to be known as New Generation tech-savvy banks, and included Global Trust Bank (the first of such new generation banks to be set up), which later amalgamated with Oriental Bank of Commerce, Axis Bank(earlier as UTI Bank), ICICI Bank and HDFC Bank. This move, along with the rapid growth in the economy of India, revitalized the banking sector in India, which has seen rapid growth with strong contribution from all the three sectors of banks, namely, government banks, private banks and foreign banks. The next stage for the Indian banking has been set up with the proposed relaxation in the norms for Foreign Direct Investment, where all Foreign Investors in banks may be given voting rights which could exceed the present cap of 10%,at present it has gone up to 74% with some restrictions. The new policy shook the Banking sector in India completely. Bankers, till this time, were used to the 4-6-4 method (Borrow at 4%; Lend at 6%; Go home at 4) of functioning. The new wave ushered in a modern outlook and tech-savvy methods of working for traditional banks. All this led to the retail boom in India. People not just demanded more from their banks but also received more.

Currently (2007), banking in India is generally fairly mature in terms of supply, product range and reach-even though reach in rural India still remains a challenge for the private sector and foreign banks. In terms of quality of assets and capital adequacy, Indian banks are considered to have clean, strong and transparent balance sheets relative to other banks in comparable economies in its region. The Reserve Bank of India is an autonomous body, with minimal pressure from the government. The stated policy of the Bank on the Indian Rupee is to manage volatility but without any fixed exchange rate-and this has mostly been true . With the growth in the Indian economy expected to be strong for quite some time-especially in its services sector-the demand for banking services, especially retail banking, mortgages and investment services are expected to be strong. One may also expect M&As, takeovers, and asset sales.

In March 2006, the Reserve Bank of India allowed Warburg Pincus to increase its stake in Kotak Mahindra Bank (a private sector bank) to 10%. This is the first time an investor has been allowed to hold more than 5% in a private sector bank since the RBI announced norms in 2005 that any stake exceeding 5% in the private sector banks would need to be vetted by them.

In recent years critics have charged that the non-government owned banks are too aggressive in their loan recovery efforts in connection with housing, vehicle and personal loans. There are press reports that the banks' loan recovery efforts have driven defaulting borrowers to suicide.

 Research methodology: Research is a means of getting knowledge

which can be carried out either arbitrarily or in a systematic manner. Research may be a means to know the small changes and time focused upon us as individuals or as a society. Research as a process involves identifying the problem, formulating hypothesis, organizing and evaluating the data, and deriving conclusions after careful testing.
Data Collection: As data is required for any research activity, it is

collected as follows: Primary data: I have collected this data through Questionnaire. Secondary data: This data has been collected from different Sources available such as Published reports, websites, brochures. Title of the study: Comparative analysis of saving account offerings of IndusInd, HDFC and Axis Bank.
Duration of the study: 6weeks (1st June to 15th July)

Type of Research: Descriptive research Sample Size : 30 respondents Type of Sampling: Convenience sampling

 Analysis and evaluation of customer satisfaction Service level of each respective bank Factors leading to the choosing of service of a particular bank Undertaking comparative analysis of the three banks To study the consumer preference for the above mentioned three saving account players.

This study was time bound and due to this, only few topics were taken

up for study .
The research study was conducted in the city of Jalandhar only.

Therefore, finding may vary if the area of study is increased. Some of the respondents might have been biased in their responses. While analysis of data, human error could have been possible.

Genesis
IndusInd Bank derives its name and inspiration from the Indus Valley civilization -a culture described by National Geographic as 'one of the greatest of the ancient world' combining a spirit of innovation with sound business and trade practices. Mr. Srichand P. Hinduja, a leading Non-Resident Indian businessman and head of the Hinduja Group, conceived the vision of IndusInd Bank -the first of the new-generation private banks in India -and through collective contributions from the NRI community towards India's economic and social development, brought our Bank into being. The Bank, formally inaugurated in April 1994 by Dr. Manmohan Singh, Honorable Prime Minister of India who was then the countrys Finance Minister, started with a capital base of Rs.1,000 million (USD 32 million at the prevailing exchange rate), of which Rs.600 million was raised through private placement from Indian Residents while the balance Rs.400 million (USD 13 million) was contributed by NonResident Indians.

A New Era
IndusInd Bank, which commenced its operations in 1994, caters to the needs of both consumer and corporate customers. It has a robust technology platform supporting multi-channel delivery capabilities. The Bank believes in driving its business through technology. It has multi-lateral tie-ups with other banks providing access to their ATMs for its customers. It enjoys clearing bank status for both major stock exchanges - BSE and NSE - and three major commodity exchanges in

the country - MCX, NCDEX, and NMCE. It also offers DP facilities for stock and commodity segments. The Bank has been bestowed with the mandate of being a Settlement Banker for six tea auction centres. In a pioneering initiative in 'Green Banking' project, the Bank opened its first solar-power ATM in Maharashtra. The Bank received a series of accolades commencing with the prestigious 'Technology Bank of the Year-2009' award in the private and foreign bank category from the Indian Banks' Association (IBA). It has also been recognized as the Bank with the Best Performance in Credit Quality at the FE Best Banks Awards. Recently, CRISIL has reaffirmed its P1+ rating of IndusInd Bank's fixed deposits and certificates of deposit program. Credit rating agency ICRA Ltd. has upgraded Lower Tier II Bonds rating of the Bank to LAA(pronounced L double A minus) rating with stable outlook from LA+ (pronounced L A plus) rating with stable outlook. ICRA has also upgraded the Upper Tier II Bonds rating of IBL to LA+ rating with stable outlook from LA (pronounced L A) rating with stable outlook.

MILESTONES of INDUSIND
2010 - 2011

Most Improved Bank Performance of the Year awarded by Bloomberg UTV Financial Leadership Awards 2011 Winner of Best Use of technology in training and eLearning Initiatives awarded by IBA Banking Technology Awards 2010 Runners up of Best Risk Management Initiatives awarded by IBA Banking Technology Awards 2010 Silver winner of Excellence in Business Process Management and Work flow in Australia and Asia Region Global awards by Workflow Management Coalition and BPM.com, USA Talisma User awards for Enterprise Adoption of

CRM 2010 Ranked 2nd in the fastest growing Bank (mid-size) category published in Indias Best Banks report by Business World and PWC Excellence Award as the 2nd best New Generation Bank in Kerala for the second consecutive year awarded by the State Forum of Bankers Clubs, Kerala Awarded the "Best Priority Sector Bank" amongst the private sector banks by Duns & Bradstreet Tier II Issue raised Rs. 4200 million in March 2010 Awarded the Technology Bank of the Year-2009 from IBA Excellence Award, the 2nd best new generation bank in Kerala by the State Forum of Bankers Clubs, Kerala Recognised for 'Best Performance in Credit Quality' by inancial Express Received the prestigious ISO 27001 certification for IT operations QIP Issue raised Rs. 4803 million in August 2009 Regulatory clearance for 113 new branches are in place (as of June 30,2010) Appointed as Clearing & Settlement Bank at 6 major Tea Auction centres (includes 2 which were added in 2010) Tied up with BONY Mellon for on line remittances from United States to India GDR Issue - raised Rs 2,222 million; Ratings: ICRA Highest A1+ - CDs, Crisil P1+: CDs, FDs New Launch/Rollout: Mid market Investment Bank, 3rd Party Distribution Platform, Warehouse Receipt

2009 - 2010

2008 - 2009

2007 - 2008

Finance Awards/Recognition: The Smart Workplace Economic Times, Best CSR Practice Company BSE/NASSCOM Extended microfinance to 300,000+ women by partnering leading MFIs like SKS Mircofinance Extensive IT initiatives Became clearing/settlement bank for NSE currency futures exchange New management team headed by Romesh Sobti inducted from ABN AMRO Bank NV GDR - raised Rs 1,460 million, tied up with Cholamandalam MS for bancassurance Signed an agreement with National Multi Commodity Exchange Ltd as clearing banker Tied-up with Religare Securities for offering 3-in-1 account covering banking, depository & securities trading Tied up with Aviva Life Insurance for bancassurance Signed an agreement with NCDEX as clearing banker Opened its second representative office in London Ashok Leyland Finance Ltd, a leading NBFC merged with the Bank (total 115 branches), opened representative office in Dubai IndusInd Enterprises & Finance Ltd, a NBFC & one of the promoters of the Bank amalgamated with the Bank

2006 - 2007

2005 - 2006

2004 - 2005

2003 - 2004

2002 - 2003

Increased branch network to 53 Tie ups with exchange houses in Middle East and banks in the United States IPO - raised Rs 1,800 million, became clearing bank to First Commodities Clearing Corporation of India 2000 Became clearing/settlement bank for BSE/NSE Raised Rs 1,000 million through preferential issue of shares Incorporated in 1994; Promoted by a group of Non Resident Indians. Started operations with Rs 1000 Mn Capital

2001 - 2002

1994 - 2000

TYPES OF SAVING ACCOUNTS

1. Indus Easy Savings Account

Indus Easy Savings Account brings you maximum benefits with minimum requirements. Get all banking facilities at No minimum balance and Simplified documentation. Features & Benefits Presenting a product loaded with features to make banking more convenient for you, at ZERO minimum balance!

ATM Card
o o

Customers under this category have an option to go in for an ATM card, by paying Rs. 25/Easy Access Access over 550+ IndusInd Bank ATMs across India for cash withdrawals, cash/ cheque deposits, VISA Credit Card bill payment, balance enquiry, mobile top-up and other miscellaneous requests Access cash for withdrawal at 60,000 ATMs in India, through our network partner NFS 5 Free Domestic Other Bank ATM Withdrawal in a month, Unlimited if Average Monthly Balance is more than Rs. 10,000/

Banking as per your convenience

o o o

Direct Withdrawal facility weekly once 365 Days Banking at select branches Toll Free contact centre access to our Service Staff

Internet Banking
o o

Free Internet banking registration Free Fund Transfer- NEFT & RTGS

Cheque Book
o

One cheque book issued per annum

Statements & Nomination

o o

Half yearly statements, monthly statement through email Free Nomination Facility

Eligibility The following can open an Indus Easy Account

o

Resident Individuals above 18 years of age.

Balance Requirement
o o

Zero minimum balance, with just Re.1/- to open the account. Indus Easy Account is opened under Simplified KYC process. At any point of time if the total balance or the total yearly credit in the account exceeds Rs. 50,000/- and Rs. 100,000/respectively, the account holder will be required to provide additional documents for KYC completion, else the bank will be entitled to close the account.

Non Maintenance charges

o

No charges on non-maintenance of minimum Average Quarterly Balance

Documentation
o o

An Account Opening Form Duly Filled One Passport Size Colour Photograph

2. Indus classic savings

A Savings Account that puts you at ease

Presenting, IndusInd Bank Classic Savings Account. A special account that gives the best reach and access to your funds while giving you the flexibility to manage your funds between your Savings Account and Fixed Deposit without having to worry about minimum balance requirements. Benefit from the convenience of value-added services that are standard with your Indus Classic Savings Account and enhance the pleasure of your banking experience. Features & Benefits IndusInd Bank presents a Savings Bank account with a host of facilities to make banking more convenient: Debit Card
o

o o

IndusInd Bank presents a suite of premium to utility Debit Cards, that come loaded with features to make banking effortless for you. Choose from any of the following: International Classic VISA Debit Card or International Gold VISA Debit Card (Free for 1st year*) International Premium Platinum VISA Debit Card Use your card to earn reward points even on your daily transactions. Go shopping, pay utility bills, invest through SIPs or even withdraw cash and choose to get rewarded or auto cash back into your account through Indus Money. Easy Access Access over 550+ IndusInd Bank ATMs across India for cash withdrawals, cash/ cheque deposits, VISA Credit Card bill payment, balance enquiry, mobile top-up and other miscellaneous requests Access cash for withdrawal at over 60,000 ATMs in India, through our network partners VISA & NFS Access your funds at over 1 million VISA ATMs worldwide and 26 million VISA merchant outlets 5 Free Domestic Other Bank ATM Withdrawal in a month, unlimited if Average Monthly Balance is more than Rs. 10,000/Limits on card flexible Mobile Top -up at ATMs

* Gold Card - First Year Fees Cash-Back Offer- Use IndusInd Bank Gold Debit Card for purchases worth Rs.5000/- and above within 2 months from the date of issuance of card and get 100% refund of the card fees. Banking at your convenience
o

o o

Access & transact on your account from any of our 220+ branches across India completely FREE, be it for deposits, withdrawals or any other transactions 365 Days Banking at select branches Toll Free contact centre access to our Service Staff

Internet Banking
o o o

Free Internet banking service Free Bill Payment and Online Railway Ticket booking facility Free Fund Transfer- NEFT & RTGS

Cheque Book
o

Free personalized Payable-At-Par Cheque Book

Statements & Nomination

o o

Free Half Yearly Statements OR Monthly e-Statements / Pass Book facility Nomination Facility available

No need to carry cash anymore

o o o o

Online Bill Payment, Railway Ticket Booking, e-Shopping Mobile Top-ups at ATMs Card-to-Card transfer (to VISA Credit Cards) over ATM and Internet Cash-less shopping with VISA Debit Card

Free funds transfer. Use RTGS or NEFT to transfer funds anywhere in India completely FREE

Eligibility The following can open an Indus Classic account o o o o o

Resident Individuals (Sole or Joint Account) Minor Hindu Undivided Families Trusts, Associations, Societies and Charitable trusts. Foreign national residing in India for a period greater than 180 days, can open a Savings account by providing the following Valid Passport Valid Visa Documentary Proof of residency in India

Balance Non-Maintenance Charge Rs. 250/- per month Documentation The following documents will be needed to open the Indus Classic account
o o o

o o

Duly Filled Account Opening Form One Passport Size Colour Photograph Initial deposit amount of Rs.5,000/- or more, if account opened in A&B Category Branch or Rs.2,500/- or more, if account opened in C Category Branch PAN card or Form 60/61 where PAN Card is not available Identity Proof

3. Indus Privilege Savings Account

A Savings Account with special privileges for you and your family Presenting, IndusInd Banks Privilege Savings Account, a privilege account with the best features which offer more value for money,

while also giving you the power to save and carry out hassle-free banking. Features & Benefits IndusInd Bank presents a Savings Bank account which offers a host of features and benefits for you and your family. Debit Card
o

o o o

IndusInd Bank presents a suite of premium to utility Debit Cards , that come loaded with features to make banking effortless for you. Choose from any of the following: International Classic VISA Debit Card- Free for Life International Gold VISA Debit Card (Free for 1st year*) International Premium Platinum VISA Debit Card Use your card to earn reward points even on your daily transactions. Go shopping, pay utility bills, invest through SIPs or even withdraw cash and choose to get rewarded or auto cash back into your account through Indus Money. Easy Access Access over 550+ IndusInd Bank ATMs across India for cash withdrawals, cash/ cheque deposits, VISA Credit Card bill payment, balance enquiry, mobile top-up and other miscellaneous requests Access cash for withdrawal at over 60,000 ATMs in India, through our network partners VISA & NFS Access your funds at over 1 million VISA ATMs worldwide and 26 million VISA merchant outlets 5 Free Domestic Other Bank ATM Withdrawal in a month, Unlimited if Average Monthly Balance is more than Rs. 10,000/Safe & Secure online shopping- Register for Verified by Visa (VbV) and use your card for online shopping & e-Payments Limits on card flexible Mobile Top -up at ATMs

* Gold Card - First Year Fees Cash-Back Offer- Use IndusInd Bank Gold Debit Card for purchases worth Rs.5000/- and above within 2

months from the date of issuance of card and get 100% refund of the card fees. Banking at your convenience
o

o o o o

Access & transact on your account from any of our 220+ branches across India completely FREE, be it for deposits, withdrawals or any other transactions 365 Days Banking at select branches Free Doorstep Banking Cheque/ Instruction Letter Pickup Free Demand Drafts (upto Rs.25,000/- per day) at all our branches Toll Free contact centre access to our Service Staff

Internet Banking
o o o

Free Internet banking service Free Bill Payment and Online Railway Ticket booking facility Free Fund Transfer- NEFT & RTGS

Multicity Cheque Book

o

Free personalised Multi-city Cheque Book

Standing Instructions
o

Free standing instructions, Sweep-In facility

Statements & Nomination

o o

Free Quarterly Statements / Monthly e-Statements / Pass Book facility Nomination facility available

WEALTH PRODUCT: INSURANCE Insurance

IndusInd Bank offers customized solutions that include Accident, Health, Liability, Marine, Motor, Property, Travel & Rural Insurance for individuals as well as corporate customers in association with Cholamandalam MS General Insurance Company Ltd. Cholamandalam MS General Insurance Company (Chola MS) is a joint venture between the US$ 3 Billion Murugappa Group & Mitsui Sumitomo Insurance Group Japan. Murugappa Group is a pioneer and market leader in various fields and has strong presence in fertilizers, Sugar, Abrasives, Cycles, bathroom accessories and Consumer finance. Mitsui Sumitomo is the second largest insurance Group of Japan with a net written premium of US$ 12.39 Billion in General Insurance. Chola MS is headquartered in Chennai and has 113 offices spread across India.

1. Health Insurance
In the unfortunate event of you or your family members meeting with an illness or accident resulting in hospitalization, our Health Insurance gives you a cash free hospitalization in more than 2200 hospitals across India. Our Health Insurance also reimburses the expenses during Pre - Hospitalization and Post - Hospitalization stages of treatment. Features & Benefits
o

Pre-Hospitalization: Medical expenses incurred 60 days prior to the hospitalization are reimbursed. This is the longest time period offered by any Health Insurance policy in India. Hospitalization: You will be reimbursed expenses like room and board, doctors' fees, intensive care unit charges, nursing expenses, surgical fees, operating theatre expenses, anesthesia and oxygen administration expenses. Post-Hospitalization: Once discharged from hospital, the policy shall pay for medical expenses related to the hospitalization, for a period of 90 days after discharge. This is something unmatched by any other Health Insurance policy in India.

Day Care Procedure: The policy covers over 141 minor surgeries that require less than 24 hours hospitalization under our Day Care Procedure. These surgeries ordinarily fall outside the scope of Health Insurance Policies available in the Indian market. Local Ambulance Service: In the event of an emergency, cover is provided for expenses incurred on ambulance services to the nearest hospital where Emergency Health facilities are available.

2. Home Insurance
Features & Benefits Building - Risk Covered Fire, Lightning, Explosion and Implosion, Aircraft or articles dropped from there, Riot, Strike or Malicious Act, Terrorism, Earthquake Fire and/or Shock, Subsidence and Landslide (including Rockslide) damage, Flood, Inundation, Storm, Tempest, Typhoon, Hurricane, Tornado, or Cyclone, Impact damages, Contents Subsidence and Landslide (including Rockslide) Bursting and / or overflowing of (Excluding money and valuables) Water tanks, apparatus, and pipes, Missile testing operations, Leakage from automatic sprinkler installations, Bush Fire. 2. Contents - Burglary, Housebreaking. 3. Jewellery & Valuables - Accident or misfortune anywhere in India. 4. Plate Glass - Accidental breakage. 5. Domestic Appliances - Electrical or mechanical breakdown or accident. 6. Domestic Electronic Equipment - Total loss from electrical or mechanical breakdown or accident. 7. Cancellation of Vacation - Forfeiture of monies paid to hotels / resorts due to illness, death or loss of home due to fire & allied perils. 8. Baggage - Loss or damage while traveling in India. 9. Personal Accident - Loss of life (up to 4 persons) and repatriation of mortal remains.
1.

3. Life Insurance
IndusInd Bank offers customized insurance solutions which offer comprehensive product portfolio meeting all customer life cycle needs of Child planning, Savings, Retirement Planning and Protection in association with Aviva Life Insurance. Aviva Life Insurance India is a joint venture between one of the countrys oldest and largest groups, Dabur, and Aviva plc, the world's fifth largest and the UK's largest insurance group, whose association with India dates back to 1834. Features & Benefits
o

With a strong sales force of over 30,000 Financial Planning Advisers (FPAs), Aviva has initiated and pioneered many innovative sales approaches, including the concept of Bancassurance and Financial Health Check services. A seasoned team of fund managers make our fund management are one of the key differentiators with Aviva. Keeping with Avivas commitment of social responsibility, Aviva has been successful in reaching out to the underprivileged strata through their Microinsurance initiatives. Aviva brings to you, not just a robust product portfolio meeting all your lifecycle needs related to Savings, Retirement, Investments and Protection but right investment strategies that will help you plan for a secured future.

4. Motor Insurance
Cholamandalam Motor Insurance policy protects your vehicle from losses or damages that can occur due to:

o o o o o o o o o o o o o o o o o o o o o

Fire, explosion, self-ignition, lightning Burglary, house breaking, theft Riot & strike Earthquake (fire & shock damage) Flood, Typhoon, Hurricane Storms, Tempest Inundation, Cyclone, Hailstorm, Frost Accidental external means Malicious act Terrorist activity Landslide, Rockslide Whilst in transit by road, rail, inland waterway, lift, elevator or air

5. Travel Insurance
Holidays, vacations, visiting friends & family, a quick trip on work the Chola MS Short term Travel policy will help you travel peacefully & safely. 3 cover options to suit all your travel needs

o o o

Silver Cover a simple, cost-effective plan Gold Cover a comprehensive, value plan Platinum Cover a high-end plan

Features & Benefits

o

o o

Door-to-door Cover You are covered from the time you leave home, right up to the time you return back. This includes any eventuality that may occur on the way from your home to the airport while leaving for the trip, or from the airport to home on the return trip. Adventure Sports Cover Make the fullest of your holiday by enjoying the thrills of adventure sports too!! For just a nominal additional premium you can get yourself covered against any eventualities arising from any adventure sports that you may want to try your hand. Multi-Purpose Cover Addresses all needs be it a trip for holiday or for business or for any other personal reasons. Cover for all your family members - You can get the Chola MS cover for right from your young kids (as young as 3 months) to the elders in your family (as old as 80 years) under this policy. No medical check-up is required for people up to 70 years of age. Senior Citizens Cover The elderly members of your family can be covered under the Chola MS Senior Citizen Travel Insurance package. Pay as per your requirement We have a per-day rate, which means that you pay for the exact duration of your trip, and do not waste money paying on any slab-based premium rate.

About Us

'HDFC' - a household name that Indians proudly reckon with! Housing Development Finance Corporation Limited (HDFC Ltd.) was established in 1977 with the primary objective of meeting a social need of encouraging home ownership by providing long-term finance to households. Over the last three decades, HDFC has turned the concept of housing finance for the growing middle class in India into a world-class enterprise with excellent reputation for professionalism, integrity and impeccable service. A pioneer and leader in housing finance in India, since inception, HDFC has assisted more than 3.8 million families to own a home of their own, through cumulative housing loan approvals of over Rs. 2.98 trillion and disbursements of over Rs. 2.42 trillion as at March 31, 2010. HDFC has a wide network of 289 offices (which includes 71 offices of HDFC's wholly owned distribution company HDFC Sales Private Limited) catering to over 2,400 towns & cities spread across the country. It also has offices in Dubai, London and Singapore and service associates in the Middle East region, to provide housing loans and property advisory services to Non-Resident Indians (NRIs) and Persons of Indian Origin (PIOs). Customer satisfaction is the hallmark of all HDFC offerings. The first touch of HDFC's personalized service begins as soon as a customer approaches HDFC, and over time it progresses into a long and meaningful relationship. State-of-the-art information systems supported by strong in-house training programmes conducted at its specialized training centre in Lonavla, have equipped HDFC to

respond swiftly to the ever-changing customer needs and thereby empower customers in making the right home buying decision. This is what sets apart HDFC's customer service philosophy - 'With You, Right Through'. HDFC's specialist team of over 1,500 trained and experienced professionals follows a 'single-window concept' for providing smooth and value added services at all stages. The team guides the customers right through the entire process of property purchase - be it property search assistance, technical support prior to finalising the property, legal advice on property related documentation, personalised home loan counseling or providing tailor-made repayment options to suit the customer's specific requirements. HDFC's wide product range includes loans for purchase and construction of a residential unit, purchase of land, home improvement loans, home extension loans, non-residential premises loans for professionals and loan against property, while its flexible repayment options include Step Up Repayment Facility (SURF) and Flexible Loan Installment Plan (FLIP). HDFC also has a robust deposits mobilisation programme. HDFC has been able to mobilise deposits from over 10 lac depositors. Outstanding deposits grew from Rs. 1,458 crores in March 1994 to Rs 23,081 crores in March 2010. In addition, HDFC has received 'AAA' rating for its Deposit products for highest safety from both CRISIL and ICRA for sixteen consecutive years. Over the years, HDFC has emerged as a financial conglomerate with its presence in the entire gamut of financial services including banking, insurance (life and non-life), asset management, real estate venture capital and more recently education loans. Today, HDFC is recognised as one of the Best Managed Companies in India and is a model housing finance company for developing countries with nascent housing finance markets. HDFC has undertaken several consultancy assignments in various countries across Asia, Africa and East Europe to support and establish their housing finance institutions.

TYPES OF SAVING ACCOUNTS

1. REGULAR SAVINGS ACCOUNT
An easy-to-operate savings account that allows you to issue cheques, draw Demand Drafts and withdraw cash. Check up on your balances from the comfort of your home or office through Net Banking, Phone Banking and MobileBanking. Need money urgently? Withdraw cash from any of the 5,624 ATM centres spread across the country. FEATURES AND BENEFITS: Wide network of branches and over thousand ATMs for all your banking needs no matter where you are located With facilities like Net banking and Mobile banking, check your account balance, pay utility bills or stop cheque payment. Shop using International Debit card that reflects the actual balance in your savings account. Personalized cheques with your name printed on each cheque leaf for enhanced security. Take advantage of BillPay, an instant solution to all your frequent utility bill payments. Avail facilities like Safe Deposit Locker, SweepIn and SuperSaver facility on your account Free cash withdrawals on any other banks ATM. Free payable-at-par chequebook, without any usage charges. Free Email statement facility. Free Passbook facility available at home branch for accountholders. Free InstaAlerts for all account holders for lifetime of the account.

2. SAVINGS PLUS ACCOUNT

Introducing the best banking option for you with HDFC banks Savings Plus account. Now you can get access to the finest banking facilities with the HDFCs Savings Plus account. All you have to do is to maintain an average quarterly balance of Rs. 10,000 and experience the benefits as mentioned below:

Wide network of branches and over thousand ATMs for all your banking needs no matter where you are located. Free cash withdrawals on any other banks ATM. Free Demand Drafts on HDFC bank s locations, upto a limit of Rs.25,000/- per day. Free BillPay and InstaAlerts for all accountholders for the lifetime of the account. Free Electronic Funds Transfer facility, Net Banking, Phone Banking & Mobile Banking. Special relationship discount on purchase of Gold Bars. 25%-off on the Locker rental for the 1st year (only) Intercity Banking / Multi-city Banking. Free Passbook facility available at home branch for account holders (individuals) Free Payable-at-Par chequebook, without any usage charges. Free Email Statement facility.

3. SAVINGS MAX ACCOUNT

Welcome to a world of convenience. Presenting Savings Max account, loaded with maximum benefits to make your banking experience a pleasure. By maintaining an average quarterly balance of just Rs. 25,000/- you get a host of premium services from HDFC Bank absolutely free. FEATURES AND BENEFITS: Free unlimited transactions: Cash withdrawal and balance enquiry, at all HDFC Bank ATMs & at all non HDFC Bank domestic ATMs using your HDFC Bank Debit Card. Free Titanium Royale Debit Card for primary account holder for lifetime of the account. Titanium Royale Debit Card for other account holders at Rs 250/- p.a. Free Woman's Advantage/International Debit Card for all account holders for lifetime of the account. Free Payable-at-Par chequebook, without any usage charges Free Demand Drafts on HDFC Bank locations, up to a limit of Rs. 1 lac per day. Self/Third Party Cash Deposit/Withdrawal at non-home branches, up to Rs 50,000/- per day free. Above Rs 50,000 a charge of Rs 2.90 per thousand on the full amount would be applicable Optional "MoneyMaximizer" (sweep- out) facility for conversion of your surplus money into high earning fixed deposits, at the threshold of Rs.1, 25,000/- . In the event of the balance in SavingsMax account exceeding / reaching Rs.1,25,000/-, the amount in excess of Rs.1,00,000/- will be swept out in to a Fixed Deposit with a minimum value of Rs.25,000/- for a 1year 1day period Free BillPay & InstaAlerts for all account holders for lifetime of the account 50% off on the Locker rental for the 1st year only. Free Monthly Statement of Account Folio maintenance charges on Demat account free for first year Free Passbook facility available at home branch for account holders (individuals Free Email Statement facility.

INSURANCE
1. HOME INSURANCE
Your home is probably your most important asset. To protect not just your home, but also its contents is very essential. With this in mind HDFC ERGO has designed a Home Insurance Policy to ensure that you benefit from affordable coverage for your property and possessions against any eventuality. The policy provides protection for your property and all its priceless possessions under a single policy. KEY BENEFITS: Protection for both home and its contents Low cost optional cover for burglary, including theft and larceny. Minimum documentation required for this policy

The policy covers *:Fire and Special Perils:Building(section I) and Contents(Section IA) Covers the structure of your home and contents against 1. Fire, lightning, explosion / implosion, aircraft damage 2. Riot strike, malicious and terrorist damages 3. Bursting and overflowing of water tanks, apparatus, pipes 4. Storm, cyclone, typhoon, tempest, hurricane, tornado, flood 5. Earthquake, volcanic eruption and other convulsions of nature 6. Impact damage by rail / road vehicle and animals 7. Subsidence and landslide, including rockslide 8. Missile testing operations 9. Leakage from automatic sprinkler installations 10.Bush fire

2. TRAVEL INSURANCE
No matter what your preferred travel destination is, or your reason for travel, you can now leave all your worries behind. Our HDFC ERGO policy will cover you in case of any loss, delay or damage to ensure you can have complete peace of mind when you go abroad to explore or just to relax and unwind. With HDFC ERGO Travel Insurance, we have a plan for any requirement. Choose from a range of plans, for adequate coverage at a premium much lower than you ever expected. KEY BENEFITS: Wide range of policies covering individuals from the age of 3 months to 70 years Single trip: 6 months to 70 years Annual multi-trip: 18 years to 70 years Family floater: 3 months to 60 years Single trip for Asia excluding Japan: 6 months to 70 years International travel claims and emergency assistance available to you on call 24x7 Optimum coverage at low costs Instant Online Policy Issuance No medical / health check-up Cashless hospitalization Cashless claims service through our International Service Provider

1. 2. 3. 4.

3. MOTOR INSURANCE
You can trust our HDFC ERGO policy to protect your vehicle, your most prized possession. Our policy ensures that your vehicle is safeguarded no matter what the mishap. With HDFC ERGO you dont just enjoy the benefits of motor insurance but also receive post accident assistance, when you need it. With a focus on package policies for private cars, HDFC ERGO General Insurance offers you total convenience, professionalism and understanding. KEY BENEFITS: Cashless Claim Service over 1400+ authorized network of garages across India. Avail a host of discounts - No Claim Bonus, Discount for Automobile Association Members, Discount based on Age and Profession

Comprehensive support through our dedicated customer support team

Say No to lengthy procedures - BUY & RENEW ONLINE

COVERAGE Loss of or Damage To The Vehicle Insured: Loss or damage to your vehicle caused by any one of the following events Accident by external means Burglary, housebreaking or theft Fire, explosion, self ignition, lightning Terrorism, riots, strikes, malicious acts Transit by road, rail, inland waterways, air or lift Earthquake, flood, storm, landslide or rockslide

4. HEALTH INSURANCE
With the increase in the shift towards lifestyle diseases, healthcare today is at its all-time-high when it comes to treatment costs. In the event of an unforeseen illness, you may have no option but to utilize your hard earned savings steadily built throughout your life time. With HDFC ERGO's Health Suraksha, you're provided an optimal coverage for your treatments including all pre and post hospitalization costs. Now make sure that you use your hard-earned savings for the real reasons - Be it your child's higher education or his/her dream wedding, a well deserved family vacation or just about anything you dreamt of all your life! KEY BENEFITS: Optimal Coverage at an affordable price Option to cover on Individual or Family Floater Basis Option to opt for an annual or two year policy Cumulative Bonus for each claim free year Provides Cost of Health Check up after 4 claim free years Cashless Claims Service across India at 4,200+ network hospital Income Tax Benefit Under Section 80D of the Income Tax Act Hassle free Claims Process with minimum documentation and turn around times.

Axis Bank was the first of the new private banks to have begun operations in 1994, after the Government of India allowed new private banks to be established. The Bank was promoted jointly by the Administrator of the specified undertaking of the Unit Trust of India (UTI - I), Life Insurance Corporation of India (LIC) and General Insurance Corporation of India (GIC) and other four PSU insurance companies, i.e. National Insurance Company Ltd., The New India Assurance Company Ltd., The Oriental Insurance Company Ltd. and United India Insurance Company Ltd. The Bank as on 31st March, 2011 is capitalized to the extent of Rs. 410.54 crores with the public holding (other than promoters and GDRs) at 53.60%. The Bank's Registered Office is at Ahmedabad and its Central Office is located at Mumbai. The Bank has a very wide network of more than 1281 branches (including 169 Service Branches/CPCs as on 31st March, 2011). The Bank has a network of over 6270 ATMs (as on 31st March, 2011) providing 24 hrs a day banking convenience to its customers. This is one of the largest ATM networks in the country. The Bank has strengths in both retail and corporate banking and is committed to adopting the best industry practices internationally in order to achieve excellence.

TYPES OF SAVINGS ACCOUNT\ 1. EasyAccess Savings Account

Presenting, Axis Bank's EasyAccess Savings Account. The account is an endeavor by the Bank to understand the consumers' needs and redefine banking to suit your requirements for a truly comfortable banking experience. EasyAccess Savings Account gives you instant access to your money anywhere, anytime. Possessing a range of unmatched features, it has been devised to better suit the convenience of our eclectic client base. You can avail of all these services with a minimum quarterly average balance of Rs. 5,000 in metro or urban centers, Rs. 2,500 in semi urban centers and Rs. 1,000 in rural centers.

2. Prime Savings Account

At Axis Bank, we have always strived to pace our products with the growing needs of our customers. The Prime Savings account has therefore been created with your specific financial requirements in mind. Wider accessibility As a Prime Savings account holder, you enjoy access to a wide network of over 1000 branches and one of the largest ATM networks (4055 ATMs as on 31st March 2009) in India giving you easy access to your account from almost any corner of the country. Greater convenience To simplify daily banking, your Prime Savings account comes with an international photo-signature Debit Card. This unique card comes with withdrawal limit of Rs. 40,000 per day, facilitating transfer of funds, deposits of cash/cheques and payment of insurance premium (LIC).

Your Debit Card also comes with a comprehensive insurance cover inclusive of zero lost card liability, purchase protection and personal accident insurance up to Rs. 2 lakhs. [To keep your personal accident insurance cover activated, you should have made a purchase transaction in 365 days prior to the day of the incident & should have maintained an average quarterly balance of Rs 5,000 (urban & metropolitan branches) or Rs 2,500 (rural & semi-urban branches) as the case may be in the two quarters before the date of the incident.]* More comfort Through our 24 hr Internet Banking and Tele Banking services, you can enjoy the ease of banking from home or office. Through these comprehensive services, you can access a range of facilities including online funds transfer, requests for a new chequebook, Financial Advisory Services (FAS), online shopping and information on mutual funds. Enhanced privileges The Prime Savings Account eases your banking experience by providing you a passbook and monthly statement of account to keep you updated on all your transactions and assist you better in managing your finances. Added speed Through the 'At Par' cheque facility, you have the unique advantage to encash your cheques as a local cheque at more than 330 centres where the bank has a presence at no extra cost. In addition the account enables you to issue cheques without any limit, which will be treated as 'At Par' across these locations. You can avail of all these services with a minimum average balance of Rs 25,000 in metro/urban/semi-urban centers and Rs 10,000 in rural centers.

INSURANCE
1. HOME INSURANCE
Safe Home
Your home is your most valued possession, a haven of safety. But is it really as safe as you would like to believe? We at Axis Bank realize your need to make your home as secure in reality, as it is in your mind, which is why we, in association with Bajaj Allianz General Insurance bring you - Safe Home, an insurance policy exclusively designed for Axis Bank customers, which provides protection for your property and valuables at your home. Safe Home Covers Householders contents (excluding cash, jewellery, valuables) against fire and allied perils Householders contents (excluding cash, jewellery, valuables) against burglary and larceny Jewellery and Valuables, against all risk Cash at home

2. LIFE INSURANCE
Max New York Life Life Gain Plus
A Life Plan

Max New York Life Life Gain Plus 20 Year Term (UIN 104N014V01) Max New York Life Life Gain Plus 25 Year Term (UIN 104N015V01) Life is a journey for us, and throughout our journey we come across many obstacles, milestones and crossroads. Many external factors like rising prices, increasing responsibilities catch us off guard and affect our lifestyle. During such periods, our heart longs for a holiday? where we could just relax with our loved ones. Max New York Life's Life Gain Plus provides a unique opportunity where you could just relax without worrying about your lifestyle. It's like an extended vacation from where you need not come back, because your wealth continues to grow? and your lifestyle is guaranteed.

3. Motor Insurance
Technology has made our daily life simpler in various ways. Motor vehicle is an invention which has made daily commuting easy. It is convenient, fast and saves our time. Though it is easy to own a vehicle it is expensive maintaining a motor vehicle especially in case of damage caused to your vehicle due to some unavoidable circumstances or accidents. Bajaj Allianz's Motor Vehicle Policy helps you in maintaining your vehicle in such situation.

Coverage:

Section 1 o Undertake to reimburse the expenses incurred for repair or replacement of parts of the vehicle. o To pay the market value of the vehicle in case of a total loss, provided that the originating cause of such damage is an accident, including theft.

Section 2 Is compulsory. It covers the legal liability to third party personal

injury and property damage arising out of an accident involving the insured vehicle.

4. Jewellery Insurance
Jewellery forms an integral part of our culture & our lives, be it any occasion or even a regular day. However, these valuables need to be safeguarded against various risks, which may not be covered under other policies. Jewellery Insurance safeguards this asset for you, securing it against all risks. The only product of its kind in the industry, Jewellery Insurance provides complete security for gold / jewellery, when it is worn by the policyholder in person or while being carried to the bank lockers. Absolute security & coverage is given against burglary & fire, in respect of items kept at home / bank locker. Result: Complete peace of mind. Benefits: The policy offers the following benefits:

No list of items to be insured required* Worldwide coverage 24x7 All risks covered Protection against loss of jewellery due to Burglary or Fire while at home or being carried to the bank locker. A special provision of 5% cumulative bonus in the sum insured is provided on renewal, if no loss is reported in the expiring policy. Minimum documentation

The following analysis was done to obtain the findings in accordance with the objectives determined during the course of study. To know about the comparative study of the savings account of IndusInd, HDFC and Axis bank and assessing the customer satisfaction, following questions are asked in the questionnaire: In which bank do you have an account? (A) HDFC (B) IndusInd (C) Axis (D) Others

If you get an opportunity in future, with which bank would you like to be attached? (A) HDFC (B) IndusInd (C) Axis What are the factors which you consider before opening an account? (A) Financial position (B) Current market position (C) Goodwill (D) Future prospects (E) Any other Rank the banks on following features. Assign 1 to 3 number to banks, where 1= Very good 2= Good 3= Bad HDFC AXIS IndusInd (A) Efficiency (B) Manpower (C) Internet Banking (D) Product Range (E) Network (F) Phone Banking

Which bank provides better services or facilities regarding their wealth products? Rank the facilities, Assign 1 to 3 number to banks, where 1= Very good 2= Good 3= Bad HDFC Axis IndusInd (A) Demat Account (B) Trading Account

(C) Insurance Are you aware that the bank provides Demat Account? (A) YES (B) NO Which banking products you are availing? (A) Savings Account (B) Current Account (C) Locker (D) FD (E) Credit

Does your bank give you regular updates for new products and services? (A) Yes (B) No (C) Sometimes

What is the purpose of your investment? (A) Profitability (B) Liquidity (C) Security (D) Tax benefits What is your preference for investment? Rank the following, give 1 to highest preference and 3 to lower preference. (A) Mutual Funds (B) Insurance (C) Fixed Deposits

How much do you spend yearly towards investment activities? (A) Less than 1Lac (B) B/W 1 lac 2 lac (C) More than 2 lac Does your insurance plans are covering your risk properly?

(A) Yes

(B) No

Have you heard about IndusInd bank? (A) Yes (B) No If yes, how did you come to know about the bank? Which bank provides you more cash withdrawal limit through ATM/ Debit cards? (A) HDFC (B) Axis (C) IndusInd Rank the banks on following services. Assign 1 to 3 number to banks, where 1= Very good 2= Good 3= Bad HDFC Axis IndusInd (A) (B) (C) (D) (E) (F) Cheque book Statement dealing DD Services Online Services Fund Transfer Facility Credit Card