IMRB/ BIRD/ DELHI/ KB59509 No.

LISTING QUESTIONNAIRE (Mobile Subscriber Segment) Listing Questionnaire ID: _______________

QNR SERIAL

Name of respondent: _________________________________________ Address: _________________________________________ ___________________________________________________________________________________________________________ _ Locality: _______________________________________ Lane/Road: ______________________________ Tel. No. (Landline): Tel. No. (Mobile): Interviewer's name: R1. City Delhi Kolkata Mumbai Chennai ____________________________ 1 4 7 10 Lucknow Patna Indore Cochin 2 5 8 11 Date of interview: _____/_______/_______ Chandigarh Bhubhaneshwar Baroda Mangalore 3 6 9 12

Accompanied TL 1 EIC 2 OFE 3 FM 4 Sign.____________ TL/EIC/OFE/FM TL EIC OFE FM

Back checked P T 1 5 2 6 3 7 4 8 FM Sign. ______________ TL/EIC/OFE/FM

Scrutinized TL EIC OFE 4 1 2 3 Sign. ______________ TL/EIC/OFE/FM

Introduction Good ____________ Sir/ Madam, I am from IMRB International, Indias leading Market research Agency. We are doing a study amongst residents in your city. The findings of this study will enable us to get better products and services for consumers like you. I would like to assure you that all the information collected will be kept confidential and will be merged with the responses of others being contacted. Thank you.

ueLrs--------- egksn;@eSMe] eSa vkbZ,evkjch baVjus'kuy ls gw] tks Hkkjr dh ,d vxz.kh ekdsZV fjlpZ ,tsalh gS] ge vkids 'kgj ds vkoklksa@?kjksa ds chp esas ,d losZ dj jgs gSa] bl LVMh dk fu"d"kZ gesa vki tSls miHkkskvksa dks csgrj ksMDV~l vkSj lfoZlsl nsus l{e cuk;sxk] eSa vkidks lqfuf'pr djuk pkgwxk fd yh x;h lHkh tkudkjh dks xksiuh; j[kk tk;sxk vkSj vU; lEidZ fd;s x;s yksxksa ds mkjksa ds lkFk feyk fn;k tk;sxk] vkidk kU;okn
I shall now be asking a few questions about your household. These responses shall be used only for the statistical purpose.

vc] eSa vkids ?kj ds ckjs esa dqN 'uksa dks iwNuk pkgwxk] ;s mkj dsoy xf.krh; ms'; ds fy, bLrseky gksaxs
SECTION 1: CONTROL CRITERIA Q1.Record SEC (INTERVIEWER TO RECORD SEC FROM SEC SHOWCARD)

,lbZlh ntZ djsa

a) Education of CWE/ eq[; dekus okys dh f'k{kk __________________ b)Occupation of CWE/ eq[; dekus okys dk O;olk; _________________ ____________________ SCHOOL SOME UPTO 4 5&9 COLLEGE YRS4 o"kZ , BUT NOT vf'kf o"kks OCCUPATION rd l,llh@ GRAD {kr

ls de dk Ldwy
2 8 7 6 6

Ldw y
3 7 6 6 5

,p,llh
4 6 5 5 4

GRAD/ POST GRAD( GEN) 6 6 4 4 2

GRAD/ POST GRAD (PROF)

1 UNSKILLED WORKER

5 6 5 5 3

7 6 4 4 2

vf'kf{kr deZpkjh SKILLED WORKER f'kf{kr deZpkjh PETTY TRADERS NksVs O;kikjh SHOP OWNERS nqdkunkj
BUSINESSMEN/INDUSTRIALISTS

01 02 03 04

8 8 8 6

fctusleSu@m|ksxh - NONE dksbZ ugha

05

- 1-10 - 10+ 10

ls T;knk

06 07 08 09 10

5 3 6 6 6

4 3 6 6 6

4 2 6 6 5

3 2 4 5 5

2 1 3 4 4

2 1 2 3 3

1 1 1 3 2

SELF-EMPLOYED PROFESSIONALS

O;olkf;d :i ls Lo;a dk d ke
CLERICAL/SALESMEN

fDyjfD;y@lsYleSu SUPERVISOR LEVEL lqijokbZt+j ysoy

OFFICERS/EXECUTIVES

vkWfQllZ@,DthD;qfVOl - JUNIOR twfu;j

- MIDDLE/ SENIOR

11 12

5 3 SEC SEC SEC SEC SEC SEC SEC SEC SEC

5 3

5 3 COD E 1 2 3 4 5 6 7 8

4 3

3 2

2 1

2 1

e;e@ofj"B

A1 A2 B1 B2 C D E1 E2

Q2.

The Technology Decision Maker or TDM can be defined as the family member who takes the decision regarding purchase and use of technology items such as mobile phones, PCs, etc. Please let us know who is the TDM in your family? Member No. ________ Mobile No.: ______________ Age:______

rduhd dk fu.kZ; ysus okyk ;k VhMh,e ml ifjokfjd lnL; ds rkSj ij oxhZr fd;k tk ldrk gS tks [kjhnkjh vkSj eksckbZy Qksu] ihlh vkfn tSls rduhdh lkefxz;ksa ds bLrseky dk fu.kZ; ysrk gks] i;k gesa crk;sa fd vkids ifjokj esas VhMh,e dkSu gS\
ASK IF TDM IS PRESENT IN THE HOUSE. IF YES, THEN CONTINUE THE REST OF INTERVIEW WITH TDM (FROM SECTION 2 ONWARDS) IF TDM IS ABSENT, PLEASE ASK THE FOLLOWING QUESTION Of all the people currently present in the household, who has best knowledge of products such as PC, laptop, mobile phones? Name____________________ Mobile No._______________ Age:__________________

?kj esas bl le; ekStwn lHkh yksxksa esa ls fdls ihlh] ySiVkWi] eksckbZy Qksu tSls ksMDV~l dh csgrj tkudkjh gS\
KINDLY CONTINUE THE REST OF THE INTERVIEW WITH THIS PERSON PLEASE ENSURE THAT RESPONDENT IS OVER 16 YEARS OF AGE AND A MOBILE HANDSET OWNER SECTION 2: HOUSEHOLD DETAILS Q3. Number of members in your family? (Please include only those members who stay in this household and are above 14 years of age including yourself)

Q4.

vkids ifjokj esa fdrus lnL; gSa\ i;k vius dks tksM+dj dsoy mu lnL;ksa dks feyk;sa tks bl ?kj esa jgrs gSa vkSj ftudh mez 14 o"kZ ls T;knk gS
Please record the following about each member of the household including respondent

i;k fjLiksMsaV dks feykdj ?kj ds R;sd lnL; ds ckjs esa budks ntZ djsa a) Name of the family member ifjokj ds lnL;ksa dk uke b) Owns mobile phone? Lo;a dk eksckbZy Qksu
c) Ask for those coding 1 in Q4b, Service provider brand? (Code from Showcard: Brand)

lfoZl ksokbZMj czk.M\

d) Owns Bank account? Lo;a dk cSad [kkrk\ e) Ask for those coding 1 in Q4d, Owns Credit / Debit card?

Lo;a dk sfMV@MsfcV
ASK ONLY IF CODED 1 in d

dkMZ\
(b) Owns Mobile Phone Y N (c) Service provider brand (d) Owns a bank account Y N

(a) Name No .

(e) Owns Credit / Debit card Y N

1 2

(SELF)

1 1

2 2

1 1

2 2

1 1

2 2

3 4 5 6 7 8 Q5.

1 1 1 1 1 1

2 2 2 2 2 2

1 1 1 1 1 1

2 2 2 2 2 2

1 1 1 1 1 1

2 2 2 2 2 2

Please record the following about the household

i;k ?kj ds ckjs esa budks ntZ djsa

a) Does anyone in the household own a Desktop/ Laptop/ Notebook?

D;k ?kj esa fdlh ds ikl MsLdVkWi@ySiVkWi@uksVcqd gS\

b) Has anyone in this household conducted a Notebook in last 1 year? Financial Transaction over Desktop/ Laptop/

D;k fiNys 1 o"kZ esa bl ?kj ds fdlh lnL; us MsLdVkWi@ySiVkWi@uksVcqd ij Qkbusaf'k;y@fokh; ysu&nsu fd;k gS\
c) Has anyone in the household conducted a Financial Transaction over Mobile Phone/Tablet PC in last 1 year?

D;k fiNys 1 o"kZ esa bl ?kj ds fdlh lnL; us eksckbZy Qksu@VscysV ihlh ij Qkbusaf'k;y@fokh; ysu&nsu fd;k gS\
d) Is there a need for mobile recharge (balance recharge / activation of service) for anyone in the household?

D;k ?kj esa fdlh dks eksckbZy fjpktZ csysal fjpktZ@lfoZl ds ,DVhos'ku ds fy, t:jr iM+rh gS\
e) Is there a need for banking transactions (checking balance, deposit / withdrawal etc.) for anyone in the household?

D;k ?kj esa fdlh dks cSafdax ysu&nsu csysal pSd djus] iSlk tek djus@fudkyus vkfn djus dh t:jr gksrh gS\
f) Is there a need for money remittance (money transfer from one account to other etc.) by anyone in the household?

D;k ?kj esa fdlh dks iSlk Hkstus ,d [kkrs ls nwljs esa iSlk VkalQj djus dh t:jr gksrh gS\
Q5 Code Y N

Owns a Desktop/ Laptop/ Notebook

Lo;a dk MsLdVkWi@ySiVkWi@uksVcqd
Financial Transaction over Desktop/ Laptop/ Notebook

MsLdVkWi@ySiVkWi@uksVcqd ij Qkbusaf'k;y@fokh; ysu&nsu

Financial Transaction over Mobile Phone/Tablet PC

eksckbZy Qksu@VscysV ihlh ij Qkbusf'k;y@fokh; ysu&nsu

Need for mobile recharge

1 1 1 1

2 2 2 2

eksckbZy fjpktZ dh t:jr

Need for banking transactions

cSafdax ysu&nsu dh t:jr

Need for money remittance

iSlk Hkstus dh t:jr

SECTION 3: MOBILE COMMERCE SECTION Q6. USE SHOWCARD 1, Now I would like to know about your households Preferred Payment Modes for Mobile Recharge (balance recharge / activation of service)

vc] eSa eksckbZy fjpktZ csysal fjpktZ@lfoZl ds ,DVhos'ku ds fy, vkids ?kj ds ilanhnk Hkqxrku ds ek;eksa ds ckjs esa tkuuk pkgwxk
(a) Which of these payment methods, described below are you aware of? MULTIPLE CODING

vki uhps crk;s buesa ls fdu Hkqxrku ds rjhdksa ds ckjs esa tkurs gSa\
(b) Which of these payment methods, described below have you ever used? MULTIPLE CODING

vkius uhps crk;s fd buesa ls fdu Hkqxrku ds rjhdksa dks dHkh Hkh bLrseky fd;k gS\
(c) For each of the payment methods used (coded on Q6b), please let me know what percentage of transactions (by number) are being made through each mode for mobile recharge? OPEN ENDED, INTERVIEWER TO ENSURE THAT SUM OF ALL MODES SHOULD BE 100%

bLrseky fd;s x;s R;sd Hkqxrku ds rjhdksa ds fy, i;k eq>s crk;s fd eksckbZy fjpktZ ds fy, R;sd ek;e ds }kjk fdrus fr'kr ysu&nsu la[;k ds }kjk gksrk gS\
Payment Modes Mobile Recharge Q6a) Awar Q6b) Ever Used Q6c) %age of transactions

e of Cash payment uxn Hkqxrku Credit / Debit card by swiping 1 % %

sfMV@MsfcV

dkMZ dks Lohfiax dj

Internet / Net-banking (Transferring money online from bank a/c)

baVjusV@usV&cSafdax cSd [kkrs ls vkWuykbzu iSls dk ysu&nsu

Mobile phone (payment via mobile wallet SMS, GPRS etc.)

eksckbZy Qksu eksckbZy oSysV ,l,e,l] thihvkj,l vkfn ds }kjk Hkqxrku Recharge coupons fjpktZ dwial
This transaction is not relevant to my household

4 5

4 5 6

% %

;g ysu&nsu esjs ?kj ds fy, mi;q ugha gS

Others__________________________

vU;
Q7.

9 1 0 0

% %

USE SHOWCARD 2, Now I would like to know about your households Preferred Payment Modes for Retail / Shopping payments (shopping of durables, household items, purchase of tickets etc.)

vc] eSa fjVsy@'kkWfiax isaesaV~l midj.kksa] ?kjsyw lkefxz;ksa] fVdV~l dh [kjhnkjh vkfn ds fy, vkids ?kj ds ilanhnk Hkqxrku ds ek;eksa ds ckjs esa tkuuk pkgwxk
(a) Which of these payment methods, described below are you aware of? MULTIPLE CODING

vki uhps crk;s buesa ls fdu Hkqxrku ds rjhdksa ds ckjs esa tkurs gSa\
(b) Which of these payment methods, described below have you ever used? MULTIPLE CODING

vkius uhps crk;s fd buesa ls fdu Hkqxrku ds rjhdksa dks dHkh Hkh bLrseky fd;k gS\
(c)
For each of the payment methods used (coded on Q7b), please let me know what percentage of transactions (by number) are being made through each mode for Retail / Shopping payments? OPEN ENDED, INTERVIEWER TO ENSURE THAT SUM OF ALL MODES SHOULD BE 100%

bLrseky fd;s x;s R;sd Hkqxrku ds rjhdksa ds fy, i;k eq>s crk;s fd fjVsy@'kkWfiax isesaV~l ds fy, R;sd ek;eksas ds }kjk fdrus fr'kr ysu&nsu la[;k ds }kjk gksrk gS\
Payment Modes Retail / Shopping payments Q7a) Aware of Q7b) Ever Used 1 Q7c) %age of transactions % %

Cash payment uxn Hkqxrku Credit / Debit / Shopping card by swiping

sfMV@MsfcV@'kkWfiax Lohfiax dj

dkMZ

dks

Internet / Net-banking (Transferring money online from bank a/c)

baVjusV@usV&cSafdax cSd [kkrs ls vkWuykbzu iSls dk ysu&nsu eksckbZy Qksu eksckbZy oSysV ,l,e,l] thihvkj,l vkfn ds }kjk Hkqxrku ;g ysu&nsu esjs ?kj ds fy, mi;q ugha gS Others__________________________ vU;
Q8.

4 5

9 1 0 0

% %

USE SHOWCARD 3, Now I would like to know about your households Preferred Modes for Banking Information Search (checking account balance, last transactions made etc.)

vc] eSa cSafdax tkudkjh <+w<+us ,dkmaV csysal] fiNys ysu&nsu dks pSd djuk vkfn ds fy, vkids ?kj ds ilanhnk ek;eksa ds ckjs esa tkuuk pkgwxk
(a) Which of these methods, described below are you aware of? MULTIPLE CODING

vki uhps crk;s buesa ls fdu rjhdksa ds ckjs esa tkurs gSa\
(b) Which of these methods, described below have you ever used? MULTIPLE CODING

vkius uhps crk;s fd buesa ls fdu rjhdksa dks dHkh Hkh bLrseky fd;k gS\
(c) For each of the methods used (coded on Q8b), please let me know what percentage of transactions (by number) are being made through each mode for Banking Information Search? OPEN ENDED, INTERVIEWER TO ENSURE THAT SUM OF ALL MODES SHOULD BE 100%

bLrseky fd;s x;s R;sd rjhdksa ds fy, i;k eq>s crk;s fd cSafdax&tkudkjh <+w<+us ds fy, R;sd ek;e ds }kjk fdrus fr'kr ysu&nsu la[;k ds }kjk gksrk gS\
Modes Banking (Information Search) Q8a) Aware of Q8b) Ever Used Q8c) %age of transactions

Mobile phone (payment via mobile wallet SMS, GPRS etc.)

eksckbZy Qksu eksckbZy oSysV ,l,e,l] thihvkj,l vkfn ds }kjk Hkqxrku

Credit / Debit card by swiping

sfMV@MsfcV dkMZ dks Lohfiax dj

Internet / Net-banking (Online bank account)

2 3 4

2 3 4

% % %

baVjusV@usV&cSafdax vkWuykbzu cSad [kkrk

Visiting Bank branch / ATM

cSad czkap@'kk[kk@,Vhe esa tkdj

This transaction household is not relevant to my

;g ysu&nsu esjs ?kj ds fy, mi;q ugha gS

Others__________________________

vU;
Q9.

9 1 0 0

% %

USE SHOWCARD 4, Now I would like to know about your households Preferred Modes for Banking Financial Transaction (deposit, withdrawal of money, payments etc.)

vc] eSa cSafdax&Qkbusaf'k;y ysu&nsu iSls dks tek] fudkyuk] Hkqxrku vkfn ds fy, vkids ?kj ds ilanhnk ek;eksa ds ckjs esa tkuuk pkgwxk
(a) Which of these transaction methods, described below are you aware of? MULTIPLE CODING

vki uhps crk;s buesa ls fdu ysu&nsu ds rjhdksa ds ckjs esa tkurs gSa\
(b) Which of these transaction methods, described below have you ever used? MULTIPLE CODING

vkius uhps crk;s fd buesa ls fdu ysu&nsu ds rjhdksa dks dHkh Hkh bLrseky fd;k gS\
(c) For each of the transaction methods used (coded on Q9b), please let me know what percentage of transactions (by number) are being made through each mode for Banking Financial Transaction? OPEN ENDED, INTERVIEWER TO ENSURE THAT SUM OF ALL MODES SHOULD BE 100%

bLrseky fd;s x;s R;sd ysu&nsu ds rjhdksa ds fy, i;k eq>s crk;s fd cSafdax&Qkbusaf'k;y ysu&nsu ds fy, R;sd ek;e ds }kjk fdrus fr'kr ysu&nsu la[;k ds }kjk gksrk gS\
Modes Banking Transaction (Financial Transaction) Mobile phone (payment via mobile wallet SMS, GPRS etc.) Q9a) Aware of Q9b) Ever Used Q9c) %age of transactions

eksckbZy Qksu eksckbZy oSysV ,l,e,l] thihvkj,l vkfn ds }kjk Hkqxrku

Credit / Debit card by swiping

sfMV@MsfcV dkMZ dks Lohfiax dj

Internet / Net-banking (Online bank account)

2 3 4 5

2 3 4 5

% % % %

baVjusV@usV&cSafdax vkWuykbzu cSad [kkrk

Visiting Bank branch / ATM

cSad czkap@'kk[kk@,Vhe esa tkdj

Cheque / Demand Draft (DD)

pSd@fMekaM MkV MhMh

This transaction household is not relevant to my

;g ysu&nsu esjs ?kj ds fy, mi;q ugha gS

Others__________________________

vU;

9 1 0 0

% %

Q10.

USE SHOWCARD 5, Now I would like to know about your households Preferred Modes for Money Remittance (money transfer from one location to other etc.)

vc] eSa iSlk Hkstus ,d txg ls nwljh txg iSlk VkalQj djus vkfn ds fy, vkids ?kj ds ilanhnk ek;eksa ds ckjs esa tkuuk pkgwxk
(a) Which of these transaction methods, described below are you aware of? MULTIPLE CODING

vki uhps crk;s buesa ls fdu ysu&nsu ds rjhdksa ds ckjs esa tkurs gSa\
(b) Which of these transaction methods, described below have you ever used? MULTIPLE CODING

vkius uhps crk;s fd buesa ls fdu ysu&nsu ds rjhdksa dks dHkh Hkh bLrseky fd;k gS\
(c) For each of the transaction methods used (coded on Q10b), please let me know what percentage of transactions (by number) are being made through each mode for Money Remittance? OPEN ENDED, INTERVIEWER TO ENSURE THAT SUM OF ALL MODES SHOULD BE 100%

bLrseky fd;s x;s R;sd ysu&nsu ds rjhdksa ds fy, i;k eq>s crk;s fd iSlk Hkstus ds fy, R;sd ek;e ds }kjk fdrus fr'kr ysu&nsu la[;k ds }kjk gksrk gS\
Modes Money Remittance Mobile phone (payment via mobile wallet SMS, GPRS etc.) Q10a) Aware of Q10b) Ever Used Q10c) %age of transactions

eksckbZy Qksu eksckbZy oSysV ,l,e,l] thihvkj,l vkfn ds }kjk Hkqxrku

Credit / Debit card by swiping

sfMV@MsfcV dkMZ dks Lohfiax dj

Internet / Net-banking (Online bank account)

2 3 4 5

2 3 4 5

% % % %

baVjusV@usV&cSafdax vkWuykbzu cSad [kkrk

Visiting Bank branch / ATM

cSad czkap@'kk[kk@,Vhe esa tkdj

Cheque / Demand Draft (DD)

pSd@fMekaM MkV MhMh

Cash in / Cash out through agents via mobile phone

eksckbZy Qksu ds }kjk ,tsaV~l ds ek;e ls dS'k bu@dS'k vkmV

Sending cash through agents

,tsaV~l ds }kjk uxn Hkstuk

Sending cash through friends / relatives

7 8 9

7 8 9 % %

nksLrksa@fj'rsnkjksa ds }kjk uxn Hkstuk

Post Office

iksLV vkfQl
This transaction household is not relevant to my

;g ysu&nsu esjs ?kj ds fy, mi;q ugha gS

Others__________________________

10

vU;

11

11 1 0 0

% %

SHOWCARD: M-COMMERCE, Interviewer to explain the concept to respondent Q11. USE SHOWCARD 6, Will you be intending to conduct following transactions over your mobile phone/tablet PC over the next 1 year? Kindly answer this question on a 5-point scale where 1 stands for Very Disinterested and 5 stands for Very Interested?

D;k vkidh vxys 1 o"kZ esa vius eksckbZy Qksu@VscysV ihlh ij bu ysu&nsu dks djus djus dk bjknk gksxk\ i;k bl 'u dk mkj 5 vadksa dh Ldsy ij nsa tgk 1 crkrk gS fd cgqr vbPNqd vkSj 5 crkrk gS fd cgqr bPNqd
Neither Interested Nor Disintereste d Disinterest ed Very Interest ed

Transaction Type

Very Disinterest ed

cgqr vbPNqd
Mobile Recharge (balance recharge / activation of service) 1

vbPNqd
2

u bPNqd vkSj bPNqd

3

Interest ed

bPNq d
4

cgqr bPNq d
5

eksckbZy fjpktZ csysal fjpktZ@,DVhos'ku

Retail / Shopping payments (shopping of durables, household items etc.)

fjVsy@'kkWfikax isesaV~l midj.kksa] ?kjsyw lkefxz;ksa vkfn dh [kjhnkjh

Banking Information Search (checking account balance, last transactions made etc.)

cSafdax tkudkjh <+w<+uk ,dkmaV cSysal] fiNys fd;s x;s ysu&nsu vkfn dks pSd djuk
Banking Financial Transaction (deposit, withdrawal of money, payments etc.)

cSafdax&Qkbusaf'k;y ysu&nsu iSls dks tek] fudkyuk] isesaV~l vkfn

Money Remittance (money transfer from one location to other etc.)

iSlk Hkstuk ,d txg ls nwljh txg ij iSlk VkalQj djuk vkfn

Q12.

USE SHOWCARD 7, In your opinion, what are the reasons why you would not start using mobile for above transactions? MULTIPLE CODING

vkidh jk; esa og dkSu ls dkj.k gSa ftudh otg ls vkius ij crk;s x;s ysu&nsu ds fy, eksckbZy dk bLrseky D;ksa 'kq: ugha fd;k\
Barriers Complicated to use and Difficult to understand these transactions over mobile COD E 1 2 3 4 5 6 9

bLrseky dh tfVyrk vkSj eksckbZy ij bu ysu&nsu dks le>us dh eqf'dysa

Security of these transactions conducted over mobile

eksckbZy ij bu ysu&nsu dh lqj{kk gksuk

I am not aware of these transactions over mobile / Lack of awareness

eSa eksckbZy ij bu ysu&nsu ds ckjs esa ugha tkurk gw@de tkudkjh

I do not know how to do such transactions

eSa ugha tkurk gw fd ,slk ysu&nsu dSls gksrk gS

Transaction fees over mobile would be higher vis--vis other methods

vU; rjhdksa dh rqyuk esa eksckbZy ij ysu&nsu dh Qhl T;knk gksxh

I feel my handset is not adequate enough to carry out such transactions

eSa eglwl djrk gw fd ,sls ysu&nsu dks djus ds fy, esjk gSaMlsV i;kZIr ugha gS
Others(Pls. Specify_________________________________________________)

vU; i;k crk;sa

Q13.

USE SHOWCARD 8, Given below are a list of financial transactions which can be conducted over the mobile phones

uhps mu Qkbusaf'k;y ysu&nsu dh ,d lwph nh x;h gS] tks eksckbZy Qksu ij gks ldrs gSa
(a) Which of these types of M-Commerce transactions are you aware of? MULTIPLE CODING

vki ,&dkWelZ ysu&nsu ds buesa ls fdu dkjksa ds ckjs esa tkurs gSa\
(b) Which of these transactions have you used in the last 1 year? MULTIPLE CODING

vkius fiNys 1 o"kZ esa buesa ls fdu ysu&nsu dks bLrseky fd;k gS\
Type Of Transaction (a) Aware (b) Transactio n Used

Self-Recharge Of Mobile Phone Or Activation Of New Service/Plan On Phone E.g. Purchasing GPRS Plan

Lo;a ls eksckbZy Qksu dk fjpktZ ;k u;h lfoZl@IykWu dk ,DVhos'ku tSls thihvkj,l IykWu dh [kjhnkjh
Purchase Of Air TIckets, Movie Tickets, Rail Tickets,etc.

,;j fVdV~l] eksckbZy fVdV~l] jsy fVdV~l vkfn dh [kjhnkjh

Payment Of Utility Bills like electricity bill, etc.

2 3 4 5

2 3 4 5

fctyh dh fcy vkfn tSlh mi;ksxh fcyksa dk Hkqxrku

Retail Purchases From Online Stores

vkWuykbZu LVkslZ ls fjVsy [kjhnkjh

Money Transfer between people, accounts etc.

yksxksa] [kkrksa vkfn esa iSls dk VkalQj

Q14.

Kindly tell me if you are a regular user of these methods of communication and data access over the mobile phone? SINGLE CODING FOR EACH ROW

i;k eq>s crk;s fd D;k vki eksckbZy Qksu ij dE;qfuds'ku vkSj MkWVk dks ,sDlsl@bLrseky djus ds bu rjhdksas dk fu;fer bLrseky djus okys gSa\
Never

Modes a. SMS ,l,e,l b. IVRS vkbZohvkj,l c. GPRS/Wi-fi/Internet

dHk h dHkh& ugha dHkh

1 1 1 2 2 2

Q14 Usage Someti mes Regularly

fu;fer :I ls
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Q15. USE SHOWCARD 6, ASK Q15 IF CODED 1 IN Q14c, a) Are you interested in purchasing a internet connection on mobile over the next 1 year. Kindly answer this question on a 5-point scale where 1 stands for Very Disinterested and 5 stands for Very Interested?

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b) Are you interested in purchasing a mobile phone with the ability to access the internet in the next 1 year? Kindly answer this question on a 5-point scale where 1 stands for Very Disinterested and 5 stands for Very Interested?

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Neither Interested Nor Disintereste d Disinterest ed Very Interest ed

Intention to purchase

Very Disinterest ed

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Internet connection on mobile

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3

Interest ed

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Mobile handset with the ability to access the internet

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THANKS AND TERMINATE *********