New York by the Numbers

Economic snapshots of the five boroughs

November 2011 Volume 4 Issue 1
The Center for an Urban Future is New York Citys home for independent research and innovative thinking about key issues affecting the five boroughs.

www.nycfuture.org

In this Issue: Chained Up: This years borough-by-borough analysis of New York Citys largest retailers
Our fourth annual ranking of national retailers in New York City shows that the sluggish economy and drop in consumer spending may finally be catching up with chain stores here. Indeed, for the first time in our rankings, we find that the explosion of national chains has slowed somewhat over the past year. Although some individual retailers in New York expanded in the past 12 months, fully 72 percent of companies saw no change or reduced their presence across the five boroughs. Overall, the number of national retailers locations in the city still grew by 1.6 percent over the past year, as the 307 retailers that we included on last years ranking expanded from a total of 6,883 stores in 20101 to 6,994 stores in 2011. But whereas last year only 20 percent of national chains contracted, this year 31 percent of chains reduced their presence in the city. And as with last year, approximately 41 percent of chains had the same number of locations. The remaining 28 percent, or 86 companies, drove the citywide increase in chain locations. There was a net gain in national retail store locations in every borough except Manhattan. Queens experienced the most significant growth of any borough, with a 5.4 percent jump in store locations. Similarly, chains grew in the Bronx by 3.8 percent and in Brooklyn by 1.8 percent. Staten Island saw no growth in stores while Manhattan chain stores decreased by 2.1 percent. Topping our list for the fourth consecutive year, Dunkin Donuts continues to have a strong presence in all five boroughs. However, for the first time in the four years of our ranking, the number of Dunkin Donuts locations in the city did not grow. It remained the same from last year, at 466. Subway again ranked second on our list, but closed the gap between it and Dunkin Donuts by adding 41 new stores, an increase of 10.5 percent over last year. Although it added fewer stores this year than last, Starbucks also exhibited growth with 263 stores this year, an increase of three percent. Just as last year, 14 companies have more than 100 locations in the city,2 but there was a change here: Liberty Tax Service joined this list of national retailers with at least 100 stores, while Sleepys dropped from 102 to 89 locations. T-Mobile, which just last year joined the list of companies with more than 100 locations, again grew significantly, by 44 stores, or 37.6 percent. Many other companies had significant growth this past year: Subway: 430 locations, up from 389 in 2010 (and from 335 in 2008) T-Mobile: 161 locations, up from 117 in 2010 (and nearly double their 82 stores in 2008) Metro PCS: 272 locations, up from 216 in 2010 Liberty Tax Service: 111 locations, up from 84 in 2010

Inside
Citywide Rankings: Top and Bottom ZIP Codes for National Retailers Borough Rankings: Top and Bottom ZIP codes for: Manhattan Brooklyn Queens Bronx Staten Island Citywide Data: Full List of ZIP Codes with Number of Chain Stores Appendix: Breakdown of retailers by type, 2011 Growth in companies by type 2010-2011, 2008-2011 Number of National Retailers per Square Mile, 2011 Number of National Retailers per ZIP Code, 2011 p. 21 p. 22 p. 16 - 20 p. 12 p. 13 p. 14 p. 15 p. 15 p. 3 - 9 p. 10 - 11

p. 23

p. 24

H & R Block: 38 locations, up from 31 in 2010 7-Eleven: 83 locations, up from 74 in 2010 (and 57 in 2008) Sunglasses Hut: 32 locations, up from 19 in 2010 Five Guys: 22 locations, up from 14 in 2010 Aeropostale: 10 locations, up from 5 in 2010 IHOP: 16 locations, up from 12 in 2010 Family Dollar: 49 locations, up from 5 in 2010

Although several of these individual companies exhibited remarkable growth in the past year, 96 companies, or 31 percent, reduced their number of locations in the city. A few notable examples include: Borders: closed all of its 9 stores this past year when the company announced it was going out of business altogether Hollywood Video: closed its final 2 stores this year, after filing for bankruptcy in 20103 Blockbuster: 10 stores, down from 30 in 2010 American Apparel: 7 stores, down from 20 in 2010 New York Sports Club: 42 stores, down from 53 in 2010 (Curves, another health club, also closed several stores, reducing its presence from 25 stores to 19.) Ann Taylor: 10 stores, down from 19 in 2010 Gap: 33 locations, from 37 in 2010 (We also anticipate even more stores to close in the coming year as Gap just announced it will be closing 189 stores, 21 percent of its locations, across the country.)4 Verizon Wireless: 43 locations, down from 50 in 2010 Sprint: 25 locations, down from 33 in 2010 Sleepys: 89 locations, down from 102 in 2010 KFC: 60 locations, down from 71 in 2010 Quiznos: 10 locations, down from 15 in 2010 (and 27 in 2008) For the first time this year, we categorized the retailers included in the report by type. We created 16 categories, such as food and beverage, which includes companies such as Starbucks and Chipotle, and health, wellness and beauty, which includes companies such as NY Sports Club, Supercuts, and Sephora. Of all these categories, food and beverage makes up the largest portion of all stores, at 42.2 percent. Apparel makes up the next largest portion, at 15.4 percent. Pharmacies, such as Duane Reade and Rite Aid and larger department stores, such as Macys and Sears, comprise a much smaller portion of all store locations, at 9 percent and 1 percent, respectively. However, some specific sectors saw remarkable growth in the past year and since 2008. Cell phone company locations grew by over 18 percent this past year and by nearly 25 percent since 2008. The number of chain locations continues to vary widely across neighborhoods. Staten Islands New Springville, in ZIP code 10314 continues to have the largest number of chains, likely due to the presence of the Staten Island Mall. Notably, several other ZIP codes appearing on our top list for most chains, are also home to malls10001, Garment District/Koreatown (Manhattan Mall); 11373, Corona/Elmhurst (Queens Center Mall); 11234, Flatlands (Kings Plaza Shopping Center); 11201, Downtown Brooklyn/Brooklyn Heights (Fulton Mall). The remaining ZIP codes on our top list for sheer number of chains can be found later in this report. Additionally, there are many ZIP codes that have no or very few chain stores, noted in our bottom list for ZIP codes with chains. Several neighborhoods also saw significant increases and decreases in chain store presence. Canarsie and Bushwick in Brooklyn each added 7 new chain locations this past year. Additionally, Flushing and Rego Park in Queens added 11 and 9 chain locations, respectively. In contrast, several neighborhoods in Manhattan lost at least 10 chain stores eachGreenwich Village/SoHo (-10), Midtown West (-11), and Upper East Side (-13). Overall, we found that there are 23 chain stores per square mile and 1,200 people to every chain citywide. As would be expected, Manhattan has the densest geographic concentration of chain stores, at 113 per square mile. In contrast, the other boroughs have fewer chains per square mile: Bronx (17), Brooklyn (16), Queens (14), Staten Island (7). The following pages of this report include a comprehensive ranking of national chains by their number of locations, the number of chains in each ZIP code, the top and bottom ZIP codes for number of chains and the top and bottom ZIP codes for chains in each borough.

New York Citys Largest National Retailers, 2011

NYC Total
Retail Chain
Dunkin Donuts Subway Metro PCS Starbucks Duane Reade McDonalds Rite Aid Baskin-Robbins T-Mobile GNC Radio Shack CVS Liberty Tax Service Payless Burger King Sleepy's 7-Eleven GameStop Walgreen's Popeye's Domino's Pizza Golden Krust Petland Discounts AT&T Wireless KFC Staples Papa John's Carvel FedEx Office Jackson Hewitt Tax Service Foot Locker* Family Dollar Wendy's Cohen's Fashion Optical Verizon Wireless NY Sports Clubs H&R Block*** Rent-A-Center Au Bon Pain Modell's The Children's Place White Castle Gap (including GapKids & BabyGap) The Vitamin Shoppe Chipotle Sunglass Hut

Boroughs 2011
2008
341 335 N/A 235 216 248 209 215 82 115 116 108 43 109 92 105 57 69 48 57 74 72 59 85 70 61 55 62 61 83 58 N/A 50 40 41 55 29 38 34 33 21 36 35 32 21 21

2011
466 430 272 263 247 242 197 194 161 131 120 119 111 105 91 89 83 80 77 75 71 66 62 61 60 60 60 55 55 51 49 49 47 45 43 42 38 37 37 35 35 34 33 33 33 32

2010
466 389 216 256 248 241 195 204 117 121 119 115 84 107 96 102 74 84 74 68 71 69 62 60 71 63 63 61 60 57 58 5 47 45 50 53 31 38 34 33 32 35 37 34 29 19

2009
429 361 7 245 229 258 195 207 96 110 115 107 51 106 94 108 59 75 64 61 71 70 61 59 69 63 58 62 61 92 56 5 45 45 45 54 25 40 33 34 26 35 34 35 25 20

Manhattan
116 174 53 196 166 68 34 41 42 44 38 33 16 20 19 30 12 20 12 14 19 8 11 30 10 26 13 3 50 5 15 1 11 23 17 33 14 5 19 10 9 3 18 23 32 18

Brooklyn
113 77 88 20 30 56 56 56 43 27 31 22 30 34 22 17 19 22 23 23 19 29 16 11 21 9 18 12 2 19 14 22 10 6 10 5 8 11 3 9 9 10 3 4 1 3

Queens
141 96 69 34 33 65 62 63 47 33 25 35 31 26 26 24 38 18 20 22 16 14 19 9 16 16 18 23 2 18 7 9 14 9 8 3 8 9 12 9 9 9 9 4 0 8

Bronx
65 57 46 6 11 42 41 20 24 22 20 12 28 20 17 10 7 14 12 15 13 14 12 9 9 6 9 9 0 7 11 13 6 4 5 0 6 9 2 4 6 10 1 1 0 1

Staten Island
31 26 16 7 7 11 4 14 5 5 6 17 6 5 7 8 7 6 10 1 4 1 4 2 4 3 2 8 1 2 2 4 6 3 3 1 2 3 1 3 2 2 2 1 0 2

Continued on next page

NYC Total
Retail Chain
Pret A Manger V.I.M. Jimmy Jazz Sprint Aerosoles Famiglia Le Pain Quotidien Liberty Travel LensCrafters Ricky's Hale & Hearty Soups Applebee's Blimpie Nathan's Hagen-Dazs Taco Bell Sephora Mandee Five Guys Lucille Roberts Home Depot Aldo P Richard & Sons .C. Curves Equinox Victoria's Secret Bolton's Tasti D-Lite Toys "R" Us** Red Mango Banana Republic Old Navy Marshall's Best Buy Crumbs Cupcakes Bally Total Fitness Ashley Stewart Crown Fried Chicken Avenue Pizza Hut IHOP Strawberry Jamba Juice Cosi Papyrus Dr. Jay's New York & Company Tim Hortons Auntie Anne's Pretzels Nine West

Boroughs 2011
2008
15 27 42 25 21 18 17 27 22 18 20 16 50 19 19 19 15 21 N/A 21 20 16 19 47 20 16 18 53 14 N/A 20 16 11 9 N/A 17 N/A N/A N/A 39 10 18 18 16 19 15 16 N/A N/A 24

2011
29 27 27 25 25 25 25 24 24 24 24 24 23 23 22 22 22 22 22 21 21 21 20 19 19 19 19 18 18 18 17 17 17 17 17 16 16 16 16 16 16 15 15 15 15 15 15 15 15 14

2010
25 27 24 33 25 22 22 26 23 22 22 22 28 19 24 23 21 19 14 21 21 20 20 25 19 19 19 26 18 14 18 17 14 13 12 17 17 16 16 15 12 18 17 16 15 15 15 15 14 16

2009
21 27 32 24 27 21 17 27 18 20 19 17 37 19 20 19 16 20 8 21 21 19 19 36 19 18 16 41 15 N/A 18 16 13 10 10 17 16 16 15 20 11 19 20 16 23 15 14 12 10 19

Manhattan
29 5 5 11 17 15 25 9 20 21 23 3 12 5 9 5 17 2 7 5 2 11 4 1 18 10 15 16 3 9 13 5 3 7 15 5 2 3 2 4 2 10 15 14 15 4 3 14 6 6

Brooklyn
0 14 9 4 4 2 0 5 2 2 1 5 1 9 4 5 0 5 7 6 5 5 6 6 1 3 2 2 3 1 1 4 3 4 1 4 8 9 5 1 4 1 0 0 0 4 4 1 1 2

Queens
0 3 4 6 3 5 0 6 1 1 0 8 3 7 5 7 2 9 8 6 8 3 7 6 0 5 1 0 6 6 2 5 5 3 1 4 2 3 3 10 5 4 0 1 0 2 5 0 7 3

Bronx
0 5 9 3 0 3 0 2 0 0 0 4 7 0 3 3 1 3 0 4 3 0 2 4 0 0 1 0 3 0 0 2 5 2 0 3 4 1 4 1 4 0 0 0 0 5 1 0 0 3

Staten Island
0 0 0 1 1 0 0 2 1 0 0 4 0 2 1 2 2 3 0 0 3 2 1 2 0 1 0 0 3 2 1 1 1 1 0 0 0 0 2 0 1 0 0 0 0 0 2 0 1 0

Continued on next page

NYC Total
Retail Chain
Boston Market Barnes and Noble Cold Stone Creamery The Body Shop Motherhood Maternity Lids T.G.I. Friday's Pinkberry Supercuts wichcraft Dress Barn H&M Zales Party City Coach J Crew Sbarro Beach Bum Tanning Pax Wholesome Foods L'Occitane Steve Madden Men's Warehouse Godiva Bath & Body Works Ralph Lauren Express Perfumania Brooklyn Industries Bed Bath & Beyond Target Urban Outfitters Blockbuster Ann Taylor Quizno's Meineke Sterling Optical Claire's Accessories Sears Crunch Raymour & Flanigan Furniture Macy's Daffy's Aeropostale Brookstone MAC Cosmetics Ben & Jerry's FootAction USA Pearle Vision Dashing Diva

Boroughs 2011
2008
15 16 15 17 12 13 12 12 16 N/A 13 12 15 12 12 6 18 N/A 14 13 N/A 10 16 12 N/A 12 11 N/A 9 7 N/A 46 12 27 12 N/A 12 N/A 12 N/A 7 9 N/A N/A N/A 12 N/A 10 N/A

2011
14 14 14 14 14 14 14 13 13 13 13 13 13 13 13 13 12 12 12 12 12 12 11 11 11 11 11 11 11 11 11 10 10 10 10 10 10 10 10 10 10 10 10 9 9 9 9 9 9

2010
15 15 15 14 14 14 12 15 14 13 13 13 13 13 12 11 15 15 13 13 11 10 13 13 12 11 11 10 9 9 8 30 19 15 12 11 11 11 10 10 10 9 5 12 12 11 10 10 8

2009
15 15 14 16 12 11 11 15 15 N/A 13 13 13 12 12 9 15 13 14 12 11 10 15 12 5 12 12 9 9 7 7 45 11 21 12 12 11 9 10 8 8 9 3 11 7 11 10 10 9

Manhattan
2 7 4 9 2 8 10 13 9 13 3 10 4 1 11 13 5 4 12 11 9 5 9 3 11 6 4 5 4 1 8 2 8 5 0 2 2 0 8 3 1 7 5 3 6 3 2 0 6

Brooklyn
1 2 3 1 5 2 1 0 1 0 1 1 3 3 0 0 1 0 0 0 1 2 1 2 0 1 1 6 1 3 2 2 0 3 5 3 3 3 2 2 2 1 2 0 2 1 3 4 3

Queens
7 3 5 3 4 2 1 0 2 0 5 1 3 4 1 0 5 7 0 1 2 2 1 5 0 3 4 0 3 4 1 2 1 2 2 2 4 4 0 2 4 1 2 5 1 3 0 5 0

Bronx
1 1 0 0 2 1 1 0 0 0 2 0 2 2 0 0 0 0 0 0 0 1 0 0 0 0 1 0 1 2 0 3 0 0 1 1 0 2 0 2 1 1 0 0 0 2 3 0 0

Staten Island
3 1 2 1 1 1 1 0 1 0 2 1 1 3 1 0 1 1 0 0 0 2 0 1 0 1 1 0 2 1 0 1 1 0 2 2 1 1 0 1 2 0 1 1 0 0 1 0 0

Continued on next page

NYC Total
Retail Chain
Dallas BBQ Lane Bryant BCBGMAXAZRIA American Eagle Outfitters Qdoba Easy Spirit Skechers Tiger Schulmann's Panera Bread Forever 21 Dante Zeller Tuxedo Guess American Apparel Mrs. Fields Uno Chicago Grill AAMCO Transmissions Tumi Two Boots Pizza Bakers Shoes Club Monaco Lot Less Closeouts Pretzel Time Diesel Easy Pickins' Solstice Sunglass Boutique Pep Boys Armani Exchange Zara Brooks Brothers The Art of Shaving Bebe Benetton Original SoupMan Laila Rowe Lucky Brand Jeans Whole Foods Goodburger Kmart Outback Steakhouse Eileen Fisher Joyce Leslie Michael's Stores Lululemon Athletica Chuck E. Cheese Journeys BJ's Wholesale Club Famous Footwear Just Salad Hollywood Tans Ranch1

Boroughs 2011
2008
7 13 N/A N/A N/A 6 N/A N/A 4 6 N/A N/A 16 9 9 9 N/A N/A N/A 8 N/A N/A N/A 7 N/A 7 N/A N/A N/A N/A N/A 10 N/A N/A 7 5 N/A 7 6 6 N/A 5 N/A 5 N/A 3 N/A N/A 13 N/A

2011
9 8 8 8 8 8 8 8 8 8 8 8 7 7 7 7 7 7 7 7 7 7 7 7 7 7 7 7 7 7 7 6 6 6 6 6 6 6 6 6 6 6 6 6 6 6 6 6 5 5

2010
8 10 9 9 8 8 8 7 7 7 6 6 20 9 8 8 8 8 8 8 7 7 7 7 7 7 7 7 6 6 5 11 9 8 8 7 6 6 6 6 6 6 5 5 5 5 4 N/A 9 8

2009
8 11 8 6 N/A 7 6 7 6 6 8 5 20 9 9 9 8 7 7 7 N/A 7 7 7 7 7 6 6 5 5 5 10 6 9 7 6 N/A 7 6 6 6 5 N/A 5 4 3 4 N/A 8 6

Manhattan
6 1 7 4 7 6 4 1 0 5 1 4 5 4 3 0 7 6 1 6 4 2 7 0 5 0 4 7 6 7 5 1 4 5 5 6 6 2 2 6 1 1 5 1 3 0 2 6 2 4

Brooklyn
1 3 0 2 0 1 0 2 0 1 2 1 2 1 1 2 0 1 2 0 0 2 0 0 0 1 1 0 0 0 0 4 0 0 1 0 0 0 1 0 2 0 1 1 1 2 1 0 3 0

Queens
1 2 0 2 1 1 3 4 5 1 1 1 0 2 3 3 0 0 3 1 1 3 0 1 1 4 1 0 1 0 1 1 1 1 0 0 0 1 2 0 2 3 0 2 1 3 2 0 0 1

Bronx
1 1 0 0 0 0 0 0 1 0 2 1 0 0 0 1 0 0 0 0 1 0 0 6 0 1 0 0 0 0 0 0 0 0 0 0 0 2 0 0 0 0 0 1 0 1 0 0 0 0

Staten Island
0 1 1 0 0 0 1 1 2 1 2 1 0 0 0 1 0 0 1 0 1 0 0 0 1 1 1 0 0 0 1 0 1 0 0 0 0 1 1 0 1 2 0 1 1 0 1 0 0 0

Continued on next page

NYC Total
Retail Chain
Johnny Rockets 1-800-Mattress True Religion Finish Line Gymboree Hugo Boss Justice Kay Jewelers Chico's Apple Store Costco DSW Fossil Levi's Trader Joe's Stride Rite Mail Boxes Etc. f.y.e. Kenneth Cole Esprit Free People Geox Red Lobster Afaze Betsey Johnson Champs Sports Charlotte Russe Thomas Pink Pier 1 Willams Sonoma Anthropologie Oakley JCPenney Century 21 Kohl's Burlington Coat Factory Juicy Couture Lacoste Naturalizer Bare Escentuals Stuart Weitzman Potbelly Sandwich Shop Juan Valdez Crabtree & Evelyn Gold's Gym White House | Black Market Capital Grill 7 For All Mankind Paul Smith

Boroughs 2011
2008
N/A 16 N/A N/A 4 N/A N/A 5 N/A N/A 3 4 N/A N/A N/A N/A 10 9 6 N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A 4 N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A 6 5 N/A N/A N/A N/A

2011
5 5 5 5 5 5 5 5 5 5 5 5 5 5 5 4 4 4 4 4 4 4 4 4 4 4 4 4 4 4 4 4 4 4 4 4 4 4 4 4 4 4 3 3 3 3 3 3 3

2010
7 6 5 5 5 5 5 5 5 5 5 4 4 4 3 7 6 6 6 5 4 4 4 4 4 4 4 4 4 4 4 4 4 3 3 3 3 3 3 3 2 N/A 5 4 4 4 3 3 3

2009
4 6 N/A 5 5 5 5 5 4 4 3 4 4 4 N/A 5 10 7 6 6 N/A N/A 4 4 4 4 4 4 4 4 3 3 3 N/A N/A 5 3 3 3 1 2 N/A 5 6 4 3 N/A N/A N/A

Manhattan
2 0 5 0 3 4 0 1 2 4 1 2 4 5 3 1 4 0 4 4 3 4 1 1 4 2 1 4 1 4 4 2 1 2 0 1 4 4 2 3 4 4 1 3 1 2 3 3 2

Brooklyn
0 3 0 2 0 0 0 2 0 0 1 1 0 0 1 0 0 0 0 0 1 0 1 1 0 0 1 0 0 0 0 0 0 1 1 1 0 0 1 0 0 0 0 0 1 0 0 0 1

Queens
2 1 0 1 1 1 2 1 2 0 2 1 1 0 1 2 0 2 0 0 0 0 1 2 0 1 1 0 2 0 0 1 1 1 2 1 0 0 0 1 0 0 2 0 1 1 0 0 0

Bronx
1 0 0 1 0 0 0 0 0 0 0 0 0 0 0 0 0 2 0 0 0 0 1 0 0 0 0 0 0 0 0 0 1 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0

Staten Island
0 1 0 1 1 0 3 1 1 1 1 1 0 0 0 1 0 0 0 0 0 0 0 0 0 1 1 0 1 0 0 1 1 0 1 1 0 0 1 0 0 0 0 0 0 0 0 0 0

Continued on next page

NYC Total
Retail Chain
Traffic Shoes West Elm The Door Store Filene's Basement Tourneau Cache La Perla Talbots Underground Station David Barton Gym Pottery Barn Guitar Center Sam Ash Music Stores Square One Billabong Puma Hollister Jos. A. Bank Disney Store Uniqlo Lowe's Tiffany's Olive Garden Arden B. Le Chteau Gordon's Jewelers Arby's Submarina CA Subs Rockport Sur La Table Bose Lego Epic Arthur Treacher's Gloria Jean's Coffees Morton's Steakhouse Sarku Abercrombie & Fitch DKNY Frederick's of Hollywood French Connection Gucci Hot Topic Johnston & Murphy Crate and Barrel The Container Store Yankee Candle Bloomingdale's Build-A-Bear Workshop Helzberg's Diamonds

Boroughs 2011
2008
N/A N/A N/A N/A N/A N/A N/A 3 N/A N/A 4 N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A 3 N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A 2 N/A N/A N/A N/A N/A N/A 2 N/A N/A N/A N/A N/A

2011
3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2

2010
3 3 3 3 3 3 3 3 3 3 3 3 3 3 3 2 2 2 2 1 N/A 3 3 3 3 3 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2

2009
N/A N/A 4 4 4 3 3 3 3 3 3 3 3 3 2 3 2 2 2 N/A N/A N/A 3 3 3 3 N/A N/A N/A N/A N/A N/A 3 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2

Manhattan
0 2 3 2 3 2 3 3 0 3 3 1 1 1 3 3 2 2 1 3 0 2 2 2 2 0 0 1 0 2 2 1 0 1 0 1 0 2 2 0 2 2 0 2 2 2 0 2 1 0

Brooklyn
1 1 0 0 0 0 0 0 1 0 0 1 1 1 0 0 0 0 0 0 2 0 0 0 0 0 0 0 0 0 0 0 1 1 0 1 0 0 0 1 0 0 0 0 0 0 0 0 0 0

Queens
1 0 0 1 0 0 0 0 1 0 0 1 1 1 0 0 0 1 1 0 0 0 0 0 0 1 2 1 1 0 0 1 1 0 1 0 1 0 0 0 0 0 1 0 0 0 1 0 0 1

Bronx
0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0

Staten Island
1 0 0 0 0 1 0 0 1 0 0 0 0 0 0 0 1 0 1 0 1 0 0 0 0 1 0 0 1 0 0 0 0 0 1 0 1 0 0 1 0 0 1 0 0 0 1 0 1 1

Continued on next page

NYC Total
Retail Chain
Montblanc Spencer Gifts Coldwater Creek Ecko Unltd. Kyo Chon Burritoville Chevy's Fresh Mex Houston's J. Jill Hard Rock Caf Delia's The Athlete's Foot OfficeMax Bandolino Borders Hollywood Video Master Wok Levitz Circuit City K.B. Toys

Boroughs 2011
2008
N/A N/A N/A N/A N/A 11 N/A N/A N/A N/A N/A 6 2 N/A 6 6 N/A 9 11 5

2011
2 2 2 2 2 1 1 1 1 1 1 1 1 1 0 0 0 0 0 0

2010
2 2 1 1 N/A 3 2 1 1 1 1 1 1 0 9 2 1 0 0 0

2009
2 2 3 2 N/A 0 2 N/A 2 1 1 1 1 3 8 5 N/A 0 0 0

Manhattan
2 0 0 0 1 1 1 1 0 1 0 0 0 1 0 0 0 0 0 0

Brooklyn
0 0 0 1 0 0 0 0 0 0 0 1 1 0 0 0 0 0 0 0

Queens
0 1 1 0 1 0 0 0 1 0 0 0 0 0 0 0 0 0 0 0

Bronx
0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0

Staten Island
0 1 1 1 0 0 0 0 0 0 1 0 0 0 0 0 0 0 0 0

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Top ZIP codes in NYC for number of national retailers

Neighborhood
New Springville Garment district/Koreatown East Village Midtown East Midtown West Midtown West Corona/Elmhurst Flatlands Midtown East Chelsea Brooklyn Heights Greenwich Village/SoHo Murray Hill Midtown West Upper West Side/Morningside Heights Upper West Side Lower Manhattan/Financial District Gramercy Park Forest Hills Upper East Side Ridgewood Parkchester Bay Ridge East Flatbush - Flatbush Upper East Side High Bridge - Morrisania Jamaica Central Harlem/Morningside Heights Flushing Astoria

ZIP Code
10314 10001 10003 10022 10019 10036 11373 11234 10017 10011 11201 10012 10016 10018 10025 10023 10038 10010 11375 10021 11385 10462 11209 11226 10028 10451 11432 10027 11354 11103

Retailers
186 179 169 150 146 144 144 143 138 133 130 111 96 87 87 86 86 84 84 79 79 74 74 74 73 71 70 69 67 66

Borough
Staten Island Manhattan Manhattan Manhattan Manhattan Manhattan Queens Brooklyn Manhattan Manhattan Brooklyn Manhattan Manhattan Manhattan Manhattan Manhattan Manhattan Manhattan Queens Manhattan Queens Bronx Brooklyn Brooklyn Manhattan Bronx Queens Manhattan Queens Queens

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Bottom ZIP codes in NYC for number of national retailers

Neighborhood
Midtown Navy Yard Jamaica Breezy Point Midtown Midtown Midtown Harlem Garment district/Koreatown Midtown Midtown Midtown Midtown Midtown Midtown Financial District Financial District Financial District Financial District New Hyde Park Greenpoint Kew Gardens Jamaica Garment district/Koreatown Midtown Midtown New Springville Pelham Bay Park/City Island Fort Hamilton Jamaica Far Rockaway/Arverne

ZIP Code
10165 11251 11431 11697 10104 10105 10111 10116 10123 10153 10166 10167 10168 10175 10176 10271 10279 10285 10286 11040 11202 11424 11425 10120 10169 10173 10313 10464 11252 11439 11692

Retailers
0 0 0 0 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 2 2 2 2 2 2 2 2

Borough
Manhattan Brooklyn Queens Queens Manhattan Manhattan Manhattan Manhattan Manhattan Manhattan Manhattan Manhattan Manhattan Manhattan Manhattan Manhattan Manhattan Manhattan Manhattan Queens Brooklyn Queens Queens Manhattan Manhattan Manhattan Staten Island Bronx Brooklyn Queens Queens

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Manhattan
Top ZIP codes for national chain stores

Neighborhood
Garment district/Koreatown East Village Midtown East Midtown West Midtown West Midtown East Chelsea Greenwich Village/SoHo Murray Hill Midtown West

ZIP Code
10001 10003 10022 10019 10036 10017 10011 10012 10016 10018

Retailers
179 169 150 146 144 138 133 111 96 87

Bottom ZIP codes for national chain stores

Neighborhood
Midtown Midtown Midtown Midtown Harlem Garment district/Koreatown Midtown Midtown Midtown Midtown Midtown Midtown Financial District Financial District Financial District Financial District

ZIP Code
10165 10104 10105 10111 10116 10123 10153 10166 10167 10168 10175 10176 10271 10279 10285 10286

Retailers
0 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1

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Brooklyn
Top ZIP codes for national chain stores

Neighborhood
Flatlands Brooklyn Heights Bay Ridge East Flatbush - Flatbush Park Slope Canarsie Bensonhurst Sheepshead Bay Sheepshead Bay Brownsville

ZIP Code
11234 11201 11209 11226 11217 11236 11214 11235 11229 11212

Retailers
143 130 74 74 64 61 58 53 49 46

Bottom ZIP codes for national chain stores

Neighborhood
Navy Yard Greenpoint Fort Hamilton Downtown Brooklyn Red Hook Dyker Heights Prospect Heights Clinton Hill Bedford Stuyvesant - Crown Heights Midwood Canarsie

ZIP Code
11251 11202 11252 11241 11231 11228 11238 11205 11233 11230 11239

Retailers
0 1 2 3 9 11 14 15 15 17 17

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Queens
Top ZIP codes for national chain stores

Neighborhood
Corona/Elmhurst Forest Hills Ridgewood Jamaica Flushing Astoria Jackson Heights Rego Park JFK Airport Bayside

ZIP Code
11373 11375 11385 11432 11354 11103 11372 11374 11430 11361

Retailers
144 84 79 70 67 66 62 50 49 44

Bottom ZIP codes for national chain stores

Neighborhood
Jamaica Breezy Point New Hyde Park Kew Gardens Jamaica Jamaica Far Rockaway/Arverne Jamaica Cambria Heights Far Rockaway/Broad Channel Rockaway Park

ZIP Code
11431 11697 11040 11424 11425 11439 11692 11436 11411 11693 11694

Retailers
0 0 1 1 1 2 2 5 6 6 6

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Bronx
Top ZIP codes for national chain stores
Neighborhood
Parkchester High Bridge - Morrisania Fordham - Bronx Park Williamsbridge Westchester Baychester/Co-op city Kingsbridge Hunts Point - Mott Haven Kingsbridge Baychester

ZIP Code
10462 10451 10458 10467 10461 10475 10463 10455 10468 10469

Retailers
74 71 61 53 51 51 46 45 40 36

Bottom ZIP codes for national chain stores

Neighborhood
Pelham Bay Park/City Island Hunts Point Riverdale Woodlawn Mott Haven High Bridge - Morrisania Pelham - Throgs Neck Morris Heights West Farms Tremont

ZIP Code
10464 10474 10471 10470 10454 10456 10465 10453 10460 10457

Retailers
2 3 7 8 9 11 19 22 24 25

Staten Island
All ZIP codes with number of chain stores
Neighborhood
New Springville Oakwood/New Dorp Port Richmond South Beach, Linden-Park, Rosebank Mariners Harbor Pleasant Plains/Princess Bay Eltingville Tompkinsville/New Brighton/Saint George West New Brighton Great Kills Stapleton/Emerson Hill Tottenville New Springville

ZIP Code
10314 10306 10302 10305 10303 10309 10312 10301 10310 10308 10304 10307 10313

Retailers
186 59 28 24 23 23 19 18 14 10 6 5 2

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Number of National Retail Outlets by ZIP Code

Area ZIP Code Number of Outlets

Manhattan
Garment district/Koreatown East Village Midtown East Midtown West Midtown West Midtown East Chelsea Greenwich Village/SoHo Murray Hill Midtown West Upper West Side/Morningside Heights Upper West Side Lower Manhattan/Financial District Gramercy Park Upper East Side Upper East Side Central Harlem/Morningside Heights Upper West Side Spanish Harlem/East Harlem West Village Lower Manhattan/TriBeCa TriBeCa/Chinatown East Harlem Upper East Side Chinatown/Lower East Side Washington Heights Midtown Washington Heights Upper East Side Financial District/Battery Park City Financial District Washington Heights East Village/Alphabet City Fort George/Inwood Garment district/Koreatown Central Harlem/Morningside Heights Inwood Upper East Side Financial District Midtown Central Harlem/Morningside Heights Upper Harlem Harlem Garment district/Koreatown Financial District Roosevelt Island 10001 10003 10022 10019 10036 10017 10011 10012 10016 10018 10025 10023 10038 10010 10021 10028 10027 10024 10029 10014 10007 10013 10035 10128 10002 10033 10020 10031 10065 10004 10005 10032 10009 10040 10119 10026 10034 10075 10006 10112 10030 10039 10037 10118 10281 10044 179 169 150 146 144 138 133 111 96 87 87 86 86 84 79 73 69 65 55 53 50 48 42 38 37 36 33 32 31 29 26 26 21 17 17 16 16 14 12 12 11 9 6 6 5 4

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Area
Midtown Midtown Garment district/Koreatown Midtown Midtown Financial District Garment district/Koreatown Midtown Midtown Midtown Midtown Midtown Harlem Garment district/Koreatown Midtown Midtown Midtown Midtown Midtown Midtown Financial District Financial District Financial District Financial District Midtown

ZIP Code
10103 10110 10121 10170 10174 10282 10120 10169 10173 10104 10105 10111 10116 10123 10153 10166 10167 10168 10175 10176 10271 10279 10285 10286 10165

Number of Outlets
4 3 3 3 3 3 2 2 2 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 0

Brooklyn
Flatlands Brooklyn Heights Bay Ridge East Flatbush - Flatbush Park Slope Canarsie Bensonhurst Sheepshead Bay Sheepshead Bay Brownsville East New York Park Slope Bedford Stuyvesant - Crown Heights Flatbush/East Flatbush Bay Ridge Flatbush/East Flatbush East New York Williamsburg/Bushwick Gravesend Bushwick Coney Island/Sheepshead Bay Borough Park 11234 11201 11209 11226 11217 11236 11214 11235 11229 11212 11207 11215 11216 11203 11220 11210 11208 11206 11223 11221 11224 11204 143 130 74 74 64 61 58 53 49 46 43 43 37 36 34 33 32 31 30 29 29 28

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Area
Bushwick Prospect Lefferts Gardens Williamsburg Greenpoint Bedford Stuyvesant - Crown Heights Borough Park Kensington Sunset Park Midwood Canarsie Clinton Hill Bedford Stuyvesant - Crown Heights Adelphi Dyker Heights Red Hook Downtown Brooklyn Fort Hamilton Greenpoint Navy Yard

ZIP Code
11237 11225 11211 11222 11213 11219 11218 11232 11230 11239 11205 11233 11238 11228 11231 11241 11252 11202 11251

Number of Outlets
27 26 24 23 19 19 18 18 17 17 15 15 14 11 9 3 2 1 0

Queens
Corona/Elmhurst Forest Hills Ridgewood Jamaica Flushing Astoria Jackson Heights Rego Park JFK Airport Bayside Corona Long Island City Woodside Flushing Rochdale Village/Jamaica Bayside Long Island City - Astoria Middle Village South Richmond Hill LaGuardia Airport Jamaica Astoria Flushing Fresh Meadows Woodhaven Sunnyside Howard Beach Springfield Gardens 11373 11375 11385 11432 11354 11103 11372 11374 11430 11361 11368 11101 11377 11356 11434 11360 11106 11379 11419 11371 11435 11105 11358 11365 11421 11104 11414 11413 144 84 79 70 67 66 62 50 49 44 41 40 37 35 35 33 31 30 29 28 28 26 25 24 24 22 22 21

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Area
Ozone Park Flushing Hollis Astoria Little Neck Ozone Park Rosedale Fresh Meadows East Elmhurst Maspeth North Floral Park Flushing Oakland Gardens Fresh Meadows Queens Village Far Rockaway South Ozone Park Queens Village Jamaica East Elmhurst Kew Gardens Bellerose Queens Village Kew Gardens/Richmond Hill Little Neck/Douglaston St. Albans Cambria Heights Far Rockaway/Broad Channel Rockaway Park Jamaica Jamaica Far Rockaway/Arverne New Hyde Park Kew Gardens Jamaica Jamaica Breezy Point

ZIP Code
11417 11357 11423 11102 11362 11416 11422 11366 11369 11378 11004 11355 11364 11367 11429 11691 11420 11428 11433 11370 11415 11426 11427 11418 11363 11412 11411 11693 11694 11436 11439 11692 11040 11424 11425 11431 11697

Number of Outlets
21 18 18 17 17 17 17 16 15 15 14 13 13 13 13 13 12 11 11 10 10 10 10 9 8 8 6 6 6 5 2 2 1 1 1 0 0

Bronx
Parkchester High Bridge - Morrisania Fordham - Bronx Park Williamsbridge Westchester Baychester/Co-op city Kingsbridge Hunts Point - Mott Haven Kingsbridge Baychester 10462 10451 10458 10467 10461 10475 10463 10455 10468 10469 74 71 61 53 51 51 46 45 40 36

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Area
Wakefield Hunts Point - Mott Haven Soundview/Unionport High Bridge - Morrisania Soundview/Unionport Tremont West Farms Morris Heights Pelham - Throgs Neck High Bridge - Morrisania Mott Haven Woodlawn Riverdale Hunts Point Pelham Bay Park/City Island

ZIP Code
10466 10459 10473 10452 10472 10457 10460 10453 10465 10456 10454 10470 10471 10474 10464

Number of Outlets
34 31 30 28 27 25 24 22 19 11 9 8 7 3 2

Staten Island
New Springville Oakwood/New Dorp Port Richmond South Beach, Linden-Park, Rosebank Mariners Harbor Pleasant Plains/Princess Bay Eltingville Tompkinsville/New Brighton/Saint George West New Brighton Great Kills Stapleton/Emerson Hill Tottenville New Springville 10314 10306 10302 10305 10303 10309 10312 10301 10310 10308 10304 10307 10313 186 59 28 24 23 23 19 18 14 10 6 5 2

Methodology: The data in this report were gathered in September and October 2011. The number of stores for each retailer was gathered using that companys online store locator. If a store happens to have multiple locations inside the same structure, such as an airport or mall, each store was counted individually. We did, however, count chains inside sports stadiums as one location as they are not open to the public without a ticket purchase. Endnotes: 1. When we published last years edition of our chains report, it listed a total of 6,595 national retail locations in the city. We have since revised that total to 6,776 after discovering that we inadvertently undercounted the number of Metro PCS locations. This year, we counted 272. Last year, we listed 35 locations for Metro PCS. After speaking with representative of Metro PCS, we determined that there was not actually a growth of 237 stores in the past 12 months. Instead, we find that there were actually 216 locations. (It would have been 229 if you include the 13 Metro PCS stores that are embedded within Best Buy stores, but it is our practice to only include unique stores.) 2. In last years report, we reported that there were 13 chains with more than 100 locations in the city. However, we inadvertently omitted Metro PCS on this list. We should have listed 14 companies with 100 or more stores in 2010. 3. Hollywood Video owner files for bankruptcy, Associated Press, February 3, 2010. Available at http://www.msnbc.msn.com/id/35222092/ns/businessus_business/t/hollywood-video-owner-files-bankruptcy/#.Tq7ZT7LGCJV 4. Mind the Shrinking Gaps in Manhattan, Adrianne Pasquarelli, October 19, 2011. Available at http://www.crainsnewyork.com/article/20111019/RETAIL_APPAREL/111019850 Credits: This report was written by Sarah Brannen and researched by Lisa Yma with Jonathan Bowles, Krzysztof Sadlej, and Nicholas Chung; designed by Ahmad Dowla.

APPENDIX

Breakdown of Retailers by Type, 2011

Club stores

Children & toys Food & beverage Jewelry & accessories

Discount retail

Department Stores Reading, music & entertainment

Apparel

Eyeware Other Pharmacies Business services & supplies Cell phone providers

Housewares, furniture & home imrovement

Health, wellness & beauty

Electronics Financial services

APPENDIX

Growth in Companies by Type, 2010-2011

400% 350% 300% 250% 200% 150% 100% 50% 0% -50%
18% 16% 10% 10% 10% 7% 1% 1% 1% -1% -3% -4% -7% -7% -10% -25% 367%

*The large growth in this category is due to Family Dollar.

Growth in Companies by Type, 2008-2011

100%
83%

80%

60%

40%

38% 29% 24%

20%

18% 10% 7% 1% 0% -3% -4% -8%

0%

-9%

-20%

-13% -20% -29%

-40%

APPENDIX

Number of National Retailers per Square Mile, 2011

Bronx
tta Ma nh a n

NYC ZIP Code Number of Chains/ SQMI

0 - 22

23 - 61

62 - 175

176 - 394

395 - 1100

Queens

Brooklyn

Staten Island

Map: Sarah Brannen

APPENDIX

Number of National Retailers per ZIP Code, 2011

Bronx

NYC ZIP Code Chain Store Locations, 2011

39 - 64

65 - 111

112 - 186

Ma

20 - 38

ha tt

0 - 19

an

Queens

Brooklyn

Staten Island

Map: Sarah Brannen