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The LANDMARK Group

www.cplmg.com

Brief Overview of the Company:


Chennaiites – the Lifestyle Malls that we are familiar with are owned by these guyz.
So you can connect

The Landmark Group, founded in 1973 with a single shop in Bahrain


has grown into one of the largest retail organisations in the GCC and is
expanding rapidly in India. It currently operates over 550 stores across
the region and has recently started operations in Jordan.

In addition to its retail sector, the Group has also diversified into
leisure, food, hotels and electronics and has created a comprehensive
infrastructure including its own logistics and distribution division, to
support its retail operations and other businesses.

Business Solutions:
The Group, as of December 2006, has a presence across the retail
categories of:

* Fashion, clothing and garments.


* Kidswear, toys and baby needs.
* Home furniture and furnishings.
* Cosmetics, accessories and lifestyle products.
* Footwear, leather and accessories.
* Electronics.
* Hospitality covering food, entertainment and hotels.

Over 550 stores across 10 countries which includes the Middle East,
India and Spain, covering 6 million sq.ft.
Brands involve
Landmark Retail

Landmark Retail encompasses the 9 core retail concepts of the Group.


Centrepoint, Babyshop, Shoe Mart, Splash, Lifestyle, Home Centre,
Max, E-Max and Landmark International all fall under the Landmark
Retail umbrella.

Landmark Hospitality

Landmark Hospitality though still in its infancy, has already made a


name for itself in the industry and is working its way up to be a
household name. Fun City, Food Universe and Citymax Hotels comprise
Landmark Hospitality.

Affiliates

The Landmark Group has affiliate retail entities in India and Spain.
Stores in India include Lifestyle, Landmark International, Home Centre,
Max Hypermarkets, Citymax Hotels and Fun City. Currently Shoe Mart
operates in the Spain market.

Landmark’s Logistics & Re-distribution Centre mirrors Dubai’s


emergence as the commercial and trading hub of the Middle East.
Located at the Jebel Ali Free Zone, Dubai, the Group’s Logistics & Re-
distribution Centre handles up to 26,000 containers on an annual basis.
Set up on a sprawling 360,000 sq.ft. area, the Centre is well equipped
with state-of-the-art logistics and material handling systems. It is one
of the largest privately owned and operated re-distribution centres in
the Jebel Ali Free Zone.

Management team:
H.E Sheikh Hassan bin Rashid Al Khalifa Bahrain
H.E Sheikh Faisal Khalid Sultan Al Qasimi UAE
H.E Sheikh Sultan Al Qasimi UAE
H.E Sheikh Abdullah bin Mohammed Al Thani Qatar
H.H. Prince Bandar Bin Saud bin Khalid Al Saud Saudi Arabia
General Abdullah Khalid Al-Sumait Kuwait
Captain Bassim Shuhaibar Kuwait
Mr. Ali Malallah Habib Al Lawati Oman
Mr.Alaa Halawa Jordan
Mr. Jesus Martin Spain
Major Events in the company (M&A etc.):
Landmark Group forays into China, to open first Babyshop in
Shanghai

Dutch retail firm SPAR ties up with Landmark Group to set up


Hypermarkets in India

E-Max earnings soar

Financials:
Claim that the annual growth rate is over 25%. Private company... no
financial info available

Sources of Revenue:
Revenues are mainly from the retail business – malls , branded stores
.In addition to its retail sector, it reaps its revenues from leisure, food,
hotels and electronics and has created a comprehensive infrastructure
including its own logistics and distribution division, to support its retail
operations and other businesses.

Competitors:
Competitors – I feel that it has a very distinct business model of
providing its own fleet for logistics like TESCO. Other than that each
line of business can be compared with both small and large retail
outlets for example, Sharaf DG, Jumbo Electronics. Different
competitive landscape exists in different countries. Like in Chennai,
major competitors would be Bata outlets, WITCO, Music World,
Mothercare etc.

Company Strategy:
The company believes in organic growth, They have plans to establish
their growth and diversification strat as given below

• Over 850 stores across 15 countries by 2009.


• Total retail area in excess of 12.5 million sq.ft by 2009.
• Expansion into new territories including China (they opened the
first Babyshop in China) , and other Middle Eastern countries.
• Franchise of core concepts into South East Asia and Pakistan.
• Launch of hypermarkets in the Indian sub-continent in 2007.
• Launch of budget hotel (city max) concept in the Middle East &
India.
• Launch of the new Oasis Centre in Dubai by 2008 covering over
500,000 sq.ft.

Specifically in India, it plans to invest $500 million on expansion plans


over next three years. This investment includes expansion of its retail,
hypermarkets, leisure and hospitality businesses. Landmark looking at
adding 26 Lifestyle, 10 Home Centres and 50 Max stores in next four
years.

Summary - Take aways:


- Good company to grow.
- Very cash rich
- Expanding rapidly in india
- Get a good global exposure ( for about a couple of years in ME)
Insider Information:
Not available.

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