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peakperformance
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Crush It!
By Gary Vaynerchuk
Garys book made me realize that I needed to develop my own personal brand. I had always focused on building the brand name of my fitness facility, Peak Performance, but spent very little time on developing my own personal brand. In fact, when it came to myself, the only thing that I focused on was building my knowledge base by seeking out the brightest minds in the industry and learning from them and then effectively applying that information in order to get the best results with my clients. About a year and a half ago, I started to shift my focus toward the personal branding aspect of my career and things are now escalating at a very rapid pace. My one word of caution for fitness professionals is make sure that when developing your personal brand, you also have the knowledge and credibility to back that brand or you will be viewed as a Charlatan.
Supertraining
by Dr. Mel Siff & Prof. Yuri Verkhoshansky
Supertraining is like an encyclopedia of sport science information. Although its a difficult read from cover to cover, the amount of information presented in this book is incredible. At times, it is very technical and requires a second or third re-read of a paragraph, but I cannot express to you how many times over the course of my career that I referred back to this book on any given topic. I was also fortunate enough to have been one of the last groups of delegates to attend Dr. Mel Siffs Supertraining Camp in his home in Denver, CO before he passed away. Myself and four other coaches, including Joel Jamieson, spent 4 days sleeping on Dr. Siffs basement floor. During those four days, all we did was talk, train, recover and talk some more about all the various aspects covered in the text. It was a learning experience that I shall never forget!
This book is relatively new to my library, but I love it, because it provides some of the latest scientific and practical information in the field of modern day strength and conditioning. The list of contributors is extremely impressive (some of the best sports scientists in the world) and the range of topics is extremely extensive. Its a must read for anyone in the field of athletic development. Like Supertraining, it in another invaluable reference tool for the fitness professional because of two key components. First, it integrates the latest research on all aspects of strength and conditioning. Secondly, it provides the reader with guidelines for writing and effectively monitoring strength training programs. Do yourself a favor and read this book.
Athletic Development:
The Art & Science of Functional Sports Conditioning by Vern Gambetta
This book is another must read for coaches or anyone seeking to develop the complete athlete. Vern offers great insight into the science of functional training and he presents the information in a very clear and palatable manner. Another aspect of this book that I really liked was his emphasis on the art of coaching, which is often overlooked in many books. Its important to understand all of the science of training, but you also need to know how to effectively articulate it to your clients and athletes.
I was lucky enough to get a copy of this book from a friend and colleague, Joel Jamieson. There arent many books out there that are written on this topic in such detail. Not only does the author present the theoretical basis for special strength training, but he goes on to describe exactly how to apply it effectively and in an easy to understand way. If you work with athletes, you need to read this manual.
Physiological Aspects Sport Training Performance Physiology Sport Exercise Jack Wilmore Exercise Physiology Energy Nutrition Performance
I have several Exercise Physiology Textbooks on my shelf, including Physiological Aspects of Sport Training and Performance (Jay Hoffman); Physiology of Sport & Exercise (Wilmore & Costill); Exercise Physiology: Exercise, Nutrition and Human Performance by McArdle, Katch, and Katch, etc. I think its really important for trainers to have an excellent working knowledge of anatomy, physiology and basic biomechanics in order to develop safe and effective training programs.
Ultimate You
Hey guys, Johnny Fitness here, just a quick comment. You have to check out Joes Book Ultimate You it synthesizes all the information Joe has learned about fat loss for women and organizes it into a manual that also serves as a workbook. Its an excellent reference guide for any personal trainer or strength coach that works with women. Dont waste your precious time listening to people who dont walk the walk. Learning from the best is the fastest way to success!
BIO
Joe Dowdell has been a personal trainer for over 17 years, a gym owner for over 10 years, and has worked hard to become one of the most successful and educated personal trainers in the industry. He has studied and learned from some of the sharpest minds around, including Dr. Mel Siff, Tom Purvis, Charles Poliquin, and many more. He trains professional and Olympic Athletes, celebrities, supermodel, and CEOs at his personal training only gym Peak Performance, which was just rated the Hottest Gym in America by Mens Health Magazine. Joe serves on the advisory board and science advisory boards for several major media outlets, including Fitness Magazine and BodyBuilding.com, is author of the book Ultimate You: A 4-Phase Total Body Makeover for Women , has appeared on various television programs including several times on The Dr. Oz Show, and has sponsorship contracts with Nike, Gatorade, and LiveStrong.com.
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