Targeted Business Development Program

Term #3

Entrepreneurship Growth Venture

November 2008 through March 2009

Sessions will be held

Thursday evenings from 6:00 – 9:00
Business Assistance Center 2701 Larsen Rd

Orientation 1.5 hrs Tuesday Nov. 4th

- Housekeeping
- Welcome / Introduction
- Networking Exercise
- Training Purpose & Intent
- Participant Criteria – Target Market
- Performance Expectations
- Policies Review
- Review Training Schedule
- Review Training Materials
- Confidentiality of Business Information
- Remaining Tuitions Collected
- Q&A

Classroom Training

Professional Development
Thursdays Nov. 6th through Dec. 12th

• Personal Accountability 6 hrs (Nov. 6th, 13th)

What Personal Accountability really is
- Avoiding victim mentality
- Avoiding blame
- Avoiding procrastination

• The Flag Page

for Personal & Professional Growth 6 hrs (Nov. 20rd & Dec. 5th)
- Four Countries/Four People
- Review Your Personal Flag

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• Developing the Leader within You 3 hrs (Dec. 12th)
- The definition of Leadership
- The key to Leadership
- The most important ingredient of Leadership
- The ultimate test of Leadership
- The quickest way to gain Leadership
- The extra plus in Leadership
- Developing your most appreciable asset
- The indispensable quality of Leadership
- The price tag of Leadership
- The most important lesson of Leadership

Business Development
Thursdays Dec. 19 through Mar. 19

(Recommended Reading)
• The E-Myth Revisited - Review
- Your Primary Aim
- Your Strategic Objective
- Your Organizational Strategy -
- Your Management Strategy
- Your People Strategy
- Your Marketing Strategy
- Your Systems Strategy
Systems
3 hrs (Dec. 19th)
- Why Are You Doing What You Do?
- The Vision of the Finished Product
Accountabilities not Personalities
- A System for Producing Marketing Results
- Clearly Defined Structure for Action
- Outside in vs. Inside out
- Hard systems, Soft systems, Information

• Resource Management 3 hrs (Jan. 8, 2009)

Microsoft Outlook Usage & Management
- Laying the Foundation
- The Collecting Phase
- Processing and Organizing Phase
- Prioritizing and Planning Phase

Microsoft Business Contact Manager

- Laying the Foundation
- Customizing and Managing Contacts, Prospects, and Customer Information
- Managing Sales, Opportunities, Leads
- Forecast and Analyze Date using Flexible Reports
- Managing Marketing Campaigns
- Managing Sales, Opportunities, Leads
- Forecast and Analyze Date using Flexible Reports
- Managing Marketing Campaigns

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• Fast Track Growth Venture 30 hrs (Jan. 15th through Mar. 19th)

1. Sizing up Your Business

2. Exploring Growth Opportunities Setting Direction
3. Making Strategic Decisions (Jan. 15th – 29th)
4. Using Financial Tools
5. Strengthening the Product/ Service
6. Seizing the Market
7. Leading the Organization Taking Action
8. Managing Operations for Growth (Feb. 5th – Mar. 19th)
9. Charting Financial Performance
10. Making it Happen!

Total Classroom Training Time - 17 weeks / 51 hrs

Concurrent Self-Directed Study

- Business Plan Prep

- 1x1 Mentoring with & by Past Participants

- State DOC/ DOT Certification

Trade Seminars Individually Scheduled

Subject matter experts deliver 3 hour seminars on the following subjects:

Certification Training/Assistance 8 hrs. (October 24, 2008)

Estimating / Bidding TBD
Bonding TBD
Business Funding TBD
Project Management TBD
Contract Management/Contract Law TBD
Municipality Procurement TBD
Miscellaneous TBD

J. D. Murphy,
Entrepreneur Development Specialist
920-498-7180
920-360-1480
jd.murphy@nwtc.edu

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