CHINA MECHANIZED FARMING & GARDENING MACHINES MARKET REPORT

Beijing Zeefer Consulting Ltd. November 2011

INTRODUCTION
This report discusses the mechanized farming & gardening machines market in China mainly from the following sections. - Size of Mechanized Farming & Gardening Machines Market in China Based on Zeefer's China Market Size Formula, by the analysis on China mechanized farming & gardening machines market size, industry sales revenue and domestic mechanized farming & gardening machines output in 2008 - 2010, this report presents a picture of the real development of mechanized farming & gardening machines market in China and changes in the overall market size. - Hot Areas of China Mechanized Farming & Gardening Machines Market Based on the comparison and analysis on China's mechanized farming & gardening machines production and import in different provinces or cities, this report points out those hot areas in China for mechanized farming & gardening machines market deserve most attention. - Top 10 Enterprises in China Mechanized Farming & Gardening Machines Industry Based on the comparison and analysis on top 10 leading enterprises in China mechanized farming & gardening machines industry in terms of sales revenue, market share and number of employees, the report shows their positions in the mechanized farming & gardening machines market in China. Additionally, this report lists basic contact information of the top 10 leading enterprises. - Market Share and Market Structure of China Mechanized Farming & Gardening Machines Market This report analyzes the mechanized farming & gardening machines market share distribution in China by segments based on enterprises nature (leading enterprises, foreign enterprises, state-owned and private enterprises), imports

of mechanized farming & gardening machines product and regional markets in China in terms of sale revenue, profitability, production volume, number of enterprises and the value of imports... The report offers data on the market shares of imported mechanized farming & gardening machines products, foreign enterprises and enterprises in other forms. It also offers a comparison of profitability by forms of enterprise ownership, presents a picture of the market share of leading enterprises and the distribution of major regional markets in China. In addition, the report figures out the structure and concentration ratio of the current mechanized farming & gardening machines market in China by means of Bain's Market Structure Classification and Index of CR4. - Import and Export of Mechanized Farming & Gardening Machines Products In this section, the report includes the main source countries / regions of imported mechanized farming & gardening machines products for China and their market shares, the domestic destinations of imported mechanized farming & gardening machines products in China and shares for these destinations, major export destinations (countries or regions) for Chinese produced mechanized farming & gardening machines products and shares of these destinations, major origins of the exported mechanized farming & gardening machines products and their shares. - Mechanized Farming & Gardening Machines Industry Standards in China The report lists relevant national standards and/or industrial standards concerning mechanized farming & gardening machines products generally accepted in the mechanized farming & gardening machines industry in China, including standard names both in Chinese and English as well as their unified code numbers. - Major Mechanized Farming & Gardening Machines Importers in China The report lists 10 major importers for mechanized farming & gardening machines products in China and provides their contact information such as company name, address, website, telephone number and fax number.

- Summary on Key Statistics of the Mechanized Farming & Gardening Machines Industry in China Based on the concise analysis on the sales revenue, production volume, number of enterprises, total profit, total loss, total assets, return on the asset and profit margin as well as other key statistics, China Mechanized Farming & Gardening Machines Market Report presents the current situation, the growth rate and profitability of the mechanized farming & gardening machines industry in China.

DECLARATION
Beijing Zeefer Consulting Ltd. and (or) its affiliates (hereafter, "Zeefer") provide this report with the greatest possible care. Nevertheless, Zeefer makes no guarantee whatsoever regarding the accuracy, utility, or certainty of the information in this report. Further, Zeefer disclaims any and all responsibility for damages that may result from the use or non-use of the information in this report. The information in this report may be incomplete and/or may differ in expression from other information in elsewhere by other means. The information contained in this report may also be changed or removed without prior notice.

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CONTENT
CHAPTER 1 PRODUCT DEFINITION.................................................................1 CHAPTER 2 MARKET SIZE ...................................................................................4 2.1 ANALYSIS ON THE MECHANIZED FARMING & GARDENING MACHINES MARKET SIZE .................................................................................4 2.2 ANALYSIS ON THE CHANGES IN THE PRODUCTION VOLUME OF SUBDIVIDED PRODUCTS IN RECENT YEARS ...............................................6 2.3 AN OVERVIEW ON CHINESE ECONOMY................................................7 CHAPTER 3 HOT SPOTS FOR MECHANIZED FARMING & GARDENING MACHINES PRODUCTS ACROSS CHINA .........................11 CHAPTER 4 INDUSTRY OVERVIEW................................................................13 4.1 A SUMMARY ON THE INDUSTRY............................................................13 4.2 AN ANALYSIS ON THE PROFITABILITY OF THE INDUSTRY...........14 CHAPTER 5 ANALYSIS ON IMPORT & EXPORT .........................................17 5.1 AN OVERVIEW ON THE IMPORT & EXPORT........................................17 5.2 A DETAILED ANALYSIS ON IMPORT & EXPORT OF MECHANIZED FARMING & GARDENING MACHINES PRODUCTS .................................19 5.2.1 ANALYSIS ON MAJOR COUNTRIES OF ORIGIN FOR THE IMPORTED MECHANIZED FARMING & GARDENING MACHINES PRODUCTS........................................................................................................19 5.2.2 ANALYSIS ON THE MAJOR FLOW DESTINATIONS INSIDE CHINA ................................................................................................................21 5.2.3 ANALYSIS ON MAJOR EXPORT DESTINATIONS ...........................22 5.2.4 ANALYSIS ON MAJOR ORIGINS IN CHINA......................................24 CHAPTER 6 THE MARKET SHARE...................................................................26 6.1 ANALYSIS ON THE CONCENTRATION OF CORPORATE SALES REVENUE ..............................................................................................................26 6.1.1 ANALYSIS ON THE CONCENTRATION OF SALES REVENUE FROM LEADING ENTERPRISES ...................................................................26 6.1.2 COMPARATIVE ANALYSIS ON SALES REVENUE FROM TOP 10 ENTERPRISES WITH INDUSTRY AVERAGE..............................................28 6.2 ANALYSIS ON CONCENTRATION OF REGIONAL SALES REVENUE ..................................................................................................................................30 6.3 MARKET POSITION OF FOREIGN ENTERPRISES AND THE TREND IN RECENT YEARS..............................................................................................32 6.3.1 CHANGES IN THE SHARES OF FOREIGN ENTERPRISES IN TERMS OF THE NUMBERS AND THE COMPARISON OF FOREIGN ENTERPRISES AND ENTERPRISES OF OTHER OWNERSHIP ...............32
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6.3.2 CHANGES IN THE SHARES OF SALES REVENUE FROM FOREIGN ENTERPRISES AND COMPARISON WITH THAT FROM ENTERPRISES OF OTHER OWNERSHIP ................................................................................34 6.3.3 PROFITABILITY OF FOREIGN ENTERPRISES AND COMPARISON WITH ENTERPRISES OF OTHER OWNERSHIP .........................................36 6.4 ANALYSIS ON THE MARKET SHARE OF IMPORTED PRODUCTS AND RELEVANT VARIATIONS IN RECENT YEARS ..................................38 CHAPTER 7 TOP 10 ENTERPRISES ...................................................................40 7.1 FOTONLOVOL HEAVY INDUSTRY WEIFANG AGRICULTURE EQUIPMENT BUSINESS UNIT..........................................................................40 7.2 JIANGSU WORLD GROUP CO., LTD. .......................................................41 7.3 LUOYANG YITUO DONGFANG INDUSTRY CO., LTD. .......................41 7.4 ZHENGZHOU ZHONGLIAN HARVESTER CO., LTD...........................42 7.5 JOHN DEERE (JIAMUSI) AGRICULTURAL MACHINERY CO., LTD. 43 7.6 JIANGSU TONGYANG MACHINERY CO., LTD.....................................43 7.7 ZHENGZHOU HUAGONG MACHINERY FACTORY...........................44 7.8 SUZHOU KINGCLEAN PRECISION MACHINERY CO., LTD. ............45 7.9 HENAN LONGGONG MACHINERY MANUFACTURING CO., LTD. ..................................................................................................................................45 7.10 HUIYANG HUIFANG MORDEN AGRICULTURAL MACHINERY CO., LTD.................................................................................................................46 CHAPTER 8 PRODUCT STANDARD SYSTEMS............................................47 CHAPTER 9 LIST OF MAJOR IMPORTERS.....................................................49

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CHAPTER 3 HOT SPOTS FOR MECHANIZED FARMING & GARDENING MACHINES PRODUCTS ACROSS CHINA
Figure 5 Nationwide distribution map of mechanized farming & gardening machines mfg. enterprises above designated size across China

Heilongjiang 25 Jilin 22 Liaoning 35

Xinjian 13

Inner Mongolia 9 Hebei

Beijing 5 Tianjin 5

Qinghai 1

Ningxia

Shanxi 1 5

24 Shandong 68

Gansu 7 Shaanxi Tibet Sichuan 15 18 Chongqing Guizhou

Henan 60 Hubei 12 Hunan 27

Jiangsu Anhui 61 Shanghai 22 10 Zhejiang 81 Jiangxi 4 Fujian 10

1-3 4-7 8-9 10-19 20-59 60+

Yunnan

Guangxi 17

Guangdong 8

Hainan

1 4 8 10 20 60

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6.3 MARKET POSITION OF FOREIGN ENTERPRISES AND THE TREND IN RECENT YEARS

6.3.1 CHANGES IN THE SHARES OF FOREIGN ENTERPRISES IN TERMS OF THE NUMBERS AND THE COMPARISON OF FOREIGN ENTERPRISES AND ENTERPRISES OF OTHER OWNERSHIP
Figure 17 Changes in the percentage of numbers of foreign mechanized farming & gardening machines mfg. enterprises across China and the comparison of foreign enterprises and enterprises of other ownership
2008
Percentage of foreign enterprises 357 in term s of the num ber of oreign-funded 56 enterprises in 2010

2009

2010

e of ownership

Changes457 in the percentage of 565 num bers of foreign-funded 65 65 enterprises

500

Private oreign-funded Joint-equity Others Private oreign-funded Joint-equity Others

11.50%

88.50%

179 56 16 106 50% 16% 4% 30%

30% 4% 16%

50%

282 22% 65 2% 11 14% 99 62% 14% 2% 62% 22%

21% 369rivate

65 nded 13 12% 118 65% 12% 65% 2% 21%

2%

2008 Private Foreign-funded Others type of ow nership Joint-equity

2009

2010 Foreign-funded Others

In 2010, among the 565 mechanized farming & gardening machines mfg. enterprises above designated size across China, 65 are foreign enterprises, accounting for about a share of 11.5% of all. In terms of the number of

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