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    The Global Entrepreneur
    The Global Entrepreneur
    The Global Entrepreneur
    Ebook108 pages55 minutes

    The Global Entrepreneur

    By Mary Ayisi

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    About this ebook

    After the global credit crunch, we all realized how connected the international communities have become. So if you are starting a new business, it is very imperative that you have the globe in mind and do it right first time. This book is a step-by-step guide for setting up and managing a new business. It will motivate and guide you in starting a new or managing an existing business.
    This book is for students, graduates, those new to the job market and anyone who is passionate about running their own business to think, plan and go global should their organisation pick up.
    To find out more about how to find your passion; how to plan and start the business; how to prepare your own business plan; how to prepare an invoice, how to finance your business, then this book is for you. I have also included about 150 sample business ideas so people who do not have anything yet in mind can build upon that.
    LanguageEnglish
    PublisherAuthorHouse UK
    Release dateDec 9, 2013
    ISBN9781491883716
    The Global Entrepreneur
    Author

    Mary Ayisi

    Mary Ayisi is the author of the 'student Entrepreneur'

    Read more from Mary Ayisi

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      Book preview

      The Global Entrepreneur - Mary Ayisi

      © 2013 Mary Ayisi. All rights reserved.

      No part of this book may be reproduced, stored in a retrieval system, or transmitted by any means without the written permission of the author.

      Published by AuthorHouse 11/15/2013

      ISBN: 978-1-4918-8369-3 (sc)

      ISBN: 978-1-4918-8371-6 (e)

      Any people depicted in stock imagery provided by Thinkstock are models,

      and such images are being used for illustrative purposes only.

      Certain stock imagery © Thinkstock.

      Because of the dynamic nature of the Internet, any web addresses or links contained in this book may have changed since publication and may no longer be valid. The views expressed in this work are solely those of the author and do not necessarily reflect the views of the publisher, and the publisher hereby disclaims any responsibility for them.

      Table of Contents

      Preface

      Introduction

      Reflection

      Chapter 1

      Entrepreneurship Defined

      Chapter 2

      Why Think Globally?

      Chapter 3

      Finding Your Passion

      Chapter 4

      Getting Yourself a Vision

      Chapter 5

      Is My Business Idea Up To It?

      Chapter 6

      Swot Analysis

      Chapter 7

      The Marketing Mix

      Chapter 8

      Available Business Opportunities I Have Come Up With

      Chapter 9

      Business Plan

      Chapter 10

      Business And It

      Chapter 11

      Financing Your Business

      Chapter 12

      Franchise Options

      Chapter 13

      Successful Businesses

      Chapter 14

      Financial Reporting

      Chapter 15

      Conclusion

      Appendix 1

      Sample Business Plan

      Appendix 2

      How To Prepare An Invoice

      PREFACE

      After the global credit crunch, we all realized how connected the international communities have become. So if you are starting a new business, it is very imperative that you have the globe in mind and do it right first time. This book is a step-by-step guide for setting up and managing a new business. It will motivate and guide you in starting a new or managing an existing business.

      This book is for students, graduates, those new to the job market and anyone who is passionate about running their own business to think, plan and go global should their organisation pick up.

      To find out more about how to find your passion; how to plan and start the business; how to prepare your own business plan; how to prepare an invoice, how to finance your business, then this book is for you. I have also included about 150 sample business ideas so people who do not have anything yet in mind can build upon that.

      INTRODUCTION

      Certain realities of the current economy hit me recently as I learnt more about the mentality of many people towards employment.

      I am a professional banker working with some of the UK’s leading Investment banks. With my banking background and the opportunities offered me in the banking industry, friends and colleagues have sought my advice on many issues, especially about working in the industry.

      What recently hit me was that since 2007, the global job market has been struggling, and there has been a significant drop in recruitment and employment of graduates, making the prospects for those taking their first steps on the career ladder look bleak. Because I’m a fan of entrepreneurship, the advice I always give at the end of every conversation with graduates is to be realistic and set up their own businesses. We, as graduates, have to be creative and do make our children’s future brighter by putting structures in place for their employment. We have to think of creating employment in our businesses rather than looking for jobs–of becoming employers rather than employees.

      When you seek employment, you compete with a number of people for the same job, but when you become an entrepreneur, you rely only on your brainpower and guts as you step into the unknown. Most universities groom students, including the very brainy ones, to be employees rather than employers; as such, your competition as an entrepreneur is already reduced.

      In UK and the rest of the world, fewer large national employers are seeking recent graduates than in the past. However, more small and medium-sized enterprises are using the services of university career offices to find new employees. The global financial crisis has impacted different employment sectors very differently, with declines in the number of vacancies being advertised by firms in banking, finance, law, and construction and increases in hiring in the public sector, social care, education, and engineering.

      Therefore, anyone with an objective, vision, talent, ideas, and the drive to start a new business and the ability to research a business’s competition and potential customers in order to know a business idea’s strengths, weaknesses, and opportunities in the market is in a good position. If a person has also developed a clear business plan and is able to put ideas into action, success is certain.

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