Professional Documents
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VISION
VISION
PROGRAMMING
PROGRAMMING
U-T TV will air live daily, Monday through Friday, to provide the
freshest daily news, sports and feature stories, and will broadcast "best of" features on weekends. Its broadcast schedule will be anchored by two shows hosted by recognizable on-air personalities Scott Kaplan, Billy Ray Smith, and Roger Hedgecock. U-T San Diego has hired veteran news producer J.R. Mahon as director of Programming and News. An award-winning journalist and a gifted communicator, Mahon joins U-T San Diego from KGTV 10News where he was executive producer. Mahon brings a track record of delivering number-one rated stations and shows in each market he has served.
J.R. Mahon has spent 25 years in television news and new media working for Time Warner, Gannett Television, McGraw-Hill, The E.W. Scripps Company, as well as for multiple creative agencies. His television production experience includes YNN New York, KARE 11 Minneapolis, WKYC Cleveland, and KGTV San Diego.
PROGRAMMING
The Morning Show with Scott & BR
U-T TV will launch each programming day with The Morning Show with Scott & BR from 6-11 a.m. This morning program will focus on everything that is San Diego, including reports from U-T content providers and guests. The show will also do live broadcasts from scenic San Diego locales like Del Mar and Petco Park, as well as from local restaurants and events, and at local military bases such as Camp Pendelton. The Morning Show will build on the experience of Scott Kaplan and Billy Ray Smith, who have hosted the leading sports radio program in San Diego for nearly a decade. Joining the on-air team will be San Diego native Amber Mesker, a local broadcast journalist, to round out the comprehensive news programming of this show. The Best of the Morning Show will air on weekends, and blogs and columns from the hosts will publish online at utsandiego.com and in print in the U-T daily newspaper.
Billy Ray Smith, Jr. began his broadcast career in 1992 as a KGTV 10News sports anchor. A former NFL star for the San Diego Chargers, Smith is an analyst and game-day host for Chargers TV. He also provides expert football analysis for Fox Sports.
Amber Mesker is an experienced marketing manager for a local telecommunications company, and a respected on-air talent, having hosted Comcast Centrals monthly programming, broadcast to more than six million homes.
Scott Kaplan has provided commentary, analysis, and insider NFL coverage for Westwood One and CBS Sports for more than 10 years. In 2001 he formed the Scott & BR sports radio show on XTRA 690 and, eventually, The Mighty 1090, with Billy Ray Smith.
PROGRAMMING
PROGRAMMING
ADVERTISING OPPORTUNITIES
ADVERTISING OPPORTUNITIES
Founding Partner Sponsor Platform
Scott & BR Show with Amber, Monday-Friday, 6-11 a.m.
This package will be further customized to support your specific business strategies and objectives.
ADVERTISING OPPORTUNITIES
Founding Partner Sponsor Platform
Scott & BR Show with Amber, Monday-Friday, 6-11 a.m.
This package will be further customized to support your specific business strategies and objectives.