11 12 13 14 15 16 17 18 19 20

THE TECH SET

Ellyssa Kroski, Series Editor

Screencasting for Libraries

Greg R. Notess
www.neal-schuman.com LIBRARY AND INFORMATION TECHNOLOGY ASSOCIATION

11 12 13 14 15 16 17 18 19 20

THE TECH SET

Ellyssa Kroski, Series Editor

Screencasting for Libraries

Greg R. Notess

AL A TechSource
An imprint of the American Library Association Chicago
www.neal-schuman.com

2012

 2012 by the American Library Association. Any claim of copyright is subject to applicable limitations and exceptions, such as rights of fair use and library copying pursuant to Sections 107 and 108 of the U.S. Copyright Act. No copyright is claimed for content in the public domain, such as works of the U.S. government. Printed in the United States of America Library of Congress Cataloging-in-Publication Data Notess, Greg R. Screencasting for libraries / Greg R. Notess. p. cm. (The tech set ; #17) Includes bibliographical references and index. ISBN 978-1-55570-786-6 (alk. paper) 1. Libraries and video recording. 2. Library orientationComputer-assisted instruction. 3. Webcasting. I. Title. Z716.85.N68 2012 006.7'876-dc23 2012007203 This paper meets the requirements of ANSI/NISO Z39.48-1992 (Permanence of Paper).
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CONTENTS
Foreword by Ellyssa Kroski . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Preface . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1. Introduction . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2. Types of Solutions Available . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3. Planning . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4. Social Mechanics . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 5. Implementation . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 6. Marketing . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 7. Best Practices . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 8. Metrics . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 9. Developing Trends . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Recommended Reading . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . v ix 1 5 13 25 29 79 83 89 93 97

Bibliography . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 103 Index . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 105 About the Author . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 110

Dont miss this books companion website! Turn the page for details.
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iii

THE TECH SET Volumes 1120 is more than just the book youre holding! These 10 titles, along with the 10 titles that preceded them, in THE TECH SET series feature three components: 1. This book 2. Companion web content that provides more details on the topic and keeps you current 3. Author podcasts that will extend your knowledge and give you insight into the authors experience The companion webpages and podcasts can be found at: www.alatechsource.org/techset/ On the website, youll go far beyond the printed pages youre holding and: Access author updates that are packed with new advice and recommended resources Use the website comments section to interact, ask questions, and share advice with the authors and your LIS peers Hear these pros in screencasts, podcasts, and other videos providing great instruction on getting the most out of the latest library technologies For more information on THE TECH SET series and the individual titles, visit www.neal-schuman.com/techset-11-to-20.

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PREFACE
Screencasting for Libraries teaches the basics of screencasting. From freely available online resources to commercial market leaders, the book explores software options that can fit into any library budget. It shows you how to host screencasts on your own library website, embed them in your blog, or host them in the cloud on YouTube, Screencast.com, or elsewhere. Librarians, information technology workers, educators, and students can all benefit from knowing basic screencasting techniques. Reference librarians can create screencasts for individual phone, e-mail, and virtual reference transactions. Instruction librarians can create all kinds of short instructional tutorials. Online guide creators can embed screencasts right next to links and textual help for databases. Bloggers can embed screencasts, and Twitterers can easily link to them. Screencasting and the online video space have become so popular that there are far more options than can be explored in this short book. Instead, Screencasting for Libraries highlights the best practices for quickly getting started with screencasting, featuring some of the best current choices. Anyone trying to demonstrate how to use computer software, navigate online search engines, or troubleshoot Internet or computer issues can profit from having a screencasting toolbox readily available. If youre teaching a class, for example, you can record your PowerPoint and voice into a long screencast for students to review (or for those who miss the class).

ORGANIZATION AND AUDIENCE

Screencasting for Libraries comes from years of practice and presentations at many screencasting workshops, often focused on how to create and publish screencasts with minimal effort. The book is organized to provide crucial information on screencasting from step one to the final stages. Chapter 1 defines screencasting, provides a short history of library tutorials, and explains
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Screencasting for Libraries

how screencasting helps libraries. Chapter 2 explores available solutions, such as free web-based software, free downloadable software, commercial options, and hardware. Chapter 3 shows you how to set up an environment conducive for the screencast, choose a topic, plan a click path, and choose your host. Chapter 4 covers how to gain support from administrators, collaborate with other library staff who are interested in screencasting, and confront accessibility issues. The step-by-step projects in Chapter 5 progress from short and simple to more full-fledged tutorials using special features. This chapter shows you how to make short instructional videos to demonstrate online tasks, such as effective uses of specific databases, your catalog, social media sites, discovery engines, and other resources. Chapter 6 tells you where to publicize and how to use RSS feeds and print marketing to capture users. The best practices discussed in Chapter 7 give you real-world advice about getting started with screencasts. Chapter 8 shows you how to find out whether or not your screencasts are reaching and helping their intended audiences. Chapter 9 forecasts some developing trends, and Recommended Reading at the end provides a great annotated list of blog posts, articles, screencasting opinion pieces, and software tutorial websites. A screencast is a visual digital recording, often containing audio, that shows viewers information about a particular subject. Screencasting for Libraries offers tips and techniques for creating engaging library training screencasts along with a variety of software choices and different options for publishing screencasts on the web. From planning to software selection to microphone choices, this practical primer provides step-by-step instructions to make you the best screencasting librarian possible.

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1
INTRODUCTION
A Brief History of Library Tutorials How Screencasting Can Help in Libraries
Screencasting lets librarians demonstrate, teach, and guide our library users to all types of our online resourcesfrom complex databases to simple online books. A screencast is a video recording with an audio narration of screen actions. Rather than just a video of a person sitting at a computer with a hard-to-read screen, a screencast focuses on what happens on the screen. It teaches graphically, and reinforces with audio, the exact process and steps that a user needs to follow to get a specific result. A screencast video can show a user just where to click on the page, which limits to choose, and how to navigate through an online resource. Most importantly for busy librarians and trainers, screencasts can be very quick and easy to create so that it can take little more time than an in-person interaction to personalize a screencast for a particular question. In addition, more sophisticated software can be used to make more extensive, online training tutorials for those with available time and such a goal.

A BRIEF HISTORY OF LIBRARY TUTORIALS

Librarians have been creating tutorials for decades, at least. Paper worksheet tutorials helped students learn to use library card catalogs and print indexes. With the rise of the web and the movement toward online library resources, tutorials moved online as well. For example, the Texas Information Literacy Tutorial (TILT) was well used in Texas and elsewhere because it was made freely available in a way that could be adapted to other local situations. In working on an earlier book, Teaching Web Search Skills, I reviewed a wide variety of online library tutorials. For that book, I was particularly seeking tutorials that covered web searching topics. In general, I found two types of tutorials: the well-designed ones with good graphics and low-quality content and high-quality content tutorials that were text-heavy with little or poor
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Screencasting for Libraries

graphic content. The best obviously took a long time to develop and often involved multiple creators. In addition, particularly with web searching, the pace of change in technology was quick enough that every tutorial had at least some outdated material. Given the long time and amount of effort typically used to create a library tutorial, and the increasingly rapid rate of change with so many online library systems, this style of production did not seem sustainable. As I continued to poll attendees at many of my workshops, I found that many librarians started to work on extensive online tutorials but that the efforts often failed to reach fruition. This problem is exacerbated by the growing number of online resources to which libraries subscribe. A few years ago, librarians at the New York Public Library complained to me about how difficult it was to keep current with their 600+ databases. With so many databases, online journal packages, e-book collections, and other online library resources platforms launching new versions every year or two, that can translate to an average of one or two changes per day! What I also found disappointing about many of the library tutorials from the early 2000s was that they were, in a word, tedious. As with TILT, many started by explaining how to navigate the tutorial. Then they followed the advice of that time to add interactivity. This was often accomplished by asking the viewer to click the next button to move on to the succeeding section. Interactive, yes, but it made going through the tutorials extremely tedious. Then, one day, I came across an early screencast by Jon Udell, a well-known computer columnist for a succession of magazines and now continuing life as a tech blogger and evangelist at Microsoft. Jon created an eight-minute screencast demonstrating how Wikipedias history function tracks every version of a Wikipedia article. I had never used that function in Wikipedia preHeavy Metal Umlaut Screencast viously. The screencast started with Jons original screencast is still available at an explanation from Jon, and then http://jonudell.net/udell/gems/umlaut/ umlaut.html. Jon was the one who, when in the video he progressed through wondering what to call this type of video, various versions of the article using decided on the term screencast after he the history to move from one to ran a Name That Genre contest for it another. (Udell, 2004a). Two people, Deeje Cooley Rather than forcing me to keep and Joseph McDonald, suggested the winclicking on the next button, and prening name (Udell, 2004b). senting lengthy textual descriptions of the process, I could just sit back, view, and listen. It was much easier to understand the point, and the screencast had controls at the bottom so that I
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Introduction

could jump back to watch a section again, pause the screencast, or jump ahead. I could also control the volume. It was more like the television model, and to me, at least, it seemed that I learned the concepts much more quickly with less effort than a traditional click-through-me-one-step-at-a-time tutorial.

HOW SCREENCASTING CAN HELP IN LIBRARIES

Libraries continue to buy online resources, make their contents available via the web, and aim to help users in both the physical library and the virtual library. Computers dominate in libraries. With the large number of resources available, and frequently changing user interfaces at each one, reference and instruction no longer occur only in person. Many new technologies can help, but screencasting can make it quick and easy to produce an instructional video of screen activity along with an explanatory narration. These can be quickly and (relatively) easily shared with an individual or a group or the entire online public. Shortly after first viewing Udells screencast, I downloaded the free 30-day trial of TechSmiths Camtasia Studio to evaluate the software. Then I received an e-mail reference question about how to find specific types of nursing articles. While writing out an e-mail answer outlining a roughly 12-step click path from the library website to CINAHL to the search results (and how to add the appropriate limits), I realized that this would be a good time to try creating a screencast for a reference transaction. A mere 45 minutes later, I was able to send the e-mail response along with a link to the screencast that demonstrated the 12 steps and appropriate limits. Reference librarians at various libraries, while talking by phone or chatting online, have been able to create quick instructional screencasts to show patrons how to get to the requested result by the same process the librarians use by sharing exactly what steps they take to get there (Jacobsen, 2009, 2011). Electronic resource librarians use screencasts to troubleshoot access problems (Hartnett and Thompson, 2010). Find some money in these difficult economic times to purchase a new e-book package? Instead of just announcing a new resource with a name that may well have no meaning to most users, create a quick screencast that demonstrates a few key features and titles from the resource. Redesigning a website? Any time major website changes occur, long-time users can get disoriented. Use a screencast to show the differences between the old and the new site, highlighting where commonly used links have moved and/or been renamed. The screencast can include examples of how the new design makes common tasks easier, show off new features, and highlight where the most important parts of the site are now located.
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Screencasting for Libraries

Within live instruction sessions, a screencast can be used for several functions. It can show what off-site access procedures look like and how to navigate them, even if the instruction is taking place on-site. Use another for an introduction that teaches a process in a short and simple example. Screencasts can also be useful backups for instruction at a location where Internet access is spotty or unreliable. In a hands-on class, loop a screencast (without audio) that demonstrates a process while giving the students time to try it with their own examples, freeing you as the teacher to wander around the room checking on their progress while still providing an example of the process that they can view if needed. Screencasts are also useful for promotion, outreach, and marketing. Host screencasts at YouTube (and/or other video sharing sites), and create a channel for the library to which viewers can subscribe and interact by posting comments, rating the screencasts, and even sharing responses. Create QR Codes or Microsoft Tags on printed promotional materials that link mobile users to screencasts about the library. The more libraries move online and the more experience you get with screencasting, the more ideas you will develop on how to use this exciting new technology.

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INDEX
Page numbers followed by the letter f indicate figures; those followed by the letter t indicate tables.

Accessibility, 6, 28, 38, 78 Administration support, 25 Adobe software, 8, 9, 93, 94 Project 12, 7478 Adobe Connect, 8, 78 Android, 81, 94 Animated GIF, 9 Apps, 94 Articulate, 7, 8 Audience for projects blog readers, 4952 EndNote Web workshop attendees, 6874 Google Scholar users, 4144 graduate students/faculty, 6368 individual, catalog tech support, 3338 individual e-mail questioner, 3841 public, 7478 students, 3033, 4449, 5356, 5663 Audio tracks, 5, 28, 60, 73, 8688 AVI (file format), 9, 22, 24

Project 7, 4952 Bookmarks, 14, 81 Branching, 9

C
Callouts in music-only screencast, 87, 88 Project 5, 4144 Project 9, 57, 6062, 61f Project 11, 7174 Project 12, 75, 77 in software, 7, 8, 9 .camrec (file format), 55, 57, 58 Camtasia for Mac, 8 Camtasia Studio accessibility, 28, 29 audio, 86 callouts, 6062, 61f editing window, 57f extend frame, 70 first use, 3 production screen, 72f Project 8, 5356 Project 9, 5663 Project 10, 6368 Project 11, 6874 quizzes, 57, 62, 72, 90 software overview, 5, 89 title clips, 66 transition, 9, 52, 66, 67 zoom and pan, 64, 65, 66

B
Best practices, 8388 Blackboard, 72 Blip.tv, 21, 22 Blogger, 51 Blogs and blogging embedding in, 20, 22, 48, 55, 65, 74 for marketing, 28, 48, 80, 81

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planning for, 20, 21, 54, 90 from RSS feed, 80 from Screencast.com, 4849, 4852 from Screencast-O-Matic, 36 from Screenr, 33 from video sharing sites, 22 from Vimeo, 23 from YouTube, 22, 56, 80 EndNote, 40, 6368, 68f, 6974 Expand the pool of creators, 2627

Captions, 41, 67, 85 Captivate accessibility, 28, 29 editing window, 77f Project 12, 7478 quizzes, 75, 77, 78, 90 software overview, 9 start-up screen, 76f Choosing a topic, 1517 CINAHL, 3, 30, 31 Click path definition and planning, 1718 first example, 3 for Project 1, 31, 33 for Project 2, 36 for Project 3, 3638 for Project 4, 40 for Project 6, 45 for Project 7, 4950 for Project 8, 54 for Project 9, 60 for Project 10, 64 for Project 11, 6970 for Project 12, 75 rehearsing, 19, 20 reviewing, 85 Cloud hosting and computing, 2123 Computing environment, 14, 15 Content management systems (CMSs), 51 CrossLoop, 88 CustomizeGoogle, 15, 16f, 8788

F
Facebook account for logging in, 6, 30, 39 hosting, 7, 21 marketing, 7981 for sharing links, 35, 41 Feedback, 2728, 45, 8992 File formats. See individual file formats Firewall, 23, 26 Flash controls, 71 delivery, 5, 78 FLV format, 8 functionality, 2024, 64, 67 hotspots, 62 on local server, 51, 6263 market penetration, 6, 9394 quizzes, 9, 75 restrictions, 26, 38, 81 usage tracking, 90 FLV (file format), 8, 24 FTP, 9, 24, 63, 67, 73

D
Desire2Learn, 72 Developing trends, 9395

E
E-mail accounts needed, 27, 33, 53 as distraction, 14, 74, 84 embedding, 41 quiz results, 78 reference questions, 3, 30, 3841 for screencast delivery, 3, 79 for sharing links, 21, 35, 48, 95 Embedding in e-mail, 4041 in LibGuides, 4749, 74 on local server, 24, 72

G
Google account for logging in, 6, 30 Analytics, 9091, 91f Android, 94 API, 81 Docs, 21 News, 49 Scholar, 3844 search, 63

H
H.264 (file format), 44 Headsets, 1011, 1415, 26, 37, 86

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Index
Hosting local hosting, 6263, 7173, 78 metrics, 9092 mobile, 81, 94 overview, 2024, 21t with RSS feeds, 80 Screencast.com, 4748, 50 Screencast-O-Matic, 3435 Screenr, 3233, 4041 social mechanics, 2527 YouTube, 38, 42, 5556 Hot spots, 20, 22, 62 HTML5, 94

107

I
Input level, 74 Intranets, 22, 23, 26, 27 iOS, 81, 93, 94 iPad, 38, 55, 81, 94 iPhone, 38, 55, 81 iPod, 55, 81

Metrics, 8992, 92f Microphones Camtasia Studio settings, 55, 56, 64, 74 Captivate settings, 76 computing environment, 1415, 86 for hands-on instruction, 26 Jing settings, 46, 47 overview, 1011 Screencast-O-Matic settings, 34, 36, 37 Screenr settings, 31 Wink, 7 Microsoft, 2, 4, 21, 70, 75 Moodle, 72 Movable Type, 50, 52 MP4 (file format), 7, 24, 41 Music Online, 4449

N
Netbooks, 84 Newsletter, 25, 81

J
Java alternatives, 38, 94 for recording, 67, 26 Screencast-O-Matic, 33, 35 Screenr, 31 Jing, 78, 4449, 46f, 50, 55

O
Outline. See Click path

P
Physical environment, 13, 14 Picture in a Picture, 11, 64, 65 Planning, 1324, 48, 54, 85 Pop-up windows, 19, 41, 46, 70, 84 PowerPoint, 53, 54, 75 Privacy and access settings choosing hosts, 2023 at Screencast-O-Matic, 3536 at YouTube, 38, 42, 56, 78 Project 1: screencast for students, 3033 account setup at Screenr, 30 click path, 31 recording, 3132 Screenr hosting, 3233 Project 2: tech support screencast, 3336 account setup at Screencast-O-Matic, 33 recording, 3334 Screencast-O-Matic hosting, 3435 sharing the screencast, 3536 Project 3: tutorial with audio, 3638 expanding the click path, 3637 recording with audio, 3738 YouTube hosting, 38

K
Keyboards, 10, 13, 76, 86, 95

L
Lectora, 8 Lecture capture, 23 LexisNexis, 87 LibGuides embedding local video, 74 Screencast.com embedding, 4749 Screenr embedding, 33 width planning, 51, 54 YouTube embedding, 56 LinkedIn, 6, 30, 39 Linux, 7 Local hosting, 21, 2324, 29, 67, 71

M
M4V (file format), 9 Marketing, 4, 6, 27, 39, 7982

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downloading Captivate, 75 editing window, 7677 producing from Captivate, 78 recording with Captivate, 7576 Project management, 8 PubMed, 80

Project 4: e-mail reference demo, 3841 account setup at Twitter, 39 click path, 3940 record and host at Screenr, 4041 Project 5: add callouts, 4144 add annotations, 4244 YouTube hosting, 42 Project 6: basic database tutorial, 4449 click path, 45 Jing installation, 4445 LibGuide embedding, 4849 recording, 4546 Screencast.com hosting, 4748 Project 7: blog post screencast, 4952 Movable Type blog embedding, 5052 planning, 4950 Screencast.com hosting, 50 Project 8: class assignment tutorial, 5356 click path, 54 Camtasia recorder options, 5455 downloading Camtasia Studio, 5354 YouTube hosting, 5556 Project 9: Camtasia timeline, audio, and callouts, 5663 audio editing, 5960 callouts, 6062 Camtasia Studio editing window, 5658 cursor effects, 59 local hosting, 6263 timeline navigation and editing, 5859 Project 10: Camtasia Studio special features, 6368 adding other media, 6667 captions, 6768 Picture in a Picture, 6465 title clips, 66 transitions, 67 zoom and pan, 6566 Project 11: instructional aid screencast, 6874 add callouts, 71 click path, 6970 local hosting, 7173 multiple uses, 73 postrecording audio, 7374 record and edit, 70 Project 12: Captivate overview and adding a quiz, 7478

Q
QR Codes, 4, 81, 82 QuickTime (file format), 9, 22 Quizzes, 9, 20, 22, 23 in Camtasia, 57, 62, 72, 90 in Captivate, 75, 77, 78, 90

R
Real Media (file format), 9 Rehearsing, 1920 RSS, 52, 79, 80, 81 RSSinclude.com, 81 RSS2HTML.com, 81

S
SCORM, 72, 78 Screencast.com with Camtasia Studio, 9, 55 Flash functionality, 21, 23, 62, 67, 82, 94 with Jing, 7, 44, 45, 47f, 4752, 51f for off-site storage, 26, 27 overview, 22, 23 RSS feeds, 80 Screencast-O-Matic future trends, 93, 94 hosting, 21, 22, 24 metrics, 90 overview, 6 Project 2, 3336, 34f Project 3, 3638, 37f for staff training, 27 ScreenFlow, 9 ScreenJelly, 93 Screenr hosting, 21, 22, 24 overview, 67, 94 Project 1, 3033, 32f Project 4, 3841, 40f Project 5, 4144 RSS feeds, 80 for staff training, 27

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Index
Screenshots, 7, 8, 14, 49, 95 ScreenToaster, 93 Script, 18, 19, 28, 75, 8586 SearchEngineShowdown, 51, 52 ShootMe, 94 Simulations, 9 Snagit, 8, 44, 95 Social mechanics, 2528 Social networking, 2123, 28, 39, 79, 80 See also Facebook; Twitter Sound quality, 7, 10, 56, 86 Staff training, 27 Storyboard, 19f, 75 Student tracking, 8 Systems support, 25

109

Version tracking, 8 Viddler, 21, 22, 80 Vimeo, 2123, 26, 64, 80, 91 Volume best practices, 83, 8688 in Camtasia Studio, 55, 56, 60 in Captivate, 77 control, 3, 9 recording preparation, 15 in Screencast-O-Matic, 37f

W
Watermark, 71, 72 Web browsers with Captivate, 76, 78 computing environment, 14, 15 new browsers, 93 with other software, 70 and pop-ups, 46, when recording, 6, 31, 33, 34, 37, 40, 54 video tips, 84 Webcams overview, 10, 11 Picture in a Picture, 7, 8, 6466 Webinaria, 8 Wikipedia, 2 Wink, 7, 8, 74 WMV (file format), 9, 22 WordPress, 51, 80

T
Table of contents in Camtasia, 66, 67, 74 hosting decision, 20, 22, 23 Tablet computers, 81, 84, 93, 94 Teaching Web Search Skills (Notess), 1 Texas Information Literacy Tutorial (TILT), 1, 2, 16 Text box. See Callouts Thumbnails, 71 Topic of projects catalog design error, 3336, 3638 CINAHL Database Searching, 3033 e-books at HathiTrust, 7478 EndNote Web Overview, 6874 Google News settings, 4952 Google Scholar settings, 3841, 4144 importing records to EndNote Web, 6368 LC historic newspapers, 5356, 5663 Music Online, 4449 Training sessions, 26, 27 Transcript, 67, 85 Troubleshooting, 3 Twitter publicity, 7981 Screenr integration, 6, 30, 32, 39f, 4041 for sharing, 21, 35 Twitterfeed, 81

Y
YouTube and callouts, 4144, 42f, 43f, 95 with Camtasia Studio, 9, 5356, 64 captioning, 28 with Captivate, 78 Flash functionality, 67, 82, 94 hosting, 4, 2122, 24 with Jing, 7 metrics, 90, 91 for off-site hosting, 26, 27 RSS feeds, 80 with Screencast-O-Matic, 6, 3538 with Screenr, 6 volume, 86 and WordPress, 51

U
Udell, Jon, 2, 3, 5

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This is the series to acquire and share in any institution over the next year. I think of it as a cost-effective way to attend the equivalent of ten excellent technology management courses led by a dream faculty! TECH SET #1120 will help librarians stay relevant, thrive, and survive. It is a must-read for all library leaders and planners. Stephen Abram, MLS, Vice President, Strategic Relations and Markets, Cengage Learning

Screencasting for Libraries is part of THE TECH SET VOLUMES 1120, a series of concise guides edited by Ellyssa Kroski and offering practical instruction from the fields hottest tech gurus. Each title in the series is a one-stop passport to an emerging technology. If youre ready to start creating, collaborating, connecting, and communicating through cuttingedge tools and techniques, youll want to get primed by all the books in THE TECH SET. New tech skills for you spell new services for your patrons: Learn the latest, cutting-edge technologies. Plan new library services for these popular applications. Navigate the social mechanics involved with gaining buy-in for these forward-thinking initiatives. Utilize the social marketing techniques used by info pros. Assess the benefits of these new technologies to maintain your success. Follow best practices already established by innovators and libraries using these technologies. Find out more about each topic in THE TECH SET VOLUMES 1120 and preview the Tables of Contents online at www.alatechsource.org/techset/. 11. Cloud Computing for Libraries, by Marshall Breeding 12. Building Mobile Library Applications, by Jason A. Clark 13. Location-Aware Services and QR Codes for Libraries, by Joe Murphy 14. Drupal in Libraries, by Kenneth J. Varnum 15. Strategic Planning for Social Media in Libraries, by Sarah K. Steiner 16. Next-Gen Library Redesign, by Michael Lascarides 17. Screencasting for Libraries, by Greg R. Notess 18. User Experience (UX) Design for Libraries, by Aaron Schmidt and Amanda Etches 19. IM and SMS Reference Services for Libraries, by Amanda Bielskas and Kathleen M. Dreyer 20. Semantic Web Technologies and Social Searching for Librarians, by Robin M. Fay and Michael P. Sauers

Each multimedia title features a book, a companion website, and a podcast to fully cover the topic and then keep you up-to-date.

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