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When faced with major problems and dilemmas in management accounting and financial management, practitioners look to the 'standards of ethical conduct' for practitioners of management accounting and financial management. While looking at ethical standards one has to look at four different areas they are competence, confidentiality, integrity, and objectivity. These four areas are the backbone of what management accounting and financial management are made. When faced with a possible violation within this backbone of the ethical standards one should ask themselves two questions, "Will my actions be fair and just to all parties affected?" and "Would I be pleased to have my closest friends learn of my actions?"practitioners of management accounting and financial management have an obligation to the public, organization, and themselves to adhere by the ethical standards both domestically and internationally.
If the managerial accountant is unethical, these numbers could be skewed. And skewed accounting reports can result in not having needed supplies on hand to produce and meet orders, as purchasing agents rely on these reports. It can result in overestimating and the ability to pay creditors, resulting in un-kept financial commitments. And, it can result in faulty premises regarding the financial viability of the company when making decisions to expand to new markets or add additional product lines. Thus, the importance of ethics in managerial accounting boils down to the potential of business success or business failure.