Professional Documents
Culture Documents
References: 1. Zigmund, Business Research Methods 2. Donald R.Cooper and Pamela S.Schindler - Business Research Methods - Tata McGraw Hill, 2007 Unit Session Content 1 Introduction to research in business and management Scientific enquiry - Introduction - Definition 2 - Process Pedagogy Interaction
4 Good research Research Process - An overview Research Question Research process Issues 5 Designing a Study 1 Sampling Design Resource allocation and budgets 6 Valuing research information - Methods Research Proposal Pilot testing Data collection Analysis and interpretation 7 Reporting the results Business Research Request and Proposals -Requesting for proposal - Research Proposal - Types - Structure 8 - Evaluation 9 Ethics in Business Research 10 Unit Review
Lecture
Lecture
Lecture Lecture
11 Unit test Research Design - Definition - Classification 12 Exploratory studies 13 Descriptive studies 14 Casual studies Measurement - Nature - Measurement Scales - Error Sources 15 Characteristics of good measurement Measurement scales 16 Selecting a measurement scale Rating scale Ranking scale Sorting 17 Cumulative scales 18 Unit Review 19 Unit test Questionaires and instruments - Construction - refining - Pretesting
Lecture Lecture
Lecture
20 and 21
Lecture
Sampling design - Nature - Steps - Methods 22 and 23 Sampling Methods 24, 25 26 Sample size determination Analysis and presentation - Data preparation and description 27, 28 Exploring, Displaying and examining the datax 29, 30 31 Unit Review 32 Unit test Testing of hypothesis - Parametric tests 33- 35 Non - Parametric tests 35-38 Multivariate analysis 4 39, 40 41 Unit Review 42 Unit test Report writing 43 - 45 46 Unit test
Seminar
Unit
Session
Content
Operations Research - Introduction - History and Evolution - Definition - application in various fields Models in OR Linear Programming Problem - Introduction - Meaning - General Form Transportation problem - Introduction - Deriving TP from LPP - General form of Transporation Problem - types of solutions - IBFS - Methods Problems in Transportation problem (work sheet problems) Modi's Method Degeneracy (Problems in Worksheet) Transhipment Problem (Problems in Worksheet) (Case Study: Asian Games) Assignment Problem - Introduction - Mathematical form - Solution Methods - Hungarian method(Problems in worksheet Problems in Assignemnt problem (work sheet problems) Travelling Salesman (Problems in Worksheet)
Pedagogy
Lecture
Lecture
Lecture
4 5
Lecture / Board
Lecture / Board
8 9
10
Discussion
nt
Readings
1, 2 1, 2
1, 2