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likes and dislikes According to Engel, Attitudes are overall evaluation that allows one to respond in a consistently favorable or unfavorable manner with respect to a given object or alternative.
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An attitude is the way we think, feel and act toward some aspect of our environment. The attitudes are a strong belief of somebody. Attitude reflects how one feels about something.
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FEATURES OF ATTITUDE
It related to the feelings & believes of people. It responds to persons, objects or events. It affects behavior either positively or negatively. It may be change by time.
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FUNCTIONS OF ATTITUDE
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Sources of Attitude
It can be formed on the basis on ones past or present experiences regarding the concerned objects or person.
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Components of Attitude
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TYPES OF ATTITUDE
A person who is highly satisfied with his job
Job satisfaction
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Formation of Attitude
Attitude
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1. Psychological factors: Its a makeup of a person is made up of his perceptions, ideas, beliefs, values, information etc. It has a crucial role in determining a persons attitude. 2. Family factors: A person learns from his family members who provide him with ready made attitude on a variety of issues such as education, work, health, religion, politics, economics etc.
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3. Social factors: Societies are differ in terms of language, culture, norms, values, beliefs, etc., all of which influence a persons attitude. 4. Organizational factors: Organizational factors such as nature of job, factory layout, quality of supervision, informal groups play an important role in shaping job attitude of a person.
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5. Political factors: Political factors such as ideologies of the political parties, political stability and the behavior of political leader greatly affects the attitudes of the people. 6. Economic factors: Economic factors such as persons economic status in the society, rate of inflation in the economy, countrys economic condition etc. affect on attitude.
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